El Spotify Wrapped está casi a la vuelta de la esquina, por lo que los usuarios de la aplicación pronto conocerán sus tendencias y artistas favoritos durante 2024, por lo que captaron a un hombre alterando su resultado final, lo que causó una debate entre los internautas.

De acuerdo a datos de Oracle, al menos el 86 por ciento de los consumidores está dispuesto a pagar más por una experiencia personalizada, mientras que de acuerdo a Salesforce, el 59 por ciento de los compradores se inclina por productos personalizables.

En el video que circula en la plataforma de TikTok, se mostró el momento exacto en el que un sujeto altera su Spotify Wrapped, lo que ocasionó un asombro entre las personas del lugar por lo mismo, cuestión que se expuso en redes.

Las imágenes exhibieron el momento exacto en el que un sujeto utilizó herramientas de edición en fotografía con la intención de cambiar su resultado, por lo que se pudo observar como se encontraba en su primer lugar WWE, para posteriormente cambiarlo por Taylor Swift.

Hay que recordar que los resultados del Spotify Wrapped de cada año son inapelables, por lo que el resultado está basado en la recopilación de datos verificables durante por lo menos 10 meses, por lo que esto es el resultado de un trabajo de varios meses.

Este año, el Spotify Wrapped puede llegar en los últimos días del mes de noviembre, como ha. estado pasando en los años anteriores, por lo que se estima que en esta misma semana podría salir, a lo que se recomienda estar atentos con esta experiencia personalizada.

@istreampeak Song : Praisezo – FMLU #praisezo #viral #twizzyrich #tonka #yeat ♬ FMLU – praisezo

Experiencias personalizadas.

Las experiencias personalizadas se han convertido en una de las estrategias más efectivas para que las marcas conecten profundamente con sus consumidores.

En un mundo donde la competencia es feroz, destacar a través de la personalización permite que las empresas ofrezcan productos y servicios adaptados a las necesidades, gustos y expectativas individuales, generando lealtad y una conexión emocional significativa.

La personalización comienza con la recopilación de datos de los clientes, como sus hábitos de compra, interacciones digitales y preferencias expresadas.

¿Qué pasará con mi perfil de Xbox tras su cambio en enero?

A través de tecnologías como inteligencia artificial y análisis de datos, las marcas pueden anticiparse a lo que el cliente busca y presentarle opciones que coincidan con sus intereses.

Esto no solo mejora la experiencia de compra, sino que también reduce el tiempo y esfuerzo que el consumidor invierte en tomar decisiones.

Este enfoque se extiende a diversas áreas, como el diseño de productos a medida, recomendaciones personalizadas en plataformas digitales o la creación de campañas de marketing segmentadas.

Además, las experiencias en tienda también pueden beneficiarse de la personalización, al adaptar el servicio al cliente y las promociones según el historial del consumidor.

Netflix

Por ejemplo, Netflix utiliza algoritmos avanzados para personalizar las recomendaciones de contenido para cada usuario.

Basándose en el historial de visualización, sugiere series y películas que coinciden con los géneros preferidos, haciendo que la experiencia sea más relevante y atractiva.

Este nivel de personalización ha sido clave para mantener su posición como líder en el mercado de streaming.

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Spotify Wrapped 2024 is just around the corner, and it’s one of the most anticipated moments of the year for music lovers worldwide. This beloved annual tradition by Spotify provides users with a personalized recap of their music habits, including favorite artists, top songs, and genres, often sparking viral moments and countless shares on social media.

Here’s everything you need to know about Spotify Wrapped 2024, including when it might drop and how you can access it.

What Is Spotify Wrapped?

Spotify Wrapped is an annual feature introduced by Spotify in 2016, offering users a summary of their music streaming habits over the past year. It provides insights into:

• Top artists, songs, and genres.
• Listening trends throughout the year.
• Fun, interactive statistics about your musical preferences.

Each year, Spotify Wrapped turns into a social media phenomenon as users proudly share their listening data, celebrate their favorite artists, and occasionally laugh at their guilty pleasures.

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When Will Spotify Wrapped 2024 Be Released?

Spotify has yet to announce the official release date for Spotify Wrapped 2024, but looking at the history of past launches, it’s reasonable to expect it will arrive in late November or early December. Here’s a timeline of previous years’ release dates:

• 2023: November 30 (Wednesday)
• 2022: November 30 (Wednesday)
• 2021: December 1 (Wednesday)
• 2020: December 1 (Tuesday)
• 2019: December 5 (Thursday)
• 2018: December 6 (Thursday)

Considering these patterns, it seems highly likely that Spotify Wrapped 2024 will be released during the final week of November, potentially aligning with a midweek launch.

How Does Spotify Wrapped 2024 Work?

Spotify collects data throughout the year on your music and podcast listening habits. This data is processed and compiled into a visually engaging presentation, complete with animations, charts, and playful insights.

For 2024, Spotify has extended its tracking period. In the past, some users believed that listening data stopped being counted on October 31. However, Spotify clarified that for Spotify Wrapped 2024, data collection continued until November 20. This extension ensures a more accurate representation of your listening habits.

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How to See Your Spotify Wrapped 2024?

When Spotify Wrapped 2024 is released, it will be prominently displayed in the Spotify app. Here’s how you can access it:

1. Open the Spotify App: Once available, Spotify Wrapped will appear as a banner on the home page.
2. Check the “Your Library” Section: Navigate to the “Your Library” tab and look for playlists like “Your Top Songs 2024.”
3. Access It Online: If it doesn’t appear in the app, you can also visit Spotify’s website to access your Wrapped recap.
4. Share It: Spotify Wrapped is designed for sharing. Once you view it, you’ll have options to share your stats on social media platforms directly from the app.

What Does Spotify Wrapped 2024 Include?

Each year, Spotify Wrapped evolves to include new features. Here’s what you can expect in 2024:

• Top Artists and Songs: Your most-streamed tracks and the artists who dominated your playlists.
• Genre Trends: Insights into the genres you explored most.
• Listening Time: A breakdown of how many hours you spent listening to music or podcasts.

Why Is Spotify Wrapped 2024 So Popular?

Spotify Wrapped has become a cultural phenomenon for several reasons:

• Personalized Insights: It offers a fun and introspective look at your musical identity.
• Social Media Buzz: The visual design of Wrapped makes it perfect for sharing, fueling conversations and comparisons online.
• Global Trends: Wrapped doesn’t just focus on individuals; it also reveals global stats, such as the most-streamed songs and artists of the year.

In 2023, global favorites included Miley Cyrus’s “Flowers,” Taylor Swift as the top artist, and Bad Bunny’s Un Verano Sin Ti as the most-listened-to album. These stats add to the excitement, as users eagerly wait to see who will dominate in 2024.

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Consumers today are not just looking for products; they seek experiences that resonate emotionally. According to a recent Kantar study, 70% of respondents stated that brands generating emotional impact are more likely to be remembered and preferred.

In this context, Christmas, with its inherent emotional charge, becomes the perfect stage for such strategies.

Target’s New Take on Santa Claus

Target has given Santa a playful seasonal makeover in a series of new and entertaining holiday ads, melting hearts everywhere. The retail chain chose dashing male model Brent Bailey to portray Santa Claus. Eschewing the traditional Santa suit, this muscular version dons a fitted red sweater.

In the ads, Bailey plays a Target employee who goes by “Kris K.” The first of nine planned commercials premiered last week. In it, Bailey drives a cherry-red Ford Bronco adorned with a personalized license plate that reads “SLEIGH,” all while “Born to Be Wild” plays in the background.

In another ad titled “He’s good, but these Target turkey deals are better,” which has garnered 5 million views, a shopper calls him “oddly good-looking” while picking out a $0.79-per-pound turkey ahead of Thanksgiving.

In a third clip, the sexy Santa is seen doing bicep curls with a small tree while moving through a Target store.

Lisa Roath, Executive Vice President and Chief Marketing Officer of Target, described this reimagined Santa Claus as “jolly, helpful, and optimistic—qualities that embody the brand.”

“He has a clever touch and is charmingly attractive,” she said. “He represents our amazing team members, who are the true heroes during the holidays and beyond.”

On social media, viewers admitted to feeling “drawn” to this bold reinvention of Santa Claus, praising Target’s casting choice and jokingly hoping to land on the “nice list” this year.

Comments like “Where can I get pictures with THIS Santa? I’d love some,” “Whoever is in charge of marketing deserves a raise,” and “No wonder that kid caught Mommy kissing Santa Claus,” are flooding social media. Others joked, “Target is giving us what we didn’t know we needed this holiday season” and “Target’s sexy Santa—not your mom’s Santa!”

Campaigns Beyond Target

Target is just one example of how brands are unveiling their holiday campaigns this season. Another recent buzzworthy case was Coca-Cola’s campaign, created using Artificial Intelligence (AI), which left many consumers unimpressed.

This year, holiday ads are evolving to deliver more than just sales pitches. They focus on narratives that appeal to universal values such as unity, gratitude, and solidarity. From grand cinematic productions to minimalist content, campaign creativity has found new ways to surprise and move audiences.

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Thanksgiving, known in Spanish as Día de Acción de Gracias, is one of the most iconic holidays in the United States, celebrated with a feast and a spirit of gratitude. Its origins are deeply rooted in the history of early European settlers and Native Americans. But what happens when this tradition crosses borders?

What Is Thanksgiving and Where Did It Originate?

Thanksgiving originated as a harvest festival, symbolizing gratitude for the year’s blessings and abundance. It is closely associated with the story of the Pilgrims and Native Americans coming together for a shared meal in 1621. However, modern Thanksgiving has evolved into a cultural phenomenon marked by parades, football games, and family gatherings, primarily in the United States and Canada.

While its historical significance ties it closely to these two nations, Thanksgiving has gained traction in other countries, including Mexico, where cultural exchanges and migration play a vital role.

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Is Thanksgiving Celebrated in Mexico?

Thanksgiving is not a traditional holiday in Mexico, but it is celebrated by certain communities. Its adoption is primarily seen in areas with significant American influence, such as Baja California, Mexico City, San Miguel de Allende, Cabo, Cancún, and Guadalajara. In these regions, Thanksgiving has found a niche audience among expatriates, bicultural families, and locals who have spent time in the United States.

In Mexico, Thanksgiving celebrations are often private and intimate, focusing on family gatherings. Restaurants and hotels catering to tourists or American residents sometimes offer special Thanksgiving menus, making the holiday accessible to a broader audience.

When Is Thanksgiving Celebrated in Mexico?

Thanksgiving is celebrated on the same day in Mexico as in the United States: the fourth Thursday of November. However, since it is not a public holiday in Mexico, celebrations are often moved to the nearest weekend to accommodate work schedules. This flexibility allows families and communities to gather without disrupting daily routines.

Why Is Thanksgiving Not a National Holiday in Mexico?

Thanksgiving is not widely celebrated in Mexico because it lacks historical and cultural significance for the majority of the population. Mexican traditions, such as Día de los Muertos, are deeply rooted in the country’s identity and resonate more strongly with its people.

Canadian Thanksgiving

Thanksgiving in Canada, celebrated on the second Monday of October, shares similarities with its American counterpart but has unique aspects.

Its earlier date aligns with Canada’s shorter harvest season and colder climate, making it a distinctly Canadian tradition. In Mexico, however, Thanksgiving remains tied to the American calendar and cultural practices.

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This move is not without repercussions, as price increases can significantly alter purchasing habits, brand perception, and, ultimately, the relationship between companies and their customers.

In this regard, Walmart stands as one of the most influential brands in the market. According to Statista, in the fiscal year ending January 31, 2024, the company’s revenue amounted to approximately $648 billion globally.

Moreover, the same source indicates that in 2021, Walmart was the world’s leading retailer in the fast-moving consumer goods sector, with revenues of about $573 billion. It was followed by brands like Amazon.com, which ranked second with revenues of approximately $470 billion.

Will Walmart Increase Its Prices?

The speculation began after a recent statement by Walmart’s Chief Financial Officer, John David Rainey, who warned that Walmart might be forced to raise the prices of certain products if the tariffs proposed by U.S. President-elect Donald Trump are implemented.

“We never want to raise prices. Our model is based on everyday low prices. But there will likely be cases where prices will rise for consumers,” said the executive during an interview with CNBC.

It’s worth mentioning that Trump’s proposed tariffs include a tax of 10% to 20% on all imports, which could rise to 60% or even 100% on products originating from China.

In response, retailers like Walmart, Lowe’s, and AutoZone have already expressed concerns about how these changes could affect the cost of basic goods for consumers.

Despite approximately two-thirds of the products Walmart sells being manufactured, grown, or assembled domestically, the impact of tariffs could be significant on the remaining third of imported products the brand offers.

This comes as Walmart has worked in recent years to diversify its supply chain, reducing its reliance on products from China.

A Broader Concern Among Retailers

Walmart is not alone in its caution. Marvin Ellison, CEO of Lowe’s, mentioned that they are in talks with suppliers to understand how the tariffs might impact prices.

Similarly, AutoZone CEO Philip Daniele anticipated that tariffs could force the company to pass these costs onto consumers. He even mentioned the possibility of raising prices before the tariffs take effect.

Other sectors may also feel the impact. Companies like Columbia Sportswear and Steve Madden have expressed similar concerns, exploring alternatives to mitigate the effects, such as relocating part of their production to Vietnam, Cambodia, and Mexico.

The National Retail Federation predicts price increases for common goods like clothing, shoes, and furniture, warning that these tariffs could essentially impose taxes on American households.

For example, a coat currently priced at $100 could rise by up to $21, while a pair of sneakers costing $90 might increase to $106–$116.

Balancing Business and Consumer Needs

As evident, despite measures taken by brands, consumers ultimately hold the deciding vote. Shopping habits are continually evolving, and in an increasingly competitive market, companies must ensure their products and services remain relevant.

The impact of price increases extends beyond the short term. Brands that can strike a balance between financial needs and consumer expectations will not only preserve their market share but also strengthen their relationship with customers in an ever-changing environment.

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Morris provides a critical perspective that reframes the controversy as a calculated strategic move. He argues that the massive media attention—with 1.5 million video views and over 24,000 comments—is precisely the point. Echoing Oscar Wilde’s famous quote, “There is only one thing in life worse than being talked about, and that is not being talked about,” Morris suggests that Jaguar has masterfully transformed potential criticism into an opportunity for global engagement.

The strategic rebrand, unveiled through a meticulously crafted digital campaign, represents a multifaceted approach to repositioning Jaguar in an increasingly competitive marketplace. The video, featuring a deliberately curated ensemble of diverse models adorned in brilliant, eye-catching attire, accompanied by provocative messaging like “Live Vividly” and “Eliminate the Ordinary,” has become a lightning rod for cultural dialogue.

Morris’s analysis reveals a deeper strategic intent. The existing customer base was not financially sustainable, making the controversial rebrand a calculated risk to attract a more lucrative market segment. The brand is positioning itself to compete with high-end luxury vehicles, targeting customers who might consider a $200,000 Range Rover—a significant departure from its previous market positioning.

The digital response was swift and polarizing. High-profile figures amplified the controversy. Elon Musk, CEO of Tesla, pointedly questioned the advertisement’s lack of vehicles, generating 164,000 likes and nearly 3 million views. Controversial influencer Andrew Tate described the advertisement as “gay propaganda,” while conservative media personalities characterized it as artificially generated and pretentious.

Morris’s perspective is particularly illuminating. He argues that the content of the advertisement is almost irrelevant—the crucial factor is that everyone is now talking about Jaguar. Having seen a camouflaged prototype at a test track, he hints at a sleek and audacious vehicle that will be revealed on December 2nd in Miami.

The financial context further validates this strategy. In 2019, Jaguar Land Rover was selling 660,000 units annually without profitability. By 2023, production had decreased to 300,000 units, but with a positive financial trajectory. The average sale price increased from £44,000 to £71,000, with Range Rover models now generating approximately $25,000 profit per vehicle.

Jaguar’s response to the criticism has been strategically brilliant. Rather than adopting a defensive posture, the brand has engaged critics directly, responding with wit and confidence. When Musk questioned their automotive focus, Jaguar playfully invited him to join them for tea in Miami—the date of their full brand reveal.

The Jaguar’s rebranding is not merely a marketing exercise but a profound strategic repositioning. Jaguar Land Rover is transitioning to becoming an exclusively electric automotive manufacturer by 2025. Adrian Mardell, JLR’s CEO, has been transparent about eliminating current production lines that generate “near-zero profitability,” focusing instead on high-margin, technologically advanced vehicles.

Morris emphasizes the substantial investment behind this transformation. Jaguar is committing £15 billion over five years to electrify its brand, collaborating with battery software specialist Elysia to develop cutting-edge technological underpinnings. The anticipated vehicle, priced above £100,000, represents a complete reimagination of the Jaguar brand.

The most compelling aspect of Morris’s analysis is the notion of intentional provocation. By generating widespread conversation, challenging conventions, and targeting emerging market segments, Jaguar is executing a sophisticated strategy of deliberate disruption. The goal transcends traditional automotive marketing—it’s about redefining the narrative of luxury mobility.

The full manifestation of this strategy will be revealed on December 2nd in Miami during Art Week, a deliberately chosen platform that emphasizes the brand’s commitment to artistic expression and cultural relevance. As the automotive world watches with bated breath, Jaguar’s rebranding stands as a compelling case study of corporate transformation—a bold declaration that in the digital age, visibility and cultural relevance can be as valuable as traditional marketing metrics.

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Butterball, one of the most recognized turkey brands in the United States, has faced renewed scrutiny following the resurfacing of a graphic video documenting alleged animal abuse at one of its facilities. Originally captured in 2006 by People for the Ethical Treatment of Animals (PETA), the footage has sparked outrage on social media, with many calling for a boycott of the brand just before Thanksgiving. Here’s a detailed look at the key facts and issues surrounding the controversy.

What Allegations Were Made Against Butterball in 2006?

Between April and July 2006, an undercover investigator working for PETA documented shocking instances of animal cruelty at a Butterball facility in Ozark, Arkansas. According to the investigator’s account, workers engaged in severe physical abuse, including punching, stomping, and throwing turkeys against concrete.

The most disturbing allegations include a worker allegedly shoving his fingers into a turkey’s cloaca for “fun”; instances of employees simulating sexual acts with the birds and brutal handling that led to turkeys suffering broken bones, exposed spines, and popped eyeballs.

The facility reportedly processed over 50,000 turkeys daily, with many subjected to these inhumane practices. Despite the documentation, no charges were brought against Butterball in this specific case, although some employees faced legal repercussions in later investigations.

How Has Butterball Responded to the Allegations?

Butterball has addressed the resurfaced footage, emphasizing that the video is nearly two decades old and does not reflect the company’s current practices. A company spokesperson stated to Daily Mail:

‘Animal care and well-being is central to who we are as a company, and we are committed to the ethical and responsible care of our flocks. That means maintaining the health and well-being of our turkeys is an ongoing effort”.

Butterball also highlighted that it remains the only turkey producer certified by American Humane, reinforcing its commitment to ethical animal welfare practices.

The spokesperson mentioned that Butterball undergoes annual inspections by an independent organization to ensure that its facilities adhere to over 200 scientifically-based best practices for turkey care.

Why Did the Video Resurface Now?

The footage reappeared on social media platforms just days before Thanksgiving, a time when turkey consumption peaks in the U.S. Many social media users expressed disgust and shared their intention to boycott Butterball products, with some returning recently purchased turkeys.

PETA’s Vegan Campaign Manager, Amber Canavan, noted the timing of the video’s resurgence as strategic, aiming to influence consumer behavior during the holiday season. “The response we are seeing from people online is exactly what any animal advocate wants to see right before Thanksgiving”, she said.

What Changes Have Been Made in the Industry Since the Investigation?

The poultry industry has faced increasing pressure to improve animal welfare standards over the years. Following various undercover investigations, including those targeting Butterball, some notable changes include:

• Implementation of Animal Welfare Standards: Industry-wide guidelines have been developed to address handling, housing, and slaughter practices.
• Third-Party Audits: Many facilities, including Butterball, now conduct regular audits to ensure compliance with humane standards.
• Public Awareness: Consumer advocacy and campaigns by organizations like PETA have led to greater transparency and accountability.
• Despite these measures, animal rights groups argue that abuse remains prevalent in the industry, citing ongoing investigations that reveal similar issues.

What Are the Alternatives for Thanksgiving?

As outrage over the Butterball scandal grows, PETA and other organizations have been urging consumers to explore cruelty-free alternatives. Options include:

• Plant-Based Roasts: Brands like Tofurky and Gardein offer vegan turkey substitutes.
• Creative Dishes: Many plant-based recipes replicate traditional Thanksgiving flavors without animal products.

Canavan emphasized, “It’s never too late to make compassionate choices. This Thanksgiving, spare a turkey and try a vegan alternative”.

While Butterball insists that the practices documented in the 2006 video are not reflective of its current operations, the controversy has reignited discussions about animal welfare in the poultry industry. Advocacy groups are likely to continue pushing for stricter regulations and increased accountability.

For consumers, the decision may come down to aligning their purchases with their values. As the conversation about ethical food production grows louder, companies will face greater scrutiny to ensure their practices meet public expectations.

 

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This lawsuit highlights the practice of presenting products or services in a misleading manner—exaggerating benefits, concealing information, or, in some cases, outright lying about their features. The consequences of deceptive advertising not only harm consumers but also damage brand reputations and create distrust in the marketplace.

According to Statista, 56.4% of internet users worldwide express concern about not knowing what is true or false. These statistics suggest that almost everyone has fallen victim to deceptive advertising or fake news at some point, regardless of the medium used to disseminate the information.

Woman Sues Kraft Heinz

Amanda Ramírez, a resident of Hialeah, Florida, filed a class-action lawsuit on November 18 in the U.S. District Court for the Southern District of Florida. The lawsuit claims that the Velveeta Shells & Cheese microwave cups, which the packaging claims can be ready in 3½ minutes, actually take longer to prepare than stated.

The product’s packaging promises a 3½-minute preparation time. However, according to Ramírez, this timeframe does not account for additional steps required to prepare the meal, such as removing the lid, adding water, microwaving, and stirring the product.

These additional steps extend the preparation process beyond the stated 3½ minutes. Ramírez’s attorneys argue that this constitutes false and misleading advertising.

Ramírez’s legal team also alleges that Kraft Heinz is unjustly profiting through deceptive advertising. They argue that the product’s price is higher than it would be if consumers were aware of the actual preparation time.

“Ramírez, like many consumers, tries to stretch her grocery budget as much as possible,” the lawsuit states.

The woman claims she paid more for the product based on the advertised preparation time. She seeks punitive damages and demands that the company cease its deceptive advertising and launch a corrective advertising campaign.

In response, Kraft Heinz stated that they will vigorously defend against what they described as a frivolous lawsuit. A company spokesperson told CNN that they are aware of the lawsuit and plan to fight the allegations firmly.

Consumer Lawsuits on the Rise

Consumer lawsuits against brands are increasingly common. A recent example is the class-action lawsuit against Netflix for platform failures during the live-streamed fight between Mike Tyson and Jake Paul.

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November is known as the “shopping season,” a period when brands aim to boost profits through various offers.

According to data from the II Relational Marketing Study by the Spanish Marketing Association, 80% of consumers want to enjoy more promotions at physical points of sale and seek activities where they can interact, with explanations provided by a salesperson. Consumers prefer promotions that allow for interaction — for example, trying out products (22%), being assisted by a promoter who explains or demonstrates the product (21%), and engaging with factors especially valued by buyers aged 55 and over (26%).

Macy’s Strategy

A recent study reveals that major chains, including Macy’s, Gap, TJ Maxx, and Petco, increased the annual percentage rates (APR) of their store-issued credit cards before the Federal Reserve began reducing rates in September.

Retailers are raising rates to 30% or higher, marking a historic record and breaking a tacit APR ceiling of 29.99% for the first time in years. This comes despite economists forecasting further relief in government interest rates over the coming months.

It’s worth noting that while there are no federal limits on interest rates, companies are legally required to clearly disclose and notify customers about any changes. Experts advise shoppers to think twice before signing up for new cards during the holiday season.

“If you’re offered one of these during the holiday season, take a deep breath. I’d say no if you plan on carrying a balance,” said Ted Rossman, a Bankrate analyst. “We often hear people sign up for these cards without even realizing what they’re doing,” he added.

For instance, discount retailer Big Lots, which filed for bankruptcy in September, raised its APR by 6 percentage points from 29.99% to 35.99% — the highest increase among the 100 retailers analyzed by Bankrate.

Similarly, Gap implemented the second-highest increase, raising the rates on its Banana Republic, Athleta, and Old Navy cards by 5 percentage points to 34.99%. Petco followed in third place, increasing its APR by 4.5 percentage points to 35.99%.

According to analysts, these measures appear to be attempts by major retailers to maximize profits as the crucial holiday season approaches.

In May, Macy’s raised its full-year forecast for credit card revenue “due to better-than-expected profit sharing as a result of higher balances within the portfolio,” said CFO Adrian Mitchell on a call.

By August, Mitchell noted that the company’s revenue was benefiting from consumers holding onto credit card balances longer than anticipated.

Luxury retailer Bloomingdale’s, a Macy’s brand, raised its APR by 2.5 percentage points to 34.49%. TJX, owner of TJ Maxx, Marshalls, and HomeGoods, increased its APR by 2.75 percentage points to 34.99%.

Some companies, such as Macy’s, Nordstrom, and TJX, have reduced their rates to align with the Federal Reserve’s half-point cut. However, their APRs remain between 2 and 2.5 percentage points higher than a year ago.

All this comes as store credit card subscriptions have declined in popularity, with younger shoppers favoring “buy now, pay later” options like Klarna and Afterpay. As a result, retailers are trying to extract more from a smaller group of customers, leading to higher interest rates and staggering late payment fees.

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The beloved Disney classic Lilo and Stitch is making a return to the big screen, this time in a highly anticipated live-action format. Fans of the heartwarming tale of family, friendship, and chaos are eager for more details about the upcoming adaptation. Here’s everything we know so far about the release date, cast, and more.

When is the release date for the Lilo & Stitch live-action?

Disney has officially announced that the Lilo & Stitch live-action movie will hit theaters on May 23, 2025. The film will debut 23 years after the original animated version captivated audiences worldwide, grossing $273 million globally.

What is the story of the Lilo and Stitch live action?

The live-action adaptation will remain faithful to the original’s storyline, chronicling the bond between Lilo, a lonely Hawaiian girl, and Stitch, a mischievous, genetically engineered alien who crash-lands on Earth. Stitch, originally designed to wreak havoc, learns the meaning of ohana — family — and the idea that “nobody gets left behind or forgotten.”

The film will also revisit the iconic Hawaiian setting, along with memorable elements like the vibrant soundtrack and fan-favorite moments from the animated classic.

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Full Cast

The casting for Lilo & Stitch is a carefully curated lineup of talented actors, blending seasoned professionals and emerging stars:

• Maia Kealoha as Lilo: This Hawaiian actress brings a striking resemblance to the animated Lilo. Kealoha, a young talent, has participated in various local projects and beauty competitions, including Little Miss Kona Coffee.
• Sydney Agudong as Nani: Agudong, hailing from Kaua’i, Hawaii, is stepping into the role of Lilo’s older sister. Known for her appearances in NCIS and On My Block, she’s also a verified singer under the name Jayne Doe.
• Zach Galifianakis: While his exact role remains under wraps, Galifianakis is set to bring his comedic flair to the movie.
• Chris Sanders: Returning to voice Stitch, Sanders reprises his iconic role, with Stitch being brought to life using advanced CGI technology.

Other notable names like Billy Magnussen and Courtney B. Vance are also attached to the project, promising a dynamic ensemble.

Who is directing the Lilo and Stitch live action?

The film is directed by Dean Fleischer Camp, acclaimed for the indie hit Marcel the Shell With Shoes On.

Fleischer Camp’s expertise in blending heartfelt storytelling with innovative visuals is expected to add a fresh perspective to this Disney classic.

The original co-director of Lilo & Stitch, Chris Sanders, is also heavily involved in the project, ensuring the adaptation remains true to its roots.

How does Lilo and Stitch compare to other Disney live-action remakes?

Disney has a strong track record of reimagining animated classics into live-action spectacles, with hits like The Lion King, Beauty and the Beast, and Aladdin. While some adaptations have faced mixed reviews, the unique charm of Lilo & Stitch, combined with its Hawaiian setting and deeply emotional story, positions it as a standout among Disney’s live-action efforts.

Fans are particularly hopeful that the live-action Lilo & Stitch will honor the original’s core message of family, love, and acceptance while offering a fresh cinematic experience.

Why is the Lilo and Stitch live action generating so much buzz?

Since its debut in 2002, Lilo & Stitch has remained a cultural phenomenon. Beyond the original movie, the franchise expanded into multiple sequels, including Stitch: The Movie, Lilo & Stitch 2: Stitch Has a Glitch, and Leroy and Stitch. A television series aired on Disney Channel from 2003 to 2006, further cementing Stitch’s place as a fan favorite.

The live-action adaptation reignites nostalgia for longtime fans while introducing the quirky duo to a new generation.

Fans can look forward to stunning visuals, a CGI-rendered Stitch, and an updated soundtrack, potentially featuring a new rendition of the iconic song Hawaiian Roller Coaster Ride. Disney’s commitment to maintaining the cultural authenticity of Hawaii through casting and setting has also been well-received.

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Macy’s, one of the most iconic department store chains in the United States, is at the center of an accounting scandal after discovering that an employee intentionally concealed millions in expenses related to small-package deliveries.

This revelation caused the delay of its quarterly earnings report, originally scheduled for this week.

What happened with Macy’s expenses?

On Monday, November 25, Macy’s announced that a single employee was responsible for significant accounting irregularities, estimated between $132 million and $154 million in small-package delivery expenses over nearly three years.

According to the company, these errors were discovered while preparing the fiscal third-quarter results for 2024.

The employee, whose name has not been disclosed, “intentionally made erroneous accounting entries” to conceal these expenses, Macy’s confirmed.

Although these amounts represent only a fraction of the $4.36 billion in delivery expenses the company recognized since the fourth quarter of 2021, they were significant enough to delay the financial report until December 11.

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Why didn’t Macy’s detect the problem earlier?

The situation has raised questions about the effectiveness of Macy’s internal systems and auditing processes. Neil Saunders, a retail analyst at GlobalData Retail, told CNN: “The accounting problem raises questions about the competence of the company’s auditors. Such incidents increase uncertainty among investors who were already concerned about Macy’s overall performance.”

So far, the internal investigation has found no evidence that other employees were involved in the fraudulent accounting entries.

Macy’s official statement

Regarding these events, Tony Spring, Macy’s CEO, stated: “At Macy’s, Inc., we promote a culture of ethical conduct. While we work diligently to complete the investigation, our colleagues remain focused on serving our customers and executing our strategy for a successful holiday season.”

The company also assured that the employee’s actions did not impact cash management or vendor payments.

What is Macy’s current situation?

The scandal comes at a challenging time for Macy’s, which saw its quarterly sales drop 2.4% to $4.74 billion, largely due to weak digital channels and cold-weather apparel categories. This decline is unsurprising given the difficult environment for the mid-market segment in which Macy’s operates.

Despite the challenges, Macy’s is continuing with its strategy to close approximately 150 stores by 2027 while investing in 350 key locations. The first 50 renovated stores showed a 1.9% increase in comparable sales, marking progress in the company’s recovery strategy.

How will this affect Macy’s stock?

The immediate impact on the stock market has been negative. Macy’s shares fell 3% on Monday, adding to a year-to-date decline of 19%. This contrasts with the S&P 500’s performance, which has risen 25% over the same period.

Macy’s expects to publish a full report in December, including projections for the fourth quarter and the entire fiscal year.

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After several hours of global interruptions, the status of Microsoft’s services, particularly Outlook, continues to cause concern among millions of users. This outage has led to a significant increase in searches for terms such as outlook service status, outlook status page, is hotmail down, microsoft 365 status, microsoft service status, is Microsoft Outlook having issues today, office 365 status, and is Microsoft Outlook down?.

What is happening with the Outlook service status today?

Since the early morning of Monday, November 25, users worldwide have reported issues trying to access Outlook and other Microsoft 365 applications. According to Downdetector, the first interruptions were recorded around 4:00 a.m. (Eastern Time). The platform detected a significant spike in problem reports, solidifying this as a major outage.

In response, Microsoft communicated via its official X (formerly Twitter) account:
“We’ve identified a recent change which we believe has resulted in impact. We’ve started to revert the change and are investigating what additional actions are required to mitigate the issue.”

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How is Microsoft responding to this global outage?

Microsoft has kept users informed with constant updates on its official X account. In its latest message, the company stated:

“Our fix has reached approximately 98% of the affected environments and our targeted restarts required for mitigation are being performed as quickly as possible. Additional details can be found in the admin center under MO941162.”

However, it also acknowledged that the process is progressing slower than expected for most affected users:

“Our targeted restarts are progressing slower than anticipated for the majority of affected users. An ETA for resolution will be provided as soon as available.”

Which services are impacted by the outage?

The issue has affected multiple Microsoft 365 services, including:

• Outlook (email and calendar).
• Exchange Online.
• Microsoft Teams.

These services are critical for both corporate and personal users, underscoring the global scale of the disruption.

What search terms are trending due to the issue?

The outage has driven millions of users to search engines for updates on the status of the service. Terms such as outlook service status, outlook status page, and is hotmail down have seen a significant increase in popularity, reflecting the concern of those who depend on these tools for their daily activities.

Other terms like microsoft service status, office 365 status, and is Microsoft Outlook down? are also trending, highlighting the widespread impact beyond the email platform.

How close is Microsoft to resolving the issue?

According to the company’s latest updates, the fix has reached 98% of the affected environments, suggesting that most users may see their services restored in the coming hours. However, Microsoft also acknowledged that the restarts are taking longer than anticipated for some users. Despite the progress, no estimated time for full resolution has been provided yet.

How does this outage impact users and businesses?

The global outage of Outlook and other Microsoft 365 services has severely affected the productivity of users who rely on these tools. From professionals needing access to critical emails to teams relying on Microsoft Teams for virtual meetings, the disruption has been felt across all sectors, from small businesses to large corporations.

On social media, users have expressed their frustration, highlighting the importance of these tools in their daily work routines.

Thousands of users have reported issues with Outlook and other Microsoft 365 services on the morning of Monday, November 25. This has led to a significant increase in searches in Google such as is Outlook down, Outlook down, Microsoft outage, and Outlook outage.

The outage, confirmed by Microsoft, is impacting users globally according to reports on social media and monitoring platforms.

Why is Outlook is down today?

Microsoft posted on the social platform X (formerly known as Twitter) that it is investigating an issue affecting users trying to access Exchange Online or use calendar functionalities in Microsoft Teams. In the company’s words:

“We’ve identified a recent change which we believe has resulted in impact. We’ve started to revert the change and are investigating what additional actions are required to mitigate the issue.”

This statement suggests that a configuration change may have triggered the outage, although Microsoft is working to reverse it and stabilize its services.

What reports have been registered about the issue?

Downdetector, a well-known platform for tracking digital service outages, registered a significant spike in problem reports related to Outlook and other Microsoft 365 services starting at 4:00 a.m. Eastern Time. Initially, there were only a few dozen reports, but the number quickly increased as more users tried unsuccessfully to access their services.

What is Microsoft doing to resolve the outage?

Microsoft has reported that it has started deploying a solution to address the problem and that this fix is being rolled out progressively across the affected environments. The company also stated that manual restarts are being performed on a subset of machines that are in an unhealthy state. In its posts, Microsoft stated:

“While we continue to work on mitigating the issue, we’ve added a comprehensive list of impacted services and scenarios to the more info section. For more information, please refer to MO941162 in the admin center.”

This action aims to restore functionality for users as quickly as possible while additional measures are implemented.

How long could the outage last?

Although Microsoft has not provided an estimated time for full resolution, its recent history may offer some context. In July, a massive Microsoft 365 outage caused by a technical issue associated with CrowdStrike had global consequences for several hours. However, that incident had a far greater impact, disrupting industries such as airlines, banking, and healthcare.

For now, the company is reversing recent changes and monitoring the progress of the solutions being deployed.

What Microsoft 365 services are affected?

Reports indicate that, in addition to Outlook, other services such as Teams, Exchange Online, and calendar functionalities have also experienced issues. Microsoft has shared a detailed list of affected services in its admin center under reference MO941162.

How is this outage impacting users?

The outage is affecting both individual and corporate users who rely on Microsoft 365 for essential tools like email, cloud storage, and online collaboration. This incident highlights the global reliance on digital services for both work and personal activities.

On social media, users have expressed frustration over access issues, particularly with Outlook emails and scheduled meetings in Teams.

These are the messages that Microsoft shared on X about the fall of its service:

We’re investigating an issue impacting users attempting to access Exchange Online or functionality within Microsoft Teams calendar. For more information, please refer to MO941162 in the admin center.

While we continue to work on mitigating the issue, we’ve added a comprehensive list of impacted services and scenarios to the more info section. For more information, please refer to MO941162 in the admin center.

We’ve identified a recent change which we believe has resulted in impact. We’ve started to revert the change and are investigating what additional actions are required to mitigate the issue. For more information, please refer to MO941162 in the admin center.
Microsoft 365 Status

We’ve started to deploy a fix which is currently progressing through the affected environment. While this progresses, we’re beginning manual restarts on a subset of machines that are in an unhealthy state. For more information, please refer to MO941162 in the admin center.

According to Xira data, 82 percent of companies are investing or looking to invest in AI this year. Currently, 37 percent of companies are already investing in AI, 32 percent are planning to invest, and 17 percent are looking to invest.

Amazon to continue investing in AI

Amazon will maintain its position as a minority investor and will be Anthropic’s primary training partner for AI models, the startup said.

It is worth mentioning that Amazon, which is Anthropic’s primary cloud partner, is fiercely competing with Microsoft and Alphabet’s Google to offer AI-powered tools for its cloud customers.

The e-commerce company’s largest investment in Anthropic underscores the billions of dollars funneled into AI startups over the past year as investors look to capitalize on the boom in generative AI technology, made popular by OpenAI’s launch of ChatGPT in late 2022.

Microsoft-backed OpenAI last month raised $6.6 billion from investors, potentially valuing the company at $157 billion and cementing its position as one of the world’s most valuable private companies.

Anthropic plans to train and deploy its base models on Amazon’s Trainium and Inferentia chips. The intensive process of training AI models requires powerful processors, making obtaining expensive AI chips a top priority for startups.

Nvidia currently dominates the AI ​​processor market and counts Amazon among its long list of so-called hyperscaler customers.

Still, Amazon has been working to develop its own chips through its Annapurna Labs division, which Anthropic said it was “working closely” with to help develop processors.

Britain’s competition regulator had said in September that Amazon’s partnership with Anthropic would not be referred for further investigation as it was not under its jurisdiction.

Anthropic, co-founded by former OpenAI executives and siblings Dario and Daniela Amodei, said last year it had also secured a $500 million investment from Alphabet, which promised to invest another $1.5 billion over time.

The startup also uses Alphabet’s Google Cloud services as part of its operations.

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Google inaugurated its first cross-laminated timber building in Sunnyvale, California, marking a breakthrough in sustainable architecture and construction efficiency.

This innovative space is designed to enhance the well-being and productivity of Google employees; additionally, the company highlighted that the building reflects its commitment to sustainable development.

Below, we detail how this Google building sets a new standard in the sector and what it means for the future of sustainable construction.

What is cross-laminated timber, and why has Google chosen it for its new building?

Cross-laminated timber, or mass timber, is a material composed of multiple layers of laminated wood that are bonded to form larger, stronger panels, beams, and columns.

This type of timber is celebrated for its ability to reduce the carbon footprint associated with traditional construction materials such as steel and concrete.

The Google building, located at 1265 Borregas Avenue, showcases how cross-laminated timber is not only viable but preferable for large architectural projects due to its natural beauty, durability, and environmental benefits.

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How does Google’s new building contribute to carbon emissions reduction?

The 1265 Borregas building is designed to leverage the regenerative qualities of cross-laminated timber, including its ability to absorb and store carbon over time.

This process, known as carbon sequestration, combined with the use of responsibly managed and Forest Stewardship Council (FSC)-certified timber, ensures the building has 96% fewer embodied carbon emissions compared to equivalent steel and concrete structures.

Additionally, the building promotes a carbon-free work environment through its fully electric design and rooftop solar panels that generate electricity.

How does the Google building support employee well-being?

Google has integrated biophilic design principles into 1265 Borregas, meaning the space works in harmony with nature to create an optimal work environment.

The extensive use of cross-laminated timber not only in the structure but also in the interior finishes, along with large windows that provide natural light and panoramic views of Northern California’s landscape, creates an environment that boosts focus and well-being.

Additionally, the building features automated wooden blinds to adjust sunlight and minimize glare, as well as an underfloor air system that maximizes thermal comfort.

How does the 1265 Borregas building impact the local community and the construction sector?

The focus on construction efficiency and sustainability significantly impacts both the local community and the construction industry.

Building with cross-laminated timber allows for faster assembly, reducing construction traffic and noise on-site, as well as the amount of waste generated.

Moreover, Google has planted three acres of native plants around the building to attract pollinators, enhancing local biodiversity and providing a green space for the community.

Sustainable construction and Google

Google hopes the success of 1265 Borregas will inspire other companies to prioritize sustainability and efficiency in their construction projects.

This building demonstrates that it is possible to combine eco-friendly construction practices with a design that prioritizes employee well-being. It also sets a benchmark for innovation and environmental responsibility in the sector.

With the completion of 1265 Borregas, Google establishes a new standard for future construction projects, reaffirming its commitment to sustainability and employee well-being as core brand values. This initiative exemplifies how companies can lead by example in combating climate change and fostering a greener future.

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This musical adaptation directed by Jon M. Chu introduces audiences to the magical and morally complex world of Oz. This first installment in the series delves deep into the origins and the early adversities faced by its central character, Elphaba, portrayed with depth by Cynthia Erivo.

Cast Wicked 2024

In what marks her cinematic lead debut, Ariana Grande takes on the role of Glinda, bringing her vocal prowess and star power to the silver screen alongside Cynthia Erivo’s Elphaba.

The film explores the dynamics of their unexpected friendship and the societal challenges that test their bond and individual beliefs. The ensemble cast further enriches the narrative, weaving together a story that is as visually stunning as it is emotionally gripping.

Here’s a detailed list of the main cast for the movie “Wicked” (2024):

1. Cynthia Erivo as Elphaba – Emmy, Grammy, and Tony award-winner Cynthia Erivo portrays Elphaba, a young witch with green skin. Throughout the film, Elphaba faces rejection and prejudice while discovering and embracing her true power.
2. Ariana Grande as Glinda – Ariana Grande, a pop star awarded multiple Grammys and recognized with platinum record sales, plays Glinda. In the movie, Glinda is a popular and privileged young woman who is still searching for her true passion in life.
3. Michelle Yeoh as Madame Morrible – Oscar-winner for Best Actress, Michelle Yeoh portrays Madame Morrible, the authoritarian and cunning headmistress of Shiz University. Her character plays a crucial role in shaping the futures of Oz’s witches.
4. Jonathan Bailey as Fiyero – Known for his role as Lord Anthony in “Bridgerton,” Jonathan Bailey embodies Fiyero, a carefree and somewhat roguish prince who finds himself entangled in a complex love triangle with Elphaba and Glinda.
5. Jeff Goldblum as The Wizard of Oz – Renowned musician and actor Jeff Goldblum plays the Wizard of Oz, an enigmatic and powerful figure who significantly impacts the destinies of Elphaba and Glinda.

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Is there a post credits scene in Wicked 2024?

For fans hoping to catch a glimpse of more content after the movie ends, “Wicked” (2024) does not feature a traditional post-credits scene.

Instead, the film concludes with a powerful ending that resonates with the audience, leaving no room for additional scenes. However, it does hint at the continuation of the tale, acknowledging the story’s expansion in a forthcoming sequel, set to explore further depths of the Wicked universe.

How long is Wicked 2024 movie?

“Wicked” movie clocks in at a substantial runtime of 2 hours and 41 minutes.

How does Wicked connect with The Wizard of Oz?

“Wicked” begins with a scene that intricately links it to the iconic narrative of “The Wizard of Oz.” This opening sequence sets the stage by showing the celebration of Elphaba’s presumed demise—a pivotal event familiar to “Wizard of Oz” fans.

The movie then transitions to recount the untold stories of Elphaba and Glinda, providing a fresh perspective on their journeys prior to Dorothy’s arrival in Oz. This narrative decision not only enriches the film’s story but also seamlessly connects it to the beloved classic.

What unique marketing strategies were used for Wicked?

The marketing approach for “Wicked” movie was as dynamic and innovative as its storytelling. From exclusive merchandising opportunities like themed sweaters at Target and the enchanting Green Elixir drink at Starbucks, to engaging promotional tactics using Amazon’s Alexa devices that interacted with users via the voices of Elphaba and Glinda, the campaign aimed to create a cultural phenomenon akin to recent blockbuster successes.

These strategies ensured that “Wicked” was not just a movie release but a comprehensive entertainment experience.

Why Wicked 2024 is a must-see

With its rich narrative, stellar performances, and strategic connectivity to “The Wizard of Oz,” “Wicked” promises to be more than just a musical film; it’s a cultural event that offers a new lens on a familiar story. Whether you’re drawn to its theatrical roots, the star-studded cast, or the innovative marketing that surrounds its release, “Wicked” offers a variety of enchantments that are sure to captivate audiences worldwide.

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The retail giant Walmart faces a significant legal setback after losing a defamation lawsuit. This follows a California jury’s decision ordering the company to pay $34.7 million to Jesús “Jesse” Fonseca, a former employee who worked as a truck driver for 14 years.

Fonseca argued that the company unjustly defamed him, damaging his reputation and personal life. Here, we break down five key points to understand this case, which has sparked controversy in labor and business sectors.

1. Who is Jesús “Jesse” Fonseca, and what was his role at Walmart?

Jesús “Jesse” Fonseca was employed by Walmart for 14 years as a truck driver. According to his lawsuit, Fonseca was an exemplary employee recognized both internally and externally.

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The plaintiff was a leader in his department, received multiple awards, and participated in hiring and safety committees, the lawsuit stated. Fonseca even became the face of Walmart truckers in a national television commercial.

In 2017, he suffered a workplace accident when another vehicle rear-ended his truck. As a result, Fonseca was placed on medical leave under workers’ compensation and instructed by his doctors to avoid driving commercial vehicles for extended periods.

2. Why did Walmart fire Fonseca?

The conflict arose when Fonseca, while on medical leave, informed Walmart about his plans for a family trip in a recreational vehicle (RV) and, later, a cruise with his wife.

Although Fonseca claims he was transparent about his activities, the Walmart workers’ compensation management hired external investigators to monitor his movements.

Fonseca was recorded driving the RV and engaging in activities like bending, which were restricted by his doctors.

Despite explaining that the medical restrictions applied only to his work environment, Walmart concluded that he acted with “intentional dishonesty” and fired him for violations of its code of ethics.

3. Walmart Defamation Lawsuit: What did the jury decide in this case?

Fonseca sued Walmart in 2019, alleging defamation among other charges. During the trial, the jury heard testimony confirming that Walmart failed to properly investigate the circumstances or consider Fonseca’s explanations before making its decision.

Ultimately, a San Bernardino County jury ruled in Fonseca’s favor, awarding him $9.7 million in compensatory damages and $25 million in punitive damages. According to Fonseca’s lead attorney, David deRubertis, the case reflects a “malicious” Walmart policy against injured workers.

4. What was Walmart’s response to the verdict in the Defamation Lawsuit?

Walmart, in an official statement, called the verdict “outrageous” and stated that it would seek all available legal remedies to overturn the decision. “This outrageous verdict simply does not reflect the straightforward and uncontested facts of this case (…) Accordingly, we will pursue all available remedies,” the company said in a statement.

However, Fonseca’s attorneys argued that the case sets an important precedent for protecting the rights of injured workers facing unfair retaliation.

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5. What does this case mean for labor rights and Walmart’s reputation?

The case has brought Walmart’s labor policies and treatment of injured employees into the spotlight. According to Fonseca’s lawyers, Walmart’s corporate ethics appear to prioritize protecting its interests over fairness and justice for its workers.

“We hope that this brave jury’s message reaches Bentonville and that Walmart changes this malicious policy of defaming injured workers like Jesse, who did nothing wrong,” deRubertis stated.

The reputational and financial impact of this ruling could influence how Walmart and other large corporations manage labor relations in the future. For now, Fonseca celebrates a victory that, for him, is more moral than financial.

With information from Courthouse News

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In this context, reports show that the theme park industry plays a critical role, especially in the United States. According to Merlin Entertainments’ rankings, leading companies in this sector include Disney Parks and Resorts, which secures the top spot, while Universal Studios Theme Parks ranked third globally, boasting estimated revenues of $2 billion.

Minecraft to Become a Theme Park Attraction

One of the latest announcements in the industry reveals that Minecraft will soon become a major attraction at a theme park, with its U.S. location yet to be disclosed.

Mojang, the Microsoft-owned creators of the highly successful video game, will partner with British entertainment giant Merlin Entertainments, the operator of Legoland and Madame Tussauds in New York, among many other attractions worldwide.

This marks the first time Merlin has teamed up with a video game, which will also feature in a potential Hollywood blockbuster starring Jason Momoa, slated for release next spring.

Minecraft’s new “construction team” is investing $110 million to open the U.S.-based park, along with a second location in the UK, between 2026 and 2027, according to a statement issued by Merlin.

While details remain limited, the “first-of-its-kind” concept will reportedly feature Minecraft-themed dining and retail experiences, along with exciting attractions, including a Minecraft-themed ride.

“Minecraft is the best-selling video game of all time, and this global first will allow fans to experience its excitement and creativity in real life, at theme parks and attractions in the heart of major tourist destinations,” said Merlin CEO Scott O’Neil.

The game reportedly boasts over 173 million monthly active users worldwide as of 2023, with players spanning locations from the Vatican City to Antarctica, according to The Guardian.

Merlin’s statement further reveals plans for global expansion, noting that “this initial investment is just the beginning,” as O’Neil added.

Global Pop Culture Meets Amusement Parks

The trend of popular global themes becoming amusement park attractions continues to grow. In Mexico, a recent example includes Six Flags México, which introduced a ride inspired by the iconic Doctor Simi.

This evolution underscores the amusement park industry’s ability to connect audiences with beloved cultural phenomena, creating unique experiences that blend entertainment, branding, and fan engagement.

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A recent ground beef recall has raised nationwide concerns due to contamination with a dangerous strain of E. coli bacteria. Over 167,000 pounds of ground beef products, both fresh and frozen, have been pulled from circulation by Wolverine Packing Co., a Detroit-based meat distributor.

Here’s what you need to know to stay informed and safe.

What is the Wolverine Packing Co. ground beef recall about?

On November 20, the U.S. Department of Agriculture’s Food Safety and Inspection Service (FSIS) announced the recall following reports of illnesses linked to the contaminated products.

The recall covers 167,277 pounds of ground beef distributed to restaurants across the country. Investigations by FSIS and the Minnesota Departments of Agriculture and Health revealed that the contaminated products were a common factor in reported cases of E. coli infection earlier this month.

What products are included in the recall?

The recall involves both fresh and frozen ground beef products:

• Fresh products: Have a “use by” date of November 14, 2024.
• Frozen products: Have a “use by” date of October 22, 2024.
• All recalled products display the establishment number “EST. 2574B” inside the USDA inspection mark.

These items were not sold directly to consumers but were distributed to restaurants nationwide. FSIS warns that some of these products may still be stored in restaurant refrigerators or freezers.

Interestingly, the E. coli O157:H7 strain involved in this recall is the same strain linked to a separate incident involving onions used in McDonald’s Quarter Pounders in October. Both cases underscore the importance of rigorous food safety measures across the supply chain.

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What should restaurants do?

FSIS has urged restaurants to take the following steps:

• Do not serve the products. Discard or return them to the supplier.
• Check storage areas. Ensure no affected products remain in inventory.

What is E. coli O157:H7, and why is it dangerous?

E. coli O157:H7 is a strain of bacteria known for causing severe gastrointestinal illness. While some strains of E. coli are harmless, this one can lead to serious health issues, including:

• Bloody diarrhea.
• Intestinal bleeding.
• Hemolytic uremic syndrome (HUS): A condition that can cause kidney damage.

How many people have been affected so far?

As of November 20, 15 people reported symptoms consistent with E. coli infection, with onset dates ranging from November 2 to November 10. The symptoms include:

• Stomach cramps.
• Diarrhea, often bloody.
• Fatigue and dehydration.

FSIS has confirmed a link between these cases and ground beef from Wolverine Packing Co. Laboratory tests identified the same strain of E. coli in a sample of ground beef collected in Minnesota.

What should you do if you think you’ve consumed contaminated beef?

If you experience symptoms such as severe abdominal pain or bloody diarrhea, contact a healthcare provider immediately. Early treatment is crucial, especially in cases that may lead to HUS.

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A highly beloved sector by many people, but also questioned by some diners, fast food moves millions worldwide due to its convenience, speed, flavor, and low prices.

According to Statista, the number of international fast-food establishments in Mexico alone is close to 68,000, not including informal vendors.

In this regard, one of the brands with a strong presence in the country is KFC, which reported global revenues of $31.115 billion in 2022. By that year, the fast-food chain had 26,521 establishments worldwide, with China leading the way with over 8,000 restaurants.

What’s New from KFC

KFC, the fast-food giant, is literally the talk of the town. The brand has launched lickable wrapping paper for the gift-giving season.

KFC revealed its new holiday product, which it hopes will be on everyone’s lips—literally. The fast-food chain has introduced lickable wrapping paper for the festive season.

The limited-edition paper supposedly tastes like KFC’s original recipe chicken “with a refreshing hint of cranberry sauce and a savory touch of sage and onion stuffing,” according to the product description.

“Despite the festive battle, at KFC, we believe in chicken,” said Phoebe Syms, brand manager at KFC UK and Ireland, in a statement, according to the Daily Mail. “We’re introducing our first-ever lickable wrapping paper… inspired by our epic limited-edition Stuffing Stacker burger.”

However, KFC warned that the wrapping paper “is not intended for human consumption.”

The lickable sections of the paper have a protective cover that must be removed to access the flavorful portion, but it is not recommended to lick any part of the paper without a protective layer.

The company also noted that “a few licks may be needed” to fully enjoy the taste, and that all materials used are food-grade and non-toxic, though the wrapping paper is not suitable for vegans or vegetarians.

Apparently, KFC’s holiday collection is only available on the UK and Ireland websites, meaning fans in the United States will have to stick to traditional wrapping paper.

The KFC paper was designed by an “emerging artist” known as SOLDIER and was inspired by the fan-favorite Stuffing Stacker burger available on KFC’s holiday menu in the UK.

The burger features two original recipe fillets, sage and onion stuffing, lettuce, cheese, and a tangy cranberry sauce.

The lickable wrapping paper was available in-store for free, though it seems the stock has already run out.

Many brands have released products with unique flavors or scents. For example, one brand once launched a fried chicken-scented perfume, capturing the attention of consumers.

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Disney prepares for the release of Moana 2, one of its most successful franchises. At the same time, new details about the live-action adaptation of Moana have been revealed. Both films have sparked interest among Google users who want to know: Who is the actress starring in the live-action version? And is Moana 2 live-action?

Below, we share useful information about this Disney release.

When does *Moana 2* premiere?

The film is set to premiere on November 28, coinciding with the Thanksgiving holiday.

Is *Moana 2* live action?

No. This new installment is animated.

When does the live-action *Moana* premiere?

Its release is planned for 2026. The exact date is not yet known.

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Who plays Moana in the live action?

Catherine Laga’aia, a 17-year-old Australian actress, was chosen by Disney to play Moana in the upcoming live-action adaptation of the 2016 animated film.
Catherine was born in Australia in 2006, in a family with deep Samoan roots. Her father, Jay Laga’aia, is an internationally recognized actor, best known for his role as Captain Typho in Star Wars: Episode II – Attack of the Clones.

Raised in a creative and multicultural household, Catherine developed an early interest in the performing arts, following her family’s artistic legacy.

Although her career is still in its early stages, Catherine appeared in the series The Lost Flowers of Alice Hart (2023), where she played Candy. This debut marked her entry into professional acting, showcasing her talent and determination. Her performance caught the industry’s attention, opening doors to more ambitious projects.

In 2024, Catherine was chosen to portray Moana in Disney’s much-anticipated live-action adaptation, directed by Thomas Kail.

Her selection has been widely praised, especially for her physical resemblance to the character and her cultural connection to Moana’s roots. This role marks her debut in a large-scale production, positioning her as an emerging face in Hollywood.

Cast of Moana live action

Disney has revealed the actors who will star in the much-anticipated live-action adaptation of Moana. Here is the main cast:

• Catherine Laga’aia as Moana: The 17-year-old Australian actress will bring the iconic main character to life.
• Dwayne Johnson as Maui: Johnson returns to the role of the charismatic demigod he voiced in the 2016 animated version.
• John Tui as Chief Tui: The renowned actor will play Moana’s father, a protective and strong village leader.
• Frankie Adams as Sina: Adams will portray Moana’s mother, a key character in her emotional development.
• Rena Owen as Gramma Tala: Owen will once again play the wise and spiritual grandmother Tala, one of the story’s most beloved figures.

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TikTok’s Latest Fabuloso Cleaning Hack Raises Concerns
Beware of this bathroom cleaning hack trending on TikTok—experts are warning it could cost you dearly in the long run.

Cleaning professionals are urging caution over a viral TikTok trend where users pour or place bottles of Fabuloso cleaner directly into their toilet tanks.

In TikTok clips with over 30 million views, users are shown pouring the cleaner into the tank or submerging the entire bottle inside. The product activates when the toilet is flushed, filling the bowl with bubbles and fresh scents like lavender, lemon, watermelon, or citrus.

“It might be tempting to create visually striking content, but hacks like this can potentially cause more harm than the creator realizes or admits,” said Mary Gagliardi, in-house scientist and cleaning expert at Clorox, speaking to Better Homes & Gardens.

@mommapeaches5 #cleantoilet #cleaner #fabuloso #cleantok #fy #fypageシ #foryoup #foru #fyppp #foryoupage #tiktok #fyyyyyyyyyyyyyyyy #fyp #fyppp ♬ original sound – Mommapeaches5

This cleaning hack can damage the toilet, irritate skin and eyes, and lead to excessive buildup in drains, potentially resulting in costly repairs.

A Growing Social Media Phenomenon

According to We Are Social, in 2024, active social media users surpassed 5 billion—62.3% of the global population—after adding 266 million new users in the previous year, representing a 5.6% growth rate.

Despite its popularity, experts strongly advise against such practices. “We don’t recommend placing Fabuloso or any other multi-purpose cleaner into the toilet tank,” stated experts from Benjamin Franklin Plumbing. “These cleaners can be corrosive and degrade the rubber gasket and tank seal, causing leaks and increasing water bills.”

Health and Safety Hazards

Gagliardi also pointed out that since most bathrooms lack proper ventilation, infusing cleaning products containing harsh chemicals into toilet tanks can create hazardous breathing conditions.

Nonetheless, the warnings didn’t stop content creator @mommapeaches5 from trying the hack herself. In a resurfaced TikTok video, she demonstrates the process, which has amused plumbers online—but for the wrong reasons.

Plumbers React

Under her viral video, tradespeople sarcastically encouraged the trend, joking that it keeps their business thriving.

“As a plumber, I hope everyone does this so I’ll have work for the rest of my life,” one plumber quipped.

“The fact that people are searching ‘don’t put Fabuloso in the toilet,’” another noted wryly.

“The way plumbers are openly praying for your downfall—this is why I love the internet,” joked a TikToker.

“Fabuloso: Keeping plumbers employed since 2019!” someone else chimed in.

Experts Offer Safer Alternatives
Instead of relying on a local plumber to fix a preventable problem, Gagliardi recommends using products specifically designed for toilet cleaning.

“Ultimately, only products specifically formulated for use in the toilet bowl or tank should be used,” Gagliardi told Better Homes & Gardens. “Following instructions is crucial to ensure the product works as intended and is used safely.”

Read more:

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Yes, Reddit is down now. On Wednesday, millions of users found themselves unexpectedly disconnected from the platform as a major outage rendered the site inaccessible. As people rushed to other social media platforms to express their frustration and seek updates, Reddit’s outage became the center of attention. But what caused the problem, and what does the “Upstream connect error” message mean? Here’s a breakdown of the incident.

What Happened to Reddit?

Starting at approximately 3 PM ET, Reddit users across the United States began reporting issues accessing the platform. The outage impacted reddit.com on desktop and mobile web, native apps, comment processing, and spam filters. According to Down Detector, the problems were widespread, with reports pouring in from cities such as New York, San Francisco, Detroit, Tampa, and Seattle.

Users encountered an error message stating:

“Upstream connect error or disconnect/reset before headers. Reset reason: connection failure.”

This message left many wondering what was wrong with the platform’s infrastructure.

What Does “Upstream Connect Error” Mean?

The term “Upstream connect error” typically points to a failure in the connection between a server and a Content Delivery Network (CDN). CDNs are responsible for delivering website content quickly and efficiently to users around the world. When the CDN cannot communicate with the servers, it leads to such errors. This kind of failure could be caused by:

• Server Overload: A sudden surge in traffic might overwhelm the servers.
• Backbone Outage: A critical part of the internet infrastructure supporting Reddit’s operations could have been disrupted.
• Internal Misconfiguration: Sometimes, system updates or errors in configuration lead to connectivity issues.

How Did Reddit Respond?

Reddit acknowledged the issue on its status page and via its X (formerly Twitter) account. In response to user inquiries, Reddit posted:

“We’re working on it.”

By 5:21 PM ET, the platform seemed to be recovering, with key features such as the Popular subreddit returning online. However, sporadic outages and slow loading times persisted, leaving users unsure if the platform was fully restored.

Why Was the Outage Significant?

Reddit is more than just a social media site; it’s a hub for millions of active discussions, memes, and AMA sessions. The outage disrupted not only casual browsing but also communities that rely on the platform for niche interests and breaking news.

Additionally, competing platforms like Bluesky, which has gained popularity in recent weeks, also faced outages on the same day. While there’s no evidence connecting the two incidents, it highlights the vulnerabilities of online platforms under heavy usage.

ALSO READ. McDonald’s Grinch Happy Meal 2024: Coming to the US? What we know

What Were Users Saying?

As expected, the internet was quick to react. Users took to other platforms like X and Bluesky to share memes, jokes, and complaints. Some saw the outage as an opportunity to poke fun at Reddit, while others expressed frustration over the downtime.

Interestingly, even platforms like Bluesky faced minor outages, potentially caused by the influx of new users frustrated by Reddit’s downtime. This further underscores the ripple effect of a major platform’s failure.

Most Relevant Facts About Reddit

1. Overview:
   • Founded in 2005, Reddit is a social media platform and news aggregator organized around thematic communities called subreddits.
   • It is one of the most-visited websites globally, with over 2.2 billion visits in March 2024.
2. User Base:
   • Global user estimates for 2024 exceed 504 million.
   • Around 61.2% of users are male, and the largest user demographic (44%) in the U.S. is aged 18-29.
3. Activity:
   • Reddit recorded 97.2 million daily active users (DAUs) in Q3 2024, with over half being logged-out users.
   • In the second half of 2023, 4.42 billion pieces of content were created, including posts, comments, and private messages.
4. Revenue and Financials:
   • Reddit generated $804 million in revenue in 2023, a 20.6% increase from 2022.
   • Advertising accounts for 98% of its revenue, with $788.8 million generated in 2023.
5. Key Metrics:
   • Average Revenue Per User (ARPU) worldwide was $3.58 in Q3 2024.
   • The U.S. market contributes the majority of revenue, with $651 million in 2023.
6. Traffic and Engagement:
   • Reddit users spend approximately 1,089 seconds (about 18 minutes) per session.
   • Mobile devices dominate traffic, surpassing desktop visits consistently since 2022.
7. Content Moderation:
   • As of 2023, spam was the primary reason for subreddit removals (456,849 cases).
   • The platform also responded to 121 government content removal requests, with varying compliance rates.
8. Popular Subreddits:
   • The largest community, r/funny, has over 56.6 million subscribers as of February 2024.
   • Other popular subreddits include r/AskReddit (45M subscribers) and r/gaming (39.5M).
9. IPO Plans:
   • Reddit is preparing for a public offering, targeting a valuation of $5 billion.
   • Significant investments in sales and marketing were reported, totaling $230 million in 2023.
10. Moderation and Workforce:
    • Reddit employs 2,013 full-time staff and relies on 60,000 volunteer moderators for daily content management.
11. Cultural Impact:
    • Annual events like r/Place showcase Reddit’s engaged community, with over 10 million users participating in collaborative projects.

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According to data from Statista, in 2023, the Cupertino-based firm saw its brand value drop by 7% compared to 2022. However, by 2024, its value is projected to surpass one trillion U.S. dollars.

Additionally, it was reported that 1.265 billion people were actively using an iPhone, with projections for 2023 suggesting that figure would grow to 1.364 billion users.

Which discontinued device?

The Lightning to 3.5mm headphone jack adapter has been out of stock on Apple’s UK and U.S. websites for some time.

The device allowed users to connect iPhones without headphone jacks to a wide range of devices, including wired headphones, speakers, car audio systems, and in-flight entertainment.

As Apple transitions from its proprietary Lightning port to USB-C, this once-common and essential accessory may be disappearing for good.

The adapter was first introduced in 2016 alongside the iPhone 7, marking Apple’s controversial decision to remove the 3.5mm headphone jack from its devices.

This change left many iPhone users in a dilemma: their older wired headphones or non-Apple headphones were no longer compatible. The Lightning to 3.5mm adapter provided a solution, allowing users to continue using their existing headphones with newer iPhones.

The phase-out of the Lightning connector has been gradual, with the iPhone 15 marking the official shift to USB-C in 2023.

While the Lightning to 3.5mm adapter is no longer available in the UK and U.S., it can still be found in some countries such as France, Denmark, Finland, Norway, and Sweden.

It is also still available for purchase from third-party retailers, including Amazon.

Although some loyal iPhone users have met this change with frustration, it is clear that Apple is fully committed to USB-C as the future of its devices.

Evolving products, evolving industries

This situation reflects how brands continue to make significant changes to their products, introducing new tools and innovations. For example, in the tech industry, Tesla recently launched its robot, which is already generating buzz in the digital landscape.

Read more:

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The holiday season is here, and McDonald’s has decided to celebrate it in style with a special collaboration featuring the Grinch as the star of the holiday Happy Meal.

The collaboration between McDonald’s and the Grinch brings a series of irresistible surprises for fans of this character. Each Happy Meal includes one of the following exclusive items:

1. Christmas plush toys: Adorable Grinch figures and friends, perfect for decorating the Christmas tree.
2. Family card games: Fun activities to enjoy with the family during the holidays.
3. Exclusive book “Twelve Days of Grinchmas”: A holiday story that will enchant everyone.

This limited edition will be available from November 20 to December 31 at participating locations, or while supplies last.

In which countries is the Grinch Happy Meal available?

For now, this collaboration is available only in the United Kingdom.

Fans of McDonald’s and the Grinch in the United States have reasons to stay hopeful. Similar initiatives have crossed borders in the past, as mentioned by the specialized blog Snackbetch: “These collaborations often come to the United States as well. Fingers crossed!”.

READ ALSO: El carro de Shakira: How to win the Soltera singer’s Lamborghini Urus?

On social media, users have shared photos of their favorite toys and praised the initiative. One of the most popular comments reads: “So jealous! I hope this Happy Meal comes to our country soon.”.

Who created the Grinch?

The Grinch was created by cartoonist Dr. Seuss in 1957.
He is one of the most iconic characters of Christmas. Although he starts as a grump who hates the holidays, his ultimate transformation teaches us the true meaning of this season: unity, love, and generosity. Seeing him as part of McDonald’s Happy Meal is a perfect fit that connects with the magic of the season.

What else does McDonald’s offer for the holiday season?

In addition to the Grinch Happy Meal, McDonald’s has launched a special holiday menu in the UK that includes:

• Galaxy Caramel Latte and Galaxy Caramel Hot Chocolate: Warm and sweet drinks perfect for cold days.
• Cheese Melt Dippers with Rich Tomato Dip: Breaded Camembert cheese bites served with a tomato dip.
• Terry’s Chocolate Orange McFlurry and Terry’s Chocolate Orange Pie: Desserts that combine ice cream and orange chocolate, ideal for festive flavor lovers.

Meanwhile, in the United States, diners can also enjoy novelties like the return of the McRib, the introduction of the Dulce de Leche Frappé, and the availability of the classic Holiday Pie.

McDonald’s Christmas initiatives in the United States

In the United States, McDonald’s is also standing out with unique holiday initiatives, such as the collaboration with Pet Simulator, a popular Roblox video game series. It includes a Happy Meal with two toys: one for the child and another to gift, promoting the spirit of sharing during the holidays.

Current statistics and data on McDonald’s

• The global quick-service restaurant (QSR) market size in 2023 reached $978.4 billion.
• In 2023, consumer spending in the QSR sector in the United States exceeded $349 billion.
• McDonald’s generated total revenue of $25.49 billion in 2023.
• McDonald’s franchised restaurants generated total sales of $119.75 billion in 2023.
• McDonald’s brand value in 2024 was $38 billion, making it the second most valuable restaurant brand after Starbucks.
• McDonald’s recorded operating income of approximately $11.65 billion in 2023.
• McDonald’s recorded net income of $8.47 billion in 2023.
• In 2023, McDonald’s had total assets of approximately $56.14 billion.
• McDonald’s operated approximately 41,822 restaurants worldwide in 2023.
• In Latin America, Brazil had 1,130 McDonald’s restaurants in 2023, the highest number in the region.
• In 2023, McDonald’s had 150 million active users in its loyalty programs worldwide.
• In the 2024 Big Mac Index, Switzerland had the world’s most expensive Big Mac at $8.07.
• The McDonald’s brand had 92% brand recognition among restaurant chain consumers in the United States in 2023.

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Would You Like to Own ‘El carro de Shakira’? The Colombian superstar, who has conquered international stages with her music, is now surprising her fans with a unique opportunity: the chance to win her luxurious Lamborghini Urus S.

This car, a symbol of personal transformation for the artist, is at the center of an exclusive contest that promises to excite all her followers. Here, we share all the details about how to participate and why this car holds such special meaning.

The Special Meaning Behind Shakira’s Car

Shakira purchased the Lamborghini Urus S in 2022 as a gift to herself after her separation from Gerard Piqué.

In an emotional message shared on her social media, the singer confessed that the vehicle represented a new beginning in her life. “I wanted to wipe away my tears and see life in a more optimistic way,” she said. However, over time, Shakira reflected on the true meaning of happiness, stating that material things don’t transform us, but human connections do.

ALSO READ. Woman dies in Walmart oven: Police release case updates

How Can You Win Shakira’s Lamborghini Urus S?

The contest is simple and designed for Shakira’s fans to showcase their creativity and passion. Here are the steps to participate:

1. Fill out the registration form: Visit the official website elcarrodeshakira.com and complete the registration.
2. Record your video dancing to “Soltera”: Upload your interpretation of the song’s official dance or create your own version with a personal twist.
3. Post your video on social media: Share your video on Instagram Reels or TikTok using the hashtag #ElCarroDeShakira before November 29, 2024.

Shakira and her team will review the videos and select five finalists, who will move on to a public vote on December 5. The winner will be announced live on December 6 during the morning show Despierta América.

Requirements to Enter *El Carro de Shakira*

The contest has specific conditions you should consider before signing up:

• Residency: Only legal residents of the United States are eligible.
• Age: Participants must be 18 years or older.
• Originality: Videos must be respectful, with no offensive content or violations of third-party rights.
• Deadline: All entries must be uploaded before November 29, 2024, at 11:59 PM ET.

The grand prize is Shakira’s exclusive 2022 Lamborghini Urus S, valued at approximately $195,000. Additionally, the winner will receive a check for $90,000 to cover taxes and transportation expenses.

The car must be picked up in Miami between December 10 and December 23, 2024.

On the El Carro de Shakira website, some frequently asked questions about the contest are addressed, such as the following:

What type of videos can be submitted?

You can perform the official dance of Soltera or create your own version, as long as it is respectful and creative. Videos with offensive content, inappropriate language, or third-party trademarks are not allowed.

When will the winner be announced?

The winner will be revealed on December 6, 2024, during the live broadcast of Despierta América.

How will the winner be selected?

Shakira and her team will select five finalists, and then the public will vote for their favorite on December 5. The video with the most votes will win.

What else does the prize include?

In addition to the Lamborghini, the winner will receive a $90,000 check to cover taxes and other expenses related to the prize.

Why Did Shakira Decide to Give Away Her Lamborghini?

Beyond its luxury, this car symbolizes a period of healing and self-discovery for Shakira. The singer decided to give it away as a way to thank her fans for their unconditional support and to emphasize that the true treasures in life are human connections.

“I want someone else to enjoy this car and create unforgettable moments with the people they love most,” she explained. The contest was also launched as part of the promotion for her latest single, Soltera, a song that celebrates independence and the joy of being at peace with oneself.

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After a month of investigation, Halifax police in Nova Scotia, Canada, have released the findings of their inquiry into the case of a woman found dead in a oven of Walmart store.

On the evening of October 19, police responded to an emergency call at the Walmart located at 6990 Mumford Rd., where they discovered the body of Gursimran Kaur, an employee of the store.

Halifax police found the 19-year-old’s lifeless body inside “a large walk-in oven belonging to the store’s bakery department.”

Walmart Halifax Case Closed

After an extensive investigation, Halifax Regional Police confirmed that Kaur’s death was not suspicious. In a statement issued Monday, authorities declared, “There is no evidence of foul play.”

Martin Cromwell, public information officer for Halifax Regional Police, provided further details in a video statement:

“We conducted several interviews, reviewed video footage, and worked very closely with our partners at the Nova Scotia Department of Labour and medical examiner service.”

The officer said there was no indication of anyone else’s involvement in the young woman’s death.

“We do not believe anyone else was involved in the circumstances surrounding the woman’s death,” he said.

With this declaration, police have concluded their criminal investigation into the case.

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How Did Gursimran Kaur’s Family React?

The Maritime Sikh Society in Halifax identified Kaur and launched a fundraiser to support her family during this difficult time. The organization shared harrowing details, revealing that Kaur was found by her own mother, who also worked at the same Walmart.

According to the fundraiser, Kaur’s mother began searching for her after not seeing her for more than an hour. She asked coworkers for help and tried to contact her by phone, but was unsuccessful.

“The mother started panicking as it was unusual for her to switch her phone off during the day,” the fundraiser noted. “Imagine the horror her mother experienced when she opened the oven, after someone pointed it out to her!”

Kaur and her mother had worked at that Walmart for two years and were originally from India.

Has the Halifax Walmart Reopened?

Following the incident, the Walmart where the tragedy occurred was closed “until further notice,” according to a statement provided to local media. CBC reported that the store remained closed as of Monday.

Additionally, the Nova Scotia Department of Labour, Skills and Immigration issued a stop-work order on October 22 that affected the bakery department and specific equipment within the store. The order was lifted on October 28 after the oven was inspected and deemed to be operating in accordance with the manufacturer’s specifications.

What’s Next in the Case Investigation?

Although the police investigation has concluded, the Nova Scotia Department of Labour, Skills and Immigration continues to lead a workplace investigation.

“Now that Halifax Regional Police have concluded their investigation, effective November 18, the Department of Labour, Skills and Immigration has assumed the lead in the ongoing workplace investigation,” the department said in a statement released Monday.

Meanwhile, Walmart has announced that the bakery oven will be removed from the Halifax store as part of a standard remodeling program being implemented nationwide.

ALSO READ. Who plays Astrid in the live-action How to Train Your Dragon movie and more details about the upcoming Dreamworks film

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In the fast-food industry, many brands stand out. According to data from Kantar Millward Brown, McDonald’s reported a brand value of around 191.1 billion U.S. dollars, making it the leader in the ranking of the world’s most valuable fast-food brands in 2022.

The “Bestie Bundle” from McDonald’s

The “Bestie Bundle,” priced at $13 CAD plus tax, includes two of everything: Junior Chicken sandwiches, small fries, and small drinks—perfect for sharing with a friend. It even features two limited-edition friendship bracelets adorned with five phrases such as “Live Laugh Big Mac.”

“We brought our guests the Bestie Bundle because we know our favorite McDonald’s orders bring friends together,” said Alyssa Buetikofer, Chief Marketing Officer of McDonald’s Canada, in a statement.

“With Bestie Bundle, we’re inviting best friends everywhere to share a meal with something extra to remember it by.”

 

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However, there is one problem for American Swifties: this affordable meal is only available in Canada. This fact has sparked excitement among fast-food and Swift fans.

“Crying in American,” joked one TikTok user. “Is this only in Canada? The U.S. is on fire right now… I need a small bundle of joy for my bestie,” pleaded another.

 

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“You’re telling me this is only in CANADA!! I want a friendship bracelet,” lamented one person. “Time to take a trip to Canada,” wrote someone else.

“Never in my life have I wanted to be Canadian more than today,” said content creator Brittany Giaccani in a recent TikTok clip. “Do I have friends in Canada? I love you all so much.”

It’s worth mentioning that the launch coincides with Swift’s performances in Toronto over two weekends and in Vancouver next month during her successful Eras Tour, during which her devoted fans have crafted countless colorful friendship bracelets to wear and exchange at each stop.

The bracelets, inspired by a lyric from her song “You’re on Your Own, Kid” about making beaded jewelry, are often adorned with song titles, lyrics, acronyms, or other Swift-related phrases, prompting brands to produce and sell them as well.

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DreamWorks is set to bring the enchanting world of Berk to life with the live-action adaptation of How to Train Your Dragon. Directed and co-produced by Dean DeBlois, the mastermind behind the animated trilogy, this reimagining has sparked excitement and curiosity among fans worldwide.

Here’s everything we know about the cast, production, and the film’s release.

Who plays Astrid in the live-action How to Train Your Dragon?

Astrid Hofferson, the fearless dragon-fighting trainee and love interest of Hiccup, will be played by Nico Parker.

Known for her roles in The Third Day and The Last of Us, Parker brings her own unique energy to the character. Her casting marks a significant choice, bringing diversity to a role set in a Viking-inspired universe.

Parker joined the cast in May 2023, alongside Mason Thames, who will portray Hiccup Horrendous Haddock III. Fans are eager to see how she interprets Astrid’s iconic moments, including her evolving relationship with Hiccup and her bond with her dragon, Stormfly.

What is the How to Train Your Dragon live-action movie about?

The live-action adaptation is a shot-for-shot remake of DreamWorks’ beloved 2010 animated film, which was loosely based on Cressida Cowell’s book series. The story follows Hiccup, an awkward Viking teenager who befriends a wounded dragon named Toothless, challenging his tribe’s age-old traditions of dragon hunting.

With a narrative that highlights courage, friendship, and understanding, the live-action version aims to recreate the magic of the original film while leveraging practical sets and IMAX filming techniques to provide a more immersive experience.

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Who else is in the cast of the live-action How to Train Your Dragon?

The cast boasts a mix of rising stars and established actors:

• Mason Thames as Hiccup Horrendous Haddock III, the story’s protagonist.
• Gerard Butler as Stoick the Vast, Hiccup’s father and Berk’s chieftain. Butler reprises his iconic role from the animated trilogy.
• Nick Frost as Gobber the Belch, Berk’s blacksmith and mentor to Hiccup.
• Julian Dennison as Fishlegs Ingerman, Hiccup’s loyal best friend.
• Gabriel Howell as Snotlout Jorgenson, Hiccup’s boastful cousin.
• Bronwyn James as Ruffnut Thorston and Harry Trevaldwyn as Tuffnut Thorston, the comedic twin siblings.
• Ruth Codd as Phlegma, a key member of the Viking village.

Where was the live-action How to Train Your Dragon filmed?

Filming took place in Belfast, Northern Ireland, beginning in January 2024 after delays due to the SAG-AFTRA strike. The production wrapped in May 2024. The use of practical sets and the IMAX format promises to deliver a visually stunning reimagining of Berk. Iconic scenes, such as Hiccup’s first encounter with Toothless, have been recreated faithfully to captivate both new audiences and longtime fans.

Who is directing and producing the live-action How to Train Your Dragon?

Dean DeBlois, who helmed the original animated trilogy, returns as the director, writer, and co-producer of this adaptation. His involvement ensures the continuity of the franchise’s spirit. Joining him are producers Marc Platt and Adam Siegel, with John Powell returning to compose the film’s score.

Bill Pope, known for his work on The Matrix and Spider-Man 2, serves as the cinematographer, further elevating the film’s visual potential.

When is the live-action How to Train Your Dragon being released?

Universal Pictures will release the film in theaters on June 13, 2025. The first teaser trailer premiered alongside theatrical screenings of Wicked in November 2024 and was released online shortly after, offering fans a glimpse of the visually breathtaking adaptation.

Why is the live-action How to Train Your Dragon generating so much buzz?

This marks DreamWorks’ first fully live-action adaptation of one of its animated classics. The prospect of reliving Hiccup and Toothless’s adventures in a realistic format, combined with the return of key creatives like DeBlois and Powell, has fans anticipating a faithful and emotionally resonant remake.

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Rafael Nadal, regarded as one of the greatest tennis players of all time, recently announced his retirement from professional tennis.

Known as the “King of Clay,” Nadal has 22 Grand Slam titles to his name, a record he achieved at the 2022 Australian Open, surpassing legends such as Roger Federer and Novak Djokovic. At Roland Garros, the tournament where he has demonstrated absolute dominance, Nadal holds a record of 81 consecutive wins on clay—something unprecedented in the history of the sport.

During his career, Rafael Nadal also secured an Olympic gold medal at the 2008 Beijing Games and completed the Golden Slam, winning all four Grand Slam tournaments and an Olympic gold medal during his career.

Beyond his success in tennis, Nadal has worked to make a positive impact on society. His Rafa Nadal Foundation supports children and young people in vulnerable situations, promoting education and sports as tools for development. Additionally, his Rafa Nadal Academy in Mallorca is a benchmark for training future tennis talents.

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What is Rafael Nadal’s net worth?

Rafael Nadal’s net worth is estimated at $220 million, a result of his success in tournaments, sponsorship contracts, and collaborations with major brands. Since starting his professional career in 2001, Nadal has earned more than $134.6 million in prize money for his tennis achievements, making him the second-highest earner in prize money in tennis history, behind only Novak Djokovic.

But the figures don’t stop there. Combining sponsorship deals and prize money, his total career earnings exceed $500 million, cementing him as one of the wealthiest athletes in the world.

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Multi-million-dollar endorsements

Since the age of 13, Nadal has been sponsored by Nike, which has designed exclusive clothing and footwear for the tennis star. Additionally, he has collaborated with brands such as:

• Kia Motors, his partner since 2006.
• Emporio Armani.
• PokerStars.
• Lanvin Colognes.
• Quely, a food company from Mallorca, his hometown.

Between June 2016 and June 2017, Nadal earned $21 million solely from sponsorship deals. In subsequent years, he continued to generate similar revenues thanks to these partnerships.

In an average year, Nadal earns around $40 million through a combination of tournament prizes, special appearances, and advertising deals. This has placed him among the world’s highest-paid athletes for several consecutive years.

What does Rafael Nadal’s retirement mean for tennis?

Nadal’s retirement marks the end of an era. With over 912 consecutive weeks in the ATP Top 10, the Spaniard is an example of consistency and resilience. His retirement not only leaves a void in professional tennis but also highlights his legacy as one of the most influential athletes of all time.

Nadal stated, “Accept things as they are and not as you would wish them to be, and then look forward, not back,” reflecting his life philosophy and competitive mindset.

Although stepping away from the professional circuit, Nadal will remain connected to tennis through his academy and foundation. Furthermore, he will continue to be a prominent figure in the business world thanks to his numerous commercial partnerships and personal projects.

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A man attacked several people inside the Metro Tacubaya facilities, one of the busiest stations in Mexico City.

As a result of these events, several people were injured, two of whom were stabbed by the attacker, and another sustained physical injuries.

After attacking the passengers, the aggressor threw himself onto the tracks but was rescued by security personnel and staff of the Mexico City Metro.

According to reports from local news outlets, one of the injured individuals was transported to the hospital in critical condition, as they sustained multiple injuries to the body and skull.

On social media, some users of the Collective Transportation System Metro have shared images of the incident.

At the Tacubaya station, lines 1, 7, and 9 intersect. The Mexico City Metro transports approximately 5 million users daily.

What did the Metro report about the incident?

Regarding these events, the STC Metro issued the following statement through its X account, formerly Twitter: “Good morning. Metro Civil Protection personnel, in coordination with staff from @SSC_CDMX, detained a person who allegedly attacked four passengers and threw himself onto the tracks at Tacubaya station on Line 7. Medical support is being coordinated accordingly. At the moment, circulation is continuous.”

SSC arrests the aggressor on Line 7

Meanwhile, the Secretariat of Citizen Security (SSC CDMX) reported in an official statement that a man entered the metro facilities “visibly disturbed” and attacked four people with a sharp object.
As a result of these events, a 26-year-old man, identified as the alleged perpetrator, was detained and transferred to the facilities of the Attorney General’s Office of Mexico City (FGJCDMX).

This is the official statement issued by SSC CDMX regarding the incident:

Officers from the Secretariat of Citizen Security (SSC) of Mexico City arrested a 26-year-old man who allegedly assaulted four individuals at the Tacubaya station on Line 7 of the Metro.
At the station, Auxiliary Police officers were approached at one of the entrances by a citizen with visible bloodstains on his body. Emergency services were promptly requested. Meanwhile, the officers observed a man running up the stairs and, visibly disturbed, jumping onto the tracks, causing an incoming train to stop.

At the scene, with the arrival of additional teams, the police arrested the man. Paramedics from the Rescue and Emergency Medical Squad (ERUM) diagnosed him with intoxication from unknown substances and a head injury, which was treated on-site.

Additionally, within the station, Industrial Safety staff from the Metro and Civil Protection paramedics attended to four citizens aged 46, 49, 54, and 63, who were attacked with a sharp object by the suspected perpetrator. They were transported to various hospitals for prompt medical attention.

After being informed of his legal rights, the detainee was placed at the disposal of the corresponding Public Prosecutor’s Office, which will determine his legal status and conduct the case investigation.

Videos capture the moment of the attack in the Mexico City Metro

#Ahora| este es el momento en el que un sujeto agrede con una arma blanca al menos 2 sujetos en el metro Tacubaya en la CDMX, los deja heridos, luego se arroja a las vias y es detenido por la policia.
( imagenes sensibles ) pic.twitter.com/1mWvp80Lkn

— RAMIRO ESCOTO DIGITAL (RED) (@Ramiro_Escoto) November 19, 2024

🔺#ÚLTIMAHORA:

Ataque en la estación #Tacubaya de la línea 7 del Metro CDMX.

Hombre apuñala a 4 personas y después intenta suicidarse lanzándose a las vías. Ahí lo capturaron.

*Imágenes Fuertes. #AsíPasa #LasNoticiasAsí pic.twitter.com/yMnLU5jhQj

— Carlos Zúñiga Pérez (@Carloszup) November 19, 2024

Se reportan tres personas lesionadas, dos apuñaladas y una más que fue golpeada por el convoy del Metro Tacubaya pic.twitter.com/4DA5PlKleE

— J.C. Williams 🐶 (@JCWilliams54) November 19, 2024

APUÑALA a 3 en el @MetroCDMX, SE ARROJA a LAS VÍAS… y LO DETIENEN
Le dicen El Jommy
Entró con un cuchillo al metro Tacubaya y lesionó a los usuarios.
Luego se aventó a las vías.
Agentes de @SSC_CDMX del Sector Tacubaya, lo sometieron ahí… y así lo detuvieron. pic.twitter.com/eQtbeT7yOp

— Carlos Jiménez (@c4jimenez) November 19, 2024

#CDMX ⚠️ | Usuario denuncia que una persona portaba un cuchillo en la estación Tacubaya de la Línea 7 del Metro https://t.co/WJEAEffM7C pic.twitter.com/Na6Oh1SejU

— Enfoque Noticias (@EnfoqueNoticias) November 19, 2024

#Urgente🔴
Sujeto entra armado a la estación Tacubaya del @MetroCDMX y apuñala a pasajeros, después se avienta a las vías, pero sobrevive. Personal de la @SSC_CDMX lo detuvo. pic.twitter.com/zCnhJj01Mo

— Alfredo González (@alfredolez) November 19, 2024

Fue en Tacubaya un loco atacó a personas pic.twitter.com/qgbuqubTVf

— Emy Esquivel (@EmyEsquivel3) November 19, 2024

When is International Men’s Day celebrated? In recent hours, this commemoration has become a trending search on Google. It is important to note that this date is celebrated on two different occasions: March 19 and November 19.

November 19 is the official date of International Men’s Day 2024, recognized by the United Nations. This date was chosen in 1999 by the International Men’s Committee to highlight the positive role of men in society and promote gender equality.

International Men’s Day was spearheaded by Dr. Jerome Teelucksingh in Trinidad and Tobago. Its aim was to create a platform to address issues such as:

• Men’s health: Raising awareness about issues like prostate cancer and mental health.
• Positive male roles: Acknowledging men who positively impact their families, social circles, and professional environments.
• Gender equality: Promoting healthy and equitable relationships between men and women.

In some countries, like Colombia, Men’s Day is celebrated on March 19. This date coincides with the feast of Saint Joseph, regarded as a model father and protector.

What is the correct date?

Both dates are valid for celebrating Men’s Day. Choosing one or the other depends on the country and personal preference.

Men’s Day is also an opportunity to discuss issues affecting men, such as violence, mental health, and physical well-being.

ALSO READ. What is Cinnamoroll and why was he named Sanrio’s Character of the Year?

Phrases

Here are 20 phrases to commemorate International Men’s Day 2024:

• “We celebrate International Men’s Day to recognize those men who make the world a better place with their kindness, strength, and wisdom.”
• “The true value of a man is discovered in moments when he offers support and strength to those around him.”
• “A good man leaves a mark not through force, but through his character and heart.”
• “Today we celebrate men who promote equality, respect, and understanding in everything they do.”
• “Men’s Day is a reminder for every man to be the best version of himself: compassionate, fair, and brave.”
• “A true man knows that strength is measured in times of difficulty and shown through tenderness.”
• “Today we applaud men who break stereotypes, foster inclusion, and live with integrity.”
• “Being a man is about more than physical strength; it’s about moral, ethical, and emotional strength.”
• “The best legacy of a man is the respect, love, and kindness he leaves in the hearts of others.”
• “Inspirational men are those who use their voices and actions to make the world a fairer place.”
• “Men’s Day: an opportunity to celebrate the contributions of men to society, in all forms and expressions.”
• “Behind every great man are lessons of struggle, resilience, and unconditional love.”
• “Masculinity is also defined by gentleness, empathy, and the ability to care for others.”
• “True men build bridges of understanding, not walls of separation.”
• “A man is not measured by his achievements, but by the obstacles he has overcome in pursuit of them.”
• “Today we honor men who teach future generations the value of equality and mutual respect.”
• “A man’s courage is defined by how he faces challenges, not just by how he overcomes them.”
• “An honorable man knows that his greatest strength lies in his ability to be vulnerable.”
• “Men’s Day reminds us of the importance of celebrating masculinity’s diversity, strength, and sensitivity in harmony.”

These phrases aim to inspire and recognize the value of men in our lives and society, promoting a vision of masculinity that embraces equality, respect, and compassion.

Images

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The Game Awards 2024, one of the most anticipated events for the gaming community, returns this December 12 to celebrate the best in gaming. This special edition, marking the 10th anniversary of the awards, will shine a spotlight on standout titles, innovative developers, and the power of the community.

If you’re wondering which games are nominated, how to participate in voting, or what to expect from this gala, here are all the details.

What are The Game Awards 2024?

The Game Awards is an annual ceremony that recognizes excellence in the video game industry, covering categories such as direction, narrative, audio design, and more. Led by producer Geoff Keighley, this event has also become a key platform for exclusive announcements and previews of the most anticipated titles.

In its 2024 edition, The Game Awards celebrates a decade of bringing together gamers, developers, and tech enthusiasts in a night full of excitement.

Nominations for The Game Awards 2024: FULL LIST

This year’s nominees stand out for their quality, innovation, and impact on the industry. Below, we present the main categories and their contenders:

Game of the Year

• ASTROBOT
• Balatro
• Black Myth Wukong
• ELDEN RING: Shadow of the Erdtree
• Final Fantasy VII Rebirth
• Metaphor: ReFantazio

Best Direction

• ASTRO BOT
• Balatro
• Black Myth Wukong
• ELDEN RING: Shadow of the Erdtree
• Final Fantasy VII Rebirth
• Metaphor: ReFantazio

ALSO READ: Hello Kitty or Kuromi? Which Sanrio character matches your zodiac sign?

Best Narrative

• Final Fantasy VII Rebirth
• Like a Dragon Infinite Wealth
• Metaphor Re:Fantazio
• Senua’s Saga: Hellblade II
• Silent Hill 2

Best Art Direction

• ASTRO BOT
• Black Myth: Wukong
• ELDEN RING: Shadow of the Erdtree
• Metaphor: ReFantazio
• Neva

Best Score and Music

• ASTRO BOT
• Final Fantasy VII Rebirth
• Metaphor: ReFantazio
• Silent Hill 2
• Stellar Blade

Best Audio Design

• ASTRO BOT
• Call of Duty: Black Ops 6
• Final Fantasy VII: Rebirth
• Senua’s Saga: Hellblade II

Best Performance

• Briana White (Final Fantasy VII: Rebirth)
• Hannah Telle (Life is Strange: Double Exposure)
• Humberly Gonzalez (Star Wars Outlaws)
• Luke Roberts (Silent Hill 2)
• Melina Juergens (Senua’s Saga: Hellblade II)

Innovation in Accessibility

• Call of Duty: Black Ops 6
• Diablo IV
• Dragon Age: The Veilguard
• Prince of Persia: The Lost Crown
• Star Wars Outlaws

Games for Impact

• Life is Strange: Double Exposure
• Tales of Kenzera: ZAU
• Closer the Distance
• Indika
• Neval
• Senua’s Saga: Hellblade II

Best Ongoing Game

• Destiny 2
• Diablo IV
• Final Fantasy XIV
• Fortnite
• Helldivers 2

Best Community Support

• Baldur’s Gate 3
• Final Fantasy XIV
• Fortnite
• Helldivers 2
• No Man’s Sky

These are just a few highlights of the 29 total categories. The awards also celebrate the best indie games, mobile games, esports, and much more.

How are winners selected at The Game Awards 2024?

The winners are chosen through a mixed process that includes:

1. Jury voting: Composed of specialized media outlets from around the world, which nominate and select the winners in most categories.
2. Fan participation: Fans can vote in all categories, though their vote has less weight in the final decision. However, the Players’ Voice Award is entirely determined by popular vote.

How to vote in The Game Awards 2024?

To support your favorite game, follow these steps:

1. Visit the official website: Go to The Game Awards 2024 to cast your vote.
2. Log in: Use your Google, Discord, Facebook, or X (formerly Twitter) account.
3. Select your favorites: You can vote in all categories and edit your choices until voting closes.
4. Promote your vote: Download your voting card and share it on social media to gather support.

Remember that voting for the Players’ Voice Award begins on December 2, with 30 initial nominees narrowed down in rounds until the final winner is chosen.

When and where to watch The Game Awards 2024?

The gala will take place on December 12, 2024, with live broadcasts on platforms like YouTube, Twitch, and social media. Exclusive announcements, previews of the most anticipated games, and appearances by major industry figures are also expected.

This Friday, November 15, the highly anticipated fight between Mike Tyson and Jake Paul will take place. The clash between these two fighters has sparked widespread interest in their careers and fortunes.

The fight, streamed exclusively on Netflix, sets a precedent in the boxing world as the first event of this magnitude available on a streaming platform. With this initiative, Netflix aims to redefine how sports fans consume live events.

One of the most intriguing aspects of this encounter is the question of each fighter’s net worth. Here’s a closer look at the fortunes of Mike Tyson and Jake Paul.

What is Mike Tyson’s net worth?

Mike Tyson, famously known as “Iron Mike,” currently has an estimated net worth of $10 million.
While this figure may seem modest for a former world champion, it reflects a complex financial history. At his peak, Tyson amassed over $430 million in earnings from fights and endorsements, equivalent to $700 million adjusted for inflation.

However, his extravagant lifestyle, poor financial decisions, and legal issues led to his bankruptcy in 2003, with a declared debt of $23 million.

Throughout his career, Tyson indulged in excesses: purchasing multimillion-dollar mansions, a luxury car collection, and even Bengal tigers as pets. These lavish expenses, combined with unfavorable contracts with promoters like Don King, rapidly depleted his wealth.

Today, Tyson has partially rebuilt his finances through appearances in movies like The Hangover, exhibition boxing matches, and his foray into the cannabis industry with his company Tyson Ranch.

ALSO READ. What time is the Mike Tyson vs Jake Paul fight scheduled for?

What is Jake Paul’s net worth?

On the other hand, Jake Paul boasts an estimated net worth of $80 million. This young influencer-turned-boxer has monetized his massive social media following, becoming one of the wealthiest content creators in the world.
Paul earns between $20 million and $50 million annually through boxing matches, sponsorships, and his men’s personal care brand, “W.”

Since making his professional boxing debut in 2020, Paul has raked in millions with each fight, with 2021 being his most lucrative year, earning $45 million. His ability to generate controversy and media attention has also secured him multimillion-dollar deals, including a recent agreement with Netflix to stream his fight against Mike Tyson.

How did Mike Tyson build his fortune?

At his peak, Mike Tyson was the highest-paid fighter in the world, earning astronomical sums from iconic bouts. Some of his financial milestones include:

• $103 million against Lennox Lewis in 2002, his career-high payday.
• Contracts with Showtime and HBO valued at over $150 million.
• Endorsements with global brands, although his behavior outside the ring limited these opportunities.

However, much of his income was consumed by debts and unfavorable contracts. Tyson spent $4.5 million on cars, $2 million on a gold bathtub, and maintained a costly entourage.

How did Jake Paul build his fortune?

Jake Paul began his career on Vine before transitioning to YouTube, where he garnered millions of followers. He diversified his wealth by entering boxing and other ventures:

• $40 million in earnings from boxing in 2021.
• A multimillion-dollar contract with the Professional Fighters League (PFL).
• Co-founding “W,” a men’s personal care brand valued at $150 million.

Paul has also mastered turning his controversial image into profit, securing brand deals and generating millions from pay-per-view events.

Who has more money: Mike Tyson or Jake Paul?

Currently, Jake Paul far surpasses Mike Tyson in net worth, with a difference of $70 million. While Tyson was one of the wealthiest athletes of his time, financial troubles and questionable decisions significantly reduced his fortune.
In contrast, Paul has demonstrated financial savvy, diversifying his income streams and maintaining tight control over his brand and contracts.

How much money will Mike Tyson and Jake Paul earn from the fight?

The fight between Tyson and Paul is more than a sporting event; it’s a financial goldmine for both. Estimates suggest:

• Mike Tyson will earn at least $20 million, one of his highest paydays since the 1990s.
• Jake Paul is expected to take home around $40 million, solidifying his status as one of the highest-paid boxers today.

How old is Mike Tyson?

Mike Tyson, famously known as “Iron Mike,” is 58 years old. Although he retired nearly two decades ago, he remains one of boxing’s most iconic figures. His last professional fight was in 2005, but he returned to the ring in 2020 for an exhibition against Roy Jones Jr.

How old is Jake Paul?

On the other hand, Jake Paul is 27 years old. The content creator-turned-boxer has built a career in the ring since 2018, facing opponents such as Tyron Woodley and Anderson Silva. While his skills are often debated, his ability to attract massive audiences is undeniable.

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The wait is over. This November 15, the fight between Mike Tyson and Jake Paul is set to be one of the most talked-about events of the year, hosted at the AT&T Stadium in Arlington, Texas.

What started as a rumor has become a spectacle uniting different generations of boxing fans, while also establishing Netflix as a key player in broadcasting high-profile sporting events. This marks the streaming platform’s first foray into the world of boxing, setting a precedent for how fights are delivered to a global audience.

The matchup, organized by Most Valuable Promotions and Netflix, was initially scheduled for July but was postponed due to a health issue involving Mike Tyson. Now, with both contenders ready, the event promises a mix of nostalgia, entertainment, and drama that no fan will want to miss.

Where to watch the Mike Tyson vs Jake Paul fight?

The Mike Tyson vs Jake Paul fight will not be available on free-to-air television. Netflix will be the exclusive platform streaming the fight live. The broadcast starts this Friday, November 15, at 8:00 p.m. ET, with a preliminary card featuring exciting matchups.

Time zones in the U.S.:

• Eastern Time (ET): 8:00 p.m.
• Central Time (CT): 7:00 p.m.
• Mountain Time (MT): 6:00 p.m.
• Pacific Time (PT): 5:00 p.m.
• Alaska Time (AKT): 4:00 p.m.
• Hawaii-Aleutian Time (HAT): 3:00 p.m.

International times:

• Mexico: 7:00 p.m.
• Colombia: 8:00 p.m.
• Argentina: 10:00 p.m.
• Spain: 2:00 a.m. (Saturday, November 16).

The broadcast is included in Netflix’s regular subscription with no additional costs. This development is significant as it could influence how sports broadcasting rights are handled on digital platforms.

What time is the Mike Tyson fight?

The main event, featuring Mike Tyson and Jake Paul, is expected to begin around 10:30 p.m. ET. However, fans are encouraged to tune in early to catch the undercard bouts, which will set the stage for this heavyweight clash.

How old is Mike Tyson?

Mike Tyson, famously known as “Iron Mike,” is 58 years old. Although he retired nearly two decades ago, he remains one of boxing’s most iconic figures. His last professional fight was in 2005, but he returned to the ring in 2020 for an exhibition against Roy Jones Jr.

How old is Jake Paul?

On the other hand, Jake Paul is 27 years old. The content creator-turned-boxer has built a career in the ring since 2018, facing opponents such as Tyron Woodley and Anderson Silva. While his skills are often debated, his ability to attract massive audiences is undeniable.

How much money will Mike Tyson make for the fight?

The financial stakes for this fight are enormous. Mike Tyson will earn at least $20 million, a figure reminiscent of his prime as a heavyweight champion. Meanwhile, Jake Paul is set to pocket $40 million, a record amount in his career.
For comparison, Tyson earned $1 million for his 2020 exhibition against Roy Jones Jr., while Jake Paul made $7 million in his last fight against Mike Perry.

Will the Mike Tyson vs Jake Paul fight be available on YouTube?

Although Jake Paul built his fame on YouTube, the fight will not be available on this platform. Netflix has secured exclusive broadcasting rights, marking a significant shift in how sports events are distributed digitally.

Why is this fight historic?

Beyond being Mike Tyson’s return to the ring, this fight represents a clash between two worlds: traditional boxing and the digital era. Jake Paul, with his youth and massive following, brings a fresh perspective to the sport, while Tyson offers the experience and legacy of a legendary career.
By streaming this event, Netflix is setting a precedent for bringing high-profile boxing matches to a global audience through digital platforms, potentially transforming the sports entertainment industry forever.

VIDEO Mike Tyson slaps Jake Paul during ceremonial weigh-ins

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The Guardian and La Vanguardia, two of the most influential media outlets internationally, have announced their withdrawal from the social network X, previously known as Twitter and owned by Elon Musk.

This decision comes amid growing concerns over the direction Musk has steered the platform since his 2022 acquisition, which, according to both outlets, has evolved into a space dominated by polarizing discourse, conspiracy theories, and misinformation.

Why did The Guardian decide to leave X?

The Guardian, one of the most influential British newspapers, was the first to abandon X.

The prestigious newspaper announced this week the closure of its official accounts on X. With nearly 80 profiles on the platform and an audience of almost 27 million followers, the media outlet argued that the social network has become a “toxic” space where hate speech, conspiracy theories, and far-right misinformation proliferate.

The Guardian’s decision comes after the U.S. presidential elections, where Musk’s use of X has stirred controversy.

The magnate and CEO of Tesla openly supported Donald Trump’s candidacy, using the platform to influence political debate. According to the newspaper itself, the alarming and polarizing content on X was one of the reasons behind its decision to leave the network.

ALSO READ: What is DOGE, the Department of Government Efficiency that Donald Trump created for Elon Musk

 

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Elon Musk and X: A Complicated Relationship

Elon Musk acquired Twitter in 2022 in a $44 billion transaction, renaming it X and relaxing its moderation policies.

Since then, previously banned figures, including Donald Trump and other controversial individuals, have been reinstated. This new direction has raised concerns about the platform’s role in promoting hate speech and manipulating public opinion.

For many, Musk’s acquisition represents a push for “limitless freedom of expression.” However, critics argue that this stance allows for the dissemination of dangerous and polarizing content, complicating the media’s efforts to provide reliable and balanced information.

Musk himself once stated: “Vox Populi, Vox Dei” (the voice of the people is the voice of God), justifying Trump’s return to X as a democratic decision.

Goodbye X: Major Media Outlets Say Farewell

The exit of these media outlets from X represents a blow to the platform, which loses two major sources of high-quality news content.

Although both outlets have stated that their journalists may continue to use the social network personally, institutional activity will be limited.

The Guardian and La Vanguardia are not the first to take this step. In the United States, public radio NPR and public television PBS also chose to suspend their accounts on X last year.

Amazon announced the launch of its new discount store, Amazon Haul. Through a statement on its website, the platform shared that this new venture is launching in beta exclusively for the United States.

The e-commerce giant’s goal is to compete directly with low-cost alternatives like Temu, providing users with an affordable and simple shopping experience.

What is Amazon Haul and what does it offer?

Amazon Haul is a shopping experience within the Amazon Shopping app, designed for users interested in lower-priced products.

This new section offers items in popular categories such as fashion, home, lifestyle, and electronics, all backed by Amazon’s A-to-Z Guarantee, which assures customers protection in their purchases.

READ ALSO. Hello Kitty or Kuromi? Which Sanrio character matches your zodiac sign?

When will Amazon Haul be available?

Amazon Haul is now available in its beta phase in the United States, accessible from the Amazon Shopping app and mobile website. Users just need to search for “Haul” in the app’s search bar or visit it on their mobile devices.

It’s important to note that for now, Haul is ONLY available on mobile and in the United States.

What kind of products does Amazon Haul offer?

The products on Amazon Haul focus on low-cost items, with prices not exceeding $20, and some items starting at just $1.

For example, you can find products like a three-piece hair clipper set for $2.99, an elastic women’s belt for $1.99, and a necklace, bracelet, and earring set for only $2.99. Additionally, orders over $25 qualify for free shipping within 1 to 2 weeks, while orders below that have a $3.99 shipping fee.

Are there additional discounts on Amazon Haul?

Yes, Amazon Haul provides additional discounts on bulk orders. Customers can get a 5% discount on orders of $50 or more and a 10% discount on orders of $75 or more, encouraging bulk purchases at this new discount store.

Are Amazon Haul products reliable?

Consumer protection is a central aspect of Amazon Haul. All products are backed by Amazon’s A-to-Z Guarantee, which protects customers regarding product condition, covering any defect, damage, or discrepancy with the item’s original description.

Dharmesh Mehta, Amazon’s Vice President of Worldwide Selling Partner Services, commented: “Amazon Haul aims to make shopping for products in categories such as fashion, home, lifestyle, electronics, and more, even more fun, easy, and affordable, all backed by Amazon’s A-to-Z Guarantee so that customers can shop with the confidence that the products they’re purchasing are safe, authentic, and in the condition they expect.”

Haul meaning

“Haul” is an English term that means “collection” or “loot,” and it has become popular in the shopping context to refer to a group of items purchased in a single trip, often at affordable prices. On social media platforms like YouTube or TikTok, a “haul” is a type of video where creators showcase and discuss the products they’ve just bought, detailing their features, prices, and first impressions.

In the case of Amazon Haul, the term suggests a section dedicated to affordable shopping, where consumers can purchase a variety of low-cost products in a single experience, promoting a budget-friendly and discovery-oriented shopping journey.

How do returns work on Amazon Haul?

For any product a customer decides not to keep, Amazon Haul offers free returns on purchases over $3 within the first 15 days of delivery. Returns can be made at over 8,000 locations in the United States, including Amazon Lockers, Amazon Fresh, Whole Foods Markets, UPS, and Staples.

Amazon vs. Temu, head-to-head

Popularity and App Downloads

• Amazon: In July 2024, the Amazon Shopping app was downloaded 18 million times worldwide.
• Temu: In 2023, Temu was the most downloaded shopping app in the United States and globally, with 122 million downloads in the U.S. and 338 million globally.

Brand Value

• Amazon: Reached a brand value of $577 billion in 2024, positioning itself as one of the most valuable brands globally.
• Temu (through Pinduoduo): Temu’s parent company, Pinduoduo, had a brand value of approximately $7.7 billion in 2024, significantly lower compared to Amazon.

Gross Merchandise Volume (GMV)

• Amazon: Led the global e-commerce market in 2023, generating a GMV of approximately $729 billion.
• Temu: In May 2023, Temu generated a GMV of $635 million, showing rapid growth since its launch in 2022.

User Retention

• Amazon: Generally has a loyal user base thanks to services like Amazon Prime.
• Temu: Presented a retention rate of 18.5% after 7 days and 13.5% after 30 days in the U.S. in 2023, indicating lower retention compared to Amazon.

Product Categories and Market

• Amazon: Offers more than 300 million products across various categories, including home, fashion, electronics, and groceries, with a significant market share in sports and entertainment in the U.S.
• Temu: Specializes in low-cost fashion and lifestyle items, targeting Gen Z and millennials.

Unique Users in the United States

• Amazon: Attracts hundreds of millions of visits per month, remaining the dominant platform in the U.S.
• Temu: Experienced explosive growth, reaching over 70 million unique users in the U.S. in 2023.

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Would you like to know which Sanrio character matches your zodiac sign? Sanrio, the factory of kawaii characters, has gifted us with characters like Hello Kitty, Kuromi, and My Melody, not only capturing the hearts of millions but creating a whole universe of adorable icons that have become global symbols.

From coin purses, coffee mugs to backpacks, cups, and clothing, the charm of Sanrio is everywhere. Their merchandise is a favorite among fans.

This year is special for the company as their iconic Hello Kitty character celebrates 50 years.

We asked an astrology GPT from Artificial Intelligence to generate a Hello Kitty horoscope.

Aries (March 21 – April 19): Kuromi

Aries, you are a powerhouse of energy, courage, and passion. Always ready to lead the next adventure and take charge, you love facing challenges with determination. Who could better embody this untamed spirit than Kuromi? With her punk flair and bold attitude, Kuromi is the perfect embodiment of an Aries.

Although she presents herself as My Melody’s “rival,” Kuromi actually has a heart of gold (though she doesn’t always show it). Like you, Aries, she’s a rebellious soul with a touch of sweetness!

READ ALSO: What is Cinnamoroll and why was he named Sanrio’s Character of the Year?

Taurus (April 20 – May 20): Pompompurin

Taurus, you are the embodiment of comfort, stability, and enjoyment of life’s little pleasures. And when it comes to Sanrio characters that embody these values, there’s no one better than Pompompurin, the adorable golden retriever who loves pudding. This fluffy friend has an unconditional love for long naps and delicious snacks, just as you, Taurus, enjoy peaceful moments and life’s simple pleasures. Pompompurin is the perfect companion for a Taurus who values serenity and comfort above all.

READ ALSO: Sanrio. Official Hello Kitty 50th Anniversary Wallpapers

Gemini (May 21 – June 20): Little Twin Stars (Kiki and Lala)

Ah, Gemini, the sign of the twins. Versatile, curious, and always on the move, you’re the life of the party, always with something new to share. The Little Twin Stars, Kiki and Lala, perfectly capture your dual essence. These little angels are always exploring new horizons, dreaming among the stars, and living fantastic adventures. Like you, Gemini, Kiki and Lala have a restless and curious side that keeps them constantly seeking new experiences. They’re the ideal companions for your sociable and idea-filled sign!

Cancer (June 21 – July 22): My Melody

Cancer, the most emotional and protective sign of the zodiac, needs a character that reflects their caring and loving nature. My Melody, with her red hood and sweet demeanor, is the perfect match for a Cancer. Always ready to help her friends and deeply connected to her family, My Melody embodies the love and loyalty that those born under this sign value so much. Like a true Cancer, My Melody may be a little shy at first, but once you enter her life, she’s a friend for life.

Leo (July 23 – August 22): Hello Kitty

Leo, you are the king (or queen) of the zodiac, born to shine and be the center of attention. And who better to represent you than Hello Kitty, the most recognizable face of the Sanrio universe? With her iconic bow and adorable face, Hello Kitty has captured hearts worldwide, becoming a symbol of cuteness and joy. Like you, Leo, Hello Kitty has a magnetic presence that cannot be ignored. Always generous and positive, she is the undisputed queen of Sanrio’s world, just as you are wherever you go.

Virgo (August 23 – September 22): Cinnamoroll

Virgo, your attention to detail and perfectionist nature need a character as meticulous and charming as you. Cinnamoroll, the cute white puppy with large ears, is an ideal companion for a Virgo. Always ready to help others and with a calm and analytical personality, Cinnamoroll reflects the dedication and love for precision that Virgos show in everything they do. His sweet and empathetic side also resonates with Virgo’s compassionate and helpful nature.

Libra (September 23 – October 22): Keroppi

Libra, you are the sign of harmony, beauty, and balance. Sociable, friendly, and always seeking justice and fairness in all situations. Keroppi, the cheerful frog, is the perfect representation of a Libra. With his love for friendship and his easygoing nature, Keroppi always seeks to keep balance around him. His joyful spirit and optimistic outlook on life reflect the essence of a Libra, always in search of peace and harmony in all relationships.

Scorpio (October 23 – November 21): Badtz-Maru

Scorpio, you are intense, mysterious, and passionate. You have an enigmatic air that few can decipher, and you need a Sanrio character that can match your depth and complexity. Badtz-Maru, the penguin with a bit of a rebellious attitude, is your soulmate in the Sanrio world. With his slightly cynical view of life and independent nature, Badtz-Maru perfectly represents Scorpio’s intensity and mystery. Though he may seem distant, those who know him well discover that he has a strong and loyal heart.

Sagittarius (November 22 – December 21): Chococat

Sagittarius, you are a natural adventurer, always seeking to explore new horizons and expand your knowledge. Chococat, the curious kitty with his small yellow collar, is the perfect embodiment of your free-spirited and exploratory nature. Always aware of everything around him, Chococat shares your love for adventure and constant search for new experiences. His independent spirit and jovial character make him the ideal companion for a Sagittarius who’s always on the move.

Capricorn (December 22 – January 19): Tuxedosam

Capricorn, you are the sign of hard work, discipline, and ambition. Tuxedosam, the penguin always impeccably dressed with his top hat and bow tie, is your counterpart in the Sanrio world. Like you, Tuxedosam values tradition and has a strong sense of responsibility, but he also knows how to have fun at the right time. His refined style and charming personality reflect the balance between work and play that defines Capricorn.

Aquarius (January 20 – February 18): Gudetama

Aquarius, you are known for your originality, unconventional approach to life, and love of freedom. Gudetama, Sanrio’s lazy and philosophical egg, is the perfect companion for an Aquarius. With his carefree attitude and relaxed approach to life, Gudetama reflects the independence and free spirit that characterize Aquarius. Although he may seem like he doesn’t care about anything, Gudetama is actually deep and always pondering life’s big questions, just like you.

Pisces (February 19 – March 20): Pochacco

Pisces, you are a born dreamer, always in tune with your emotions and those of others. Pochacco, the adventurous puppy with a big imagination, is the Sanrio character that best represents you. Always exploring and dreaming of new adventures, Pochacco shares your creative nature and desire to connect with others on a deep level. His kind spirit and love for adventure make Pochacco the ideal companion for a Pisces, always ready to dream and explore.

There you have it, your Sanrio character according to your zodiac sign. Remember, this content was created with the help of a GPT specialized in astrology, so take the results with a smile and lots of love!

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As Vivek Ramaswamy steps into a prominent new role alongside Elon Musk in leading the Department of Government Efficiency (D.O.G.E.) under President Donald Trump’s administration, his impressive financial background and wealth have come into the spotlight. Known for his entrepreneurial journey in biotechnology and financial investment, Ramaswamy has amassed a substantial fortune, making him one of the wealthiest figures entering the political arena.

What Is Vivek Ramaswamy’s Net Worth?

With an estimated net worth of $800 million, Vivek Ramaswamy has accumulated wealth primarily through his significant stake in Roivant Sciences, a biotechnology company he founded in 2014. Although his fortune has not yet reached billionaire status, Ramaswamy remains one of the wealthiest individuals associated with the Trump administration, thanks to his shares in Roivant and other ventures.

How Did Vivek Ramaswamy Make His Fortune?

Ramaswamy’s financial success is largely attributed to his biotech company, Roivant Sciences. His entrepreneurial approach focuses on acquiring underdeveloped pharmaceuticals, investing in their progression, and bringing them to market. A major turning point for Roivant came in 2020 when it sold a portion of its drugs and a 5% company stake to Japan’s Sumitomo Dainippon for $3 billion, earning Ramaswamy approximately $176 million in the process.

In addition, Roivant’s 2021 merger through a Special Purpose Acquisition Company (SPAC) boosted its market valuation to $7.3 billion, with Ramaswamy’s 7% stake valued at around $511 million at the time.

What Is Roivant Sciences and How Has It Impacted Ramaswamy’s Wealth?

Roivant Sciences, founded by Ramaswamy in 2014, specializes in developing stalled pharmaceutical projects. Roivant often acquires drugs that have faced development challenges and seeks to complete their progress to achieve FDA approval. The business model has led to successful collaborations and significant investments, including a notable $1.1 billion investment led by SoftBank in 2017.

Roivant’s subsidiary, Axovant Sciences, experienced a dramatic rise in value when it went public in 2015 with a $362 million IPO, the largest biotech IPO at that time. However, the company suffered setbacks when its primary Alzheimer’s drug, Intepirdine, failed to meet clinical expectations. This caused Axovant’s market cap to drop significantly, from a high of $2.5 billion to a mere $20 million, highlighting both the volatility and opportunity in Ramaswamy’s chosen industry.

How Much of Strive Asset Management Does Vivek Ramaswamy Own?

In addition to Roivant Sciences, Ramaswamy is a co-founder of Strive Asset Management, an Ohio-based asset management firm launched in 2021. Strive, valued at $300 million by mid-2023, manages over $500 million in assets and has attracted high-profile investors like Peter Thiel and J.D. Vance. Ramaswamy’s 33% ownership of Strive contributes another estimated $100 million to his net worth, cementing his role as an influential player in both finance and biotech.

How Did Vivek Ramaswamy’s Early Career Influence His Wealth?

Ramaswamy’s career began with a strong academic foundation, including a degree in biology from Harvard and a J.D. from Yale Law School. His work at QVT Financial, where he co-managed the biotech portfolio, provided a launchpad into the financial and biotech sectors. During his seven years at QVT, Ramaswamy earned $7 million in total compensation, laying the groundwork for his later ventures.

His first entrepreneurial success came with Campus Venture Network, a company he co-founded to support college entrepreneurs. This early project was sold to the Ewing Marion Kauffman Foundation, marking Ramaswamy’s entry into the world of tech and business.

Why Is Vivek Ramaswamy Considered a Leading Figure in the Anti-ESG Movement?

Ramaswamy has positioned himself as a vocal critic of the environmental, social, and corporate governance (ESG) investment framework. Strive Asset Management, his latest venture, aims to steer corporations away from what he sees as politically motivated agendas, advocating instead for a focus on business excellence over social or environmental concerns.

Ramaswamy’s opposition to ESG has helped him gain popularity among conservative investors and made him a prominent figure in the anti-woke business movement. His views are further elaborated in his bestselling book, Woke, Inc.: Inside Corporate America’s Social Justice Scam, where he criticizes the influence of social justice on corporate America.

What Role Does Ramaswamy’s Wealth Play in His Political Aspirations?

Ramaswamy’s wealth has provided substantial backing for his political ambitions. After announcing his run for the Republican nomination in 2024, he invested heavily in his campaign, using his resources to fund various political activities. His involvement in the Department of Government Efficiency (D.O.G.E.), alongside Elon Musk, reflects his commitment to what he describes as a movement to reshape American government and culture.

As part of his role with D.O.G.E., Ramaswamy is expected to champion budget cuts and government reformation. His vast financial resources allow him to influence not only the business sector but also the broader political landscape as he works to implement his anti-establishment ideas.

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Here’s everything you need to know about this special offer and how you can get your hands on a free dozen.

What is Krispy Kreme offering on World Kindness Day?

In celebration of World Kindness Day, Krispy Kreme is extending a generous offer: the first 500 customers who visit any participating Krispy Kreme location across the United States will receive a dozen Original Glazed Doughnuts for free—no purchase necessary. This giveaway is meant to inspire individuals to share joy and kindness through simple gestures, like sharing doughnuts with friends, family, or even strangers.

Dave Skena, Krispy Kreme’s Global Chief Brand Officer, expressed the company’s goal for this initiative, saying, “World Kindness Day is a reminder that we can all make a positive impact in people’s lives, including through small gestures like sharing a sweet treat. We hope that each dozen Original Glazed doughnuts we give away enables and inspires many dozens of small acts of kindness.”

ALSO READ. What is Cinnamoroll and why was he named Sanrio’s Character of the Year?

How can you get free Krispy Kreme donuts on November 13th?

To claim your free dozen of Original Glazed Doughnuts, all you have to do is be one of the first 500 guests at any participating Krispy Kreme shop in the U.S. on November 13. The giveaway is available for both in-shop visitors and those using the drive-thru, so you have options for how you’d like to participate.

This promotion is limited to one dozen per guest, so make sure to arrive early to guarantee your sweet treat. You can share these doughnuts with friends, coworkers, or even use them to brighten a stranger’s day.

Is this promotion available worldwide?

Yes, Krispy Kreme is spreading kindness internationally! While the U.S. is offering the free dozen Original Glazed Doughnuts, Krispy Kreme locations in many of the 40 countries where the brand operates will also be participating in World Kindness Day. Offers may vary by location, so it’s best to check with your local Krispy Kreme for details if you’re outside the U.S.

Why is World Kindness Day celebrated?

World Kindness Day, celebrated annually on November 13, is dedicated to promoting acts of kindness and compassion around the globe. Established by the World Kindness Movement in 1998, this day encourages people to connect through small, positive actions that make a meaningful difference.

The goal is to inspire individuals to embrace kindness in everyday life, whether through helping others, showing gratitude, or spreading positivity. By celebrating World Kindness Day, people around the world are reminded that even the smallest gestures of kindness can create a ripple effect, fostering a more compassionate and inclusive society.

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It is well known that the main appeal of discount seasons lies in the perception of opportunity. Consumers feel they are saving or better investing their money, which encourages spending even on products that were not necessarily a priority.

According to a recent Deloitte study, 60 percent of consumers prefer to purchase products during discount periods due to the feeling of getting added value.

These figures demonstrate that, for many consumers, these periods represent a chance to plan their spending for the rest of the year.

Burger King Launches Promotion

In a special offer created for members of the Royal Perks loyalty program, starting November 12th, Burger King customers will be able to get a $1 Whopper sandwich by simply clicking on the “offers” tab in the BK app.

The new promotion aims to thank its customers and is part of a campaign that began earlier this year with the launch of the Million Dollar Whopper Contest.

The contest produced three finalists, with over a million Whopper fans presenting their custom sandwich versions for a chance at a grand prize of $1 million.

This is where the idea of thanking Royal Perks members who participated was born, by offering one million original Whopper sandwiches for just $1 while supplies last, according to BK.

Pat O’Toole, Chief Marketing Officer of Burger King North America, explained the motivation behind the offer in a press release. “We can’t think of a better way to recognize and celebrate our biggest Whopper fans than with a special offer that makes everyone feel like a winner,” the statement said.

The brand invites customers to enjoy the classic Whopper for just $1 and then visit restaurants to try three versions of the sandwich starting Thursday, November 14th.

O’Toole expressed great expectations for how well these three new Whoppers will be received. “We are eager to hear how customers feel these three new creations stack up against the classics, and we hope this will finally crown the grand prize winner of $1 million.”

Here Are the 3 Finalists Competing for the Million Dollar Prize

The three finalists for the Million Dollar Whopper Contest are as follows, as described by the brand:

• Fried Pickle Ranch Whopper, created by Fabian from California: features a flame-grilled ¼ pound beef patty topped with creamy pickle ranch sauce, lettuce, fried pickles, bacon, and Swiss cheese, all on a toasted sesame seed bun.

• Mexican Street Corn Whopper, by Kelsie from Nebraska: consists of a flame-grilled ¼ pound beef patty topped with creamy street corn spread, lettuce, tomato, crispy tortilla chips, and spicy cheese, all on a toasted sesame seed bun.

• Maple Bourbon BBQ Whopper, a recipe by Calvin from California: includes a flame-grilled ¼ pound beef patty topped with maple bourbon BBQ sauce, crispy onions and jalapeños, maple-candied bacon, and American cheese, all on a toasted sesame seed bun.

It’s worth noting that voting for one of the three finalist sandwiches of the Million Dollar Whopper Contest can take place from 11/14/24 at 10:30 a.m. Eastern Time until 12/5/24 at 10 p.m. To vote, customers can scan the QR code located on the wrapper of each sandwich to choose their favorite and help select the winner.

Read more:

Starbucks Christmas Menu 2024: This is the DATE it comes out

What Time Does Voting End on Election Day 2024?

The Rising Influence of the Creator Economy: A Powerful Shift in Modern Marketing

In Sanrio’s 2024 Character Ranking, Cinnamoroll claimed the top spot as the most popular character of the year. This adorable, long-eared character surpassed classic icons like Hello Kitty and Kuromi, amassing over 5 million votes.

But what does Cinnamoroll mean, and what’s the story behind Sanrio’s globally beloved character? Let’s explore more about this lovable creation from the Japanese kawaii empire.

Is Cinnamoroll a Rabbit or a Dog?

There’s often confusion about whether Cinnamoroll is a rabbit or a dog. Though his long, floppy ears might suggest he’s a bunny, Cinnamoroll is actually a puppy. Created in 2002, he’s a celestial puppy with ears so long they allow him to fly. His design is inspired by a sweet, gentle puppy who symbolizes joy and playfulness.

What Gender is Cinnamoroll?

As for his gender, Cinnamoroll is male. Although his design may appear somewhat ambiguous, Sanrio has confirmed that he is a male character. This allows him to connect with a broad audience who value his sweetness and personality without associating him with a particular stereotype.

What Does the Name Cinnamoroll Mean?

The name “Cinnamoroll” has culinary roots that add to his appeal. Inspired by cinnamon rolls, his name combines “cinnamon” with “roll,” a nod to his curly tail that resembles the shape of this sweet treat. This touch adds a warm, nostalgic quality to his image, making him even more endearing to fans.

ALSO READ: Sanrio. Official Hello Kitty 50th Anniversary Wallpapers

Who is Cinnamoroll’s Best Friend?

In the Sanrio universe, Cinnamoroll has several friends at the “Cloud Café,” but his best friend is Espresso.

Espresso is a sophisticated, intellectual character with dark fur that contrasts with Cinnamoroll’s. Together, they complement each other and embark on exciting adventures, spending time at the café where Cinnamoroll is also the official mascot.

When is Cinnamoroll’s Birthday?

Cinnamoroll was born on March 6, 2002, and since then, his birthday has become an annual celebration for fans worldwide.

Sanrio marks this date with special events, product launches, and campaigns highlighting his legacy. Each year, fans celebrate by sharing illustrations, buying merchandise, and reliving their favorite Cinnamoroll moments.

ALSO READ: What Costco butter was recalled? November 2024

What is Cinnamoroll’s Zodiac Sign?

Born on March 6, Cinnamoroll is a Pisces. His personality aligns with this zodiac sign, known for being dreamy, gentle, and empathetic—traits that Cinnamoroll displays in his interactions with friends and in his role at the Cloud Café.

Sanrio’s Most Popular Character in 2024

At the SANRIO FES 2024 event, held at Tokyo Big Sight, Cinnamoroll was crowned the most popular character in the Sanrio 2024 ranking.

With over 5 million votes, he secured first place for the fifth consecutive year, setting a record that places him among the company’s most iconic characters. Although he was briefly surpassed by Pochacco, Cinnamoroll reclaimed his lead in the interim results, ultimately maintaining a million-vote advantage over second place.

Who Are Sanrio’s Most Popular Characters in 2024?

Sanrio’s 2024 Character Ranking was historic, with a total of 57,074,053 global votes—128% more than last year. This ranking was one of the most popular and largest in Sanrio’s history, and Cinnamoroll, with his unique mix of sweetness and charm, proved he has a special place in the hearts of millions.

1. Cinnamoroll: 5,665,543 votos
2. Pochacco: 4,591,020 votos
3. Kuromi: 4,125,678 votos
4. Pompompurin: 4,089,750 votos
5. Hello Kitty: 3,551,441 votos
6. My Melody: 2,723,108 votos
7. Kerokerokeroppi: 2,244,819 votos
8. Hangyodon: 2,118,662 votos
9. Tuxedosam: 1,925,732 votos
10. Little Twin Stars: 1,849,224 votos
11. Ahiru no Pekkle: 1,816,402 votos
12. Cogimyun: 1,689,085 votos
13. Bad Badtz-Maru: 1,633,492 votos
14. Hanamaruobake: 1,351,001 votos
15. Wish Me Mell: 1,128,708 votos
16. Gudetama: 1,116,298 votos
17. My Sweet Piano: 837,632 votos
18. KIRIMI-chan.: 750,010 votos
19. Corocorokuririn: 735,312 votos
20. U・SA・HA・NA: 649,859 votos
21. Gaopowerroo
22. SHOW BY ROCK!!
23. Marumofubiyori
24. Marron Cream
25. Kabukinyantaro
26. Yoshikitty
27. Minna no Tabo
28. Dear Daniel
29. Charmmy Kitty
30. Pokkyo Kuten
31. Bonbonribbon
32. Lloromannic
33. Hello Mimmy
34. Sugarbunnies
35. Maimai Maigoen
36. Jewelpet
37. Petapeta Mini Rian
38. Nyani Nyu Nyu Nyon
39. Little Forest Fellow
40. Tiny Chum
41. Cheery Chums
42. Patty & Jimmy
43. Osaru no Monkichi
44. Hagurumanstyle
45. Aggressive Retsuko
46. Chococat
47. Goropikadon
48. Adorozatorumari
49. Patapata Peppy
50. Mewkledreamy
51. Buddyeddy
52. Marumofubiyori
53. Ichigoman
54. Beatcats
55. Kashiwankomochi
56. Paupi Po
57. Fresh Punch
58. Rilu Rilu Fairilu
59. Ichigo no Ousama
60. Zashikibuta
61. Hummingmint
62. Charibadikus
63. Pankunchi
64. Ume-ya Zakkaten
65. Pokopon Nikki
66. Noraneko Land
67. Kumamiren
68. Kusuri no Fukutaro
69. Sugar Minuet
70. Bosanimal
71. The Boardville Duo
72. Rururu Gakuen
73. We Are Dinosaurs!
74. Melotune
75. Shinkaizoku
76. Winkipinki
77. Taraiguma no Laundry
78. The Ranabouts
79. Tenorikuma
80. Bunny & Matty
81. Gnocchi & Penne
82. Puawa
83. Seven Silly Dwarfs
84. Tiny Poem
85. Mr. Bear’s Dream
86. Pannapitta
87. Potan Nose
88. Risuru
89. SPORTINGBEARS
90. Littlelovin

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Sanrio, the iconic Japanese company behind globally beloved characters like Hello Kitty, My Melody, and Kuromi, has a special surprise for fans: a series of official Hello Kitty wallpapers to celebrate her 50th anniversary in 2024.

This exclusive collection of wallpapers is free, designed so that fans can carry Hello Kitty on their phones, with designs capturing the kawaii essence and the spirit of friendship and tenderness the character represents.

What is Sanrio?

Sanrio is Japan’s leading brand in the creation of kawaii (cute) characters and products, known for their adorable style and positive messages of friendship and kindness. From school supplies to collaborations with luxury brands, Sanrio characters have left their mark on pop culture and the kawaii movement worldwide.

Hello Kitty, Sanrio’s most iconic character, was introduced in 1974 and has since become a global phenomenon.

Initially featured on a small vinyl coin purse, Hello Kitty’s popularity quickly grew, making her the face of thousands of products. With her signature red bow and charming face, Hello Kitty has won the hearts of generations and is now a symbol of tenderness and friendship.

Hello Kitty’s 50th Anniversary Wallpapers

For those who want to celebrate Hello Kitty’s 50th anniversary, Sanrio has released these official wallpapers commemorating her half-century journey. Fans can download the wallpapers for free from Sanrio’s official website. This special collection allows fans to pay tribute to Hello Kitty and personalize their screens with a kawaii touch.

Hello Kitty’s Story

Also known as Kitty White, Hello Kitty was created in 1974 by Japanese designer Yuko Shimizu, inspired by Lewis Carroll’s Through the Looking-Glass, which mentions a cat called “Kitty.” In Sanrio’s storyline, Hello Kitty lives in London with her family and her twin sister, Mimmy, who is distinguished by her yellow bow instead of Kitty’s iconic red one.

From the start, Hello Kitty has been a timeless character. One of her most unique features is the absence of a mouth, allowing fans to project their own emotions onto her, making her universally relatable. According to Sanrio, this design element enables Hello Kitty to reflect each person’s mood, creating an emotional connection with her followers.

ALSO READ. Starbucks Christmas Menu 2024. How many calories are in holiday drinks?

Who Are Hello Kitty’s Friends and Family?

Hello Kitty has a family and friends who enrich her world and reinforce the values Sanrio promotes. Among them is Dear Daniel, her boyfriend since 1999, who shares her love of music. There’s also her twin sister Mimmy and her parents, with whom she lives in London.

In addition to Hello Kitty, Sanrio has created other popular characters like My Melody and Kuromi. These characters complement Hello Kitty’s universe and reinforce the values of friendship and joy, which are central to Sanrio’s philosophy.

What Are Sanrio’s Other Characters Besides Hello Kitty?

• Cinnamoroll
• Pochacco
• Kuromi
• Pompompurin
• Hello Kitty
• My Melody
• Keroppi
• Hangyodon
• Tuxedosam
• Little Twin Stars
• Ahirunopekkle
• Cogimyun
• Bad Badtz-Maru
• Hanamaruobake
• Wish Me Mell
• Gudetama
• My Sweet Piano
• Kirimi-chan
• Corocorokuririn
• U-Sa-Ha-Na
• Gaopowerroo
• Show By Rock!!
• Marumofubiyori
• Marroncream
• Kabukinyantaro
• Yoshikitty
• Minnano Tābō
• Dear Daniel
• Charmmykitty
• Pokkyokuten
• Bonbonribbon
• Lloromannic
• Hello Mimmy
• Sugarbunnies
• Maimaimaigoen
• Jewelpet
• Peta-Petaminilian
• Nya-Ni-Nyu-Nye-Nyon
• Littleforestfellow
• Tiny Chum
• Cheery Chums
• Patty & Jimmy
• Osarunomonkichi
• Hagurumanstyle
• Aggretsuko
• Chococat
• Goropikadon
• Adorozatorumary
• PataPataPeppy
• Mewkledreamy
• Buddy Eddy
• Marshmallowmitaina Fuwafuwanyanko
• Ichigoman
• Beatcats
• Kashiwankomochi
• Paupipo
• Fresh Punch
• Rilu Rilu Fairilu
• Strawberry King
• Zashikibuta
• Hummingmint
• Caribadix
• Pankunchi
• Umeya Zakkaten
• Pokopon’s Diary
• Noranekoland
• Kumamilen
• Kusuri no Fukutaro
• Sugarminuet
• Bosanimal
• The Vaudeville Duo
• Rururugakuen
• We Are Dinosaurs!
• Mellotune
• Shinkaizoku
• Winkipinki
• Taraiguma No Landry
• The Runabouts
• Tenorikuma
• Bunny & Matty
• Nyokki & Penne
• Puwawa
• Seven Silly Dwarfs
• Tiny Poem
• Mr. Bear’s Dream
• Pannapitta
• Button Nose
• Risuru
• Sportingbears
• Littlelovin

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The giant retail chain Costco has initiated a massive recall of its Kirkland Signature butter due to a curious—and perhaps ironic—detail: some packages lack the “contains milk” label. Though it may seem obvious, this oversight has led to an alert affecting thousands of customers.

Why did Costco recall the butter?

Costco had to pull 80,000 pounds of its butter from shelves because the products were missing a specific allergy warning: the phrase “contains milk.” This kind of error is taken very seriously by the U.S. Food and Drug Administration (FDA), which classified the incident as a Class II recall. This classification means that, while it’s unlikely to cause serious harm, consuming the product could lead to temporary effects for people with allergies.

What’s the risk with Costco’s butter missing this label?

While some may find it amusing to think that a butter product needs to clarify it contains milk, such warnings are essential to protect individuals with allergies. Milk allergies are among the most common in the United States and can trigger symptoms ranging from hives and breathing difficulties to, in extreme cases, anaphylaxis. The absence of this warning is enough for the FDA to decide that the product shouldn’t be available on the market.

ALSO READ. Walmart Oven Death Case UPDATES: What happened to the Halifax investigation?

What Costco butter was recalled?

The recalled products include both the salted and unsalted Kirkland Signature butter. Continental Dairy Facilities Southwest, based in Texas, produced these batches for Costco, with expiration dates ranging from February to March 2025. Specifically, the affected products are:

• Kirkland Signature Unsalted Butter (46,800 pounds recalled): 1-pound packages with four 4-ounce sticks each.
• Kirkland Signature Salted Butter (32,400 pounds recalled): Packaged similarly.

What should consumers who purchased Costco’s butter do?

The FDA has not reported any adverse reactions to date, but the usual recommendation is for customers to return the product to the store for a full refund. Of course, if you feel uncertain or unsafe, you can also discard it.

How does this recall affect Costco and its customers?

This recall has raised a few eyebrows and smiles on social media, as it’s ironic that a cream-based product would need to clarify it contains milk. However, the incident highlights the strictness with which the FDA and companies handle food safety standards. Costco, which is currently dealing with a separate recall of ready-made meals due to potential listeria contamination, reaffirms its commitment to safety and transparency for its consumers.

This case reminds us of the importance of accuracy in labeling, even if it may seem excessive at first glance. Will this lead Costco to thoroughly review the labeling of all its products? Undoubtedly, what seems like a minor error emphasizes the care required to comply with food safety standards in today’s market.

For Loren Gray, who boasts over 23 million followers, the key difference lies in approach and intent. “An influencer is someone who influences, while a content creator is a visual storyteller,” she explains. For Gray, the balance between maintaining her personal brand and generating income lies in aligning her vision with brands she genuinely connects with. “You want to monetize, but you also want your content to stay authentic to both your brand and your audience,” she notes, adding that promoting brands solely for profit can erode credibility. Consumers today are perceptive and quick to recognize authenticity in content.

According to Daniels, the primary role of influencers is to drive sales. Yet Gray contends that for lasting success, it’s essential to stay true to one’s values and audience expectations. Maintaining creative control allows her to develop content that’s positive for both brands and followers. “When I’m truly engaged with the content, it performs better than a purely paid ad,” she says. This sentiment reflects a creator’s mindset, where alignment with brand values is crucial for effective collaboration.

A notable insight from Gray’s career is the distinct separation between her various audiences. When she transitioned from social media to music, she quickly realized that her music audience needed to be built from scratch, despite her vast online following. The same happened when she moved into film. “Each platform or medium demands its own community,” she emphasizes. This learning experience underlines a significant difference between influencers and creators—creators may carry influence, but they often build their audience based on the depth and appeal of their craft.

Another challenge faced by creators is burnout, a common issue in the demanding world of social media. Gray recalls her early days of regimented posting schedules and the pressure to constantly be “interesting.” Over time, she has adopted a more balanced approach, prioritizing quality over quantity. Today, she understands that it’s less about being everywhere all the time and more about creating meaningful, engaging content.

Gray and Daniels agree that subscription-based models, if aligned with a creator’s brand, offer a viable alternative to traditional advertising. These platforms allow creators to connect directly with their most loyal fans without compromising on authenticity. Ultimately, for those in the creator space, staying knowledgeable and true to one’s values remains the cornerstone of success.

By understanding these dynamics, brands and audiences alike can better appreciate the difference between influencers and creators. The divide may be subtle, but the approaches are distinct: influencers are driven to influence, while creators seek to inspire. Gray’s journey illustrates that the most powerful content comes from alignment between personal brand, audience trust, and meaningful collaborations. In this way, the line between influencer and creator may be blurred, but the path to success remains firmly rooted in authenticity.

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Justin Welby, Archbishop of Canterbury, resigned from his position on Tuesday, November 12, amid a sexual abuse scandal involving members of the Anglican Church. His decision follows the release of a report concluding that Welby failed to ensure a proper investigation into allegations of abuse involving more than 100 minors at Christian summer camps. This case has put significant pressure on the religious leader, who until now was an influential figure in the Church of England, often regarded as the Anglican equivalent of the Pope in the Catholic Church.

Who is Justin Welby and What is His Role in the Anglican Church?

Justin Welby, born in London on January 6, 1956, became one of the most recognized figures in the Anglican Church after his appointment as Archbishop of Canterbury in 2013. As the spiritual leader of over 85 million Anglicans worldwide, Welby took on the task of guiding the church through a period of intense internal conflicts, particularly between liberal and traditional factions. His leadership gave him a prominence similar to that of popes in Catholicism, as the Archbishop of Canterbury serves as the highest authority in the Church of England and as the head of the Anglican Communion.

Welby, the son of a businessman and Winston Churchill’s private secretary, was educated at the prestigious Eton College and Trinity College, where he studied History and Law. Before entering the ministry, he worked in the energy sector until he was ordained as a priest in 1992. He quickly ascended the ecclesiastical hierarchy, becoming Bishop of Durham in 2008, which brought him a seat in the House of Lords in the British Parliament.

Why Did Justin Welby Resign as Archbishop of Canterbury?

Welby’s resignation comes just days after a report revealed that, between 2013 and 2024, the Church of England did not take sufficient action regarding abuses committed in the 1970s and 1980s by John Smyth, a British lawyer who abused over 100 minors. Although Welby stated that he was unaware of these events before 2013, he acknowledged having failed to ensure that the abuse claims were thoroughly investigated.

Pressure on Welby intensified after the Bishop of Newcastle, Helen-Ann Hartley, publicly called for his resignation, joining other demands for structural changes within the Church of England. In his statement, Welby took personal and institutional responsibility for not having responded in a timely manner, expressing his sorrow and solidarity with the victims.

What Did Justin Welby Say About His Resignation?

In his resignation statement, Welby said he had asked King Charles III for permission to step down, as a gesture of responsibility and commitment to the transformation of the Anglican Church. Welby expressed hope that his decision would send a clear message about the need to create a safer church and would reaffirm the institution’s commitment to change and to supporting victims. This act, according to Welby, represents a new era of accountability within the church.

Welby concluded his message by expressing deep sadness for the traumatic experiences of the victims and lamented the prolonged years of suffering.

Justin Welby, the Archishop Who Crowned King Charles III

During his tenure, Justin Welby played a role in several major historical events with significant public impact. He officiated at the coronation ceremony of King Charles III on May 6, 2023, at Canterbury Cathedral. Welby also officiated at the wedding of Prince Harry and Meghan Markle, as well as baptizing the children of the Prince and Princess of Wales, William and Kate Middleton, including Prince George, Princess Charlotte, and Prince Louis.

Additionally, in 2022, Welby presided over the funeral of Queen Elizabeth II, consolidating his role as one of the most significant and visible clergy members in recent British history.

Statement from the Archbishop of Canterbury.https://t.co/aNnuLBMapo pic.twitter.com/pIIR1911QU

— Archbishop of Canterbury (@JustinWelby) November 12, 2024

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Social Commerce vs. Traditional E-commerce

Noor Agha believes that for social commerce to thrive, it must offer more than traditional e-commerce. “Social e-commerce can only be successful if it is better than e-commerce,” he states, underscoring that merely adapting social media for shopping won’t be enough. According to Agha, the challenge is not just to replicate what works in traditional e-commerce but to reimagine it to leverage the unique power of social interaction.

Jen Jones from commercetools points out that social commerce faces generational challenges, especially with Gen Z, who are digital natives. “Gen Z sees social platforms as TV,” she explains, indicating a shift in how younger consumers view media. For this generation, communication is peer-to-peer rather than brand-to-consumer, creating a new paradigm where recommendations and reviews from other users carry more weight than brand messaging.

The Omnichannel Consumer Journey

According to Jones, social media platforms now compete with other e-commerce channels, but for consumers, the shopping experience should be seamless regardless of where they choose to buy. “For the consumer, brands should be the same wherever they purchase the product,” she says, emphasizing that social commerce is part of a larger omnichannel relationship with consumers. Brands must understand this convergence and offer a unified experience, making shopping intuitive across all channels.

Agha also notes that video is now essential in social commerce. “If something doesn’t exist in video, it doesn’t exist,” he says, highlighting the rising value of video content over written word for today’s consumers. Even LinkedIn, traditionally a text-focused platform, has embraced video, surprising Cate Lawrence, who sees this as an indication of video’s dominance in the digital landscape. Startups and smaller brands must recognize this trend and meet consumers where they are, adapting to the new norms of digital communication.

Building Trust and Authenticity in Social Commerce

Flip, Agha’s platform, is designed with a unique twist: brands cannot sponsor content. “Only people who purchase the product can talk about it,” he explains, describing Flip’s commitment to authenticity. This ecosystem allows any user to make money through relevant product reviews, whether positive or negative. Flip aims to build genuine consumer trust by removing incentives for purely positive content. According to Agha, this approach benefits users and enables brands to receive honest feedback, which is crucial for long-term success.

Jones adds that this emphasis on community and authenticity is not just limited to B2C brands but is also relevant to B2B companies. “Everywhere there is a community, there is space for social shopping,” she says, indicating that social commerce can extend beyond consumer goods. By understanding what customers want and preparing for future integrations, platforms can stay ready to meet the evolving demands of digital shoppers.

Future Technologies: Web3, Augmented Reality, and Social Commerce’s Evolution

Looking ahead, both Web3 and augmented reality (AR) are set to impact social commerce, but Jones believes that the hardware still needs to be ready to make these technologies mainstream. “When the hardware is good, and at the right price point, then e-commerce on these platforms will be successful,” she predicts, though she acknowledges that widespread adoption is still a few years away. Agha, however, is more cautious, estimating that these advancements are at least a decade from becoming viable for social commerce.

Agha also offers insight into why social commerce took off faster in China. “China skipped the laptop,” he explains, noting that by moving directly from desktop to mobile, Chinese consumers embraced social shopping platforms without a legacy of Amazon-style e-commerce. This shift means that social commerce in China is not synonymous with live streaming, as often assumed. Instead, it’s a model where a persona explains what to buy, catering to a consumer base unfamiliar with traditional desktop shopping experiences. Agha emphasizes that while live streaming is effective for specific categories like used goods, it constitutes less than half a percent of total e-commerce sales.

The Next Big Challenge: Seamless, Frictionless Shopping

According to Jones, brands’ next priority should be creating a unified, frictionless experience, especially for Gen Z consumers who demand seamless interactions. “They will not tolerate friction at checkout,” she says, highlighting that the ability to offer a smooth experience from discovery to purchase will be essential for brands hoping to succeed in social commerce. As brands strive to unify their channels, understanding their audience and tailoring the journey to their expectations will be key.

The future of social commerce is an intricate blend of technology, authenticity, and consumer-centric design. As Agha, Jones, and Lawrence discussed, the industry must evolve beyond traditional e-commerce, adapting to the expectations of a generation that values peer-driven content and seamless experiences. By focusing on video, authenticity, and omnichannel strategies, brands can create social commerce engines that resonate with today’s consumers and set the stage for tomorrow’s innovations.

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Audi is preparing for a new chapter in China, a market that not only receives innovations, but also demands them. In a bold move, the German brand has introduced “AUDI,” a new electric vehicle sub-brand that stands out by shedding the iconic four-ring logo of its traditional brand. This concept, designed exclusively for the Chinese market, marks a decisive bet on electric technology and intelligent connectivity, capturing Audi’s DNA while adopting China’s demands and trends.

According to Audi CEO Gernot Döllner, this strategic change is due to the fact that “the industry is going through the greatest transformation in its history, and with our alliances in China, we are playing a decisive role in this evolution.” Indeed, the profile of the premium consumer in China has changed drastically, being much younger and with an evident predilection for technology, especially electric vehicles. These users expect more than just a simple automobile; they seek a connected, intuitive, and surprising experience that speaks to them in their own language.

For Audi, this means adapting its design and technology standards to meet the demand for automated driving and unprecedented connectivity. This strategy materializes in the alliance with SAIC, which becomes a gateway to the expansion of Audi’s electric vehicle range in the world’s largest market. Together, the brands will create vehicles that combine comfort and sophistication with Audi’s unmistakable DNA.

Audi’s decision to remove its famous four-ring logo from the new “Purple” series reflects a strategic adjustment in response to the growing competition and the evolution of the electric vehicle market in China. As Reuters reveals, “the new electric vehicle brand in China whose cars will sport just the name AUDI and not its signature four-ring logo, a move aimed at attracting younger customers in the world’s largest auto market.”

Despite the prestige associated with internal combustion engines, the rise of electric vehicles has led to a redefinition of the priorities of the Chinese consumer, who now values ​​innovation and price more than loyalty to a specific brand. During the first half of 2024, Audi sold less than 10,000 electric vehicles in China, a figure that contrasts notably with the results of Chinese brands like Nio and Zeekr.

This situation has prompted Audi and its partner SAIC to reconsider their approach and adapt their strategies to maintain their relevance in this competitive market. As Reuters points out, “Developing cars specifically for China allows foreign automakers to better target a huge customer pool.” In this sense, Audi’s new “Purple” project, in collaboration with SAIC, is designed to be more compatible with local preferences.

The “Purple” series will feature a CATL battery, an advanced driver assistance system (ADAS) developed by the Chinese startup Momenta, and the electric architecture of IM Motors, SAIC’s electric vehicle brand. With the first concept car to be presented in November 2024 and the intention to launch nine models by 2030, Audi is seeking to strengthen its presence in the world’s largest electric vehicle market.

The decision to remove the iconic four-ring logo underlines Audi’s effort to renew itself and consolidate its position in a rapidly changing market. As CEO Fermin Soneira told Reuters:

“The customers (here) are much younger than the rest of the world, 30 and 35 (years old) on average in the premium segment, while the rest of the world is 55,” he said.

Audi’s bold strategy demonstrates its commitment to adapting to the demands of the Chinese consumer and dominating the electric vehicle market, a key transition in the transformation of the automotive industry. By shedding its iconic logo and partnering with a local manufacturer, the German brand seeks to attract a younger audience and align with the prevailing technological preferences. In an increasingly competitive environment, Audi and SAIC have joined forces to regain ground and consolidate their presence in the world’s largest automotive economy.

In short, Audi’s move to launch an electric sub-brand without its four-ring emblem reflects a strategy of renewal and adaptation to the Chinese market. Beyond a simple image update, this decision marks an effort to capture the attention of young consumers, who value innovation and technology over brand loyalty. In an increasingly competitive environment, Audi is seeking to consolidate its position in China’s lucrative electric vehicle market, demonstrating its adaptability and commitment to meeting the demands of the local consumer.

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The use of technology continues to be a key strategy for brands. According to Statista, AI is one of the tech sectors with the greatest economic projection, with a market value expected to exceed $300 billion by 2026.

How Walmart is Leveraging AI for the Holidays

AI is driving a highly personalized holiday shopping experience. When customers visit Walmart’s website, AI technologies understand their preferences, while GenAI predicts the type of content they may find appealing. In the United States, if a customer previously searched for board games, they may see offers, new releases, or gift suggestions.

Additionally, GenAI helps customers discover the most suitable products. Walmart is expanding the beta test of its GenAI-powered shopping assistant, enabling customers to evaluate and decide on the best product for their specific needs. Acting like a real shopping assistant, this tool engages in natural, fluid conversations, helping customers feel confident in their purchases.

The GenAI search experience on Walmart.com and the Walmart app allows for specific queries, such as “What is a good gift for a five-year-old?” This generates more relevant and cross-category results, such as a sweater, a book, and a soccer ball, offering customers gift ideas they might not have discovered using traditional search functions.

Enhanced Payment and Shopping Experiences at Sam’s Club

Sam’s Club has rolled out AI and computer vision-powered checkout technology across all its locations. This technology scans items as members exit the club, automatically verifying their purchases. It significantly reduces wait times, providing a seamless checkout experience for members. In clubs where the technology is implemented, over 64% of members enjoy a hassle-free exit, leaving 21% faster.

Additionally, approximately 12 million more U.S. households will benefit from expanded delivery coverage thanks to an AI-driven geospatial platform. This technology optimizes delivery zones based on factors like travel time and store capacity, rather than traditional mileage-based areas.

Walmart’s newly updated GenAI-powered customer service assistant recognizes customers from the start and goes beyond understanding their intentions by performing actions like searching for orders and managing returns. These integrations of AI and GenAI are transforming the holiday shopping experience, making it easier, faster, and more personalized. This season, shoppers will spend less time searching and more time enjoying other activities thanks to these innovative AI-driven tools.

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The Rising Influence of the Creator Economy: A Powerful Shift in Modern Marketing

Toy giant Mattel is facing a wave of criticism after a serious packaging error on its doll collection inspired by the movie Wicked, starring Ariana Grande and Cynthia Erivo. The Mattel’s Wicked Dolls packaging includes an incorrect link that, instead of leading to the film’s official site, redirects to an adult content website.

The release of the Mattel Wicked collection, featuring characters from the highly anticipated film adaptation of the Broadway musical, has been marred by this unexpected issue. According to multiple social media users, the packaging link was intended to direct consumers to WickedMovie.com, the official website for the film’s release in November 2025. However, the printed link instead leads to an adult site, sparking surprise and outrage among consumers, particularly parents.

What has been Mattel’s official response?

Mattel responded promptly to the controversy. In an official statement to CNN, the company expressed its “deep regret” over the mistake and announced that corrective measures are being taken.

The company stated that they immediately addressed the issue and have advised parents to discard the packaging or cover the incorrect link. Additionally, Mattel has set up a customer support channel to provide further assistance to those who have already purchased the dolls.

“We are taking immediate action to address this error and deeply regret any inconvenience it may have caused,” Mattel stated.

ALSO READ. Starbucks Veterans Day Deal 2024: How to Get Your Free Coffee on November 11

The mistake has drawn divided reactions on social media, with some people accusing Mattel of a lack of quality control, while others highlight the irony of a child-oriented product being linked to inappropriate content. Users on X (formerly Twitter) have voiced concerns and anger, with some demanding a more rigorous review of the company’s packaging process. Some even argue that this may be the biggest error in merchandising history.

When will ‘Wicked’ premiere in theaters?

The film adaptation of Wicked, directed by Jon M. Chu and starring Ariana Grande as Glinda and Cynthia Erivo as Elphaba, is one of the most anticipated releases of the year. The first part will debut on November 22, 2024, with the second installment slated for November 2025.

Some critics have already praised the film as a “captivating and enchanting big-screen adaptation,” suggesting it may overcome the marketing controversy surrounding this error.

What impact could this controversy have on the dolls’ value in the secondary market?

Interestingly, this incident has sparked increased interest in Wicked dolls on resale sites like eBay.

Some buyers are capitalizing on the controversy, reselling dolls with the original packaging error for prices ranging from $175 to $500, indicating that this product, with its original packaging, may become a collectible item due to its “unique” mistake.

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In celebration of Veterans Day 2024, Starbucks is once again showing its commitment to honoring U.S. veterans, active military members, and their families. As a company known for its dedication to community support, Starbucks is offering exclusive deals and demonstrating its ongoing support for the military community in various ways. Here’s everything you need to know about the Starbucks Veterans Day deal, the initiatives in place, and their significant partnerships with veteran service organizations.

What is the Starbucks Veterans Day deal for 2024?

On November 11, 2024, Starbucks will be offering a free tall (12-ounce) brewed coffee, hot or iced, to all veterans, active-duty military service members, and military spouses at participating Starbucks stores and licensed locations in the U.S.

This simple yet meaningful gesture is Starbucks’ way of saying “thank you” to those who serve and their families for their dedication and sacrifices.

ALSO READ. Veterans Day 2024: Images with Phrases for November 11

Starbucks has a long-standing tradition of honoring the military community. “As a people-first company, Starbucks is committed to enhancing the lives of all who touch the business and contributing positively to every community.”

Since 2013, Starbucks has taken active steps to support veterans and their families by hiring over 40,000 veterans and military spouses, providing relocation services, mental health support, and more.

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How does Starbucks support the military beyond Veterans Day?

Starbucks has gone above and beyond to support the military community in meaningful ways, including:

• Hiring Initiatives: Starbucks has hired more than 40,000 veterans and military spouses since 2013.
• Military Family Stores: These special Starbucks stores, located near military bases, serve as gathering places for military families, veterans, and the community, promoting connections and support.
• Financial Support: Starbucks will donate $200,000 to the Elizabeth Dole Foundation and Wounded Warrior Project this year. These donations will support programs that provide mental and brain health services, career counseling, physical health and wellness programs, and more.

Who benefits from Starbucks’ Veterans Day donation?

The $200,000 donation from Starbucks will be split equally between the Elizabeth Dole Foundation and the Wounded Warrior Project. Both organizations provide crucial support to veterans and their families:

• The Elizabeth Dole Foundation focuses on supporting military caregivers.
• The Wounded Warrior Project offers free programs that include mental health services, career counseling, and rehabilitative care.

Lt. Gen. (Ret.) Walt Piatt, CEO of the Wounded Warrior Project, expressed gratitude for Starbucks’ support, saying, “Supporters like Starbucks help us keep the promise to always be there for those who bravely served, including their families and caregivers.”

What are Starbucks Military Family Stores?

Starbucks’ Military Family Stores (MFS) serve as welcoming places where active military personnel, veterans, and their families can connect.

Located near major military bases, these stores focus on advancing veteran causes, closing the gap between civilian and military life, and partnering with veterans’ organizations. Starbucks aims to expand its MFS footprint to 250 stores by 2025, providing more community support and connections for military families nationwide.

Does Starbucks offer paid military leave for its employees?

Yes, Starbucks’ Military Service Pay provides eligible U.S. employees (partners) with up to 80 hours of pay each year when National Guard or Reserve obligations take them away from work. This program is part of Starbucks’ broader commitment to being an inclusive employer for veterans and their families.

How does Starbucks give back to military communities year-round?

Beyond Veterans Day, Starbucks provides continuous support to military communities through the Neighborhood Grants program, funded by The Starbucks Foundation. Based on nominations from Starbucks partners (employees), these grants go to nonprofits serving veterans and military families, empowering local initiatives to provide aid and support.

For Starbucks, partnerships with organizations like the Wounded Warrior Project (WWP) and the Elizabeth Dole Foundation are vital in making a real impact on veterans’ lives. Jason L., a Starbucks District Manager and member of the Armed Forces Network at Starbucks, highlighted the importance of these partnerships: “Our partnership with WWP has created space to live out this responsibility and in so many instances support Veterans with services they need.”

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Veterans Day, observed on November 11, is a powerful reminder of the dedication and sacrifice of those who have served in the U.S. military. A meaningful way to honor veterans is by sharing images with heartfelt phrases that express gratitude, respect, and remembrance. Here, we provide a guide to Veterans Day images and quotes that convey appreciation for the service of military personnel.

Words have the power to express emotions that often go unspoken. Sharing a Veterans Day phrase is a simple but profound way to convey appreciation. These phrases can bridge the gap between civilians and military members, helping people understand the sacrifice and bravery involved in service. Phrases such as “Thank you for your service” and “Honoring our heroes” are short but impactful.

Phrases and quotes

• “Thank you for your service and sacrifice.”
• “Honoring all who served to protect our freedom.”
• “With gratitude for those who bravely defended our nation.”
• “Forever grateful for your dedication and courage.”
• “On this Veterans Day, we remember and honor your service.”
• “Your bravery and sacrifice will never be forgotten.”
• “Today, we salute our heroes in uniform.”
• “Freedom is not free—thank you to all veterans for your selflessness.”
• “Proud to honor the sacrifices made by our veterans.”
• “For all who served and those still serving, we thank you.”
• “In gratitude to those who have given so much for our country.”
• “We owe our deepest respect to every veteran.”
• “Honoring those who protected our land and our values.”
• “To all veterans: your courage inspires us every day.”
• “Thank you for your courage, your service, and your commitment.”
• “Today and always, we remember the heroes among us.”
• “With heartfelt appreciation to those who sacrificed for our safety.”
• “To our veterans: thank you for answering the call of duty.”
• “Your service will forever be a part of this nation’s story.”
• “Grateful for those who made freedom their mission.”

Images with phrases

We share with you several images with phrases for Veterans Day 2024

ALSO READ. Is it okay to say Happy Veterans Day? What to say on November 11th?

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Veterans Day, observed each year on November 11, holds a profound significance in the United States as a day of remembrance, respect, and gratitude for all who have served in the armed forces.

This day serves as an opportunity for Americans to acknowledge the sacrifices and contributions of military veterans who dedicated their lives to protecting the nation’s freedoms. Here, we delve into the history, significance, and common questions surrounding this important day.

What does Veterans Day mean?

This is a day for honoring all individuals who have served in the U.S. military, whether in peacetime or wartime. This day celebrates every man and woman who has worn a uniform and defended the country. It’s a reminder of the dedication, resilience, and courage demonstrated by U.S. veterans across generations.

History of Veterans Day

This day traces its origins to World War I. On November 11, 1918, an armistice was declared between the Allied nations and Germany, marking the end of the Great War. One year later, in 1919, President Woodrow Wilson proclaimed November 11 as Armistice Day. However, it was not until 1954 that Armistice Day was renamed Veterans Day, following advocacy from veterans’ organizations. The day was then expanded to honor all U.S. veterans, not just those who served in World War I.

What are 5 facts about Veterans Day?

1. Date and Symbolism: This day is always observed on November 11, reflecting the original armistice date at the end of World War I.
2. Honoring All Veterans: It is a day to recognize both living and deceased veterans from all branches of the U.S. military.
3. National Moment of Silence: Many Americans observe a moment of silence at 11 a.m. to honor the contributions and sacrifices of veterans.
4. Parades and Ceremonies: Many cities across the U.S. host parades, memorial services, and ceremonies to celebrate veterans.
5. Global Observance: Though primarily a U.S. holiday, several other countries observe similar remembrance days to honor their military personnel.

Is Veterans Day a federal holiday in the United States?

Yes, it is a federal holiday in the United States, meaning many schools, businesses, and government offices close in recognition of the holiday. It is a day of national significance, with ceremonies held at war memorials and national monuments, notably the Arlington National Cemetery and the Tomb of the Unknown Soldier.

ALSO READ. Why Shouldn’t You Say Happy Memorial Day?

Veterans Day is specifically for individuals who have served in the U.S. Armed Forces, including the Army, Navy, Air Force, Marine Corps, and Coast Guard. Unlike Memorial Day, which honors those who died in service, this day celebrates all veterans, whether they served in times of war or peace.

What is the difference between Memorial Day and Veterans Day?

• Memorial Day (observed in May) commemorates those who lost their lives in military service.
• Veterans Day (November 11) celebrates all veterans, whether they served in peacetime or war, and regardless of whether they are living or deceased.

Is it okay to say “Happy Veterans Day”?

Yes, it is widely acceptable, and many veterans appreciate this gesture as a respectful acknowledgment of their service. However, a more thoughtful approach might include thanking veterans directly, such as saying, “Thank you for your service.”

Phrases and Messages

Expressing gratitude can be simple yet meaningful. Here are a few phrases to consider:

• “Thank you for your service and sacrifice.”
• “Honoring all who served to protect our freedom.”
• “With gratitude for those who bravely defended our nation.”
• “Forever grateful for your dedication and courage.”
• “We honor your bravery and dedication.”
• “Grateful for your service to our country.”
• “Honoring all who served today and every day.”
• “Your service will forever be a part of this nation’s story.”
• “Grateful for those who made freedom their mission.”
• “In gratitude to those who have given so much for our country.”
• “We owe our deepest respect to every veteran.”
• “Honoring those who protected our land and our values.”
• “Your bravery and sacrifice will never be forgotten.”
• “Today, we salute our heroes in uniform.”
• “Freedom is not free—thank you to all veterans for your selflessness.”

On Veterans Day, communities across the U.S. come together to celebrate the bravery, resilience, and sacrifices of military personnel. Parades, public gatherings, and community service events are common ways to honor veterans and show respect for their dedication. For those looking to give back, many veterans’ organizations welcome support in various forms, such as volunteering, donations, or advocacy.

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This Friday, November 8, marked Starbucks Red Cup Day 2024 in Mexico, one of the year’s most eagerly awaited dates for fans of the coffee giant. The buzz surrounding this special day began days in advance, as fans flocked to Google searching for details on how to secure their very own reusable red holiday cup. Known for its seasonal flair and collectible appeal, the Reusable Red Cup Day promotion led to long lines, social media excitement, and early morning waits across Starbucks locations throughout Mexico.

What is Red Cup Day at Starbucks, and Why Do Fans Love It?

Red Cup Day is a cherished annual event where Starbucks rewards customers with a free reusable red holiday cup for purchasing a qualifying beverage. This iconic cup has become a holiday collectible, making Red Cup Day a date that Starbucks fans mark on their calendars each year. In 2024, Mexican Starbucks stores were gifted with 170,000 hot drink cups and 102,000 cold drink cups for the promotion, which created significant excitement and a race to get one before supplies ran out.

ALSO READ. When is Free Red Cup Day 2024 at Starbucks?

How Did Starbucks Fans in Mexico Experience Red Cup Day 2024?

This Friday, early risers lined up at Starbucks stores well before opening hours to ensure they’d get their hands on a free red cup. As the morning unfolded, queues stretched outside stores, and customers waited with patience and anticipation. By the time doors opened, Starbucks was already buzzing with activity, with some customers ordering five, six, or even seven beverages to collect multiple red cups.

Throughout the day, social media was flooded with posts, photos, and videos showcasing Starbucks’ festive atmosphere and the excitement among fans. Some customers shared snapshots of their well-earned red cups, celebrating their success. Others humorously shared how their dedication to the Red Cup Day wait led them to arrive late to work or miss appointments. For some, the long lines didn’t pan out, as the cups were gone before they reached the front, leaving them disappointed but already looking forward to next year.

What Are the Rules of Starbucks Red Cup Day Promotion in Mexico?

In Mexico, customers could receive a free red reusable cup on November 8, 2024, by purchasing one of the following:

• A Grande (400 mL) or Venti (500 mL) hot handcrafted beverage (to receive a red reusable hot cup)
• A Grande or Venti cold or Frappuccino beverage (to receive a cold red reusable cup)

The promotion lasted until supplies ran out, which, as expected, didn’t take long. Hot red cups were available for orders of hot drinks, and iced red cups were available with cold or Frappuccino drinks. This promotional event, while generous, limited customers to one cup per eligible drink and excluded bottled beverages and brewed coffee. The Red Cup Day promotion was valid in all Starbucks locations across Mexico, including pick-up and delivery orders via Starbucks’ official delivery services and third-party platforms.

How Does Starbucks Red Cup Day in Mexico Compare to the U.S.?

In an exciting twist, Starbucks launched its holiday menu in Mexico on Monday, November 4, a few days before the U.S. release on Thursday, November 7. This early access to holiday flavors gave Mexican Starbucks fans a head start on enjoying festive drinks like the Peppermint Mocha, Caramel Brulée Latte, and new Cran-Merry Refreshers. However, while Mexico has already celebrated Red Cup Day, the U.S. has yet to announce its official date. Starbucks fans in the U.S. anticipate it may happen next week, based on previous years’ schedules.

Pero la niña quiere su vaso de Starbucks, buenos días 🌞 pic.twitter.com/LwvyOIM8Rz

— ISG Pamelishaa 💜| #Worlds2024 (@pamelishaa) November 8, 2024

La mercadotecnia de @Starbucks está brutal.

Filas Godínez por un vaso navideño… 🫠#Puebla #Starbucks #CaféMañanero pic.twitter.com/qA8m7L9ocp

— YeYo Producer (@yeyo_producer) November 8, 2024

@Starbucks así la filas por el vaso de temporada pic.twitter.com/ngaz5wi2P9

— Adrian MO (@AdrianMOrtiz80) November 8, 2024

Soy víctima de la mercadotecnia, hasta fila hice. #Starbucks pic.twitter.com/jztLvw9Nuu

— luisa lane escort (@MILFcdmx) November 8, 2024

Iba bien feliz al Starbucks y hay fila como para un mes 🙁

— J (@JulissaabigailO) November 8, 2024

Ya no alcancé el vaso navideño de Starbucks y ahora soy antisistema .
Hago un llamado a la anarquía colectiva .
Gracias y maldiciones ✨🙏🏼✨

— Still life. (@suppernnova) November 8, 2024

🎅🏻🎄🎁 | Conseguimos vaso de Navidad de Starbucks. pic.twitter.com/kTtX26ydzS

— Guz! (@Guzho619) November 8, 2024

Here’s a summary of the 2025 Grammy nominations highlights:

Top Nominees:
– Beyoncé leads with 11 nominations, including Album of the Year (“Cowboy Carter”) and Record of the Year (“Texas Hold ‘Em”).
– Other major contenders include Taylor Swift, Chappell Roan, Sabrina Carpenter, and Charli XCX.

Key Categories:

Pop:
– Pop Solo Performance:
– Beyoncé (“Bodyguard”)
– Sabrina Carpenter (“Espresso”)
– Charli XCX (“Apple”)
– Billie Eilish (“Birds of a Feather”)
– Chappell Roan (“Good Luck, Babe!”)

– Pop Duo/Group Performance:
– Gracie Abrams feat. Taylor Swift (“Us”)
– Beyoncé feat. Post Malone (“Levii’s Jeans”)
– Charli XCX & Billie Eilish (“Guess”)
– Ariana Grande, Brandy & Monica (“The Boy Is Mine”)
– Lady Gaga & Bruno Mars (“Die With a Smile”)

Rock and Alternative:
– Rock Album:
– The Black Crowes (“Happiness Bastards”)
– Green Day (“Saviors”)
– Pearl Jam (“Dark Matter”)
– The Rolling Stones (“Hackney Diamonds”)

– Alternative Music Performance:
– Cage the Elephant (“Neon Pill”)
– St. Vincent (“Flea”)
– Fontaines D.C. (“Starburster”)

R&B:
– R&B Performance:
– Jhené Aiko (“Guidance”)
– SZA (“Saturn”)

– R&B Album:
– Chris Brown (“11:11 Deluxe”)
– Usher (“Coming Home”)

Country:
– Country Solo Performance:
– Beyoncé (“16 Carriages”)
– Kacey Musgraves (“The Architect”)

– Country Album:
– Beyoncé (“Cowboy Carter”)
– Kacey Musgraves (“Deeper Well”)

Song of the Year:
– Beyoncé (“Texas Hold ‘Em”)
– Billie Eilish (“Birds of a Feather”)
– Lady Gaga & Bruno Mars (“Die With a Smile”)
– Taylor Swift feat. Post Malone (“Fortnight”)
– Sabrina Carpenter (“Please Please Please”)

Album of the Year:
– Beyoncé (“Cowboy Carter”)
– Taylor Swift (“Fortnight”)
– Sabrina Carpenter (“Short n’ Sweet”)
– Charli XCX (“Brat”)
– Billie Eilish (“Hit Me Hard and Soft”)
– André 3000 (“New Blue Sun”)

Record of the Year:
– The Beatles (“Now And Then”)
– Beyoncé (“Texas Hold ‘Em”)
– Sabrina Carpenter (“Espresso”)
– Kendrick Lamar (“Not Like Us”)
– Chappell Roan (“Good Luck, Babe!”)

Best New Artist:
– Sabrina Carpenter, Chappell Roan, Doechii, Raye, Benson Boone, Teddy Swims, Shaboozey, Khruangbin

Latin Categories:
– Latin Pop Album:
– Shakira (“Las Mujeres Ya No Lloran”)
– Anitta (“Funk Generation”)

– Musica Mexicana Album:
– Peso Pluma (“ÉXODO”)

Notable Mentions:
– *Best African Music Performance* includes Burna Boy (“Higher”) and Tems (“Love Me JeJe”).
– Hans Zimmer is nominated for *Score Soundtrack for Visual Media* with “Dune: Part Two.”

The tragic death of Gursimran Kaur, a 19-year-old employee at Walmart in Halifax, Nova Scotia, Canada, has left her family, colleagues, and the local community in mourning. As questions linger about the circumstances of her death, Walmart has confirmed that it is removing the commercial bakery oven where Kaur’s body was discovered on October 19. Despite some procedural developments, key details surrounding this incident remain unanswered, fueling community concerns and family frustration.

What Happened at Walmart Halifax on October 19?

The tragic discovery of Kaur’s body in the commercial bakery oven has stunned the Halifax community. Kaur’s mother, who also works at the same Walmart, found her daughter in the oven that day.

This devastating event led to an immediate investigation by Halifax Regional Police and the Nova Scotia Department of Labour, Skills, and Immigration, who later placed a stop-work order on the store’s bakery and the oven in question.

In the days following Kaur’s death, the Department of Labour issued a stop-work order on October 22, halting bakery operations and the use of the oven.

The order, which was lifted on October 28, required Walmart to comply with specific safety measures. “Compliance was confirmed,” according to a department representative, allowing the bakery area to reopen. However, the details of what was reviewed or changed have not been disclosed.

ALSO READ. When does Walmart Halifax open? The store where an employee was found dead in an oven

Is Walmart Removing the Commercial Oven Permanently?

Walmart confirmed that the oven, which had been flagged in the stop-work order, will no longer be used and is set for removal.

Amanda Moss, a Walmart spokesperson, stated, “This is an extremely sad and difficult situation.” Moss explained that removing the oven was already part of a nationwide remodel program that Walmart had planned. “Now that the stop-work order has been lifted by the Department of Labour, the oven will be removed from this store and will no longer be used,” she said.

How Has the Community Responded to Kaur’s Death?

The local community has expressed deep sadness and solidarity with Kaur’s family. A candlelight vigil, held by the Maritime Sikh Society outside the Walmart store, paid tribute to Kaur, who was described as a “gentle spirit.” The society also organized a fundraising campaign, which successfully raised about $190,000 to assist the family in bringing Kaur’s father and brother from India to Halifax.

“They are in a terrible situation,” said Rimple Dhunna, a local realtor who has been closely supporting Kaur’s family. “Her daughter died, and they did not even get any response from the police or any investigating officer (regarding) what’s going on, how did that happen, all those questions. They are devastated.”

What Progress Has Been Made in the Police Investigation?

Despite the passage of several weeks, Halifax Regional Police have remained reticent about the specifics of their investigation. Police spokesperson Const. Martin Cromwell stated, “The investigation is still open, and our investigators are diligently working on this matter.” As of now, no further details have been shared with the public, and authorities have not indicated whether they suspect an accident or another cause of death.

Why Hasn’t Walmart Halifax Reopened Yet?

While Walmart initially indicated that the Mumford Road location would remain closed for at least another week after Kaur’s death, no definitive reopening date has been announced. In a message to employees, Walmart confirmed that the store closure would continue until further notice. This delay reflects ongoing investigations and Walmart’s commitment to handling the situation with care.

How Long Could the Investigation Take?

Workplace incidents involving fatalities often require extensive time for investigation. According to the Department of Labour’s website, cases of this nature can take up to two years to complete. A department spokesperson, Sarah MacNeil, reiterated that the probe remains active and that “we won’t be able to release any details like that at this time where it’s still an ongoing investigation.”

With information from National Post y CBC

The arrival of the Starbucks Christmas menu is one of the most anticipated events of the year for coffee lovers. Known for blending favorite flavors with holiday cheer, Starbucks releases its limited-edition holiday drinks each November, sparking excitement across the United States and Canada.

This year’s holiday menu arrives on November 7, featuring a combination of returning classics and new additions designed to capture the spirit of the season. If you’re curious about the calorie content of these holiday beverages, here’s a detailed look at the Starbucks holiday drinks and their nutritional impact.

How Many Calories Are in Starbucks Holiday Drinks 2024?

With holiday beverages that range from rich and creamy to light and refreshing, the Starbucks Christmas menu has something for everyone. Below is a breakdown of the calorie count for each of Starbucks’ holiday drinks, measured in a Grande size (16 oz), the most commonly ordered size. This will help you understand how these festive drinks fit into your daily intake.

Peppermint Mocha: 440 Calories

One of Starbucks’ most iconic holiday drinks, the Peppermint Mocha combines espresso, steamed milk, mocha sauce, and peppermint-flavored syrup, topped with whipped cream and dark chocolate curls. This drink contains 440 calories, which is approximately 22% of the daily caloric intake recommended for an average adult (based on a 2,000-calorie diet).

Caramel Brulée Latte: 410 Calories

A seasonal favorite, the Caramel Brulée Latte blends espresso with steamed milk and caramel brulée sauce, finished with whipped cream and caramel brulée topping. This drink has 410 calories, about 20.5% of the daily recommended intake.

Gingerbread Latte: 310 Calories

For those who enjoy the warm, spiced flavor of gingerbread, the Gingerbread Latte is a comforting choice. Made with espresso, steamed milk, and gingerbread syrup, it’s topped with whipped cream and nutmeg, containing 310 calories, or 15.5% of the recommended daily intake.

Sugar Cookie Almondmilk Latte: 180 Calories

The Sugar Cookie Almondmilk Latte offers a lighter holiday option with 180 calories. Made with almond milk, this drink is topped with festive red and green sprinkles, representing only 9% of the daily caloric intake.

Peppermint White Chocolate Mocha: 480 Calories

The Peppermint White Chocolate Mocha is one of Starbucks’ most indulgent holiday drinks. With espresso, steamed milk, white chocolate mocha sauce, peppermint syrup, and whipped cream, this drink has 480 calories, about 24% of the daily intake.

ALSO READ. Starbucks Christmas Menu 2024: ALL the Holiday Drinks and Foods You Can Enjoy Starting November 7

Iced Gingerbread Oatmilk Chai: 370 Calories

For chai lovers, the Iced Gingerbread Oatmilk Chai is a refreshing choice with a twist of gingerbread. This iced drink includes 370 calories, representing 18.5% of the daily intake.

Iced Sugar Cookie Almondmilk Latte: 150 Calories

A chilled version of the Sugar Cookie Latte, the Iced Sugar Cookie Almondmilk Latte contains 150 calories—a lighter option with only 7.5% of the daily intake.

Chestnut Praline Latte: 330 Calories

The Chestnut Praline Latte combines espresso with steamed milk, caramelized chestnut syrup, and spiced praline crumbs, totaling 330 calories (16.5% of the daily intake).

Cran-Merry Orange Refresher: 100 Calories

New this season, the Cran-Merry Orange Refresher combines cranberry, orange, and spices for a fruity twist, containing only 100 calories, or 5% of the daily intake.

Cran-Merry Orange Lemonade Refresher: 140 Calories

Adding a hint of lemonade, the Cran-Merry Orange Lemonade Refresher has 140 calories, or 7% of the daily intake.

Cran-Merry Drink: 140 Calories

Made with coconut milk, the Cran-Merry Drink has 140 calories (7% of the daily intake) and offers a creamy, dairy-free option.

How Many Calories Are in Starbucks Holiday Pastries?

Alongside its holiday drinks, Starbucks offers a selection of festive pastries. Here’s the calorie count for some popular treats:

• Turkey Sage Danish: 270 calories (13.5% of daily intake)
• Snowman Cake Pop: 170 calories (8.5% of daily intake)
• Penguin Cookie: 300 calories (15% of daily intake)
• Cranberry Bliss Bar Tray: 390 calories (19.5% of daily intake)
• Dark Toffee Bundt: 330 calories (16.5% of daily intake)

What Are the Caloric Values of Starbucks Holiday Frappuccino Blended Beverages?

Starbucks also offers several holiday flavors in Frappuccino® form. Here’s a look at the calorie content:

• Caramel Brulée Frappuccino® Blended Beverage: 400 calories (20% of daily intake)
• Chestnut Praline Frappuccino® Blended Beverage: 380 calories (19% of daily intake)
• Peppermint Mocha Frappuccino® Blended Beverage: 430 calories (21.5% of daily intake)
• Peppermint White Chocolate Mocha Frappuccino® Blended Beverage: 440 calories (22% of daily intake)
• Sugar Cookie Almondmilk Frappuccino® Blended Beverage: 370 calories (18.5% of daily intake)
• Caramel Brulée Crème Frappuccino® Blended Beverage: 330 calories (16.5% of daily intake)
• Chestnut Praline Crème Frappuccino® Blended Beverage: 340 calories (17% of daily intake)
• Peppermint Mocha Crème Frappuccino® Blended Beverage: 390 calories (19.5% of daily intake)
• Peppermint White Chocolate Crème Frappuccino® Blended Beverage: 400 calories (20% of daily intake)

How Do Starbucks Holiday Drinks Fit into a Balanced Diet?

For an average adult with a daily caloric intake of 2,000 calories, some of Starbucks’ holiday drinks represent a significant portion of the daily calorie allowance.

Drinks like the Peppermint White Chocolate Mocha or Peppermint Mocha contain over 20% of the recommended daily intake in just one cup, making them occasional treats rather than everyday choices for those watching their calorie intake. However, options like the Sugar Cookie Almondmilk Latte or Cran-Merry Refreshers provide lighter alternatives that fit more comfortably into a balanced diet.

Are There Lower-Calorie Options on the Starbucks Christmas Menu?

Yes, Starbucks offers several lower-calorie choices on its holiday menu, such as:

• Iced Sugar Cookie Almondmilk Latte: 150 calories
• Cran-Merry Orange Refresher: 100 calories
• Cran-Merry Orange Lemonade Refresher: 140 calories
• Cran-Merry Drink: 140 calories

These options are ideal for those looking to enjoy the festive flavors without consuming too many calories.

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Frank Starling, Chief DEI Officer, LIONS, said the increased investment was “crucial to continue to drive progress for both Cannes Lions and the industry”. Starling added: “The ERA pass plays an important role in fostering a global representation of talent within the creative communications industry at Cannes Lions, and to date our funded opportunities have reached creatives in 46 countries globally. With the Festival being the destination for everyone in the business of creativity, we recognise the importance of creating equitable access to it, and this is why we’re prioritising increased representation from the Global South to support a greater range of voices and perspectives from the region at the Festival.” Applications for the ERA pass are open now and close on 5 December 2025. More details can be found here.

With submissions into the Cannes Lions Awards opening on 16 January 2025, innovations to the Awards have also been announced today. Glass: The Lion for Change celebrates 10 years since its introduction. The Glass Lion was launched to champion work that used creativity to drive a shift towards more positive, progressive and gender-aware communication, and Marian Brannelly, Global Director of Awards, LIONS, said that it was now time to evolve it. Brannelly said: “Gender representation remains essential, and following consultation and research there is now a need to evolve the Lion to recognise the importance of intersectionality, from disability and race to sexuality and social inequity. This Lion is an Award for change. Expanding the scope allows us to celebrate ideas that promote more equitable representation for a broader range of communities and also reflect the importance of embedding authentic inclusivity throughout the creative process.”

The Social & Influencer Lions have been renamed the Social & Creator Lions to recognise creators’ increasingly important role in the landscape. Research Nester recently estimated that the creator economy market size is estimated to surpass $600bn by the end of 2036. New categories added to the Social & Creator Lions focus on creators and the innovative work that they specifically are producing for brands. Aligning with this, LIONS Creators – the bespoke learning experience for the creator economy – will return to the Festival for a second year giving creators a place to come together to learn how to build their business in a sustainable and effective way. Information on the Creator Pass is available here. Other changes to the Lions include the addition of a sub-category to celebrate long-term brand platforms. The sub-category will sit across multiple Lions and recognise brand platforms that show long-term effectiveness in building brand equity, fostering loyalty and delivering measurable business results through continuous, creative communication efforts.

Elsewhere at the Festival, a new initiative – Country Pavilions – launches to drive greater global representation of countries at Cannes Lions. Thea Skelton, VP Festivals, LIONS, said: “We know that creativity is an overpowered economic growth lever. The global creative economy is estimated at $985bn and could represent 10 percent of global GDP before 2030, according to the think tank G20 Insights. With this pace and scale we believe that countries and governments have an opportunity to supercharge their creative economy by showcasing their capabilities at Cannes Lions in front of some of the most influential minds in the industry.” This global village will provide countries with the opportunity to showcase local creativity on the global stage, promote creative economies and serve as a hub for learning sessions, as well as benefit from cross-country networking. A dedicated content stage will accompany the pavilions and showcase truly global content and perspectives.

The Cannes Lions Call for Content opens today with applications accepted until 31 December 2025. Proposals are welcome from anyone, anywhere, and all applications to speak on stage should be made via the dedicated content portal. Further information can be found here.

It’s impossible to discuss the fashion industry without emphasizing the significance of Louis Vuitton. According to estimates, the LVMH Group has experienced steady annual revenue growth worldwide from 2008 to 2020, measured in millions of euros. In 2020, the prestigious French luxury brand, which owns such iconic labels as Louis Vuitton and Bvlgari, reported revenues of nearly 44.6 billion euros. However, this marked a decline of approximately nine billion euros compared to the previous year.

In this context, data from the brand’s report revealed that Louis Vuitton’s brand value was assessed at around 14.86 billion U.S. dollars in 2021. This impressive figure highlights Louis Vuitton’s dominant position in the luxury goods industry and its continued relevance in the global market.

Louis Vuitton’s New Pet Collection: A First Look

Pharrell Williams, Louis Vuitton’s Men’s Creative Director, has reimagined the traditional “Kennel Trunk” by transforming a conventional hard-shell case into a luxurious dog house where even owners wouldn’t mind relaxing. The product offers the illusion of a house, complete with a pointed roof and windows for dogs to peer through.

Designers have ensured the product is highly functional and easy to clean, featuring a removable door and a trunk base that can also be opened. This is no ordinary dog kennel; the luxury is evident in details like cowhide trim, Vuittonite lining, gold-tone hardware, dual handles, and a signature S-lock closure.

Pet owners can further personalize these lavish dog houses with hot-stamped or painted services in-store, customizing the cardholder patch.

Set to launch in the spring or summer of 2025, Williams’ “LVers” collection celebrates the “cosmopolitan culture of dogs and their walkers,” as revealed on Louis Vuitton’s website. The collection also includes items like a $470 dog poop bag holder, a $2,330 Louis Vuitton flask holder, and a $2,160 leather dog bowl—ensuring that man’s best friend keeps up with their owner’s urban lifestyle.

Designer fans are already placing orders and marveling at the luxury pet products showcased on Louis Vuitton’s Instagram. “My yorkie Louie would love that harness,” one commenter said. “As a proud owner of a quality hunting dog, I adore this campaign!” added another. “We need more dog clothes,” pleaded one dog mom.

Customers can purchase the high-end dog house and other items in-store or by contacting Louis Vuitton’s concierge service.

In a similar vein, other brands are also targeting the pet industry. For instance, Crocs recently launched a series of shoes for pets that have quickly become a global sensation.

Read more:

Starbucks Christmas Menu 2024: This is the DATE it comes out

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Starbucks is ringing in the holiday season with its highly anticipated Christmas Menu 2024, launching on November 7. Fans can look forward to the return of beloved seasonal drinks like the Peppermint Mocha, as well as brand-new creations, including a trio of Cran-Merry Orange Refreshers and a variety of holiday-inspired pastries and coffee blends.

The menu is filled with flavors that capture the magic of the holidays, and here’s an in-depth look at everything you can expect this festive season.

When Does the Starbucks Christmas Menu 2024 Start?

The Starbucks Christmas Menu 2024 will officially launch in the U.S. on November 7. Customers have been searching for information on “when does Starbucks release Christmas drinks” and “what’s on the Starbucks holiday menu,” and now it’s confirmed. This year, Starbucks is also bringing back its holiday cups, with new designs to complement the cozy holiday vibe.

What New Drinks Are on Starbucks Christmas Menu 2024?

Starbucks is known for its holiday classics, but this year, new beverages join the lineup, adding a fresh twist to the season. Here are the new additions:

• Cran-Merry Orange Refresher: This new drink combines flavors of sweet orange, tart cranberry, and warm spices like cardamom, cinnamon, and nutmeg, shaken with ice, water, and real cranberries for a festive, refreshing taste.
• Cran-Merry Orange Lemonade Refresher: A zesty twist on the original, this version blends the Cran-Merry Orange flavors with lemonade, making it the perfect holiday refresher.
• Cran-Merry Drink: For those who love a creamy drink, the Cran-Merry Drink uses coconut milk combined with cranberry and orange flavors over ice, offering a dairy-free holiday delight.

ALSO READ: When is Free Red Cup Day 2024 at Starbucks?

These new Starbucks Refreshers are infused with green coffee extract from unroasted Arabica beans, adding a subtle boost of natural energy to every sip.

What Classic Holiday Drinks Are Returning to Starbucks?

In addition to the new holiday drinks, Starbucks fans can enjoy the return of classic seasonal favorites:

• Peppermint Mocha: A fan-favorite for over 20 years, this iconic drink blends Starbucks Espresso, steamed milk, mocha sauce, and peppermint-flavored syrup, topped with whipped cream and dark chocolate curls. Available hot, iced, or as a Frappuccino blended beverage.
• Caramel Brulée Latte: This festive latte combines espresso with steamed milk and rich caramel brulée sauce, topped with whipped cream and caramel brulée topping, for a cozy caramel experience.
• Chestnut Praline Latte: Featuring caramelized chestnut and spice flavors, this drink is topped with whipped cream and spiced praline crumbs. Available hot, iced, or as a Frappuccino blended beverage.

• Iced Sugar Cookie Almondmilk Latte: sugar cookie flavored syrup combines with Starbucks Blonde Espresso – a light roast that’s smooth and subtly sweet – ice, and almondmilk, topped with red and green sprinkles for a modern twist on a holiday classic. Available hot, iced and as a Frappuccino blended beverage.
• Iced Gingerbread Oatmilk Chai: warm chai spices, creamy oatmilk and ice, and is topped with nondairy gingerbread-flavored cold foam and a spice topping.

What New Holiday Pastries Are on Starbucks Christmas Menu?

The holiday menu wouldn’t be complete without delicious pastries, and Starbucks is offering new treats to pair with your favorite drinks:

• Turkey Sage Danish: A savory pastry filled with turkey sausage and creamy bechamel sauce, ideal for a cozy snack.
• Dark Toffee Bundt: A mini bundt cake with rich toffee flavors, perfect for a sweet holiday moment.
• Penguin Cookie: A buttery shortbread cookie adorned with a playful penguin design.
• Snowman Cake Pop: Vanilla cake mixed with buttercream, dipped in white chocolaty icing, shaped like a snowman.
• Sugar Plum Cheese Danish: Cream cheese filling surrounded by Danish pastry and topped with a spiced sugar plum spread.
• Cranberry Bliss Bar: A classic holiday blondie with dried cranberries, topped with cream cheese icing and a hint of orange zest.

What Seasonal Whole Bean Coffees Are Available on the Starbucks Holiday Menu?

Starbucks is also celebrating the season with exclusive whole bean coffee blends:

• Thanksgiving Blend: A flavorful combination of beans from Sumatra, Ethiopia, and Guatemala, with notes of candied pecan, sage, and dried fig. This blend is available as brewed coffee in participating stores during Thanksgiving week.
• Christmas Blend: Returning for its 40th year, this blend combines Latin American beans with mellow Indonesian coffees, highlighted by spicy Sumatra beans aged three to five years. It’s a full-bodied, spicy coffee that pairs well with the new Dark Toffee Bundt.
• Christmas Blend Blonde: A lighter roast featuring Indonesian beans with herbal, maple-like sweetness and East African beans for spiced citrus notes. Perfect with the Sugar Plum Cheese Danish.
• Holiday Blend: A balanced medium roast made with Latin American and Sumatran beans, with flavors of sweet maple and herbs. This coffee pairs well with Cranberry Bliss Bars and is available throughout the holiday season.

Can I Customize My Drink with Starbucks Holiday Cold Foams?

Yes! Starbucks is offering several festive cold foam options to top off your holiday drinks:

• New Gingerbread Cream Cold Foam: Blends gingerbread flavors with Starbucks vanilla sweet cream for a spicy, sweet topping.
• Peppermint Chocolate Cream Cold Foam: Combines peppermint syrup with chocolate malt powder for a minty, chocolatey finish.
• Sugar Cookie Cream Cold Foam: Infused with sugar cookie-flavored syrup for a touch of sweetness.
• Chestnut Praline Cream Cold Foam: Caramelized chestnut and spice flavors make this cold foam perfect for holiday drinks.
• Caramel Brulée Cream Cold Foam: Rich caramel brulée sauce creates a creamy topping, but is not available as a non-dairy option.

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Amazon is undoubtedly one of the most well-known brands worldwide. Thanks to the growth of e-commerce, it has become a U.S. retail giant, achieving a market value of $470 billion in 2022.

According to Brand Finance, Amazon was the world’s most valuable brand in 2023, valued at approximately $299.3 billion. Apple and Google followed, ranking second and third, respectively.

Moreover, the same source noted that Amazon ranked ahead of prominent companies such as the social media platform Facebook and the entertainment industry giant Disney, whose brand value remained below $50 billion in the case of the latter.

This Is the $9,960 Cabin Sold by Amazon

The viral product has sparked interest among U.S. consumers, especially given the country’s high mortgage rates.

Amazon offers this wooden cabin, which some consider an excellent option for people seeking a beautiful home at an affordable price. The online retail giant features a 47-by-27-foot wooden cabin in its catalog, costing just $9,960.

According to the e-commerce platform, the small wooden cabin can be assembled in just one day. It is “designed to meet multiple needs, providing both functionality and aesthetic appeal.”

Key features of the cabin include its dimensions of 47 feet by 27 feet, offering a total area of 1,340 square feet, with a well-designed layout that includes one bedroom and a versatile living room.

Additionally, made from durable Russian pine wood, the cabin ensures long-lasting performance and a natural rustic charm that complements any outdoor space.

The cabin also comes with essential components, including the wall system, roof system, floor system, windows, doors, and glass, providing a complete, ready-to-assemble structure.

While furniture and accessories are not included, the cabin comes with an assembly manual. With just two workers, the entire setup can be completed in a day, making the installation process very straightforward.

This highlights how e-commerce has become a crucial channel for consumers to purchase products. For example, in 2023, Amazon began selling Hyundai vehicles in the United States.

Another example is Mercado Libre, a major player in e-commerce, which launched its financial service, Mercado Pago, to assist users with transactions.

In conclusion, brand growth remains vital in the market, especially as more competitors strive to stand out.

Read more:

Starbucks Christmas Menu 2024: This is the DATE it comes out

What Time Does Voting End on Election Day 2024?

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Donald Trump is emerging as the winner of the 2024 United States presidential election and the next president, generating great anticipation both in the country and internationally. The focus now is on Kamala Harris’s response, as she is expected to address the nation to acknowledge the election results and reflect on the next steps for the Democratic Party. On Google, one of the most searched terms is: “Kamala conceded.”

Has Harris conceded the election?

On the night of November 5, Kamala Harris’s campaign had prepared for a potential victory speech at Howard University, her alma mater. However, with Donald Trump’s lead confirmed in key states such as Georgia and North Carolina, the Democratic candidate decided not to speak at that time. Her team announced that the speech would be postponed until the next day, as votes are still being counted in some states, though the trend clearly favors the Republican candidate.

Cedric Richmond, co-chair of Harris’s campaign, informed supporters that the Vice President would deliver her speech on Wednesday, with the intention of acknowledging the voters’ choice and expressing gratitude for her supporters’ commitment. According to NBC, the Vice President is expected to address the nation on Wednesday to officially concede the victory to Donald Trump in the 2024 presidential election.

What is expected from Kamala Harris’s speech?

Kamala Harris’s speech is anticipated to be a reflection on the election outcome, highlighting the values of the Democratic Party, which she intends to continue promoting despite the defeat. The Vice President may emphasize issues such as reproductive rights and the protection of democracy, central themes of her campaign. Harris is also likely to reaffirm the party’s commitment to civil rights and social justice issues that she advocated for during her candidacy.

How many votes did Kamala Harris receive, and why was it not enough?

Harris has garnered 224 electoral votes, while Donald Trump has accumulated 277 votes. Most analysts agree that Trump already has the number of votes needed for his return to the White House, although the final count, especially of mail-in ballots, could still take a few days.

Harris’s path to the 270 electoral votes became increasingly difficult as the night progressed, especially with Trump’s victories in states like Pennsylvania and Georgia, two states that were crucial to the Democratic strategy. Harris’s defeat has also been attributed to her inability to retain support from key voting groups such as Latino and African American voters, who in this election showed greater support for Trump than in previous elections.

ALSO READ. When is Free Red Cup Day 2024 at Starbucks?

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Every year, Starbucks fans eagerly await Red Cup Day, a festive celebration where the coffee giant offers a free reusable red holiday cup to customers who purchase a handcrafted holiday beverage. Known for marking the beginning of the holiday season at Starbucks, this day is more than just a promotional event—it’s a tradition beloved by Starbucks enthusiasts in both the United States and Mexico.

Here’s everything you need to know about this year’s Free Red Cup Day, along with the rules for claiming your cup in Mexico, where the promotion kicks off a bit earlier than in the U.S.

What is Red Cup Day at Starbucks?

Red Cup Day is Starbucks’ way of ringing in the holidays with a limited-edition, reusable red cup that has become an annual collectible for fans.

Each year, on a specific day in November, Starbucks hands out these iconic cups for free to customers who order a qualifying holiday beverage.

ALSO READ. This is how Starbucks Reusable Red Cup Day 2024 was experienced in Mexico: PHOTOS

When is Red Cup Day in 2024?

In 2024, Red Cup Day will be celebrated on Thursday, November 8 in Mexico, where Starbucks is already in full festive mode, launching its holiday menu on November 4, days earlier than in the United States. This early start has given Mexican fans a head start to enjoy the holiday flavors and prepare for Red Cup Day.

In the United States, Starbucks has not revealed when it will give away its reusable Christmas cups. But it is known that the Christmas menu and drinks will arrive on November 7. Following the trend of previous years, the free red cup day is expected to be a few days later. This could happen on November 13 or 14.

ALSO READ. Starbucks Christmas Drinks start: Meet the NEW seasonal flavors

What are the Rules for Free Red Cup at Starbucks in Mexico?

Starbucks Mexico has outlined specific guidelines for Red Cup Day to help fans get the most out of the experience. Here’s a breakdown of how it works:

• Purchase Requirement: To receive a free reusable red cup, customers must purchase either a Grande (400 mL) or Venti (500 mL) hot holiday beverage made at the Starbucks bar.
• Cold Beverages and Frappuccinos: If you prefer an iced holiday drink or a Grande or Venti Frappuccino, you’ll receive a special edition cold reusable holiday cup instead.
• Availability: This offer is valid only on November 8, 2024, and is limited to 170,000 hot cups and 102,000 cold cups across the country.
• One Cup per Beverage: Each qualifying holiday drink purchase will grant customers one free reusable red cup, with no additional cost added to the order.
• Promotion Limitations: Only handcrafted beverages qualify for the promotion. Bottled drinks and regular brewed coffee are excluded. The promotion cannot be combined with other discounts, coupons, or Starbucks Rewards benefits.
• Participating Locations: The free cup promotion is available in all Starbucks physical stores across Mexico, for pickup orders, and through Starbucks’ delivery service (including third-party delivery apps), while supplies last.

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How many votes does Kamala Harris have? Can she still win?

As of 22:51, Kamala Harris has 204 electoral votes, while Donald Trump has reached 227 votes, according to the latest reports.

To win the presidency, Harris needs to reach 270 electoral votes. Although the gap may seem significant, the outcome is still undecided as several swing states have yet to complete their vote count.

These states, known for their tendency to switch parties between elections, could tip the balance in this tight race.

SEE ALSO. How do elections work in the United States? Election Day 2024 explained for marketers

How does the Electoral College work in the United States?

In the United States, the president is not chosen through a direct popular vote but rather through the Electoral College. This system allocates a total of 538 electoral votes among the states based on their population and Congressional representation.

Most states award all their electoral votes to the candidate who wins the popular vote in that state. This means that winning in certain key states can be decisive, even if a candidate does not obtain the majority of the national popular vote.

What does Kamala Harris need to win the election?

To win, Kamala Harris must reach 270 electoral votes. With her current 204 votes, Harris relies on the results in several swing states, including:

• Pennsylvania – 19 votes
• Georgia – 16 votes
• North Carolina – 16 votes
• Michigan – 15 votes
• Arizona – 11 votes
• Wisconsin – 10 votes
• Nevada – 6 votes

Why is Pennsylvania key in this election?

Pennsylvania is the most important swing state in this election, with 19 electoral votes at stake.
This state has shown a shifting trend: Trump won it in 2016, but in 2020 it swung towards Joe Biden.

This year, both candidates have campaigned intensively in Pennsylvania, aware that winning in this state could determine the outcome of the election. Donald Trump has made it clear, stating, “If we win Pennsylvania, we win everything.”

What are “swing states” and why are they so important?

Swing states are those where the results are uncertain and can favor either party in an election.
These states are strategic because they carry a significant number of electoral votes, and their tendencies are unpredictable. In addition to Pennsylvania, other key swing states in this election include Georgia, North Carolina, and Michigan. The ability of these states to “swing” between parties means that their results are essential for reaching the 270 votes needed.

When will the final election results be known?

The final result could be delayed due to the high volume of mail-in ballots and state regulations for vote counting.

In some states, like California, mail-in ballots can be counted up to a week after the election, as long as they were sent on or before Election Day. This means that the counting process could extend for several days, especially if the race is very close.

When will the next president of the United States take office?

Regardless of when the final result is confirmed, the inauguration of the next president of the United States is scheduled for January 20, 2025. This date is set by the Constitution and marks the official start of the new presidential term. The inauguration ceremony will take place at the Capitol in Washington, D.C., where the president-elect will take the oath of office and begin their administration.

Can Kamala Harris still win?

Although Kamala Harris is currently behind in the electoral vote count, the result is not yet determined.
The vice president needs to secure victories in several swing states to reach the 270 electoral votes. While it is too early to declare a winner, the trends are currently not favorable for Kamala Harris.

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Committed to promoting diversity and inclusion in soccer, and reinforcing its commitment to the sport, Mastercard invited the player to star in the launch film of the campaign, which aims to highlight the fact that the recognition and visibility given to women is incomparably less than that afforded to male players.

“For over 25 years, Mastercard has been dedicated to promoting the advancement of women in sports, especially in soccer. Our focus is to recognize female athletes and increase the visibility of women’s soccer, contributing not only to gender equity in competitions but also to building a more inclusive, inspiring, and just society,” explains Taciana Lopes, Senior VP of Marketing and Communication at Mastercard in Brazil.

“We know what happens when a soccer idol decides to go out in public. But what about when that idol is a woman? This contrast, present at various levels in sports, reflects the disparity in recognition between genders and the importance of celebrating female players. We need to change this narrative. That’s why we decided to launch this campaign to increase the recognition of female athletes while also offering a concrete action to help them,” says Taciana.

Awareness and contribution

One of the pillars of the campaign will be raising awareness about the difference in attention female players receive in their daily lives and on social media, which is one of the factors that limits their recognition. The more followers a player has, the greater the chances of securing contracts, gaining recognition, and staying in the spotlight. Leveraging the CONMEBOL Libertadores Feminina as a platform, Mastercard is calling on the public to engage with the athletes on social media to help change this reality both on and off the field.

Throughout the championship, a series of collaborative content will be launched featuring influencers and players such as Fernanda Gentil, Yaya, Ketlen Wiggers, Marwa, along with content creator channels like “Esse Dia Foi Louco” and “Ele Não Disse Isso,” aiming to increase the recognition of female athletes. Additionally, a special initiative within the campaign will feature athletes from rival teams exchanging “biscoitos” (compliments), promoting and praising each other on social media, demonstrating that rivalry stays on the field. The campaign also includes media coverage on Record News TV, YouTube, and “Mulheres Positivas.”

As the sponsor of CONMEBOL Libertadores Feminina until 2026, the brand is seizing the opportunity to unite the nation’s passion for sports with an essential cause. The campaign, created by WMcCann, also features images of players Vitória Yaya and Ketlen Wiggers displayed in outdoor media across São Paulo, inviting consumers to recognize the athletes and follow them on social media, thereby increasing their visibility.

“We aimed to create an impactful action that highlights how female players can still be invisible to the public, even though they are major sports idols. By placing them in everyday situations, we reveal this disparity in recognition, and from there, the idea was to value and contribute to transforming this reality. We want to inspire people to see the talent and journey of all these professionals,” explains Alessandra Sadock, ECD at WMcCann.

The price war directly affects consumer loyalty. In a context of economic uncertainty, shoppers tend to be more pragmatic, prioritizing price over brand.

This scenario presents a challenge for companies that, beyond competing on price, must find ways to retain their customers. A recent survey conducted in Mexico revealed that 70 percent of consumers would be willing to switch brands if they found a cheaper option with acceptable quality, underscoring the importance of having a well-structured pricing strategy.

Walmart Found to Sell This Product at a Higher Price Than Costco

In sectors like food, technology, and cleaning products, price competition is evident through promotions, discounts, and even new product packaging, all aimed at gaining the preference of increasingly discerning shoppers.

One such example is the Home & Body Seasons of Joy hand soap collection, selling for just $11.99 at Costco Warehouse, which has gone viral on social media.

In a video by @Costco_doesitagain, the set is shown inspiring nostalgia, featuring four soaps with different scents in vintage-inspired holiday.

Each 21.5-ounce plastic soap dispenser features a shiny gold rim around the pump, evoking the festive spirit of the holiday season.

 

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Una publicación compartida por Costco_doesitagain (@costco_doesitagain)

The consumer also noted that the Peppermint soap design features a cheerful snowman with rosy cheeks and decorative candy canes.

Additionally, another model features a vintage red truck carrying pine trees, and there is also one with the classic image of Santa Claus.

This shows that for consumers, this price war represents an opportunity to access higher-quality products at affordable prices. The challenge for brands will be not only to compete on price but also to find new ways to attract and retain consumers.

This shows that for consumers, this price war represents an opportunity to access higher-quality products at affordable prices. The challenge for brands will be not only to compete on price but also to find new ways to attract and retain consumers in a market that is undoubtedly becoming increasingly competitive and diverse.

Read more:

Starbucks Christmas Menu 2024: This is the DATE it comes out

What Time Does Voting End on Election Day 2024?

The Rising Influence of the Creator Economy: A Powerful Shift in Modern Marketing

According to data from the Statista Consumer Insights survey, the adoption rate of transportation platforms varies significantly between countries. Mexico and Brazil lead the selected nations in this graph, with 58 percent and 53 percent of online respondents, respectively, reporting they had used the app in the year before the survey.

Meanwhile, in the United States and the United Kingdom, about one in four people claim to have used it. The numbers are somewhat lower in Spain (22 percent), while in other European countries like France (13 percent), Italy (7 percent), and Germany (5 percent), the American company plays a much more minor role.

On the other hand, Lyft had 22.4 million active users in 2023. It is important to note that this service operates exclusively in the United States and Canada.

Uber and Lyft Give 50% Off on Election Day

On this election day, transportation companies like Uber and Lyft will be offering special promotions to help citizens get to their polling stations.

Both companies will provide a 50% discount on rides taken today, Tuesday.

The Uber app will feature an option called ‘Go Vote!’ which will allow users to get a discount of up to $10. Uber will offer an extra 25% discount nationwide for those heading to election watch parties—events where people gather to follow the progress of the election.

Lyft, on its part, will also offer a 50% discount on rides up to $10, using the promotional code VOTE24. This code will be valid not only for car rides but also for Lyft scooters and bikes.

Other mobility apps also have deals available. For example, Lime will allow two free rides on scooters and bikes using the code VOTE2024, making it easier to get to and from polling places.

Bird and Spin, two scooter companies, will also offer free rides with the code ROCKTHEVOTE2024 in the areas they serve.

Hertz, the car rental company, is offering one free rental day with the code 211636, although customers must pay for at least two rental days.

In various U.S. cities, public transportation services are offering free rides on buses or light rail trains to polling stations.

These kinds of promotions have been repeated in other instances. For example, on June 2 in Mexico, many brands launched promotions and even giveaways for people who voted in the presidential election.

Read more:

Starbucks Christmas Menu 2024: This is the DATE it comes out

What Time Does Voting End on Election Day 2024?

The Rising Influence of the Creator Economy: A Powerful Shift in Modern Marketing

The holiday season is fast approaching, and with it comes one of the most anticipated announcements in the coffee world: Starbucks’ Christmas menu.

Each year, the launch of Starbucks’ holiday offerings creates excitement and joy among fans who look forward to the return of seasonal favorites and new, festive surprises. Starbucks fans have been searching questions like “when does the Starbucks Christmas menu come out?” and “when does Starbucks release Christmas drinks?” as the holiday spirit builds.

In Mexico, Starbucks began selling its Christmas products on November 4, sparking festive excitement early.

In the U.S., the brand will officially bring its holiday lineup to stores nationwide on this week. This includes Starbucks Reserve Roasteries and major locations in Seattle, New York, and Chicago. Until then, the brand is keeping some details under wraps, but here’s everything we know so far about Starbucks’ 2024 Christmas menu, its iconic red cups, and a sneak peek into the new holiday merchandise.

When Will Starbucks Release its Christmas Menu in 2024?

This year, Starbucks will release its full holiday menu in the U.S. on November 7. Fans can expect seasonal drinks and the return of Starbucks’ famous red cups, which signal the start of the holiday season at Starbucks each year. These festive red cups are already a holiday staple, appearing in social media posts and heralding the beginning of cozy, warm drink moments.

In addition to the drinks, Starbucks has also unveiled its Starbucks At Home Christmas products, including holiday-themed creamers and coffee blends available at select retailers.

ALSO READ. Starbucks Christmas Drinks start: Meet the NEW seasonal flavors

What New Christmas Drinkware and Merchandise is Starbucks Launching?

In true holiday fashion, Starbucks has crafted an exclusive collection of festive drinkware that will be available starting November 7. This collection includes stunning cold cups, tumblers, mugs, and Starbucks gift cards, each designed to add holiday sparkle to any drink. Here’s a preview of what will be available:

• Gemstone Cold Cup (24 oz.) & Keychain – A sparkly cold cup, also available as a keychain. SRP: $24.95 for the cold cup, $12.95 for the keychain.
• Red Studded Cold Cup (24 oz.) – Perfectly studded for holiday vibes. SRP: $29.95.
• Navy Gemstone Cold Cup (24 oz.) & Ornament – A geometric, sapphire-like pattern, also available as an ornament. SRP: $22.95 for the cold cup, $12.95 for the ornament.
• Candy Twist Mug (16 oz.) – Inspired by holiday candies. SRP: $16.95.
• Jade Green Studded Tumbler (12 oz.) – With an evergreen look. SRP: $22.95.
• Red Ribbed Tumbler (12 oz.) – Jolly and bright. SRP: $22.95.
• Luster Tumbler (12 oz.) – Classic holiday plaid in a tumbler. SRP: $22.95.
• Pink Siren Scales Tumbler (16 oz.) – Iconic siren-inspired pink for a pop of color. SRP: $24.95.
• Striped Silicone Sleeve Tumbler (20 oz.) – With a colorful, practical silicone sleeve. SRP: $29.95.
• Color Changing Pearl Hot Cup Set (6-pack) (16 oz.) – Transforming cups that change color with heat. SRP: $19.95.
• Iridescent Glow-in-the-Dark Pearl Hot Cup (16 oz.) – A glow-in-the-dark cup with holly designs. SRP: $3.95.
• Berry Pink Glitter Stanley Tumbler (40 oz.) – Add some glitter to your holiday sips. SRP: $54.95.

What Christmas Beverages are Returning to Starbucks?

While Starbucks has kept some of its new menu details a surprise, we know that classic favorites will make a return this holiday season. Expect the beloved Peppermint Mocha and the Caramel Brulée Latte to reappear, alongside the seasonal Chestnut Praline Latte. These fan-favorites bring warm, comforting flavors that perfectly match the spirit of the holidays.

Can I Buy Starbucks Holiday Gift Cards?

Yes! Starbucks gift cards remain one of the most popular holiday gift options. This season, the brand offers gift cards in festive designs and even customizable amounts between $5 and $100. For an easy gift that’s sure to delight coffee lovers, Starbucks gift cards can be purchased in-store or online.

How to Get Ready for Starbucks Christmas 2024

While Starbucks will officially unveil its full holiday menu on November 7, fans can start planning their holiday drink orders and browsing Starbucks’ festive merchandise lineup. With a mix of classic red cups, exclusive holiday merchandise, and returning and new seasonal drinks, Starbucks is set to make this holiday season especially merry.

Prepare for November 7—mark your calendars and start planning your festive Starbucks wish list!

ALSO READ. Election Day Deals 2024. Discounts, Promotions and Free Food

On November 5, millions of Americans will head to the polls to decide between presidential candidates Kamala Harris and Donald Trump, in a crucial election that has captured both national and international attention. One of the most searched questions on Google these days is: “What time does voting end?” Many want to know how late they can cast their votes and when the first results might be available.

Here’s a breakdown of polling times across various states and the reasons that might delay the final outcome of this highly anticipated election.

What Time Do Polls Open and Close?

In the United States, there’s no national standard time for polls to open. Each state sets its own voting hours, meaning that voters can go to the polls at different times depending on their location. Generally, polls open between 5:00 and 7:00 a.m. local time, though some may open as late as 10:00 a.m.

ALSO READ. Election Day Deals 2024: Discounts, Promotions and Free Food

What Time Does Voting End?

Closing times also vary. Some states, like Indiana and Kentucky, end voting as early as 6:00 p.m. Eastern Time. In contrast, Hawaii and Alaska, the westernmost states, keep their polls open until midnight Eastern Time, or 5:00 a.m. GMT.

Key battleground states like Georgia and North Carolina will close their polls between 7:00 and 8:00 p.m. Eastern Time (midnight to 1:00 a.m. GMT). Meanwhile, the “Blue Wall” states—Michigan, Pennsylvania, and Wisconsin—will close polls between 8:00 and 9:00 p.m. Eastern Time.

It’s here! The Downballot’s famous poll closing times map is back, sponsored by @314action!

In the map below, all times are Eastern, but we have versions for every U.S. time zone (including territories!), plus one for color-blind folks. Find them here: https://t.co/HjkGNE2TzL pic.twitter.com/H6MIps28As

— The Downballot (@downballotnews) October 31, 2024

Here is a breakdown of the poll closing times across different states in the United States for November 5, 2024, as shown in the image (all times in Eastern Time):

• 6:00 p.m.: Polls close in parts of Indiana and Kentucky.
• 7:00 p.m.: Polls close in Georgia, South Carolina, Virginia, most of Florida, Indiana, Kentucky, and Vermont.
• 7:30 p.m.: Polls close in Ohio, North Carolina, and West Virginia.
• 8:00 p.m.: Polls close in Alabama, Connecticut, Delaware, Florida, Illinois, Maine, Maryland, Massachusetts, Mississippi, Missouri, New Hampshire, New Jersey, Oklahoma, Pennsylvania, Rhode Island, Tennessee, Texas, and Washington D.C.
• 8:30 p.m.: Polls close in Arkansas.
• 9:00 p.m.: Polls close in Arizona, Colorado, Kansas, Louisiana, Michigan, Minnesota, Nebraska, New Mexico, New York, North Dakota, South Dakota, Texas, Wisconsin, and Wyoming.
• 10:00 p.m.: Polls close in Idaho, Iowa, Montana, Nevada, and Utah.
• 11:00 p.m.: Polls close in California, Oregon, Washington, and Hawaii.
• 12:00 a.m.: Polls close in Alaska.
• 1:00 a.m.: Polls close in portions of Alaska (last polls to close).

When Are the First Results Expected?

While some preliminary results may be announced shortly after polls close in early-reporting states, it’s unlikely a winner will be declared on the night of November 5. Several factors could delay a final outcome:

1. Recounts in Key States: States like Arizona and Nevada, crucial for both candidates, typically receive a significant number of mail-in ballots that aren’t processed until Election Day ends. Some of these votes, known as “late early ballots,” can only be counted after polls have closed.
2. Mail-in Ballot Processing Rules: Pennsylvania, a pivotal state with 19 electoral votes, doesn’t start processing mail ballots until 7:00 a.m. on Election Day, which means the final tally could take up to 24 hours after polls close.
3. External Delays: North Carolina, recently impacted by Hurricane Helene, faces infrastructure challenges that could lead to slower vote processing. Other states like Michigan and Nevada have updated their laws to streamline vote counting, allowing ballots to be processed in advance of Election Day.

What Factors Could Delay Results Even Further?

Some observers are concerned that certain groups may try to disrupt the vote count in key states. In the 2020 election, several members of Congress contested the results in Pennsylvania and Arizona, while in other states, unauthorized individuals attempted to submit fake electoral votes in favor of Donald Trump. Tactics like these could add further delays to the vote count in 2024.

Additionally, large urban areas in Wisconsin, like Milwaukee and Dane counties, face logistical challenges in counting votes due to their dense populations and the significant number of ballots cast.

Why Is This Election Different?

Since the 2020 election, multiple states have updated their voting laws to make the process more efficient. However, the global focus on this election has increased, with the Harris-Trump race seen as one of the most polarized and closely watched in recent years. The uncertainty surrounding the outcome and the pivotal role of swing states guarantee intense public scrutiny at every stage of the process.

Key Questions for Election Day

1. What time does voting end? This question has topped Google searches as voters seek to ensure they have enough time to participate.
2. When will we know the results? Despite advancements in vote processing, it’s likely the wait will extend beyond election night.
3. Which states are critical in this election? Swing states like Pennsylvania, Arizona, and Nevada will play a decisive role.

With millions of Americans ready to cast their votes on November 5, this election day promises to be historic as the next U.S. president is chosen: Kamala Harris or Donald Trump.

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This influencer economy, valued at $24 billion in 2024, has tripled since 2019. Marketers know the immense opportunity this presents and have increasingly allocated budgets to influencer marketing campaigns. A few short years ago, only 37% of brands used influencer marketing. Today, that number has reached 86% globally, with nearly a quarter of companies dedicating over 40% of their budgets to these strategies. Influencers and creators have transitioned from experimental marketing assets to essential pillars in digital advertising, often sharing the stage with celebrities in high-profile campaigns like the Super Bowl and brand events for global luxury names.

The dynamic and diverse social media landscape has accelerated the growth of the influencer economy. While traditional platforms like Instagram and YouTube remain strongholds, newer entrants such as TikTok have transformed how brands approach digital advertising.

TikTok: A Platform for the Young and Engaged

TikTok’s rapid rise has redefined content consumption and brought short-form videos to the forefront of marketing. Known for its impressive engagement rates and a predominantly Gen Z audience, TikTok enables brands to connect with young consumers who view social media as their primary source of information and entertainment. Khaby Lame, a TikTok Mega-influencer who boasts over 160 million followers, illustrates the platform’s vast reach. Yet, TikTok’s charm lies in the power of micro-influencers who drive niche engagement, often yielding higher interaction rates than their mega-influencer counterparts. As Gen Z continues to gain purchasing power, TikTok’s appeal as a marketing channel for brands is only set to grow.

Instagram: The Versatile Influencer Hub

Instagram, known for its versatility, has long been the platform for influencers and brands. Offering various tools for content creation — from Stories and Reels to a shopping tab that facilitates direct brand interaction — Instagram has become a hub for influencer marketing campaigns. In 2023, the global Instagram influencer market was valued at $17 billion, with brands posting an average of five sponsored posts weekly. As a platform, Instagram enables brands to communicate with influencers directly and offers a well-rounded experience for users, creators, and marketers. The platform’s visual appeal and the diverse ways it facilitates brand partnerships have secured Instagram’s place as a leading social commerce channel.

YouTube: The Power of Long-Form Content

Although newer platforms have gained prominence, YouTube’s influence in the creator economy remains significant. Known for its long-form video format, YouTube enables influencers to create in-depth, often high-production content that holds viewers’ attention for extended periods. YouTube content has allowed brands to incorporate storytelling, creating more memorable consumer experiences. Mid- to large-tier influencers with followers ranging from 100,000 to one million drive some of the highest engagement rates, especially with tutorial and review-style content. Such collaborations often cost $2,500 per sponsored post, with higher-tier creators commanding far more. YouTube’s position as the go-to platform for immersive content allows marketers to build deeper consumer relationships through carefully crafted narratives.

Creator Economy: The Changing Face of Influencer Marketing

Initially centered around high-profile figures, the influencer Creator Economy has increasingly pivoted towards niche influencers with smaller but highly engaged audiences. Over the past few years, spending on mega-influencers with over one million followers has decreased from 15% to just 8%, while spending on micro-influencers with fewer than 20,000 followers has surged from 20% to 45%. This shift reflects the value of targeted, genuine connections with followers that these micro-influencers can provide. For many brands, micro-influencers reach translates into higher engagement and more effective consumer influence, especially in niche markets such as fashion for older adults or urban gardening tips.

This evolution has broadened influencer marketing’s appeal to brands across diverse sectors, as evidenced by campaigns featuring TikTok stars like Charli and Dixie D’Amelio for Walmart or comedian Khaby Lame for BOSS. Today, influencers are essential to almost every major brand campaign, bridging the gap between companies and consumers in ways that resonate personally.

Who Are the Consumers of Influencer Marketing?

The audience for influencer marketing extends far beyond younger generations. Research shows that nearly three-quarters of Gen Z in America rely on influencers for product recommendations. Yet, this influence also spans older age groups, including a third of boomers who use influencers as a trusted source for product discovery.

Influencer-driven consumers often exhibit a unique set of characteristics. For instance, many consumers have a high annual household income and are classified as early adopters of new products. They are frequently driven by values, with a large portion showing concern for social issues like climate change, which they expect brands to address in their messaging. This group also prioritizes success and career advancement, seeing influencers as entertainment figures and aspirational icons representing new growth and achievement opportunities. Brands increasingly tailor campaigns to align with these values, tapping into influencer-driven audiences who appreciate authenticity and purpose-driven messaging.

Challenges and Opportunities in the Creator Economy

Despite the allure of fame and a steady stream of content creators entering the industry, a career in the influencer economy has its challenges. The supply of influencers has grown significantly, with over 50 million creators worldwide as of last year, increasing by up to 20% annually. However, only 4% of these creators earn $100,000 or more. For many influencers, income generation remains modest, leaving them to seek additional income sources or maintain other jobs. Many influencers have diversified by launching personal brands or products, using their online presence to create longer-lasting financial stability.

Furthermore, as artificial intelligence enters the influencer landscape, AI-driven virtual influencers such as Aitana López are beginning to make waves. These digital personalities, crafted with impeccable precision and aesthetic appeal, introduce new competition to human creators and add an extra layer of complexity to the industry. As virtual influencers gain traction, some human influencers may find their careers facing added pressure and volatility.

Another challenge is the ever-present need to balance authenticity with sponsored content. In a recent survey by McKinsey, 68% of fashion consumers expressed dissatisfaction with the excessive amount of sponsored content on social media. Influencers initially gained followers due to their perceived authenticity and relatability. However, as the volume of advertising increases, consumers may become more discerning, prompting influencers to carefully select brand partnerships that align with their values and maintain audience trust.

The Future of Influencer Marketing

The influencer and creator economy is set to grow and evolve further, driven by Gen Z’s expanding consumer power and the continued shift towards digital lifestyles. As brands work with influencers across various platforms, they will likely rely even more on data and AI to fine-tune their campaigns, ensuring that partnerships align with specific target audiences and values.

The recent tenth edition of the Eliot Awards in Mexico underscored the creator economy’s rising influence and economic potential. This year, Chingu Amiga, also known as Sujin Kim, took home the most prestigious award, Líder Digital del Año, solidifying her place as one of Latin America’s most impactful creators with a fan base exceeding 63 million across platforms. Chingu Amiga’s journey to fame highlights the transformative potential of digital platforms, especially as content consumption on social media skyrockets. Mexico hosts around 671,000 influencers on Instagram alone, emphasizing the nation’s deep engagement with influencer culture.

The Eliot Awards event at Expo Santa Fe allowed millions to follow the ceremony digitally, making it an iconic celebration of viral success. These award recognitions showcase how influencers like Chingu Amiga and Los Chicaneros—winners in the “Mejor Comedia” category—have transformed into trusted, relatable figures who shape consumer opinions. As brands increasingly rely on influencer partnerships, the demand for content-driven advertising, especially in video formats on platforms like TikTok, Instagram, and YouTube, continues to drive significant revenue.

The balance between maintaining authenticity and generating income will remain a key challenge for creators, as will the threat posed by virtual influencers. As long as creators can adapt and keep audiences engaged, the influencer economy will continue to be a powerful force in modern marketing — offering both brands and creators unprecedented opportunities for growth and success.

This Tuesday, November 5, 2024, Americans will go to the polls to choose their next president in a very close race between Kamala Harris and Donald Trump. The most frequently asked questions about Election Day 2024 are: When will we know who won the U.S. election? and What is the vote-counting process?

Here, we explain in detail the electoral process and the factors that influence the release of the final results.

When will we know who won the U.S. election?

Although preliminary results are usually known on the night of November 5, official results may take weeks to certify.

This is because the counting process includes multiple steps and verifications that must be carried out accurately to ensure the transparency and integrity of the election. Differences in counting rules and timelines among states also play an important role.

For example, some states allow mail-in ballots to be received and counted several days after the election, which can affect how quickly a definitive winner is determined.

What is the vote-counting process in U.S. elections?

Counting votes in the United States is a complex operation involving over 775,000 election workers nationwide, according to the Election Assistance Commission (EAC).
Each state defines its own method of counting and timelines for each type of vote, whether in-person or by mail.

Votes cast at polling stations are counted the same day, while mail-in ballots require additional verifications, such as validating the voter’s identity. This review can begin up to a month before the election in some states.

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How are votes counted in the United States?

The vote-counting process varies by type of vote and state.

In-person votes cast on Election Day are counted immediately at each polling station. In contrast, mail-in ballots go through a validation process to confirm the voter is eligible and that the vote was cast correctly.

In states like Nevada, the counting of mail-in ballots can begin up to 15 days before the election, although results are not made public until the polls close.

What is the Electoral College and how does it work?

The Electoral College is the system by which the president and vice president of the United States are elected. It is made up of 538 electors who represent the 50 states and the District of Columbia. Each state has a number of electors proportional to its representation in Congress (senators and representatives). To win, a candidate must secure at least 270 votes from the Electoral College.

This system means that the winner is not decided directly by the popular vote but by the votes of the electors. The Electoral College meets in December, when the electors officially cast their votes.

What happens if Donald Trump and Kamala Harris tie?

In the unlikely event of a tie in the Electoral College (269 to 269), the presidential election would go to the House of Representatives, where each state casts one vote to decide the president. Meanwhile, the Senate would decide the vice president. This process is designed to resolve close races but is extremely rare.

Why can a candidate lose even if they have the majority of the popular vote?

Due to the Electoral College system, a candidate can win the presidency without obtaining the majority of the popular vote, as happened in 2016.

This occurs because the “winner-takes-all” system in most states awards all electoral votes to the candidate who wins the popular vote in that state, regardless of the margin of victory.

What are swing states, and why are they so important?

Swing states, or “battleground states,” are those where neither party has consistent support and where results can vary with each election.

These states are crucial in the Electoral College because their outcomes can tip the balance in a close race. In 2024, states like Florida, Pennsylvania, and Michigan are key for both candidates, and their campaign strategies have focused on winning support from these voters.

Who counts the votes in the United States?

The counting process is managed by state election authorities, and in some cases, local and national oversight ensures transparency. Nearly all states allow the public and party representatives to observe parts of the electoral process, which contributes to the legitimacy of the count.

ALSO READ. Election Day Deals 2024. Discounts, Promotions and Free Food

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Each year, the launch of Starbucks’ Christmas menu creates great excitement among its fans, who eagerly anticipate the return of their favorite flavors and seasonal innovations. In Mexico, the brand started selling its holiday products on November 4th, while in the United States, some details have yet to be revealed.

However, Starbucks has already announced some new flavors and products that will be part of its highly anticipated holiday lineup this year.

What are the new Starbucks Christmas drinks for 2024?

This year, Starbucks introduces a completely new range of flavors in its Christmas menu, featuring innovations like the Starbucks Vanilla & Chocolate Cold Brew Concentrate, Starbucks Non-dairy Sugar Cookie Latte Creamer, and Starbucks Peppermint Mocha Flavored Creamer.

Additionally, the company is expanding the availability of its popular Holiday Blend for the Starbucks by Nespresso system to more stores.

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What flavors are returning for Starbucks’ holiday season?

Alongside the new creations, Starbucks is bringing back some of its holiday classics, including the Starbucks Holiday Blend, Gingerbread-flavored coffee, and the fan-favorite Peppermint Mocha, available in both K-Cup pods and ground coffee.

Fans can also enjoy Starbucks Peppermint Mocha Iced Espresso and bottled Starbucks Frappuccino Peppermint Mocha, both infused with festive peppermint and chocolate flavors.

ALSO READ. Election Day Deals 2024. Discounts, Promotions and Free Food

Starbucks Vanilla & Chocolate Cold Brew Concentrate: What is it, and how do you enjoy it?

Inspired by classic Irish Cream, the new Starbucks Vanilla & Chocolate Cold Brew Concentrate combines vanilla and chocolate flavors for a smooth, subtly sweet taste. Ideal for at-home preparations, this concentrate is available in a 32-ounce multi-serve bottle with a suggested retail price of $12.99 USD.

How much does Starbucks Holiday Blend cost?

The Holiday Blend is a seasonal classic at Starbucks, featuring a balanced, festive profile made with Latin American and Indonesian coffee beans.

This blend is available in Starbucks by Nespresso capsules for the Vertuo Line, ground coffee bags, and K-Cup pods, with suggested retail prices ranging from $10.98 USD to $22.99 USD, depending on the format.

Starbucks Gingerbread Flavored Coffee: In what formats will it be available?

For those who enjoy the aroma and taste of gingerbread, Starbucks offers its Gingerbread Flavored Coffee in both ground coffee and K-Cup pods. This light roast coffee, with notes of cinnamon and clove, delivers a comforting experience reminiscent of freshly baked holiday cookies and is available starting at $12.99 USD per bag.

What Peppermint Mocha options does Starbucks offer in 2024?

Peppermint Mocha is a must-have in Starbucks’ holiday season. This year, in addition to being available in ground coffee and K-Cup pods, fans of mint and chocolate can also enjoy it in Starbucks Peppermint Mocha Iced Espresso (40 oz. for $6.99 USD) and bottled Starbucks Frappuccino Peppermint Mocha (13.7 oz. for $4.19 USD).

Starbucks Rewards: How can I join the holiday promotion?

New in 2024, Starbucks Rewards offers its members the chance to win festive prizes by enjoying their Peppermint Mocha Frappuccino. By scanning the QR code under the cap, customers can win free Starbucks for a year or earn bonus Stars redeemable in stores.

What are the new Starbucks Creamers flavors?

For those who love to customize their coffee at home, Starbucks presents three creamer flavors in limited-edition holiday packaging. Among the new launches, Starbucks®Non-dairy Sugar Cookie Latte Flavored Creamer combines almond milk and oat milk with sugar cookie flavor, while Starbucks Peppermint Mocha Flavored Creamer joins the lineup. These flavors are accompanied by classic favorites like Caramel Macchiato, Cinnamon Dolce, and White Chocolate Mocha.

Where can I find these Starbucks holiday products?

Starbucks holiday products will be available at selected stores and authorized retailers in the United States and Mexico. The brand has also expanded the distribution of its Holiday Blend in Starbucks by Nespresso capsules for the Vertuo Line, allowing more people to enjoy its holiday blend at home.

With a combination of classic and innovative flavors, Starbucks continues to offer options that celebrate the holiday season, sparking anticipation among fans each year and keeping the tradition of enjoying the unique taste of its holiday drinks alive.

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Just one day before millions of Americans head to the polls for the 2024 elections, in which Kamala Harris and Donald Trump are running, multiple brands have decided to join the celebration of this civic event with special discounts and promotions. During Election Day 2024, several companies will offer special deals to encourage participation and make the voting experience easier for citizens.

Here, we share a list of brands and confirmed discounts for this Tuesday, November 5.

Which restaurants offer free food or discounts on U.S. Election Day 2024?

Several restaurants have launched special promotions in honor of Election Day. Some of these offers include free food, discounts on orders, and additional benefits for those who show their “I Voted” sticker. Here are some of the highlights:

• Krispy Kreme: Customers can get a free Original Glazed doughnut and an “I Voted” sticker at participating stores, while supplies last.
• Johnny Rockets: By showing proof that you voted, such as an “I Voted” sticker, you can receive a free shake with any in-store purchase.
• Lazy Dog Restaurants: Customers who show their “I Voted” sticker will receive a free handcrafted non-alcoholic beverage with the purchase of an entrée. Options include lemonade and fruit sodas.
• O’Charley’s Restaurant & Bar: From November 3 to November 7, they offer their Classic Cheeseburger with fries for just $6.

READ ALSO: Are banks open on Election Day 2024? Is November 5th a holiday?

UBER and transportation promotions

Transportation and food delivery companies are also joining Election Day by offering discounts on rides to polling places and food orders. These discounts aim to make it easier for citizens to get to the polls and enjoy a meal while waiting for the results.

• Lyft: Offers a 50% discount on rides to polling places using the code VOTE24 in the app, from 5 a.m. to 10 p.m. (up to $10 off).
• Uber: Similar to Lyft, Uber also offers a 50% discount on rides to polling places, saving up to $10.
• Uber Eats: Uber Eats users can get 25% off on orders placed on election night, from 6 p.m. to 7 a.m. the following day (with a minimum order of $25 and up to $15 off).

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What deals do fast food and delivery brands offer?

Fast food brands and delivery platforms have also launched promotions to attract voters looking for a snack or special meal on Election Day. Some discounts are exclusive to subscription program members, while others are available to everyone.

• Grubhub+: As part of its “Gold Days of Grubhub+” celebration, the platform offers benefits such as:
  • Starbucks: 30% off on delivery orders of $20 or more.
  • Wendy’s: Free Baconator on orders of $25 or more.
  • KFC: $7 off delivery orders over $25.
  • Shake Shack: Free SmokeShack cheeseburger with a minimum order of $25.
  • Arby’s: 25% off orders of $25 or more.
  • Little Caesars: Free ExtraMostBestest pizza with an order of at least $25.

Entertainment discounts on U.S. Election Day 2024

Some entertainment chains and restaurants have decided to join this special date by offering promotions that include games, food, and drinks at reduced prices to celebrate the electoral process.

• Dave & Buster’s: Offers half-priced games all day. They also have special deals like the $19.99 combo, which includes food, a drink, and a $10 game card. They also offer 22-ounce beers for $5 throughout the day.

Which stores and other brands offer discounts on Election Day?

Some stores and other businesses offer unique discounts for those who want to celebrate Election Day in the United States in 2024. Here are some examples:

• Ikea: Customers can get a free frozen yogurt at Ikea’s Swedish cafés as a way to celebrate voting rights.
• Hertz: If you need a car to get to your polling place, Hertz offers one free rental day on contracts of at least two days.

Where can I get additional discounts by showing the “I Voted” sticker?

The “I Voted” sticker has become a badge of participation that many brands reward with additional discounts. These promotions are usually available only for in-store purchases and may exclude alcoholic beverages.

• BD’s Mongolian Grill: 20% off on the order (at participating locations).
• Genghis Grill: Show your sticker and get 20% off your order.
• Yogurtland: Offers a 15% discount on in-store purchases when showing the “I Voted” sticker.

Why do brands offer discounts on Election Day?

Many companies see Election Day as an opportunity to encourage civic participation and strengthen a sense of community among their customers.
In addition to supporting voters with discounts and promotions, these brands reinforce their presence on a day of great national significance, promoting a socially responsible image. These efforts also highlight companies’ commitment to voter access and participation, sending the message that every vote counts.

On November 5, both brands and citizens will celebrate the importance of democracy in the United States.

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With just hours until millions of Americans head to the polls to choose their next president between Kamala Harris and Donald Trump, Google searches about Election Day have surged. The most common question is: “Where to vote?” In response to this need for information, the U.S. government and each state’s electoral authorities have provided specific resources to help citizens find their polling places and understand the voting process.

Here, we share verified information on how and where you can exercise your right to vote on Tuesday, November 5.

When are the elections in the United States?

The U.S. presidential election will take place on November 5, 2024, although other election events may vary by region. Voters can also elect federal, state, and local representatives on different dates. It’s crucial for each citizen to confirm their state’s election calendar to ensure they don’t miss any opportunities to participate.

How to find the polling place where you are assigned to vote?

For each election, voters are assigned a specific polling place based on their registered address. Polling places are generally located in schools, community centers, or public facilities, and their locations may change from one election to another. It’s recommended to verify your polling place with your state’s election office, as attempting to vote at a different location may require you to use a provisional ballot, which might not be counted in certain cases.

Voters can find their polling place by visiting their state election commission’s website or entering their address on official government portals. Several sites also offer interactive maps that guide voters directly to their designated polling station.

ALSO READ. Are banks open on Election Day 2024? Is November 5th a holiday?

What identification do you need to vote on Election Day?

Each state has its own rules on the types of identification required to vote in person. Most states request a photo ID, such as a driver’s license, passport, or state ID card. Some states accept other forms of ID, like a recent utility bill, Social Security card, or birth certificate.

If you are a first-time voter, federal laws require you to show identification if you didn’t provide one when registering. It’s essential to consult your state’s election office to know which documents are acceptable and avoid any issues on Election Day.

CLICK ON THIS LINK TO FIND OUT WHERE TO VOTE

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How to vote absentee or by mail?

Absentee and mail-in voting allow voters to cast their ballots before Election Day. These methods are helpful for those who won’t be able to go to their polling place on November 5. To vote absentee, you must request your ballot in advance; if you’re abroad, you can also cast your vote this way.

Each state has specific deadlines for requesting and returning an absentee ballot, so it’s crucial to review these details to ensure your vote is counted. Some states allow ballots to be mailed on Election Day, while others require that they be received beforehand.

Can you vote online?

No, online voting is not permitted in U.S. federal elections. This measure has been implemented to protect the security and integrity of the election process and prevent cybersecurity risks. Citizens must vote in person, by mail, or through absentee ballots.

Is early voting available?

Yes, many states allow early voting, which makes it easier for citizens to vote in person before November 5. This method helps reduce lines and provides more flexibility for those who cannot vote on Election Day. Each state determines specific dates and locations for early voting, so it’s important to check the information available to know when and where you can vote ahead of time.

Do you need to vote for your party’s candidate in the general election?

No, in the general election, you are not required to vote for your party’s candidate. Citizens have the freedom to choose the candidate they prefer, regardless of party affiliation. However, in primary elections, some states require registered voters to vote only for candidates from their registered party.

What if you don’t have the required type of identification?

If you don’t have the identification required by your state, you may still be able to vote in some cases. Many states allow voters to sign an affidavit to confirm their identity. In other cases, a provisional ballot is used, which will be counted once your eligibility is verified.

Provisional ballots are an alternative when there are questions about a voter’s eligibility, but they are subject to verification. If your ID or address doesn’t match your voter registration, you may receive a provisional ballot, which won’t be counted until your eligibility is confirmed.

Where to find additional information on candidates and propositions?

Most states and districts publish voter guides and sample ballots, which provide detailed information on local and state candidates and propositions. These guides are valuable resources that allow citizens to learn more about initiatives and options before arriving at the polling place.

Why is it important to verify your polling place?

Every election is an opportunity to make your voice heard and participate in shaping the future of your community and country. However, it’s important to remember that each voter must go to their assigned polling place, as your name won’t be registered at other locations. Verifying this information in advance can save you time and potential inconvenience on Election Day.

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The 2024 presidential election is just around the corner, and millions of Americans are preparing to go to the polls on November 5. However, aside from voting, many people are wondering if essential services like banks, the post office, and other businesses will be open on this day. In recent days, Google has seen an increase in searches with questions like “Is Election Day a holiday?” “Will banks be open on Election Day?” and even “Will Walmart and Costco be open?“.

This article addresses these questions and analyzes how Election Day affects businesses and work schedules across the United States.

Is Election Day a federal holiday in the United States?

The answer is no. Election Day is not a federal holiday, which means that most businesses and government offices across the country will remain open. Although there is ongoing debate about making Election Day a national holiday to make it easier for citizens to vote, there are currently only 12 federal holidays in the United States, and Election Day is not one of them. For Election Day to become a federal holiday, it would require approval from Congress and a presidential signature.

Despite this, in 24 states and the District of Columbia, employees are granted time off to vote, and in some cases, this time is paid. Support for voters varies by state; some states guarantee paid time off, while others allow employees to take unpaid time off to cast their ballots.

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Which states consider Election Day a state holiday?

While it’s not a federal holiday, several states have designated Election Day as a state holiday, closing government offices and allowing state employees the day off. Among the states that have adopted this measure are:

• New York
• Illinois
• Virginia
• Hawaii
• Maryland

In addition to these states, others, like Colorado and California, allow their employees temporary time off to vote, even though it’s not considered a holiday. These efforts aim to ensure that voters can get to the polls without worrying about their work responsibilities.

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Will banks be open on Election Day?

Yes, most banks, including major institutions like Bank of America, Wells Fargo, Capital One, and PNC, will be open on November 5, 2024, during regular business hours. Election Day is treated as a normal workday for the banking sector, so branch services, ATMs, and online platforms are expected to operate without changes.

It’s worth noting that since Election Day is not a federal holiday, banks are not required to close, making it convenient for customers to carry out banking transactions as usual.

Will the United States Postal Service be operational on Election Day?

Yes, the United States Postal Service (USPS) will operate on its regular schedule, and mail delivery will proceed as usual. USPS does not recognize Election Day as a holiday, so its services will remain uninterrupted, allowing citizens to receive and send packages and mail without any delay.

Private delivery services such as UPS and FedEx will also be open as usual. Both companies have confirmed that their centers and pick-up and delivery services will be available, ensuring that shipments arrive on schedule.

Why is Election Day held on a Tuesday?

The tradition of holding elections on a Tuesday dates back to 1845, when the United States Congress decided that elections would take place on the first Tuesday after the first Monday in November. At that time, most Americans lived in agricultural communities, and November was the ideal month to vote since the harvest season had ended, and the harsh winter had not yet begun.

Tuesday was chosen to allow voters, many of whom lived far from polling stations, to travel on Monday, vote on Tuesday, and return home by Wednesday, avoiding Sunday for religious reasons. Although this system remains in place, many believe it could be modernized, as holding elections on a weekday limits participation for some voters.

Why do some groups advocate for Election Day to become a federal holiday?

One of the main reasons for proposing that Election Day become a federal holiday is to increase voter turnout. According to data from the Pew Research Center, in the last presidential election, approximately 66% of the eligible voting population participated— a high percentage but one that could increase if time barriers were removed.

Additionally, 72% of Americans support the idea of making Election Day a national holiday, according to Pew surveys, showing growing bipartisan support for this measure. Even President Joe Biden has expressed his support, arguing that it would allow workers to vote without worrying about their job responsibilities.

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One of the most anticipated moments for Starbucks fans is the arrival of the red Christmas 2024 cups.

The holiday season at Starbucks officially kicks off on November 7, and with it comes the highly anticipated launch of their 2024 holiday cups.

This year’s designs, brought to life by Starbucks’ creative director Kristy Cameron, aim to encapsulate the spirit of joy, warmth, and connection.

The festive designs are meant to make every sip a joyful one, according to Cameron, combining classic Starbucks colors with a fresh and playful holiday twist. Let’s dive into the details behind each design, exploring the story, inspiration, and creative elements that make this year’s holiday cups unique.

What Inspired the 2024 Starbucks Holiday Cup Designs?

As Starbucks prepares to unveil its holiday cup lineup, Cameron shares the thought process behind this year’s collection. “We love finding these genuine moments of joy and coffee to inspire the creative,” she says.

For Starbucks, the holiday cups aren’t just about aesthetics; they’re about creating an experience that enhances the joy of each coffee moment. Elements like “coffee trees growing, beans roasting, cups toasting, or lights glowing” capture the essence of holiday warmth, bringing Starbucks customers and partners together through the brand’s beloved coffee culture.

ALSO READ. When does Starbucks Christmas Drinks come out?

How Did Starbucks Decide on the Colors for This Year’s Cups?

The color palette for this year’s cups includes traditional shades of Starbucks green and cranberry red, but with an added touch of soft pastel tones that evoke holiday fondant decorations.

The bold jade green, described by Cameron as “so vibrant and bright,” adds a modern spark to the classic Starbucks colors, while still maintaining a nostalgic holiday feel. “We’re really excited to lean into greens this year,” Cameron shares, emphasizing how the vibrant green aligns with Starbucks’ brand colors and enhances the joyful theme of the season.

What Are the Graphic Elements on the Holiday Cups?

This year’s cups are adorned with various festive elements, each contributing to the holiday spirit in a unique way. One of the standout features is the ‘siren wave,’ a scalloped design element inspired by the Starbucks siren logo. According to Cameron, this playful motif is “almost directly from her hair shape, zooming in on our siren and our logo and playing with some of the shapes and negative space.”

The siren wave appears on the sleeve of the hot cups and acts as a decorative trim across Starbucks holiday packaging, creating a cohesive holiday aesthetic.

Additionally, old-fashioned holiday ornaments and peppermint-inspired charms appear as accents on the cups and holiday merchandise, further enhancing the festive ambiance. For an added personal touch, each cup also includes a “gift tag” area, allowing baristas to write personalized messages to customers.

What’s the Theme for Starbucks’ 2024 Holiday Campaign?

Starbucks has woven the theme “Merrier Together” into this year’s holiday campaign. Cameron explains that the idea represents a “notion of voices coming together, like our siren singing.”

This theme reflects the joy of connection and togetherness, symbolizing the way Starbucks brings people together, especially during the holiday season. The idea of harmony, whether it’s in the flavors of a coffee blend or the voices of people coming together, is a subtle yet powerful aspect of this year’s campaign.

A Closer Look at the 2024 Starbucks Holiday Cup Designs

Starbucks’ 2024 holiday lineup features four unique hot cup designs and a festive cold cup, each with a distinct story to tell:

Warm Wishes

The “Warm Wishes” cup is inspired by the idea of coffee cups “cheers-ing” together. Dots on the cup evoke the glow of holiday lights, symbolizing moments of connection over coffee. The design, viewed from above, captures the essence of coffee culture—sharing moments and joy with friends and family.

Joyful Connection

For the “Joyful Connection” design, the Starbucks creative team drew inspiration from the coffee roasting process. Those familiar with Starbucks Reserve® Roastery know the excitement of seeing freshly roasted coffee beans released into a cooling tray. This circular pattern of swirling, cooling beans is symbolized through circular shapes on the cup, creating a visual representation of togetherness and the joy of roasting.

Lyrical Landscape

The “Lyrical Landscape” cup is reminiscent of holiday ribbons and the rolling hills of coffee-growing regions. Alternating bands of red, green, and pink create a vibrant display that captures the feeling of a perfectly wrapped gift, merging the landscape of coffee farms with the festive spirit of the season.

Siren Chorus

The “Siren Chorus” design incorporates striped holiday charms in a blend of colors. Inspired by the patterns made by raking coffee beans in the sun, as well as the flowing lines of the Starbucks siren logo, this design creates a symphony of colors and shapes that feel both harmonious and celebratory.

Holiday Cold Cup

The holiday cold cup is adorned with festive charms, adding a touch of seasonal cheer to Starbucks’ cold beverages. The colorful embellishments are designed to complement the hot cup lineup, allowing customers to enjoy the holiday spirit with their favorite iced or cold coffee drinks.

When Will Starbucks’ Holiday Cups Be Available?

This holiday cups will officially hit stores on November 7, marking the beginning of the holiday season for coffee lovers everywhere. With a variety of cup designs and festive merchandise, Starbucks hopes to bring an extra layer of joy to each coffee experience this holiday season.

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Influencers as Key Voices in the Market

In recent years, influencers have evolved from mere brand promoters to integral components of consumer journeys. Unlike traditional advertising, influencer marketing connects the audience and the influencer, translating into authentic brand relationships. Brands increasingly lean towards long-term partnerships over one-off collaborations, recognizing the credibility influencers bring when they align with a brand consistently.

This shift is partly due to consumer demand for authenticity. As of 2023, over 5.2 billion social media users worldwide are tuned into influencers on platforms like Instagram, YouTube, and TikTok, where they engage with brand-related content in ways that feel less like advertising and more like trusted recommendations. Brands have noticed that the personal touch of influencers often leads to higher engagement, with reports showing that influencer content can generate up to 11 times more ROI than other forms of digital advertising.

Influencer Marketing in the US

While influencers with millions of followers were once the preferred choice for brand partnerships, micro-influencers with 10,000 to 50,000 followers have become the new power players. With up to 3.5% engagement rates on Instagram, these influencers offer brands an effective way to connect with niche audiences. Micro-influencers’ closer relationships with their followers result in higher engagement rates, which makes their endorsements appear more genuine and credible.

For instance, engagement rates on Instagram show that micro-influencers in the beauty and skincare sector achieve an impressive average of 2.8% to 3.5%, whereas mega-influencers (those with over one million followers) often struggle to reach even 2%. This success is mainly due to the trust that micro-influencers build with their audience, allowing them to deliver messages that feel more like personal endorsements than paid advertisements.

The Financial Impact: Where Brands Spend and Why

In 2023, the average ad spending per social media user in the influencer market was approximately $5.8 in the U.S. Most spending went to Instagram, which remains the dominant platform for influencer campaigns. TikTok, however, is rapidly gaining ground as younger demographics flock to the platform for its authenticity-focused content. The cost per post varies significantly by platform and influencer tier. Still, on average, a micro-influencer can command between $50 to $110 per Instagram post, whereas macro-influencers (100,000–1 million followers) may charge $350 to $2,500​(according to information from Statista.

With mobile devices driving 82% of influencer ad spending, brands are adapting to how users consume content. Mobile-optimized influencer content, often in short-form video or story format, is most effective for engaging today’s audience, which spends an average of 2 hours and 22 minutes daily on social media.

Authenticity and Transparency: The Driving Forces of Influence

In an age of digital skepticism, transparency and authenticity are not just desirable; they’re essential. According to recent studies, 64% of U.S. consumers trust brands more when influencers disclose paid partnerships, and 70% say they are more likely to buy a product when they feel the endorsement is authentic. This has led brands to seek influencers who are selective about their partnerships and demonstrate a genuine connection to the products they promote​.

Brands now focus on transparent practices, ensuring that partnerships are disclosed clearly to avoid misleading audiences. Influencers who approach their audience honestly and disclose sponsorships build stronger bonds of trust, enhancing the brand’s reputation and the influencer’s standing within their community. For example, nano- and micro-influencers, due to their highly engaged audiences, often see success with honest, experience-based content that resonates on a personal level.

The Shifting Role of Influencers in Brand Strategy

Today, influencers play a pivotal role in brand strategy. Rather than functioning solely as campaign spokespeople, influencers are increasingly seen as brand advocates and partners. This shift has been driven by brands that recognize the value of deeper partnerships, moving beyond traditional endorsement to include influencers in product development, content creation, and brand storytelling.

In the beauty sector, for example, some brands involve influencers directly in product ideation, giving them the chance to contribute ideas based on their experience and audience feedback. This collaborative approach allows brands to tailor products to current trends and user needs. At the same time, influencers gain additional credibility with their followers by offering input on products that reflect their tastes and values.

What the Future Holds for Influencer Marketing

As influencer marketing grows, its importance in digital advertising will only deepen. The U.S. influencer advertising market, valued at $8.1 billion, is expected to climb to $16.8 billion by 2028, with annual growth primarily driven by the rise of micro- and nano-influencers. This surge reflects a strong response to the high ROI influencer campaigns bring and a recognition that influencers serve as cultural touchpoints for various demographic groups.

Looking ahead, the focus on authenticity and transparency will likely remain central. Influencers who prioritize transparent communication and long-term brand partnerships will see the greatest success as these factors drive more robust, more trustworthy connections with their audiences. For brands, this means selecting influencers whose values align with their own, creating a seamless synergy that resonates on a deeper level with consumers.

Conclusion
Influencer marketing in the United States has evolved from a tactic to a strategy, shaping how brands communicate and engage with their audiences. Micro- and nano-influencers are now the engines driving high engagement, with brands recognizing the value in smaller, more engaged communities over vast followings. As authenticity and transparency drive consumer trust, influencers will be expected to act as honest advocates rather than paid promoters, with brands shifting to a partnership-focused model that reflects shared values and mutual goals.

The numbers show a clear upward trend: influencer marketing isn’t just here to stay; it’s set to become a cornerstone of brand strategy in the coming years. With ad spending projected to double by 2028, brands that embrace this authentic, audience-centered approach will find themselves well-positioned to engage the next generation of consumers.

Each year in Mexico, November 1st and 2nd mark an extraordinary celebration: Día de los Muertos, or Day of the Dead. In a country where death is traditionally feared or mourned, Mexicans have created a colorful, deeply symbolic fiesta that honors loved ones who have passed away. It’s a time when families come together to celebrate and remember, transforming grief into festivity and creating a bridge between life and death.

Why Do Mexicans Celebrate Death?

Unlike many cultures where death is met with solemnity and sorrow, Mexico embraces it with joy and reverence. For Mexicans, Día de los Muertos is a “fiesta” or celebration, a time when families reconnect with those who have departed. Every November, Mexicans honor the dead with altars and offerings known as ofrendas, which are carefully prepared with symbolic elements to welcome back the spirits of loved ones.

This celebration may be hard to understand for some; in many places, death is associated strictly with loss, pain, and grief. However, Día de los Muertos invites people to approach death differently: as a reminder of the love and memories shared, and as an opportunity to celebrate life itself.

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What is the Purpose of the Altar de Muertos?

The Altar de Muertos is a beautiful and intricate ritual central to Día de los Muertos. It is not only a place to honor loved ones but a medium through which the living and dead reconnect. Every element in the altar is symbolic, bringing together traditional items that allow families to conjure the presence of their deceased loved ones.

Some of the essential elements of an altar include:

• Marigold flowers (Cempasúchil): Their vibrant color and fragrance are believed to guide the spirits back home.
• Candles: Light to guide the spirits’ path to the altar.
• Pan de Muerto (Bread of the Dead): A traditional bread meant to nourish the spirits.
• Sugar Skulls: These represent the deceased, often decorated with their names.
• Favorite items or foods: Personal items that remind the spirits of the pleasures of life.

Through these altars, Mexicans not only remember the deceased but also recreate a space where both worlds—the living and the dead—come together. It’s a tradition that reflects a unique perspective on death, emphasizing remembrance, love, and celebration.

Why is There a Rise in Google Searches About Día de los Muertos?

Recently, there has been a significant increase in Google searches related to Día de los Muertos, especially queries like, “Do you say Happy Día de los Muertos?” This question is genuine, as it may seem strange to combine words like “happy” and “death” in one phrase.

But Mexico has found a way to do it—and they do it grandly. The idea of wishing someone a “Happy Day of the Dead” may sound contradictory at first, but the phrase reflects the essence of Día de los Muertos: it’s not about mourning; it’s about honoring life, love, and the memories of those who have passed. Thanks to the international success of Disney Pixar’s Coco, a film that beautifully captures the essence of this tradition, Día de los Muertos has gained global recognition, and with it, a growing interest in understanding and participating in its customs.

Can You Really Say “Happy Día de los Muertos”?

So, can you really wish someone a “Happy Día de los Muertos?” The answer is yes. Día de los Muertos is about joyfully remembering those we have lost. It’s a celebration of life’s impermanence and an opportunity to connect with loved ones on a spiritual level. The tradition reminds us to embrace the memories, laugh, cry, and ultimately, find happiness in the time shared together.

Thus, if you’re wondering whether it’s appropriate to say “Happy Día de los Muertos,” the answer is absolutely yes. Mexicans celebrate death with reverence and joy, transforming a somber concept into a monumental celebration that honors those who have gone but continue to live on in our hearts and minds.

How Many Levels Are in a Day of the Dead Altar?

The number of levels on an altar varies, with the most common being two, three, or seven levels. Each represents something unique:

1. Two-Level Altar: Symbolizes the duality of the world—Heaven and Earth.
2. Three-Level Altar: Represents Heaven, Earth, and the Underworld (Mictlán).
3. Seven-Level Altar: This is the most complex and represents the seven steps the soul must travel to reach eternal rest.

In a three-level altar:

• First Level (Heaven): Represents the celestial plane, where spirits and gods reside.
• Second Level (Earth): Represents the earthly realm where the living reside and where the departed temporarily return.
• Third Level (Underworld): Symbolizes Mictlán, the resting place of souls.

Key Elements of the Altar and Their Meanings

• Marigold Flowers (Cempasúchil): Known as the “flower with twenty petals,” its bright yellow or orange color represents the sun. The strong aroma guides the souls from the afterlife to the altar. Often used in paths leading from the home entrance to the altar to ensure the spirits don’t lose their way.
• Candles and Candleholders: Light the way for souls, guiding them back to the living world. Each candle represents a soul, and traditionally, they are placed in four cardinal directions for navigation.
• Arch (Arco): The arch represents the gateway between the living and the dead. It serves as the portal through which the spirits pass to reach the altar and receive the offerings. Often decorated with marigolds and cut paper (papel picado), it symbolizes the transition from the earthly to the spiritual plane.
• Bread of the Dead (Pan de Muerto): This round bread represents the cycle of life and death. Its bone-shaped decorations honor the deceased and symbolize unity between the living and the dead.
• Colored Candles:
  • White: Purity and hope, often used for children’s souls.
  • Yellow: Represents the sun and is used for adult souls.
  • Purple: Symbolizes mourning and is used in prayer for souls still searching for peace.
• Mirror: Some altars include a mirror for visitors to see themselves, symbolizing the duality of life and death. The dead view their absence, while the living reflect on their mortality.
• Salt: Often placed in small containers on the altar, salt purifies the spirit, allowing it to arrive “cleansed” in the living world. It also protects against negative spirits that may interfere.
• Glass of Water: Represents life and purity, offering refreshment to the spirits after their long journey. It also symbolizes the hope that the souls find peace.
• Image of Souls in Purgatory: Sometimes an image of the Souls in Purgatory is placed on the altar to help free the souls of those who may be stuck there, assisting them on their spiritual journey.
• Saint Images: Placing saint images on the altar helps intercede between the living and the deceased, symbolizing the ongoing spiritual connection between families and their loved ones.
• Xoloitzcuintli Dog Figurines: This ancient breed of dog, believed to accompany souls on their journey, is especially placed on children’s altars to provide company and help guide them through the final passage to Mictlán.
• Cut Paper (Papel Picado): Represents the wind and the fragility of life, as the delicate paper can tear easily. Decorated with colorful patterns of skeletons and skulls, it brings a festive, welcoming touch to the altar and celebrates the return of the spirits.
• Petate Mat or Cloth: Used as a bed or tablecloth, it provides a place for the spirits to rest and a surface for the food offerings.
• Soap, Water, and Towel: These are offered to allow the souls to cleanse themselves after their long journey.
• Cross: If made of salt, it symbolizes purification. If made of ash, it helps the spirit expiate any remaining burdens.
• Alfeñique Sweets: These sugar figures come in shapes like animals, baskets, flowers, shoes, souls, and coffins, adding color and sweetness to the altar as a cheerful offering.

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In celebration of Hello Kitty’s milestone 50th anniversary this November 1, fans worldwide can join the festivities with Sanrio’s special November calendar printable. This month is not only a time to look forward to holidays, but for Hello Kitty enthusiasts, it’s also a time to celebrate this iconic character who has transcended decades and generations.

Where Can I Get a November Calendar Printable Featuring Hello Kitty?

For those seeking a November calendar printable with a unique Hello Kitty design, Sanrio is offering a free, downloadable version. This design captures the essence of Hello Kitty’s cheerful and classic appeal, combining the character’s charm with a functional layout for November 2024.

The free calendar has been carefully designed to feature Hello Kitty and her signature red bow. As fans print this calendar, they’ll see reminders of Kitty’s anniversary—this month marks exactly 50 years since the creation of the world’s most famous kawaii cat.

ALSO READ. Do You Say “Feliz Día de los Muertos”? Here’s How Mexicans Celebrate Death

Who is Hello Kitty, and Why is She So Special?

Hello Kitty, originally named Kitty White, was designed by Japanese artist Yuko Shimizu for Sanrio in 1974. Born out of Shimizu’s desire to capture innocence and charm, Hello Kitty has become much more than just a cute face. Known for her red bow, and her endearing, expressionless face, Hello Kitty represents a gentle and compassionate personality that fans around the world adore. Her backstory includes a family in London and her best friend, Dear Daniel, a thoughtful cat who shares Kitty’s love for friendship and adventure.

Why Doesn’t Hello Kitty Have a Mouth?

One of the most unique aspects of Hello Kitty is her lack of a mouth. Sanrio chose this feature intentionally, allowing Hello Kitty to reflect the emotions of her fans. Whether they are happy, sad, or contemplative, Hello Kitty becomes a universal figure, adapting to each person’s mood. By creating an open interpretation, Sanrio allows fans to personalize Hello Kitty’s emotions, making her a global icon of empathy and inclusivity.

Who Created Hello Kitty?

Hello Kitty’s creator, Yuko Shimizu, crafted the character for Sanrio as part of a product line that included accessories like wallets and stationary. Sanrio’s founder, Shintaro Tsuji, saw a potential market for cute characters that could connect with the public emotionally. Hello Kitty was initially featured on a vinyl coin purse and quickly gained popularity, solidifying Sanrio’s place as a global purveyor of kawaii culture.

In the years since, Hello Kitty has had only one official designer: Yuko Yamaguchi, who has continued to evolve her appearance, keeping the character’s iconic elements while updating her style for new generations.

How Has Hello Kitty Impacted Pop Culture?

Hello Kitty has become one of the world’s most recognizable figures, representing Japan’s kawaii (cute) culture on a global scale. Since her debut, her face has appeared on over 50,000 products, ranging from stationary and plush toys to luxury collaborations with Dior, Levi’s, and Casio. These partnerships have kept Hello Kitty relevant across generations and countries, proving her versatility and timeless appeal.

Celebrating Hello Kitty’s 50th Anniversary in 2024

Hello Kitty’s 50th anniversary has brought a variety of special events and products. Sanrio has collaborated with brands like Crocs, McDonald’s, and Casio for exclusive Hello Kitty collections. In Japan, dedicated exhibitions and interactive displays allow fans to experience Hello Kitty through augmented reality, while themed events at amusement parks bring her story to life.

For those who want to celebrate in their own homes, the November calendar printable offers a way to bring Hello Kitty’s charm into everyday planning, reminding fans of her enduring message of friendship: “You can never have too many friends.”

NOVIEMBRE 2024 by lislas

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Nintendo recently launched a new app called Nintendo Music, exclusively for Switch Online members. This service brings classic soundtracks from Nintendo games straight to your smart devices, featuring everything from the nostalgic beats of Super Mario Bros. to the breathtaking orchestration of The Legend of Zelda: Breath of the Wild. Here’s a deep dive into how Nintendo Music works and why it’s the perfect companion for any Nintendo fan.

What Is Nintendo Music?

This app is a dedicated streaming and offline music app that hosts nearly 40 years of Nintendo soundtracks. With this app, Nintendo Switch Online members can access music from popular franchises such as Splatoon 3, Kirby, Metroid, and many more without any additional cost. This app allows fans to explore a vast library of Nintendo music at their fingertips, taking them on a journey through Nintendo’s iconic audio history.

How Can You Access Nintendo Music?

To access Nintendo Music, users need a Nintendo Switch Online subscription. Members of both Nintendo Switch Online and the Nintendo Switch Online + Expansion Pack have access to the app as part of their subscription benefits. This means that if you’re already subscribed to one of these tiers, Nintendo Music is available at no additional cost. Simply download the app to start exploring and enjoying the extensive music catalog.

ALSO READ. Estos son los pokémones conmemorativos de Día de Muertos que podrás atrapar durante el evento Rumbo al Max Allá de Pokémon GO

Can You Download Songs?

Yes, one of the standout features of this app is the ability to download tracks for offline listening. This feature allows users to enjoy Nintendo’s soundtracks anytime, anywhere, even without an internet connection. Whether you’re on a long commute or simply want to enjoy your favorite tracks without using data, Nintendo Music offers flexibility with its download options.

How Do You Find Songs on Nintendo Music?

You can search by:

• Game title (e.g., Super Mario Bros., Zelda)
• Track name
• Playlist name
• Even by game screenshot

This comprehensive search system makes it easy to find exactly what you’re looking for, whether it’s an intense battle theme or a relaxing village tune.

What Customization Options Are Available?

Nintendo Music offers several unique customization options. Users can loop individual songs or extend specific tracks for uninterrupted listening sessions, with options to play tracks for 15, 30, or even 60 minutes. This feature is perfect for fans who want to keep the music going, whether as background music for studying, working, or simply unwinding.

Additionally, if you’re worried about spoilers in some soundtracks, the app allows users to filter out tracks that might reveal key plot points. This spoiler protection feature is a thoughtful touch for gamers who want to enjoy the music without revealing important story elements.

ALSO READ. When does Walmart Halifax open? The store where an employee was found dead in an oven

Can You Create and Share Playlists?

Yes, Nintendo Music allows users to create personal playlists of their favorite tracks, offering endless possibilities for customization.

The app also provides personalized recommendations based on your Nintendo Switch gaming activity, so the more you play, the more the app will suggest songs that match your interests.

What Are the Benefits of Nintendo Switch Online Memberships?

• Online play with compatible Nintendo Switch games
• A growing library of classic games
• Discounts on select digital games through Nintendo Switch Game Vouchers
• Access to exclusive offers and features, including special in-game content and promotions

With a subscription, you can enjoy these benefits and more, providing a well-rounded experience for Nintendo fans who want to make the most out of their Switch console.

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The Halifax Walmart store on Mumford Road, where a 19-year-old employee tragically lost her life inside a bakery oven, remains closed. As the investigation continues, questions about the store’s reopening date and the steps Walmart is taking to address the tragedy persist. Here’s what we know so far about the situation and its impact on the community.

Why Did the Halifax Walmart Close?

On October 19, Gursimran Kaur, a young employee who worked in the bakery section of the Mumford Road Walmart alongside her mother, was found deceased inside a walk-in oven. The event shocked employees and the Halifax community. As a result, Halifax Regional Police and provincial labor authorities issued a stop-work order, halting all bakery operations pending compliance checks on equipment and workplace safety.

The Department of Labour, Skills, and Immigration in Nova Scotia later confirmed that the stop-work order, which applied specifically to the bakery section and related equipment, was lifted after compliance measures were met. However, the store itself has remained closed, with Walmart choosing to keep the location shut while internal reviews and police investigations continue.

Will the Bakery Section Reopen?

While labor authorities have now cleared the bakery area for safe operation, Walmart has opted not to reopen this section or any part of the store until further notice. According to Walmart spokesperson Amanda Moss, the decision to delay the reopening reflects Walmart’s commitment to the safety and well-being of its associates and the broader community. Moss noted that Walmart is closely collaborating with Halifax authorities and is taking all necessary steps to ensure safe operations.

ALSO READ. Walmart Halifax case: What really happened? VIDEO reveals how the oven where an employee died works

What Financial Support is Walmart Providing to Affected Employees?

Since the closure, Walmart has continued to support its employees financially. Employees previously scheduled to work will continue to receive pay, and Walmart has announced that alternative work arrangements are being explored if the closure extends longer than expected. The company has also extended direct financial assistance to Kaur’s family during this difficult time.

“We know this has been an incredibly difficult time for the associate’s family as they grieve,” Moss said in a statement. “We remain in direct contact with them and have provided financial support.” This support includes collaboration with the Maritime Sikh Society, who have organized an emergency visa application to bring Kaur’s father to Canada from India.

What Have Investigators Found So Far?

Halifax Regional Police have called Kaur’s death investigation “complex” and continue to withhold details as they work through their findings. Authorities have not released updates in the past week regarding the cause of Kaur’s entrapment in the oven, leaving the community with more questions than answers.

The investigation also brought to light that the Mumford Road Walmart location underwent nine labor inspections in the last five years, with no enforcement actions or penalties issued in those reviews. While no violations were identified previously, the scrutiny surrounding Kaur’s tragic death has intensified calls for transparency and stricter safety measures.

When Will the Halifax Walmart Reopen?

In an internal letter to employees dated October 27, Walmart informed staff that the store would remain closed for at least another week, with no set reopening date. While the bakery section has been cleared for safe operation, Walmart’s corporate office has prioritized a thorough safety review before resuming full store operations. “We want to be absolutely certain that our store is a safe environment for everyone,” the letter stated.

The delay leaves customers and employees wondering how long it will take before the store can safely welcome the community again.

How Has the Community Responded to Gursimran Kaur’s Death?

Gursimran Kaur’s story has touched the hearts of many in Halifax and beyond. As a recent immigrant from India, Kaur came to Canada with dreams of a better future, working at Walmart alongside her mother, who remains a part of the store’s community. T

he Maritime Sikh Society has been actively involved in supporting the family and organizing resources to bring Kaur’s father to Canada in this time of grief.

A GoFundMe page set up by the society has received widespread community support, with local residents contributing to help alleviate some of the financial burdens facing Kaur’s family. Halifax residents have also expressed solidarity, with many leaving flowers and messages of support outside the store as a tribute to Kaur’s memory.

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Get ready to celebrate Election Day 2024 with a sweet treat, courtesy of Krispy Kreme! As the 2024 U.S. elections approach, brands across the country, like Krispy Kreme, are gearing up to offer special promotions that encourage civic engagement. Here’s everything you need to know about Krispy Kreme’s “Doughmocracy” celebration and why it’s a winning marketing strategy.

What Is Krispy Kreme’s ‘Doughmocracy’ Celebration?

In the spirit of Election Day, Krispy Kreme is launching its “Doughmocracy” celebration on Tuesday, November 5. As part of this initiative, Krispy Kreme will be giving away a free Original Glazed® doughnut to everyone who visits a participating U.S. shop, with a limit of one doughnut per guest.

This unique promotion isn’t just about free food; it’s a way for this company to show support for democratic participation in the U.S. With “I Voted” stickers also being distributed, Krispy Kreme is creating a fun, community-oriented way to celebrate voter participation.

ALSO READ. Walmart Halifax Case UPDATES: Suspension of work lifted after employee found dead in oven

 Marketing Strategy

Offering free products on high-engagement days, such as Election Day, is a key tactic in Krispy Kreme’s marketing playbook. Dave Skena, Global Chief Brand Officer for Krispy Kreme, highlighted the importance of Election Day, saying, “Participating in our democracy should be celebrated! So, we’re happy to sweeten everyone’s day with free Original Glazed doughnuts on Election Day”.

The campaign doesn’t only drive foot traffic but also builds brand loyalty, making customers feel rewarded and appreciated for their civic engagement. By aligning with a significant national event, Krispy Kreme strengthens its brand message and encourages more people to associate its doughnuts with memorable, feel-good moments.

ALSO READ. Halloween deals 2024. These are the best promotions and discounts

Why Are Brands Like Krispy Kreme Embracing Civic-Themed Promotions?

In recent years, brands have increasingly taken advantage of civic moments to connect with their customers on a deeper level. By offering free doughnuts, the company shows that it values civic pride, encouraging people to get involved in the voting process. Brands know that today’s consumers are more likely to support companies that resonate with their personal values and societal engagement.

In addition to the doughnut giveaway, Krispy Kreme is offering “I Voted” stickers to guests as long as supplies last. This clever touch adds to the festive nature of Election Day and incentivizes early voting, as some guests may come just for the sticker – a small but powerful symbol of participation.

By aligning with Election Day and offering a free doughnut, Krispy Kreme is not just handing out free products; it’s creating lasting brand impressions.

These feel-good moments have the power to deepen customer loyalty, as people remember brands that celebrate important milestones and moments in their lives.

How Can You Get Your Free Krispy Kreme Doughnut on Election Day?

To claim your free Original Glazed doughnut, simply visit a participating Krispy Kreme location in the U.S. on Election Day, November 5.

There’s no purchase necessary; however, it’s limited to one doughnut per guest. Plus, don’t forget to snap a photo with your free treat and “I Voted” sticker and share it with #KrispyKreme and tag @krispykreme on social media to show off your civic pride.

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With Member’s Mark products and a photo of Sam Walton, this is how the altar with which Sam’s Club joined the Day of the Dead traditions in Mexico looks.

Day of the Dead has become a key date for marketing strategies in Mexico. Beyond promotions and activations, brands seek to connect with their consumers in a deeper, more emotional way. And during this season, one way to join the celebration is by setting up Day of the Dead altars.

This approach, which combines cultural respect with brand visibility, helps companies position themselves as significant community players, demonstrating empathy and connection with the community’s values and traditions.

The Story of Sam Walton and the Legacy of Sam’s Club

The Sam’s Club altar pays tribute to Sam Walton, who in 1983 opened the first store in Midwest City, Oklahoma, with the goal of serving small local businesses through a membership model.
His vision was clear: to offer exclusive products and services at competitive prices, providing small and medium-sized businesses the opportunity to access quality products in large volumes.

READ ALSO. Day of the Dead. Why are marigolds used for Día de los Muertos?

When Did Sam’s Come to Mexico?

With its success, Walton brought his brand to Mexico in 1991 in partnership with Jerónimo Arango. The first Sam’s Club store in the country opened in Polanco under the name Club Aurrerá, a name that resonated with local consumers thanks to the brand’s recognition in the Mexican market.
From that moment on, Sam’s Club became a household name in Mexico, establishing successful expansion throughout the 1990s.

Evolution and Growth of Sam’s Club

Since its arrival in Mexico, Sam’s Club has continuously evolved to adapt to the changing needs of its members. In 1998, the introduction of the private label Member’s Mark strengthened its offerings by providing high-quality products at accessible prices, consolidating member loyalty.

READ ALSO. When is Día de los Muertos Celebrated? The 10 Most Important Facts About This Mexican Tradition

In 2010, Sam’s Club celebrated the opening of its 100th store in Mexico, marking a significant milestone in its expansion. More recently, in 2019, the brand shifted toward an omnichannel strategy, a step towards digital transformation that has allowed Sam’s Club to stay competitive and relevant in an increasingly digital environment. Today, Sam’s members can enjoy the benefits of their membership both in physical stores and on online platforms, demonstrating the brand’s commitment to innovation and adaptability.
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Halloween 2024 is just around the corner, and it’s not only a holiday for children anymore. More adults are embracing the spooky festivities with candy, costumes, and nostalgic traditions. As brands and fans alike get into the spirit, Halloween has become a cherished celebration for all ages, marked by imaginative decorations, parties, and the thrill of candy. Here’s a guide to images, quotes, and ideas to make this Halloween unforgettable.

Why Is Halloween 2024 So Popular?

Halloween’s appeal has expanded, capturing the hearts of adults who are drawn to the holiday’s mix of nostalgia, creativity, and fun. According to a recent study by Ferrero North America, 69% of adults plan to buy candy this Halloween, whether or not they expect trick-or-treaters. Halloween is also becoming the favorite holiday for 40% of adults, even outranking end-of-year celebrations like Christmas and New Year’s. This growing enthusiasm reveals Halloween as a powerful occasion for adults to relive childhood traditions or create new ones.

What Are the Most Popular Halloween Activities for Adults?

As Halloween becomes a staple for adults, activities go beyond trick-or-treating:

• Decorating: About 58% of adults plan to decorate their homes with Halloween-inspired décor, from haunted house decorations to pumpkin-themed displays.
• Pumpkin Carving: More than half (60%) of adults enjoy carving pumpkins, making it a key part of Halloween traditions.
• Dressing Up: Nearly 47% of adults plan to wear costumes simply for the fun of it, while 36% even dress up their pets to join in the celebration.
• Secret Stashes: Adults living with children admit to buying extra candy “just in case,” with 67% keeping a secret stash for themselves.

Nostalgia and Halloween: Why Do Adults Love This Tradition?

For many adults, Halloween evokes a sense of nostalgia, reconnecting them with the excitement of their own childhoods. In fact, 77% of adults feel nostalgic about Halloween traditions like trick-or-treating. As Neal Finkler, Vice President of Marketing at Ferrero North America, points out, “Halloween is no longer just for kids; adults are joining in the fun and treating themselves to their favorite Halloween experiences and sweets.”

Halloween: Phrases and Quotes

1. “Have a spook-tacular Halloween filled with mystery and magic!”
2. “Wishing you a hauntingly good time and a bag full of treats!”
3. “May your Halloween be full of screams, sweets, and spooky dreams!”
4. “Here’s to a night filled with fright and delight. Happy Halloween!”
5. “Eat, drink, and be scary! Have a fang-tastic Halloween!”
6. “Wishing you more treats than tricks this Halloween night!”
7. “Hope your Halloween is sweeter than candy corn!”
8. “Boo to you from our crew! Have a wickedly wonderful Halloween!”
9. “May your costume be clever, and your candy bag be full!”
10. “Happy haunting! May your night be eerie and your candy endless!”
11. “Get your spook on and enjoy every eerie minute of Halloween!”
12. “Here’s to ghostly good times and spooky memories. Happy Halloween!”
13. “Wishing you chills, thrills, and lots of treats!”
14. “Trick or treat yourself to a night of spooky fun and candy!”
15. “Hope your Halloween is spell-binding and full of frightful fun!”

Happy Halloween 2024: Images

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Halloween has evolved from a children’s holiday into a beloved celebration for all ages, captivating the hearts of both kids and adults. This festive shift has brands offering exciting Halloween deals and promotions, making it an ideal time to save on treats, costumes, and spooky supplies. Here’s a detailed breakdown of the top Halloween 2024 deals to maximize your celebration.

Why is Halloween 2024 Special for Brands and Consumers?

Halloween is now one of the most celebrated holidays in the U.S., even surpassing some year-end festivities in popularity.

A study by Ferrero North America found that 69% of adults plan to buy Halloween candy this year, whether or not they’re expecting trick-or-treaters. Nostalgia plays a huge role, as 77% of adults reminisce about trick-or-treating, which fuels their love for Halloween.

Adults are increasingly purchasing candy for themselves and decorating their homes, with 58% planning to add spooky decor and 47% donning costumes for fun.

ALSO READ: When is Día de los Muertos Celebrated? The 10 Most Important Facts About This Mexican Tradition

How Can You Get Halloween Discounts at Top Food Chains?

Many food brands have joined the Halloween celebration with special deals. Here are the highlights:

• Chipotle: The annual “Boorito” event offers a $6 entrée for loyalty members in costume on October 31. This offer extends late into the night at select college-town locations.
• Wendy’s: Halloween week features daily app deals. For example, get a free 4-piece Saucy Nuggs with any purchase on Halloween.
• Grubhub+: Enjoy discounts like a free Whopper from Burger King with a $20 minimum order and 30% off on CVS orders over $25. The Grubhub+ promotion continues until November 3.

Where Can You Find Halloween 2024 Promotions on Candy and Snacks?

Halloween isn’t complete without candy, and these brands have you covered with spooky savings:

• 7-Eleven: Members of 7Rewards can get buy-one-get-one-free pizzas on Halloween. Plus, $1 candy deals include popular treats like Reese’s and Snickers.
• Dunkin’: Halloween-themed items such as the Spider Specialty Donut and the Potion Macchiato are on offer, with extra app deals like $2 Snackin’ Bacon.
• Gopuff: Starting at 2 p.m. ET on Halloween, orders of $15 or more get a free king-sized candy bar, while supplies last.

What Deals Are Available on Halloween-Themed Beverages?

Halloween 2024 is brewing up discounts on festive drinks and treats. If you’re looking for a Halloween-themed cocktail or a spooky slushie, try these options:

• Applebee’s: Enjoy Halloween-themed drinks like the $1 Dollar Zombie rum cocktail and the $5 Boo Lagoon. Plus, there’s a free boneless wings deal on takeout orders over $40.
• Sonic: Celebrate with 50-cent corn dogs and the Witch’s Brew Slush Float, a green apple-flavored slush with salted caramel bubbles, perfect for Halloween sipping.
• The Brass Tap: Stop by in costume to get 50% off any beverage on Halloween.

How Can Families Save on Halloween Meals and Kid-Friendly Activities?

Many restaurants are catering to families with Halloween kids’ meals and activities:

• Beef ‘O’ Brady’s: Children 12 and under in costume get a free Kids Meal with the purchase of an adult entrée.
• Wings and Rings: Through Halloween, kids in costume receive a free Kids Meal with a minimum $15 purchase.
• Dave & Buster’s: Their Halloween event offers unlimited games, a scavenger hunt, and crafts for only $10 per person from 4 p.m. to 7 p.m. on Halloween.

ALSO READ. Day of the Dead. Why are marigolds used for Día de los Muertos?

What Halloween Deals Can Pet Lovers Enjoy?

For those who dress up their furry friends, Halloween 2024 has treats for pets too:

• McAlister’s Deli: Enjoy Halloween-themed treats like Witch’s Brew (a caramel apple lemonade) while shopping for Trick-or-Treat Cookies.
• Paris Baguette: The Halloween Challenge rewards loyal customers with bonus points for every Halloween-themed treat purchase.

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Starbucks customers across the United States and Canada will enjoy a significant change: no additional charge for non-dairy milk.

As the holiday season begins, the company is responding to one of its top customer requests by eliminating the extra fee for plant-based milk options like soy, oat, almond, and coconut milk. This shift, launched alongside Starbucks’ annual holiday menu, aims to enhance the experience of every coffee lover and make customizations more accessible.

Why is Starbucks Dropping the Non-Dairy Milk Fee?

Starbucks CEO, Brian Niccol, explained that this decision aligns with the company’s commitment to delivering personalized experiences. “By removing the extra charge for non-dairy milks, we’re embracing all the ways our customers enjoy their Starbucks,” Niccol noted. The company has observed a consistent rise in demand for plant-based milk, making it the second most common customization request after adding a shot of espresso.

How Will Customers Benefit?

With the extra charge gone, nearly half of Starbucks’ current U.S. customers who choose non-dairy milk will see immediate savings. On average, these customers are expected to benefit from a 10% reduction in their bill, which can add up for frequent visitors. The decision not only saves money for customers but also simplifies the ordering process, removing an extra fee that some saw as a barrier to enjoying a more sustainable, dairy-free option.

What’s Included in the Non-Dairy Milk Options?

As of November 7, Starbucks will offer soy, oat, almond, and coconut milk at no extra cost in any of its U.S. and Canadian stores.

These options cater to a variety of dietary preferences and lactose-intolerant customers, along with those choosing plant-based diets for environmental or health reasons. Each milk offers unique flavor and texture, giving customers more ways to tailor their drink to their taste.

ALSO READ. Is This Starbucks Truly Haunted? The Spooky Photos Say It All!

How Does This Change Impact Starbucks’ Business?

While Starbucks’ recent financial reports reflect challenges in global comparable sales, particularly in China, this move shows a strategic pivot towards customer satisfaction in North America. By removing the non-dairy milk fee, Starbucks hopes to reinforce its image as an inclusive, customer-centric coffeehouse.

Although Q4 results indicated a 6% drop in U.S. comparable store sales, Starbucks’ focus on customer-centric innovations, such as this policy shift, is part of a broader initiative to revitalize the brand and drive future growth.

“Back to Starbucks”

CEO Niccol’s “Back to Starbucks” strategy aims to address these challenges by re-focusing on the brand’s core elements: welcoming atmospheres, skilled baristas, and high-quality, customizable coffee. Niccol emphasized that “getting back to our core identity” will be key in revitalizing the brand’s growth trajectory. This policy shift, alongside investments in store staff and operational efficiencies, marks a critical step in that journey.

For the fiscal year ending September 29, 2024, the company reported a 1% increase in revenue, bringing it to $36.2 billion, despite various global challenges. Although there were declines in U.S. and international store sales, Starbucks’ popular rewards program continued to grow, now with 33.8 million active members.

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October, the month of Halloween. Do you enjoy horror stories? Have you ever experienced something supernatural? If you’re a fan of Starbucks, there’s a store from the famous coffee chain that brings together the best of both worlds (or perhaps the underworld): a great drink, spirits and ghosts.

It’s the Starbucks at Carbrook Hall, located in Sheffield, England, known for its terrifying legends. This establishment has been dubbed “the most haunted coffee shop in the UK,” attracting both coffee lovers and ghost hunters, intrigued by its chilling reputation.

Carbrook Hall: A Historic Building with Centuries of Mystery

Sheffield, famous for its industrial past and home to the world’s oldest football club, also holds darker tales. Carbrook Hall, a building dating back to the 17th century, is one of the oldest corners of the city. Built in 1620, this historic property has witnessed crucial moments in Sheffield’s history, including the Siege of Sheffield Castle.
Although much of the original building was demolished in the 19th century, a heritage-listed (Grade II) stone wing was preserved and is all that remains of the old mansion. This place, used as a tavern until 2016, transformed into a Starbucks Drive Thru in 2019. However, not all presences left when patrons switched from beer to lattes.

READ ALSO. When does Starbucks Christmas Drinks come out?

Paranormal Activity at Starbucks

The legend of Carbrook Hall’s ghosts has persisted for centuries, and Starbucks’ arrival wasn’t enough to scare off the former inhabitants. Since the café opened, employees and customers have reported unexplainable phenomena: hurried footsteps echoing on the stairs with no one in sight, coffee bags falling off shelves without apparent reason, and other eerie occurrences that send chills through baristas and patrons alike.

In 2022, the legend reached a new level when professional ghost hunters Lee and Linzi Steer, known for their skill in detecting paranormal energies, visited the location. Their specialized equipment detected anomalous activity in various areas of the building, confirming what many had suspected: Carbrook Hall remains a hotspot for ghostly activity.

The Oak Room and Its Mysterious Energy

One of the eeriest spots in Starbucks is the famous oak-paneled room, known as “The Oak Room”, which retains its original ornate stone fireplace and a unique ambiance that blends history with the supernatural. During their visit, the Steers noted that their equipment reacted strongly in this room, where customers often sit quietly with their coffee. The ghost hunters claimed that spirits seemed particularly drawn to this room, as if they had something to say about the building’s past.
“We felt like the spirits were eager to speak with us. We even heard one say ‘the siege,’ which is incredible, knowing that Carbrook Hall was a gathering spot during the siege of Sheffield Castle,” remarked Linzi Steer.

A Starbucks with a Gateway to the Beyond?

In addition to mysterious sounds and objects seeming to move on their own, the ghost hunters also detected the presence of a woman sitting in a quiet corner of the café. According to the Steers, this female figure didn’t seem to have ill intentions but certainly left her mark on the place, demonstrating that the past is alive at Carbrook Hall, even if it has been remodeled for new generations of customers.
“This is without a doubt the most haunted Starbucks in the UK,” concluded the investigators after their unsettling visit. “The energy here is strong and consistent, and it seems like the ghosts are as comfortable here as the customers who come for their coffee.”

Your Daily Coffee with a Touch of the Beyond

For those brave enough to experience a cup of coffee with a supernatural twist, Starbucks at Carbrook Hall is a must-visit. In addition to enjoying the chain’s classic beverages, visitors can immerse themselves in an atmosphere rich with history… and perhaps a bit of fear. So, would you dare to visit this haunted Starbucks?

The tragic death of 19-year-old Gursimran Kaur, a Walmart employee in Halifax, Nova Scotia, Canadá, has brought attention to workplace safety and led to a temporary closure of the store. Kaur was found dead inside a walk-in oven in the store’s bakery section, and the incident has left both the community and her family devastated.

While a stop-work order affecting the bakery area was lifted this week, questions remain as investigations continue.

What Led to the Stop-Work Order?

Following the incident on October 19, the Nova Scotia Department of Labour, Skills, and Immigration issued a stop-work order on the bakery section of the Mumford Road Walmart.

The order covered specific equipment within the bakery area as investigators worked to confirm compliance with workplace safety standards. The department stated that Walmart could resume bakery operations once compliance was verified, ensuring safety measures were in place.

The stop-work order was lifted once compliance was confirmed, the department noted in a statement. However, the decision to reopen the bakery remains with Walmart Halifax, which has kept the store closed for now.

Is the Store Open Now?

Despite the lift on the stop-work order for the bakery, Walmart has decided to keep the Halifax location closed. A Walmart spokesperson confirmed that the store will remain closed until further notice, as the company reviews its next steps. The decision is partly due to the impact on employees, as well as the need to support ongoing investigations and ensure that any reopening prioritizes safety.

In a statement released by Walmart to Global News, they assured employees they would continue to receive scheduled payments during the closure. Walmart has also indicated that “alternate work arrangements” may be provided for those whose shifts are affected if the closure continues for an extended period.

ALSO READ. Walmart Halifax case: What really happened? VIDEO reveals how the oven where an employee died works

Who Was Gursimran Kaur?

Gursimran Kaur was identified as the victim of this tragic incident by the Maritime Sikh Society. She worked at the Halifax Walmart location alongside her mother, who was also employed there. Both Kaur and her mother had been with the store for nearly two years, having moved to Canada from India three years ago. Kaur’s family and the Sikh community are deeply mourning her loss.

The Maritime Sikh Society has also stepped in to support Kaur’s family by applying for an emergency visa to allow her father to travel to Canada. Walmart has provided financial assistance to the family and remains in contact to offer further support.

ALSO READ. Walmart will close stores in these locations for this reason

What Are Police Saying About the Investigation?

Halifax Regional Police have described the investigation into Kaur’s death as complex. While they have not provided new updates this week, officials confirmed that the case remains active. Authorities have been tight-lipped regarding the specifics of the investigation, stating that they are thoroughly examining all aspects of the incident.

The Halifax Police Department’s involvement underscores the seriousness of the case, with officials reportedly exploring all potential factors contributing to Kaur’s entrapment and subsequent death.

When Will the Store Reopen?

As of an October 27 letter from Walmart to its Halifax employees, the Mumford Road location will remain closed for at least another week. There is currently no confirmed reopening date. Walmart has acknowledged that the timeline remains uncertain as investigations continue and support is provided to employees and Kaur’s family.

For now, Walmart’s focus appears to be on ensuring the safety of the workplace and providing ongoing support to affected employees and the family of the deceased.

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The unexpected cancellation of Oasis concert tickets has left many fans frustrated, especially as the highly anticipated 2025 reunion tour brought record-breaking demand. Here’s a breakdown of what happened and what it means for ticket holders.

The Rise in Demand and Limited Ticket Access

On August 31, 2024, tickets for Oasis’s UK and Ireland leg of the 2025 tour went on sale exclusively through Ticketmaster and its resale partner, Twickets.

This limited access was an attempt to control reselling practices and protect fans from inflated prices, but the demand was astronomical: approximately 1.4 million tickets were sold, while over 10 million fans from 158 countries tried to purchase them. By the end of the day, tickets were sold out for all 17 European shows.

ALSO READ. Walmart Halifax case: What really happened? VIDEO reveals how the oven where an employee died works

Why Were Tickets Cancelled?

In an effort to curtail secondary market reselling, Live Nation, which owns Ticketmaster, decided to cancel about 50,000 tickets found on secondary sales platforms such as Viagogo and StubHub.

The decision aligns with policies set by Oasis’s tour promoters to keep tickets accessible at face value. Oasis is not the first high-profile act to take this approach, as ticket scalping has increasingly become a focal point in the entertainment industry. According to Live Nation, only 4% of Oasis tickets ended up on these unauthorized platforms, a stark contrast to some tours where resale reaches up to 20%.

Secondary Ticketing: A Growing Challenge

While platforms like Viagogo and StubHub offer fans a chance to resell tickets, concerns have grown over scalpers who buy tickets in bulk and resell them at inflated prices. For the Oasis tour, some tickets listed on resale sites reached exorbitant figures, with some selling as high as £119,000 (around $143,000). Despite this, representatives from Viagogo argue that their site operates within legal bounds and provides a secure, transparent resale marketplace for consumers.

Refunds and Next Steps for Ticket Holders

For those impacted by the cancellation, Live Nation has assured that refunds will be issued, and any canceled tickets will be re-released on Ticketmaster for fans to repurchase at the original prices. Fans who believe their tickets were canceled in error are encouraged to contact the relevant ticketing agency to resolve the matter.

Dynamic Pricing and Its Controversial Impact

The initial ticket sale also drew criticism due to the use of dynamic pricing—a pricing model that adjusts based on demand. While commonly applied to airfare and ride-sharing services, it caught Oasis fans off guard, with some tickets initially priced at £135 later jumping to £355 during checkout. This led to backlash from fans who accused Ticketmaster and the promoters of capitalizing on demand, and it prompted official investigations.

The UK Competition and Markets Authority (CMA) and Ireland’s Consumer Protection Commission have launched investigations into how dynamic pricing was applied during the Oasis ticket sale. Though legal under EU consumer laws, dynamic pricing is tightly regulated. Authorities aim to ensure prices are transparent and fair for consumers, especially when it involves large-scale events.

Oasis Tour 2025

Despite the ticketing challenges, Oasis’s tour is set to begin on July 4, 2025, in Cardiff, with additional shows in Manchester, London, Edinburgh, and Dublin. The North American leg will commence on August 24, 2025, in Toronto, with stops in major cities, including Chicago, Los Angeles, and Mexico City.

This tour marks Oasis’s return after more than a decade.

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Día de los Muertos, or the Day of the Dead, is one of Mexico’s most iconic traditions, bringing together vibrant colors, meaningful rituals, and heartfelt celebrations to honor loved ones who have passed away.

This unique holiday fuses ancient indigenous beliefs with Catholic practices, creating a joyful, deeply symbolic celebration of life and death.

Here are 10 fascinating facts about Día de los Muertos that reveal why this holiday is cherished not only in Mexico but around the world.

1. What Is Día de los Muertos?

Día de los Muertos is a Mexican holiday dedicated to remembering and celebrating deceased family members and friends. It is a celebration filled with love, joy, and tradition, where families believe that the spirits of their loved ones return to visit. This period is filled with music, laughter, and offerings that invite the spirits to feel welcomed and celebrated, not feared.

2. When Is Día de los Muertos Celebrated?

While Día de los Muertos is commonly associated with November 1st and 2nd, the preparation and festivities often begin days earlier, starting on October 27th. Each day leading up to November 2nd has a special significance:

• October 27th: Dedicated to pets who have passed away.
• October 28th: Known as the “day of the murdered,” it honors those who died due to violence.
• October 30th & 31st: Reserved for unbaptized children and unborn children.
• November 1st: Celebrates deceased children, known as the Day of the Little Angels.
• November 2nd: The main celebration, or Día de los Fieles Difuntos, honors all souls as they return to visit the living.

3. Where Is Día de los Muertos Celebrated?

Though it originated in Mexico, Día de los Muertos has spread to communities worldwide, especially in areas with large Mexican populations. Major celebrations are held in cities like Los Angeles, Chicago, and San Antonio, where the rich culture of Día de los Muertos is showcased through festivals, parades, and altar exhibitions.

ALSO READ. Day of the Dead. Why are marigolds used for Día de los Muertos?

4. The Significance of Calacas and Sugar Skulls

Central to Día de los Muertos are calacas, or skeleton figures, which represent death with a playful spirit. Sugar skulls, often personalized with names and decorated with bright colors, are another familiar symbol and reflect the idea that death is simply another part of life. These representations are artistic and cheerful, a reminder that the dead are welcomed and remembered lovingly.

5. The Origins of Día de los Muertos

The roots of Día de los Muertos trace back to pre-Hispanic indigenous cultures like the Aztecs and the Maya, who held rituals and festivals honoring the deceased long before the arrival of Europeans. The holiday evolved over time, absorbing elements of Catholicism after Spanish colonization, leading to the unique celebration it is today.

ALSO READ. Legends and myths of the Day of the Dead: Amazing stories of the Dia de los Muertos

6. How Long Has Día de los Muertos Been Celebrated?

Día de los Muertos is an ancient tradition, dating back more than 3,000 years. Though it has evolved considerably, the celebration’s essence has remained intact, blending indigenous and Catholic beliefs into a deeply rooted cultural event that continues to resonate with modern generations.

7. Día de los Muertos in Popular Culture: Disney Pixar’s Coco

Disney Pixar’s animated film Coco introduced Día de los Muertos to a global audience in a heartfelt and visually stunning way. The movie captures the themes of family, remembrance, and the significance of the holiday with deep respect and authenticity. Coco has since become a cultural bridge, bringing the beauty and meaning of Día de los Muertos to viewers worldwide.

8. How Is Día de los Muertos Different from Halloween?

Although Halloween and Día de los Muertos are celebrated close to each other on the calendar and share themes related to death, they are fundamentally different. Halloween is often centered around costumes, trick-or-treating, and the supernatural, with a focus on fear and mystery. In contrast, Día de los Muertos is a celebration of life and remembrance, where death is seen as a natural, even joyful, transition.

9. Creating the Ofrenda or Altar: An Essential Part of the Celebration

A significant tradition during Día de los Muertos is the creation of ofrendas or altars. These are decorated with photos, food, candles, and personal items of the deceased, inviting their spirits back to enjoy these offerings. Each item on an ofrenda has symbolic meaning:

• Photographs: Pictures of the deceased to honor and remember them.
• Candles: Symbolize light, guiding spirits back to the world of the living.
• Marigold Flowers (Cempasúchil): Bright orange flowers to attract spirits with their color and scent.
• Papel Picado: Decorative paper banners, representing the fragility of life.
• Pan de Muerto: Traditional bread of the dead, symbolizing the circle of life.
• Water: Offered to quench the thirst of the visiting spirits.
• Salt: Purifies the spirits and keeps them safe on their journey.
• Sugar Skulls (Calaveras de Azúcar): Represent the souls of the deceased in a playful manner.
• Food and Beverages: Typically the favorite dishes and drinks of the deceased, welcoming them back to enjoy.
• Personal Items: Objects belonging to or loved by the deceased, reminding them of their life on Earth.
• Incense (Copal): Purifies the space and helps guide spirits to the altar.

10. The Marigold: Symbolism of the Cempasúchil Flower

One of the most recognizable symbols of Día de los Muertos is the marigold, known as cempasúchil in Spanish. These bright orange and yellow flowers are believed to help guide the spirits back to the world of the living. Marigolds are used to decorate altars, pathways, and graves, symbolizing the warmth of the sun and the cycle of life and death.

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As one of the most significant retail chains in the country, Walmart reported revenues of approximately $648 billion worldwide for the fiscal year ending January 31, 2024, according to Statista. The same source noted that in 2021, Walmart was the world’s largest retailer of fast-moving consumer goods, generating revenues of about $573 billion. Amazon.com followed in second place with revenues of approximately $470 billion.

Walmart’s Store Closures

Walmart announced that all its stores in New York will close on Thanksgiving Day, marking the fifth consecutive year that the company has made this decision. This closure allows employees to enjoy a day off to spend time with their families, according to the company.

“Walmart stores will be closed once again on Thanksgiving Day so associates can spend the day with their families,” the company stated.

Historically, Walmart had opened its stores on this holiday to give customers the opportunity to purchase last-minute items for their dinners. However, since the COVID-19 pandemic, the chain has opted to keep its doors closed on this date.

Previously, the company had not closed its stores on Thanksgiving since the 1980s, with the exception of Christmas.

Sam’s Club Raises Wages

In addition, Sam’s Club, which is part of the same conglomerate as Walmart, announced an increase in average hourly wages for nearly 100,000 of its workers. This change, which will take effect before the busy holiday shopping season, will raise the minimum wage to $16 per hour, up from the $15 minimum established three years ago.

“In an increasingly competitive retail landscape, attracting, hiring, and, more importantly, retaining quality talent has become a true competitive advantage,” said Sam’s Club.

The new pay plan also ensures that wages will grow at a faster pace, increasing by 3% to 6% based on years of service. It is expected that the average hourly rate for employees will exceed $19, excluding bonuses. This new pay structure will go into effect on November 2 of this year.

Many retailers are implementing various strategies for their employees during this special and festive time.

It is worth mentioning that Thanksgiving will fall on November 28 this year, and other major retailers such as Target, ALDI, and Costco have also confirmed they will close their doors for the holiday.

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The collaboration between Kanye West and Adidas took shape through the Yeezy brand, initially hailed as an overwhelming success. Yeezy not only boosted Adidas’s sales but also established the brand within the realms of urban and luxury fashion, appealing to young, high-income consumers. This multi-million-dollar agreement elevated West to the status of a fashion mogul and revitalized Adidas’s profile in an intensely competitive market.

According to Statista, Yeezy generated $2 billion in annual sales for Adidas, representing approximately 10% of the brand’s total revenue. For context, the sportswear giant closed 2023 with a revenue of around $21.43 billion—about $1.1 billion less than the previous year.

The Adidas-Kanye West Agreement

This Tuesday, reports confirmed that Adidas has reached an out-of-court settlement with rapper Ye, effectively ending all legal proceedings between them.

The sportswear brand disclosed that no money exchanged hands as part of the agreement. Adidas and Ye had been embroiled in multiple lawsuits over the last two years after the German company terminated its partnership with the artist formerly known as Kanye West, following his antisemitic remarks.

“There are no more open issues, and no…money going in either direction, and we are both moving on,” CEO Bjorn Gulden told reporters during a conference call, declining to provide further details on the agreement.

He added, “There were tensions on many issues, and… when you put the claims on the right side and put them on the left side, both parties said we don’t need to fight anymore and dropped all claims.”

In this context, Adidas reported that the sale of portions of the remaining Yeezy inventory generated around 200 million euros ($215 million) in revenue for the quarter, a drop from approximately 350 million euros in Yeezy sales from the same quarter last year.

Meanwhile, Adidas saw significant growth in Greater China during the third quarter. Sales in North America, excluding Yeezy shoes, rose as well, supported by the company’s stronger brand image, Adidas shared in Tuesday’s report.

The Kanye West-Adidas case reveals the volatility of celebrity partnerships and underscores the need for more robust clauses in collaboration agreements. It highlighted how corporate values and brand reputation must be aligned with those of their partners. It also brings into focus the growing role of social responsibility in corporate decision-making and the public pressure on brands to respond to behavior they consider unacceptable.

Other cases

A parallel example is the highly publicized case involving Johnny Depp and Amber Heard, where numerous brands, including Disney, severed ties with Depp in response to the situation.

These cases will remain in industry memory as examples of the challenges and risks involved in associating with public figures. While collaborations can be highly profitable, the cost of a reputational crisis can be immeasurable.

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The tragic death of Gursimran Kaur, a 19-year-old Walmart bakery employee in Halifax, Nova Scotia, Canadá, has left the community and coworkers seeking answers. Despite safety measures and standard protocols in place, Kaur’s entrapment and death inside a walk-in oven last weekend has raised questions about the incident’s circumstances.

Kaur’s tragic story has resonated across social media, with Walmart staff members expressing shock and confusion, citing their own experiences with similar equipment.

A Devastating Discovery

On the morning of the incident, Gursimran Kaur’s mother, who worked alongside her daughter at the Walmart Halifax superstore, began a frantic search after Kaur was reported missing on the bakery floor. Nearly an hour into her search, she made the horrifying discovery inside the walk-in oven, finding her daughter’s remains in what police described as “an active oven.” According to family representatives, Kaur’s mother is “traumatized beyond words” after making the discovery.

“We can only imagine the horror her mother faced,” shared a family spokesperson in a GoFundMe appeal. “Her own mother was the one to find her. There is no describing the depth of this family’s pain.”

ALSO READ. Walmart employee dies in oven: UPDATES on the Halifax, Canada case

How do Walmart bakery ovens work?

The mechanics of the walk-in oven where Kaur was found have become a focal point for both investigators and the public. In response to the tragedy, a Walmart employee named Mary shared a TikTok video demonstrating how the oven operates. In the video, which has since gone viral with over four million views, Mary showed that the oven’s door is not designed to close or lock automatically. “This door does not close by itself. You have to push it hard until it clicks,” she said, emphasizing the built-in safety mechanisms designed to prevent entrapment.

The oven, as described by Mary, includes an emergency release button that can be activated from inside the oven. By simply pushing this button, employees can release the door quickly in case of accidental entrapment. “I’m not trying to theorize or create conspiracies,” Mary clarified, “but Walmart ovens are supposed to be safe and user-friendly. It’s hard to understand how this could happen.”

As Mary’s video spread online, Walmart employees and former staff across North America have flooded social media with their experiences and opinions, many struggling to understand how the tragedy occurred given Walmart’s standardized safety protocols. Several commenters expressed shock, stating that they had never encountered issues with oven safety in their own Walmart bakeries.

Questions Arise Regarding Emergency Mechanisms

Walmart staff across different locations have confirmed that similar ovens have safety releases, often made of metal. A second employee from a Walmart bakery explained that while these releases are typically secure, they can reach extremely high temperatures if the oven is activated. Questions have been raised about whether the heat of the oven may have rendered the safety release ineffective in this case, potentially complicating any attempt Kaur might have made to escape.

The call to the emergency services alerted about the death of an employee inside the shop’s oven. However, the investigations continue and the police reported that it will not be until they have more progress before they report on what happened.

Walmart’s Response and Employee Support

In response to the tragedy, Walmart has expressed its condolences, calling the incident “heartbreaking” and extending support to Kaur’s family. “We are deeply saddened and are providing 24/7 virtual care to support our employees in Halifax during this difficult time,” the company stated. On-site grief counseling has also been made available to staff members who may be struggling in the aftermath.

The store remains closed as local police conduct a thorough investigation into the cause of Kaur’s entrapment. While the specific brand and model of the oven involved have not been disclosed, Walmart locations across Canada and the United States are equipped with similar industrial bakery ovens. Walmart’s team has pledged full cooperation with authorities as they work to uncover the details of the case.

Remembering Gursimran Kaur

Described as a “beautiful girl with big dreams,” Kaur’s family and the broader Sikh community have rallied to honor her memory. The Maritime Sikh Society has set up an online fundraiser to support Kaur’s family, with an appeal noting the “indescribable loss” suffered by Kaur’s loved ones. Community members have been encouraged to donate and show support as Kaur’s family grapples with the loss of their daughter.

@mary.w1nchester

as someone who worked in the walmart bakery for 2 years, this case is not sitting well with me. my heart goes out to her family and members of her community ? #fyp #foryou #foryoupage #trending #walmart #halifax #halifaxnovascotia #halifaxwalmart

? original sound – mary

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Xenoblade Chronicles X: Definitive Edition, the beloved sci-fi RPG, is set to launch on Nintendo Switch on 2025.

Originally released for the Wii U in 2015, this definitive edition brings enhanced visuals, new story elements, and an immersive alien world to explore. Here’s everything you need to know about this incredible intergalactic adventure.

Explore an Alien World in 2054

The story of Xenoblade Chronicles X unfolds in the year 2054 when humanity faces extinction due to a brutal war between two alien races, the “Ghosts” and the “Ganglion.” Forced to abandon Earth, humans escape aboard massive interstellar ships. One such ship, the White Whale, is attacked and crash-lands on the distant planet Mira. Stranded in this hostile new world, survivors establish the city of New Los Angeles (NLA) as a base while they search for other survivors and explore their alien surroundings.

A New Home on Mira

As a survivor and member of NLA, players must venture through Mira’s five massive, uncharted continents, teeming with unique alien life. This world offers seamless open-world exploration, with different terrains and species around every corner. With epic-scale creatures and advanced technology, Mira feels like a character itself, challenging players to discover its secrets.

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Personalize Your Character and Skell

Xenoblade Chronicles X features a robust character customization system, allowing players to create a personalized avatar. Customize everything from appearance to class, shaping a character that reflects your play style. Additionally, players gain access to a Skell—an enormous, customizable mech designed for combat and exploration. This Skell becomes invaluable for traversing Mira’s vast landscapes and battling massive alien threats.

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The BLADE Organization and Online Multiplayer

As a member of BLADE, a military organization aiming to protect humanity, players join forces with various allies, including the skilled Elma, the innovative Lin, and the enigmatic Lao. BLADE members have distinct roles in the storyline, and developing relationships with them can unlock special quests, unique gear, and new skills. The game also supports online multiplayer missions, allowing players to team up in challenging “Global Nemesis Battles” and invite other players’ avatars to join their squads.

New Additions in the Definitive Edition

The definitive edition of Xenoblade Chronicles X includes improved visuals, expanded story content, and new mysteries to uncover. One intriguing addition is a mysterious figure spotted on a distant beach, raising speculation about their identity and their role in the broader story. This upgraded version promises a fresh experience for returning fans and a captivating journey for newcomers.

Release Date and Pre-Order and Savings for Nintendo Switch Online Members

Xenoblade Chronicles X release date is March 20, 2025. Pre-orders for Xenoblade Chronicles X: Definitive Edition are now available.

Nintendo Switch Online members can also save on this game and other digital purchases through Nintendo’s Game Vouchers program, providing an affordable way to add this legendary RPG to their collection.

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SoFi Technologies recorded impairment expenses of $247.17 million in the previous year’s quarter.On average, 14 analysts had expected earnings of $0.04 per share for the quarter. Analysts’ estimates typically exclude special items.

SoFi Technologies Reports Strong Q3 2024 Earnings, Raises Revenue Outlook

Revenue for the quarter rose to $697.12 million from $537.21 million in the prior year, exceeding the consensus estimate of $632.33 million.

Net interest income of $431.0 million for the third quarter was up 25% year-over-year, driven by a 35% increase in average interest-earning assets.

Looking ahead, SoFi now expects adjusted revenue of $2.535 billion to $2.550 billion, up from the prior guidance of $2.43 billion to $2.47 billion.

The full-year adjusted EPS outlook has been raised to $0.11 to $0.12, up from the previous range of $0.09 to $0.10.

Analysts expect the company to report earnings of $0.11 per share on revenue of $2.45 billion for the year.

SoFi Technologies is a U.S.-based fintech company offering a variety of digital financial services, such as personal loans, student loan refinancing, mortgages, investments, and banking services. Founded in 2011, SoFi has become known for making financial products accessible to consumers through an online platform and a mobile app. In addition to its lending products, SoFi has expanded its offerings to include investment tools, credit cards, and financial planning services. The company also provides financial education and resources to help users better manage their personal finances.

Marigolds, known as “cempasúchil“, are an essential element of the Día de los Muertos or Day of the Dead altar and play a significant role in the celebrations of this mexican tradition.

The word “cempasúchil” derives from Nahuatl, specifically “cempoalxochitl,” which translates to “flower of 20 petals.” It is also referred to as the “flower of the dead” due to its prominence in the Dia de los Muertos festivities in Mexico.

Marigold, the legend of cempasúchil

One of the legends associated with marigolds, or cempasúchil, suggests that these flowers serve as a guide for the spirits who visit on November 1st and 2nd, thanks to their vibrant color and aromatic scent. The marigold petals are believed to absorb sunlight, enabling them to illuminate the path for the spirits.

Another legend tells the pre-Hispanic origin of the cempasúchil. It narrates the story of Xóchitl, a beautiful woman living in a valley, whose beauty captivated the Sun god, Tonatiuh. Every day, the Sun god would pass by her house, watching her as she combed her long hair.

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One day, Tonatiuh decided to take on human form to approach his beloved. He dressed in clothes and a hat, introduced himself to the young woman, and invited her to watch the sunset together. Xóchitl fell in love with the humanized god, and they spent 20 sunsets filled with happiness, despite the heartbreak of parting at dawn.

Driven by curiosity, Xóchitl decided to follow Tonatiuh one night after their farewell. When Tonatiuh reached a hill, he discarded his garments and emerged in his full brilliance. His radiance blinded Xóchitl, who fled in fear, stumbling and falling into a ravine, where she lost her life.

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Tonatiuh discovered her lifeless body and, overcome with grief, caressed it with his rays. His sorrow caused him to shed a tear, which, upon touching Xóchitl’s body, transformed her into a beautiful flower with vibrant yellow and orange petals.

This flower became known as cempasúchil.

Marigold and Dia de los Muertos

In the context of Day of the Dead altars, marigolds hold a special significance. Their vibrant colors and fragrance are believed to guide the spirits back to the world of the living. According to the pre-Hispanic belief, cempasúchil captures the rays of the sun in its petals.

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In pre-Hispanic Mexico, cempasúchil was considered a ceremonial flower, and remnants of this flower have been found in the censers used by the Aztecs at the Templo Mayor.

Fray Bernardino de Sahagún detailed the use of the “flower of the dead” in his work “Historia general de las cosas de la Nueva España” (General History of the Things of New Spain), describing its ceremonial use in Aztec festivities.

Beyond its symbolic importance, marigolds have other uses and properties. They are used to obtain pigments and colorants and are employed in animal feed factories. Due to their color, marigolds are administered to fattening birds to enhance the color of their skin or egg yolks.

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Every October 29th, we celebrate National Cat Day —a day to honor our feline companions who have captured hearts and homes around the world. Known for their independent spirit and unique personalities, cats also boast a devoted fanbase who adore their every charm.

This day is just one of several dedicated to cats throughout the year, reinforcing their status as “kings” of our homes and the internet alike. Other notable dates include August 8, which marks International Cat Day, promoted by the International Fund for Animal Welfare, and February 20, commemorating the late “Socks,” the famous White House cat in the United States.

The Popularity of Cats: Outnumbering Dogs

Globally, cat ownership has surpassed dog ownership, showing that a love for felines is not just a trend but a growing phenomenon in today’s society. According to the Mars Global Pet Parent Study, cats are the preferred pet in many households. Interestingly, men make up a majority of cat owners at 52%, with the remaining 48% being women. This data breaks traditional stereotypes, highlighting that cats have won over homes of all kinds thanks to their versatile and adaptable nature.

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The World’s Most Beloved Cat Breeds

Though each cat is unique, some breeds are more popular worldwide. The Mars study reveals the top three most common breeds: the Persian (16%), the British Shorthair (11%), and the Siamese (9%). Each of these breeds has its own defining qualities: the Persian is known for elegance and a calm temperament, the British Shorthair for its sturdiness and affection, and the Siamese for its energy and need for attention. Regardless of breed, each cat brings its own charm, making it an irreplaceable companion.

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A Preference for Young Kittens: An Adoption Trend

One noteworthy trend in cat adoption is the preference for adopting them at a young age. According to Mars, 84% of cats are adopted or acquired before their first birthday. This reflects a desire among owners to bond deeply with their cats from the kitten stage, when they are often at their most playful and affectionate. Adopting a kitten is a commitment, but it also offers the chance to form a lasting, meaningful relationship.

ALSO READ. Día de los Muertos for pets: This is the OTHER date to set up the altar for dogs and cats

Cats as Entertainment and Emotional Relief

For many, having a cat is more than just sharing a home with a pet—it’s a source of joy and a stress-relief companion. Among cat owners, 48% cite the entertainment their pets bring as a key reason for having them, while 44% value the stress relief they experience in their presence. Cats have a way of making us laugh with their antics while also offering moments of peace and calm, making them ideal companions for people of all ages and lifestyles.

Phrases and Quotes for National Cat Day

If you’re a cat lover, here are some famous quotes that you’ll love to share to wish everyone a Happy Cat Day.

• “A man is civilized in proportion to his understanding of a cat.” —George Bernard Shaw
• “The cat doesn’t rub against us; it rubs itself against us.” —Antoine de Rivarol
• “Winning a cat’s affection is no small task; it will be your friend if it feels you are worthy, but never your servant.” —Théophile Gautier
• “I prefer cats to dogs because there are no cat police.” —Jean Cocteau
• “Time spent with cats is never wasted.” —Sigmund Freud
• “Cats seem to operate on the principle that it never does any harm to ask for what you want.” —Joseph Wood Krutch
• “They told me training a cat is hard. That’s not true. Mine trained me in two days.” —Bill Dana
• “One cat just leads to another.” —Ernest Hemingway
• “Cats have absolute emotional honesty; human beings, for one reason or another, may hide their feelings, but a cat does not.” —Ernest Hemingway
• “The cat is above all things.” —Margaret Benson
• “I have known many thinkers and many cats, but the wisdom of cats is infinitely superior.” —Hippolyte Taine
• “People who love cats have some of the biggest hearts around.” —Susan Easterly
• “A meow massages the heart.” —Stuart McMillan
• “Cats tell me effortlessly all I need to know.” —Charles Bukowski
• “God made the cat to give man the pleasure of caressing a tiger.”
• “Women and cats will do as they please, and men and dogs should relax and get used to the idea.” —Robert A. Heinlein
• “There are two means of refuge from the miseries of life: music and cats.” —Albert Schweitzer
• “What greater gift than the love of a cat?” —Charles Dickens
• “Of all God’s creatures, there is only one that cannot be enslaved by a leash. The cat.” —Mark Twain
• “The smallest feline is a masterpiece.” —Leonardo da Vinci
• “The way to get along with a cat is to treat it as an equal, or even better, as the superior it knows itself to be.” —Elizabeth Peters
• “Cats are here to teach us that not everything in nature has a purpose.” —Garrison Keillor
• “If animals could speak, the dog would be a clumsy companion without a filter, but the cat would have the elegant grace of saying just enough.” —Mark Twain
• “I love cats because I love my home; and little by little, they become its visible soul.” —Jean Cocteau
• “I have lived with several Zen masters, all of them cats.” —Eckhart Tolle
• “How to tell if someone is a true friend? That friend will care for your cat while you’re away.” —William S. Burroughs
• “Cats can mathematically find the spot that will cause the most inconvenience.” —Pam Brown
• “I believe cats are spirits come to Earth. A cat, I am sure, could walk on a cloud without falling through.” —Jules Verne
• “I think cats have Asperger’s syndrome. Like me, they’re very smart. And, like me, sometimes they just need to be alone.” —Jodi Picoult
• “A woman who doesn’t love cats will never make a man happy.” —Orhan Pamuk
• “What kind of philosophers are we, who know absolutely nothing about the origin and destiny of cats?” —Henry David Thoreau
• “Cats gracefully tolerate humans until someone invents a can opener they can operate with a paw.” —Terry Pratchett
• “I explained it loud and clear. Which part of ‘meow’ don’t you understand?” —Lee Wardlaw
• “Cats choose us; we don’t own them.” —Kristin Cast
• “If you aim to be a writer, have cats.” —Aldous Huxley
• “Come closer. You’re my chance to pet the tiger—and quote Baudelaire.” —José Emilio Pacheco
• “The states of matter are four: liquid, solid, gas, and cat.” —Darío Jaramillo Agudelo
• “When spirit plays at being matter, it becomes a cat.” —Darío Jaramillo Agudelo
• “Man wants to be fish and bird; the snake wants wings; the dog is a confused lion; the engineer wants to be a poet; the fly studies to be a swallow; the poet tries to imitate the fly, but the cat only wants to be a cat.” —Pablo Neruda
• “If there were a universal sound for peace, I would vote for purring.” —B.L. Diamond
• “In ancient times, cats were worshiped as gods; they have not forgotten this.” —Terry Pratchett
• “Cats randomly refuse to follow orders just to prove they can.” —Ilona Andrews
• “Elegance wanted a body and life, so it transformed into a cat.” —Guillaume of Aquitaine
• “When cats dream, they take on the majestic pose of sphinxes reclining against solitude, seemingly asleep in endless slumber; magical sparks leap from their soft haunches and golden flecks like fine sand vaguely illuminate their mystical pupils.” —Baudelaire
• “Dogs look at us as their gods, horses as their equals, but cats look at us as their subjects.” —Winston Churchill
• “Cats have it all: admiration, endless sleep, and companionship only when they desire it.” —Rod McKuen
• “When I feel down, I just look at my cats.” —Charles Bukowski
• “If man could be crossed with the cat, it would improve man, but deteriorate the cat.” —Mark Twain
• “The trouble with cats is that they always have the same look on their faces, whether they see a moth or a hatchet-wielding murderer.” —Paula Poundstone
• “I love cats. They’re among the few creatures that refuse to be exploited by their owners.” —Umberto Eco
• “The only mystery about the cat is why it decided to become a domestic animal.” —C. Mackenzie
• “The ideal of calm exists in a sitting cat.” —Jules Renard
• “Of course, you can love a cat more than a man. In fact, man is the most horrible animal in creation.” —Brigitte Bardot

Images for National Cat Day

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Every year, National Cat Day gives cat lovers a special occasion to appreciate their feline friends. From learning about the history of this day to understanding its significance in raising awareness about feline welfare, let’s dive into why October 29 is reserved for our beloved cats.

The Origins of National Cat Day

National Cat Day was established in 2005 by animal welfare advocate Colleen Paige, who aimed to draw attention to the importance of cat adoption and welfare. Paige, who is also behind several other pet appreciation days, created this holiday to promote awareness of the many cats in need of loving homes and encourage people to adopt from shelters instead of buying from breeders.

Why October 29? The Symbolism of the Date

The date October 29 holds significance for its proximity to Halloween, a time often associated with mysterious or mystical themes. Cats, especially black ones, are sometimes linked to superstitions or myths during the Halloween season. By celebrating National Cat Day right before Halloween, organizers aim to highlight the positive qualities of all cats and dispel myths that can sometimes lead to harm or neglect of certain feline breeds, particularly black cats.

Promoting Cat Adoption and Reducing Shelter Populations

National Cat Day serves as a reminder of the large number of cats in animal shelters. According to the ASPCA, millions of cats enter shelters each year, with many waiting for their forever homes. National Cat Day encourages adoption and highlights the responsibilities of pet ownership, aiming to reduce the number of stray and abandoned cats.

Animal shelters and rescue organizations across the country often host special events, adoption drives, and even offer reduced adoption fees on October 29 to encourage people to bring a new furry friend into their lives.

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Raising Awareness on Feline Welfare and Health

In addition to promoting adoption, National Cat Day is dedicated to raising awareness about feline welfare and health. This includes educating the public on essential topics such as:

• Spaying and Neutering: Reducing the population of homeless cats begins with responsible pet ownership practices, like spaying and neutering.
• Proper Nutrition: Feeding cats a balanced diet suited to their unique needs is crucial for their health and longevity.
• Vaccinations and Regular Vet Visits: Preventative care helps protect cats from diseases and ensures they lead long, healthy lives.

Organizations and veterinarians across the country use this day to share valuable information, hold free or discounted veterinary clinics, and raise funds for initiatives that support feline welfare.

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How to Celebrate National Cat Day

For those who already have a cat (or several) at home, National Cat Day is a perfect time to show some extra love. Here are a few fun ways to celebrate with your feline friend:

• Treats and Toys: Surprise your cat with new toys or some special treats to show your appreciation.
• Spa Day at Home: Treat your cat to some grooming and pampering. Brushing their fur, trimming nails, and even giving them a gentle massage can be a bonding experience.
• Capture the Moment: Cats are known for their photogenic nature, so why not have a mini photoshoot? Share your photos on social media using #NationalCatDay to join the global celebration.

The Role of Social Media in Spreading Awareness

Social media plays an enormous role in raising awareness on National Cat Day. Each year, the holiday trends across platforms, with pet owners sharing photos, videos, and stories about their cats. Influencers, celebrities, and animal rights organizations also participate, amplifying the day’s messages and urging their audiences to consider cat adoption or donate to animal welfare causes.

A Day to Celebrate Cats Everywhere

Ultimately, National Cat Day isn’t just about spoiling our pet cats; it’s a call to action, urging people to recognize the value of every cat, adopt responsibly, and support animal welfare organizations. October 29 serves as a day of appreciation for the joy and companionship cats bring into our lives and as a reminder of the care and commitment they deserve.

National Cat Day 2024 promises to be a day filled with furry fun, community-driven adoption initiatives, and a strengthened bond between cats and their humans.

The recent announcement that top model Gisele Bündchen is expecting her third child has put the spotlight on her relationship with jiu-jitsu trainer Joaquim Valente. After PEOPLE magazine broke the news about the couple, questions about Valente and his net worth became a trending topic on Google.

A Rising Trend: Who is Joaquim Valente?

Joaquim Valente, a Miami-based jiu-jitsu instructor, has recently been thrust into the limelight. Despite his relationship with Bündchen, Valente has maintained a relatively low profile, making limited information available about his personal life.

Originally from Brazil, he is one of three siblings who co-founded Valente Brothers, a renowned jiu-jitsu academy in Miami. Their studio attracts clients from around the world, including high-profile personalities like Bündchen herself.

In November 2022, Valente made headlines when he was spotted with Bündchen on a family trip to Costa Rica, accompanied by her children, Benjamin and Vivian. Bündchen, who had previously enrolled her children in self-defense classes with Valente, joined in and eventually found herself not only practicing jiu-jitsu but forming a connection with her instructor.

The Story of Their Relationship: From Friendship to Romance

While many were surprised by their romantic relationship, Valente and Bündchen’s bond grew organically. They met when Bündchen signed up her son for jiu-jitsu lessons in 2021. Her casual interest quickly turned into a serious passion as she began practicing regularly at the Valente Brothers’ academy. The shared interest created a deep connection between the two, and by June 2023, sources confirmed they were officially dating.

In February 2023, Bündchen shared her enthusiasm for jiu-jitsu on Instagram, posting a video of her training in Valente’s studio and expressing how the practice made her feel “stronger, more confident, and empowered.” For Bündchen, the training has become a vital part of her wellness routine, and it seems her relationship with Valente has flourished alongside her personal growth.

What is Joaquim Valente’s Net Worth?

The curiosity surrounding Valente extends to his financial background. According to some sources, his net worth is estimated between $1 million and $5 million. However, these figures remain speculative, as Valente himself keeps details of his finances private. His career in martial arts, particularly as a co-founder of Valente Brothers, has contributed to his financial standing. The academy has built a solid reputation in Miami, with a high-profile clientele that includes celebrities, which has undoubtedly enhanced its success.

While Valente’s earnings may not compare to Bündchen’s multimillion-dollar fortune from her modeling career, his estimated net worth reflects his dedication and expertise in jiu-jitsu, which has allowed him to lead a comfortable life and build a respected career.

The Next Chapter: A Growing Family

Bündchen and Valente’s recent pregnancy announcement has signaled a new beginning for the couple. This will be Bündchen’s third child, and her first with Valente. Bündchen shares two children, Benjamin, 14, and Vivian, 11, with her ex-husband, NFL star Tom Brady. Since their divorce in 2022, Bündchen has focused on her children’s well-being, and her relationship with Valente seems to embody a similar devotion to family.

The addition of this new family member will no doubt strengthen the bond between Bündchen and Valente, bringing them closer as they prepare to raise their child in an environment built on peace, love, and personal growth.

Privacy and a New Life Outside the Spotlight

While Bündchen is no stranger to the media, her relationship with Valente has remained relatively private. The couple appears to be committed to keeping much of their lives out of the public eye, allowing them to focus on their personal journeys together. Their shared passion for health and wellness, particularly through jiu-jitsu, offers them a foundation built on respect and mutual support, fostering a family-oriented approach to their relationship.

Valente may be a lesser-known figure in the world of high-profile romances, but his commitment to his craft and relationship with Bündchen have made him a notable figure in recent celebrity news. As he prepares for this new role as a father, his story serves as a reminder of the beauty of unexpected connections and the strength found in a shared passion.

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In Mexico, Día de los Muertos (Day of the Dead) is a cherished tradition that honors the memory of loved ones who have passed. Over time, this tradition has evolved to include beloved pets, as people recognize the deep bond shared with animals. While most people honor their pets on October 27, there is another date designed to remember our furry friends. Learn more about this alternative Día de Muertos for pets and how it all began.

The Origins of Día de los Muertos for Pets

The idea of dedicating a special Día de los Muertos for pets only took root in recent years, sparked by an innovative advertising campaign in 2018.

A Mexican pet funeral company, Funeral Pet, launched a campaign proposing November 3 as a day to honor pets who have passed away. The campaign, titled “Los Invisibles” (The Invisibles), was developed with the creative agency Figallo No Format Agency. It emphasized remembering pets who are often overlooked—particularly stray dogs and cats that live and die without human companionship.

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The campaign sought to establish November 3 as a day to honor all pets, especially those without a home or family. Funeral Pet hoped this new date would invite people to honor animals who, while no longer physically present, were still beloved companions. The company’s proposal was primarily aimed at raising awareness about stray dogs and cats, those whose lives often end on the streets without recognition.

Why Do Most People Honor Their Pets on October 27?

Although Funeral Pet originally suggested November 3, over time, October 27 became the popular date for pet offerings. Many people felt that celebrating Día de los Muertos for pets before the main celebrations on November 1 and 2 allowed for a dedicated space to honor animals separately from human loved ones. This early date allows pet owners to focus exclusively on their furry companions, providing a distinct time to set up their altar without overlapping with human offerings.

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For those who couldn’t set up their pet altar on October 27, November 3 still offers an ideal opportunity to remember and honor these loyal friends. This later date is particularly meaningful for those wishing to remember animals who may have passed without a family or stable home.

Why November 3 is Special: Remembering Forgotten Pets

November 3, as proposed by Funeral Pet, isn’t only for family pets but is also intended as a day to remember stray animals and pets who may have passed unnoticed. The campaign highlighted the many animals, particularly dogs, that die on the streets after a life of hardship.

This alternative Día de los Muertos for dogs and cats is a chance to honor these “invisible” companions and to recognize the many lives lost without a voice or a place to be remembered. By remembering all pets on this date, people can honor the loyalty and love of animals both with and without homes.

ALSO READ. Legends and myths of the Day of the Dead: Amazing stories of the Día de los Muertos

How to Prepare a Día de los Muertos Altar for Pets

Setting up a Día de los Muertos altar for pets can be a beautiful way to remember the joy they brought to your life. While a pet altar may follow the traditional style, it can be customized to reflect the unique bond you shared with your pet. Here are some essentials for a meaningful pet altar:

• Photos: Place a photo of your pet to bring their memory into the space.
• Candles: Candles light the way for souls to return, and can be chosen in colors that reflect your pet’s personality.
• Marigold Flowers: Known as “cempasúchil” in Spanish, these flowers guide souls with their scent and vibrant color.
• Food and Water: Set out your pet’s favorite treats, food, or water, offering them a final meal to enjoy.
• Toys and Personal Items: Include your pet’s favorite toys, collars, or any special items they cherished, making the altar a personal tribute.
• Copal Incense: Copal incense purifies the environment, creating a solemn space for remembrance.

This altar not only celebrates the life of your pet but also provides a symbolic connection to their spirit, honoring the unique memories shared.

The Deep Connection Between Dogs and Día de Muertos

In Mexican pre-Hispanic culture, dogs were considered crucial companions for the journey after death. According to ancient beliefs, Xoloitzcuintle dogs guided the souls of the deceased to the underworld, or Mictlán. The ancient practice involved burying the deceased with their dogs, symbolizing a lifelong bond that continued even after death. This tradition inspired the popular animated film “Coco,” in which the character Dante, a loyal Xoloitzcuintle dog, accompanies Miguel into the world of the dead.

Dante’s role reflects the enduring belief that dogs, particularly the Xoloitzcuintle breed, serve as guides for souls on their journey to the afterlife, bridging the worlds of the living and the dead.

Honoring Pets on Día de los Muertos: A Tradition That Expands

This emerging Día de Muertos for pets shows how traditions can grow to include all beloved members of the family, even those with fur, feathers, or scales. Whether you choose October 27 or November 3, each date offers a chance to honor and remember pets who have left their mark on our lives. With these altars, we celebrate both the joy pets brought and the deep love that endures beyond their passing.

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Tony Hinchcliffe, known for his sharp and often controversial brand of insult comedy, recently stirred intense reactions after making a offensivejoke about Puerto Rico during a rally for former president Donald Trump.

Here’s a detailed look at the comedian, his journey in comedy, his estimated net worth, and the unfolding controversy.

Early Life and Entry into Comedy

Tony Hinchcliffe was born on June 8, 1984, in Youngstown, Ohio, where he was raised by a single mother. Growing up in a tough neighborhood, Hinchcliffe discovered comedy as a means of defense and a way to deflect tension. His high school years at Ursuline High, where he graduated in 2002, provided an environment for him to sharpen his wit and sarcasm, a foundation that would later shape his unique comedic style.

In 2007, Hinchcliffe moved to Los Angeles with hopes of making it in stand-up comedy. Starting at the iconic Comedy Store, he worked various entry-level roles, such as handling phones and managing the cover booth. Eventually, he gained enough recognition to become a regular on stage, known for targeting both audience members and fellow comedians with his sharp, insult-laden humor.

Building His Career: From Roast Writer to Podcast Star

Hinchcliffe’s career trajectory took a significant leap when he began collaborating with well-known comedians, including Joe Rogan and Jeff Ross. Recognizing his talent for edgy humor, Ross helped Hinchcliffe break into writing for Comedy Central’s popular “Roast” series, where he contributed to high-profile roasts of celebrities like Justin Bieber, James Franco, and Rob Lowe. His success in the roast circuit cemented Hinchcliffe’s reputation as an expert in insult comedy, a label that would later contribute to his niche fame.

In 2013, he launched the “Kill Tony” podcast, a platform where amateur comedians face off in quick rounds and receive feedback from Hinchcliffe and a rotating panel of comedic judges. The podcast quickly attracted a loyal following and grew to become a cornerstone of his career, with several notable comedians and celebrities making appearances. Originally based at the Comedy Store, the podcast eventually moved to Antone’s Nightclub in Austin, Texas, and later to Joe Rogan’s club, the Comedy Mothership. “Kill Tony” remains popular for its irreverent format and high-profile guests.

Net Worth and Financial Success

As of 2024, Tony Hinchcliffe’s estimated net worth is approximately $6 million. His wealth is attributed to multiple revenue streams, including live performances, podcast earnings, and various streaming and television appearances. In addition to his podcast, Hinchcliffe has released two major comedy specials, “One Shot” on Netflix in 2016 and “Making Friends” on YouTube in 2020. His one-hour Netflix special, filmed in a single take without edits, showcased his fearless approach to comedy and further cemented his standing in the industry.

Hinchcliffe’s career also included a nationwide tour in 2017, the Monster Energy Outbreak Tour, which spanned 20 cities and introduced him to a broader audience. Despite occasional controversies, his ability to draw in fans and deliver content that resonates with a particular demographic has sustained his career and financial success.

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Controversy at Trump Rally: Puerto Rico Remarks Spark Backlash

At a recent Donald Trump rally held at Madison Square Garden in New York, Tony Hinchcliffe made a joke that many have condemned as racist and insensitive. Referring to Puerto Rico as “a floating island of garbage,” he remarked, “I think it’s called Puerto Rico,” a comment that led to an uproar from both Republicans and Democrats, as well as Puerto Rican and Latino communities. U.S. Congresswoman Maria Elvira Salazar, a Republican from Florida with a large Puerto Rican population, voiced her disgust, stating the remark did not align with GOP values. She also highlighted the contributions of Puerto Ricans who have served in the U.S. military.

Similarly, U.S. Senator Rick Scott denounced the joke, calling it “not funny and not true,” adding that Puerto Ricans are “amazing people and amazing Americans.” These statements reflect the bipartisan criticism Hinchcliffe has faced since his remarks.

The backlash coincided with an endorsement of Democratic candidate Kamala Harris by Puerto Rican rapper Bad Bunny, which amplified the intensity of the public debate. A Trump advisor attempted to distance the former president from Hinchcliffe’s joke, but criticism persisted as other speakers at the rally also made controversial statements.

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Defending His Comedy Amidst Ongoing Criticism

Hinchcliffe took to social media to defend his joke, responding to criticism from Democratic figures like Alexandria Ocasio-Cortez and vice-presidential candidate Tim Walz. “These people have no sense of humor,” he posted on X (formerly Twitter), claiming that his intent was satirical and that he “loves Puerto Rico” as a vacation spot.

Ocasio-Cortez, whose family hails from Puerto Rico, fired back, saying, “You don’t ‘love Puerto Rico.’ You like drinking piña coladas. There’s a difference.” She expressed disappointment at the comment, emphasizing the deep connection she and many Americans share with Puerto Rico.

Hinchecliffe’s remarks at the rally are part of a broader pattern in his career of using divisive humor to engage his audience. In 2021, he faced significant backlash for making racist jokes directed at Asian-American comedian Peng Dang during a set in Austin, Texas. The incident led to him being dropped by his talent agency, WME, and losing several engagements, underscoring the professional risks associated with his brand of humor.

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The tragic death of Gursimran Kaur, a young Walmart employee in Halifax, Nova Scotia, Canada, who was trapped in an industrial oven, has left the local community in mourning and sparked an ongoing multi-agency investigation. Here is a comprehensive look at the details and updates that have emerged and the steps authorities are taking as they seek answers in this devastating incident.

What happened at Walmart Canada? How did an employee die in an oven?

The accident occurred on Saturday, October 19, in the evening hours when Kaur, a 19-year-old Walmart bakery employee, was tragically trapped inside an industrial oven. Located at the Mumford Road Walmart in Halifax, the bakery’s large walk-in oven was still active when Kaur became trapped, leading to her death on-site despite the swift response from staff and emergency services.

According to emergency responders, they received an urgent call about an employee trapped in an active oven. Staff members tried desperately to turn off the equipment and rescue Kaur, but she had already passed away by the time emergency teams arrived.

Ongoing Investigation: A Complex Case with Few Details

The Halifax Regional Police are leading the investigation with the support of the Occupational Health and Safety Division and the Nova Scotia Medical Examiner Service. Officer Martin Cromwell from the Halifax Police described the investigation as “complex” and indicated that it may take significant time before any conclusions are reached.

Authorities have urged patience from the public, emphasizing that every aspect of the case — from the condition and functioning of the oven to safety procedures in place at the time of the accident — is under careful scrutiny. As of now, no specific details have been released regarding the exact cause of death, and investigators have confirmed that they are working through the intricacies of this unusual and tragic incident.

UPDATES: A Community in Grief: Support for Kaur’s Family

Gursimran Kaur had emigrated from India to Canada three years ago with her mother, both of whom had big dreams and hopes for a better life. They had been working together on the same shift at Walmart since their arrival.

The Sikh community in Halifax, to which Kaur and her mother belonged, has come together in support during this painful time. The Maritime Sikh Society has set up a GoFundMe campaign to help ease the financial burdens on Kaur’s family, and the campaign has garnered nearly $200,000 as of this week.

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Many have contributed to the fund, moved by the story of Kaur and her mother, who reportedly was the first to search for her daughter after noticing she had been missing for over an hour during their shift.

In a message to the community, the organizers of the collection report that they are no longer receiving donations at the moment.

This is the statement that can be read on the Gofundme site:

We want to express our deepest gratitude to everyone who has donated to support Gursimran Kaur’s family during this unimaginable time. Your kindness and generosity have been a source of strength for the family as they navigate through this tragedy.

At this time, we have decided to turn off donations as we begin the process of distributing the funds to the family. Your contributions will help them in their next steps, and we cannot thank you enough for standing with them during this painful period.

Thank you again for your support, your compassion, and for being part of this effort to help Gursimran’s family in their time of need.

Walmart’s Response: Grief Support for Staff and the Community

In response to the tragedy, Walmart Canada issued a statement expressing deep sorrow, offering condolences to Kaur’s family, and extending support services to her coworkers. Walmart has made 24/7 virtual care services available and is providing on-site grief counseling to help employees cope with the shock and sadness of losing a colleague in such a sudden and tragic way.

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Additionally, as part of the ongoing investigation, a stop-work order has been issued for the bakery section, specifically affecting the piece of equipment involved in the accident. The Halifax Walmart location on Mumford Road remains closed to allow for a thorough investigation and to prioritize the emotional well-being of staff and the local community.

Lengthy Investigation Expected: Patience Requested from the Public

While details are still sparse, the Halifax Regional Police have appealed to the public to avoid speculating on social media about the circumstances of Kaur’s death. Police spokesperson Marla MacInnis noted that the investigation might take a prolonged period due to the sensitive nature of the case and the number of agencies involved. The authorities stress that premature assumptions or misinformation could deeply affect the family and friends who are already grieving this unimaginable loss.

The community continues to rally around Kaur’s family, while the memorial outside Walmart serves as a solemn reminder of a life cut tragically short. Halifax residents, along with Kaur’s family and friends, remain hopeful that the investigation will ultimately provide clarity and justice for Gursimran.

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With Karim Benzema and Luka Modric—the only other previous winners still active—also absent, a new winner in the men’s category is guaranteed.

In the women’s category, World Cup champion and Barcelona midfielder Aitana Bonmatí seeks to claim the award for the second consecutive year.

The men’s award is decided by a jury of journalists from the 100 highest-ranked countries in FIFA’s men’s ranking.

The women’s award is chosen by a jury of journalists from the 50 highest-ranked countries in FIFA’s women’s ranking.

The BBC consults sports analysts to predict who will win the 2024 Ballon d’Or.

Who will win the Men’s Ballon d’Or?

Rodri is a strong candidate after helping Manchester City win their fourth consecutive Premier League title and Spain to clinch the Euro Cup.

His teammate, Erling Haaland, is also in the running, as are Real Madrid players Vinícius Jr. and Jude Bellingham, notable for their La Liga and Champions League double.

– Mina Rzouki, European football journalist: “Why would you give it to Rodri? While he’s had a great season and has been crucial for Manchester City, he wasn’t Spain’s standout player. Vinícius Jr. was decisive in every major Champions League game, and that type of player should be rewarded.”

– Julien Laurens, French football journalist: “Kylian Mbappé is the best player in the world, but my vote would go to Rodri. He’s been the most important player for his team for two seasons, not an offensive one, but the smartest player in his position in the world. He’s been exceptional for his club and country and deserves the Ballon d’Or.”

– Kristof Terreur, Belgian football expert: “It’s the end of the era of stars, and the new names haven’t yet stood out to that level. I lean towards Vinícius Jr.”

– Guillem Balague, Spanish football expert: “Rodri has done everything he needed to do at the club and national levels. His role often goes unnoticed, but everyone recognizes his value. This is a great opportunity to reward a not-so-visible hero.”

Who will win the Women’s Ballon d’Or?

Three of the four winners since the Ballon d’Or began recognizing female footballers in 2018 are nominated again: Bonmatí (2023), her national teammate Alexia Putellas (2021, 2022), and Norwegian Ada Hegerberg (2018).

Five players from the U.S. Olympic team are also nominated: Trinity Rodman, Mallory Swanson, Lindsey Horan, Sophia Smith, and Alyssa Naeher.

– Guillem Balague: “Aitana Bonmatí controls the game, scores goals, makes assists, and has personality. She’s a role model for kids in the stands and on the field. She’s a great representative of football.”

– Fara Williams, former England midfielder: “I’d like to see Lindsey Horan in the top five, but my favorite would be Bonmatí. Her game intelligence is among the best; she controls Barcelona’s midfield and also contributes with goals and assists.”

– Jen Beattie, Bay FC defender: “My vote goes to Trinity Rodman. She’s had an incredible season, and what she did in the Olympics was impressive. She’s been pivotal for her club and country.”

– Ellen White, former England forward: “Trinity Rodman could win it, along with Sophia Smith or Aitana Bonmatí. I also want to recognize Barbra Banda, who had an amazing Olympics and is the second-highest scorer in the NWSL.”

ALSO READ. Walmart employee dies in oven: UPDATES on the Halifax, Canada case

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The community of Halifax, Nova Scotia, Canada, is in mourning following the death of a young Walmart employee in a tragic accident that occurred last Saturday night. The 19-year-old, who worked in the bakery department of the store, became trapped inside an industrial oven, resulting in her death at the scene.

Here are the details of the case that has shocked the region and initiated a thorough investigation by local authorities.

1. What happened at Walmart Halifax?

The accident took place on the evening of Saturday, October 19, when the young woman, identified as Gursimran Kaur, became trapped inside an industrial oven in the bakery at the Walmart located on Mumford Road in Halifax. According to the emergency report, first responders received an alarming call stating that an employee was trapped in the oven, which was still on. Despite the staff’s efforts to turn off the oven and rescue her, by the time emergency services arrived, the young woman had already passed away.

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2. Ongoing investigation

The Halifax Regional Police, in collaboration with the Occupational Health and Safety Division and the Nova Scotia Medical Examiner Service, are conducting an investigation to determine the exact circumstances that led to this tragic event. So far, the investigation has been described as “complex,” according to Officer Martin Cromwell. No conclusive details have yet been provided regarding the specific cause of death, and the duration of the investigation remains uncertain. Authorities have requested patience from the public as the inquiry continues, emphasizing the emotional impact this event has had on the victim’s family and coworkers.

ALSO READ. Walmart employee dies in oven: UPDATES on the Halifax, Canada case

3. Impact on the community

Gursimran Kaur emigrated to Canada approximately three years ago, seeking a better future. She and her mother worked together on the same shift at the Walmart store. The Sikh community in Halifax, to which Gursimran and her family belonged, has expressed deep sorrow over the loss of the young woman. The local Sikh society has been supporting Kaur’s mother, who was the first to try to locate her daughter after not seeing her for over an hour at work.

The community has launched a GoFundMe campaign to support the family, which has raised over $104,000 to date.

4. Walmart’s response

Walmart Canada issued a statement expressing their “deep sorrow” over the loss of their employee. “Our sincerest thoughts are with our associate’s family during this difficult time,” the company declared. Additionally, Walmart has provided access to 24/7 virtual care services and offered on-site support, including grief counseling for Kaur’s coworkers.

The Halifax store remains temporarily closed while authorities continue the investigation, and a stop-work order has been placed on the Walmart bakery and one piece of equipment involved in the accident.

5. What we know so far

Authorities have indicated that the investigation will be prolonged due to the nature of the incident and the multiple agencies involved. The Occupational Health and Safety Division, the Medical Examiner Service, and the Halifax Regional Police are working together to clarify both the cause and the circumstances surrounding Gursimran Kaur’s death. While some details have been made public, many aspects of the case, such as the condition of the oven and safety procedures, remain under analysis.

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7-Eleven, Inc., the world’s largest convenience retailer, has announced the start of its sixth annual Brands with Heart showcase.

This initiative is designed to give emerging brands the chance to display their innovative products across 7-Eleven, Speedway, and Stripes stores throughout the United States. The program, which focuses on purpose-driven brands, is open for applications until November 3, 2024, via 7-Eleven’s website.

Expanding Opportunities for Emerging Brands

The Brands with Heart program offers companies the opportunity to enter a new retail channel and grow their businesses within the 7-Eleven family. This year’s focus is on consumer packaged goods that bring innovation and disruption to their respective categories. The products should meet the unique needs of today’s convenience store shoppers who are often on the move.

“At 7-Eleven, we’re committed to being a launchpad for fresh, innovative ideas,” said Jesus Delgado-Jenkins, Executive Vice President, Chief Merchandising Officer at 7-Eleven. “Our goal is to curate a diverse range of innovative products that resonate with our customers and create solutions to meet their needs. We believe that partnering with new, high-potential brands is key to building the most forward-looking portfolio.”

Criteria for Participation

Brands interested in applying are encouraged to highlight what makes their product offerings unique. 7-Eleven is specifically searching for products that are ready for launch in a significant number of stores and have an innovative edge. Emphasis will also be placed on companies that prioritize sustainability and forward-thinking practices.

Once brands are selected, they will participate in virtual programming designed to prepare them for in-person pitches. These virtual sessions are intended to equip brands with the knowledge they need to succeed in a competitive retail environment. Early in 2025, the in-person showcase will take place at the 7-Eleven Store Support Center in Irving, Texas. This event will allow selected brands to pitch their products to category managers and participate in educational sessions, followed by a broader product showcase.

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“We are thrilled to open doors for emerging brands, especially those that make a difference for the planet and the people who occupy it,” said Marissa Jarratt, Executive Vice President, Chief Marketing and Sustainability Officer at 7-Eleven. “We’re eager to discover new products that taste great and provide the cutting-edge offerings that 7-Eleven’s customers are looking for, while also helping to support up-and-coming brands interested in the convenience store channel.”

In-Store Testing and Nationwide Exposure

After the in-person showcase, select brands will be chosen for an in-store test, offering them a major opportunity for exposure across participating stores in the U.S. This testing phase is crucial, as it provides these brands with access to a new customer base and helps gauge how their products perform in a real-world retail environment.

For companies looking to enter the program, applications can be submitted through 7-Eleven’s official website, with the deadline fast approaching on November 3, 2024.

ALSO READ. Legends and myths of the Day of the Dead: Amazing stories of the Dia de los Muertos

Facts about 7-Eleven

Based in Irving, Texas, 7-Eleven, Inc. is a leader in the U.S. convenience retail industry. With more than 13,000 stores in the U.S. and Canada, the company operates, franchises, and licenses various locations, including 7-Eleven, Speedway, Stripes, Laredo Taco Company, and Raise the Roost Chicken and Biscuits.

Iconic for its signature offerings like Slurpee, Big Bite, and Big Gulp, 7-Eleven has expanded its product range to include sandwiches, salads, and high-quality snacks such as pizza, chicken wings, and mini beef tacos.

The company also offers industry-leading private label products at exceptional value. Through its 7Rewards and Speedy Rewards loyalty programs, which have over 80 million members, customers can earn points and redeem them at stores nationwide.

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When are Starbucks Christmas drinks coming out in 2024? This is a question that is starting to become a trending search on Google.

The anticipation for Starbucks’ holiday drinks is growing as the year’s end approaches, and the excitement surrounding the coffee giant’s seasonal offerings is palpable. While many customers are still savoring their Pumpkin Spice Lattes, eyes are already on the upcoming Christmas menu. Every year, Starbucks stirs a buzz across social media platforms, and 2024 is no exception, as leaked dates and a tentative menu have sparked curiosity and speculation

A Key Season for Starbucks and Other Brands

The holiday season is a crucial time for brands, especially in the food and beverage industry, and Starbucks knows how to take advantage of the excitement. As the year winds down, consumers look forward to more than just gift-giving and celebrations—they anticipate the return of familiar holiday flavors. For Starbucks, the end of the year means a lineup of beloved holiday drinks, accompanied by the release of festive merchandise and delectable seasonal snacks. This time of year offers a golden opportunity to engage loyal customers and draw in new ones with special, limited-edition treats.

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Starbucks Christmas menu 2024, what we know

According to online rumors and social media leaks, the Starbucks 2024 holiday menu is expected to debut on November 7th. This aligns with the previous year’s November 1st release, maintaining a similar timeline for the official launch.

The rumors originated from food blogger Markie Devo, who shared the leaked information on Instagram. Devo, known for his accurate predictions in the past, received the details from a Starbucks insider. Though this information is not officially confirmed, it has garnered significant attention online, with fans excitedly speculating about the flavors to come.

ALSO READ.Day of Dead: 10 facts about Dia de los Muertos

What’s on the Menu? Drinks and Treats to Expect

If the leaked menu is anything to go by, Starbucks fans are in for a treat this holiday season. The lineup combines new and returning drinks, as well as exciting additions to the food menu. Below are the rumored items:

New and Returning Holiday Drinks – Christmas 2024

• Cran-Merry Orange Refresher (New): A refreshing blend of sweet orange, tart cranberry, and warm spice, combined with cranberry inclusions. Customers can enjoy it mixed with water, lemonade, or coconut milk.
• Iced Gingerbread Oatmilk Chai (New): Warm chai spices paired with creamy oatmilk, topped with nondairy gingerbread cream cold foam and pumpkin spice topping, all served over ice.
• Peppermint Mocha: A classic holiday favorite, available hot, iced, or blended, and even as a hot chocolate version.
• Peppermint White Chocolate Mocha: Another fan-favorite with the option to enjoy it hot, iced, blended, or as hot chocolate.
• Caramel Brûlée Latte: Whether hot, iced, or blended, this rich drink is a holiday staple.
• Sugar Cookie Almondmilk Latte: This dairy-free option will be back, and customers can choose from hot, iced, or blended versions.
• Chestnut Praline Latte: Returning once again, this latte is beloved for its nutty, sweet flavors, available in various formats.
• Salted Pecan Cold Brew (New): Starbucks is adding to its cold brew collection with this new option, featuring vanilla-sweetened cold brew, topped with salted pecan cream cold foam and pecan crunch.

Holiday Cold Foams – Christmas 2024

The leaked details also suggest a variety of cold foams to top off these festive drinks:

• Peppermint Chocolate Cream
• Sugar Cookie Cream
• Chestnut Praline Cream
• Gingerbread Cream
• Caramel Brûlée Cream
• Salted Pecan Cream (New)

Holiday Bites to Pair with Your Drink

It’s not just about the beverages—Starbucks’ holiday food offerings are just as exciting. Here are some of the rumored seasonal treats:

• Turkey Sage Danish (New): A savory pastry filled with turkey sausage and creamy béchamel sauce.
• Dark Toffee Bundt (New): A sweet toffee-flavored bundt cake, topped with holly and berry-shaped sprinkles.
• Penguin Cookie (New): A cute, penguin-shaped cookie for a festive snack.
• Snowman Cake Pop (New): A vanilla cake pop shaped like a snowman, a perfect bite of holiday cheer.
• Sugar Plum Cheese Danish: A sweet and savory pastry returning from previous seasons.
• Cranberry Bliss Bar: A beloved favorite, returning to pair perfectly with holiday drinks.

Festive Merchandise and Surprises

As part of its holiday tradition, Starbucks is also rumored to introduce a collection of silicone straw toppers, available in mystery boxes with six different designs. These will likely become a collector’s item for loyal Starbucks fans, adding an extra layer of excitement to the holiday menu launch.

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Walmart has 2,756 stores in Mexico. This chain is the leader in the retail sector in the country, where it operates through Walmart, Walmart Express, Sam’s Club, and Bodega Aurrera.

The largest store in this supermarket chain is called Walmart Tepeyac, located in the northern part of Mexico City, near the Basilica of Guadalupe.

This store, located at 431 Calzada de Guadalupe in the Gustavo A. Madero district, is the largest Walmart in Mexico and all of Latin America.

It’s enormous. Many are amazed by its size as walking through its aisles can feel like a tour through thousands of products for all tastes and budgets.

Since its arrival in 1993, this chain transformed the Mexican retail market, becoming a benchmark for all kinds of shopping.

From a Ford factory to the king of retail

Walmart Tepeyac stands on the former site of a Ford assembly plant. After it closed, it became home to the Gran Bazar Hypermarket, which was recognized as the brand’s reference in terms of size.

Operating 24 hours a day, the size of this Walmart requires the supervision of two managers per shift, highlighting its importance within the company’s structure.

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The store, which serves as the anchor for Plaza Tepeyac, recently underwent an ambitious renovation. This update introduced self-checkout stations to streamline the shopping process for customers and improve the user experience.

Wide aisles, 20 self-checkout registers, and another 30 staffed registers, a Prichos section, a café, pizzeria, ice cream shop, and spacious areas for Toys, Cosmetics, Pets, and many other items you can find in this establishment.

A regenerative store

But beyond its aisles filled with thousands of products and the daily flow of customers, this store is also the epicenter of Walmart Mexico and Central America’s ambitious initiative: Regenerative Stores.

Launched in 2022, this model aims to consolidate more than 30 environmental and social initiatives in an effort to regenerate, not just sustain, the environment around each store.

A 24-hour giant

In Mexico, several Walmart locations operate 24 hours a day. For those who can’t shop during the day, need to make an emergency purchase, or simply prefer to shop at night, these types of stores are a great option.

One of these 24-hour locations is precisely Walmart Tepeyac.

How many Walmarts are there in the world?

There are 10,615 Walmart stores in various countries worldwide.

Who owns Walmart?

In Mexico, Walmart is owned by Walmart de México y Centroamérica, a subsidiary of Walmart Inc. The U.S. company holds a majority stake in the Mexican subsidiary, while the rest of the shares are traded on the Mexican Stock Exchange.

Globally, Walmart Inc. is owned by the Walton family, with Walton Family Enterprises as the largest shareholder. The Walton family has maintained control of the company since its founding, ensuring the continuity of the philosophy and values that have made Walmart a global retail giant.

Global net income from sales

The company’s net sales have gradually increased, reaching the highest figure in the last year, approximately $642.6 billion USD.

Market value

Since joining the Dow Jones in 1997, the company has seen a steady increase in its market capitalization. It is the sixth-largest company by market value, with a capitalization of $494.52 billion USD.

The retail giant in Mexico

Walmart is the world’s largest chain of supermarkets and discount stores, with a presence in over 20 countries. In Mexico, it is also a leader.

Walmart’s subsidiary in Mexico and Central America, known as Walmex, generated net sales of approximately 730.352 billion Mexican pesos in 2022, according to Statista.

According to its 2022 report, this company saw an 11% increase in consolidated net income and 79.754 billion pesos in cash generation, representing a 9.6% growth.

In Mexico, this retail chain has a total of 2,756 stores, according to 2021 data.

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The Day of the Dead or Dia de los Muertos is one of the most significant and colorful traditions in Mexico, around which there are several legends and myths.

Originally, the celebration took place on November 1st and 2nd; however, in recent years, it has extended over several days. During this time, Mexicans honor the memory of their deceased loved ones by setting up altars filled with offerings, flowers, and candles.

This festival, declared an Oral and Intangible Heritage of Humanity by UNESCO in 2003, is surrounded by beliefs and myths that have been passed down from generation to generation.

Here are some legends associated with the Day of the Dead:

What legends exist about the Day of the Dead? The dog on the altar

One of the most curious and lesser-known elements of the altars is the importance of the dog.

According to the mythology of ancient Mexicans, especially the Mexicas, dogs—or xolos—play a fundamental role in the journey to Mictlán, the underworld.

The Mexicas believed that when a person died, their soul embarked on a long and difficult journey to reach eternal rest, and a dog of the xoloitzcuintle breed was responsible for guiding them through rivers and mountains.

The legend says that those who treated dogs well in life could count on their help in the afterlife. However, if they mistreated them, the dog would refuse to help, leaving them lost. For this reason, in some regions of Mexico, a figure of a dog is placed on the altar as a reminder of its protective and guiding role for the deceased.

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The legend of La Llorona

Among the most well-known and terrifying legends in Mexican folklore is the tale of La Llorona. It is said that she is the ghost of a woman who cries inconsolably for the loss of her children.

According to legend, La Llorona lost her children in a tragic accident, and since then, she wanders by rivers and lakes, desperately searching for them.

Some say that hearing her cry is a bad omen, while others believe she acts as a messenger between the world of the living and the dead.

On the Day of the Dead, it is said that her presence marks the path the souls must follow to reach their eternal rest. While her story frightens many, it also carries an important message: La Llorona cries for all the families who miss their loved ones, easing their pain.

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The legend of the wooden horses of Cuanajo

In the town of Cuanajo, Michoacán, there is a legend about what happens every November 2nd during the Day of the Dead celebrations. The story tells that the souls of the deceased return to visit their loved ones, riding wooden horses filled with fruits, flowers, and offerings.

Families prepare altars and leave wooden horses on the graves of their loved ones so they can take them back to the underworld. The souls that receive more horses and offerings are those who are remembered and cherished by their families. In contrast, those souls who are no longer remembered pick up what others drop along the way, doing so with sadness because their families have forgotten them.

This legend reminds us of the importance of not forgetting our loved ones, even after they have passed. By remembering their lives with love and gratitude, we ensure that their souls continue to be a part of our lives.

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The legend of the fox as a messenger of death

In some regions of Mexico, it is said that the fox is a messenger announcing someone’s death. The legend, originating in Pozo de Acuña, San Luis Potosí, tells that whenever a fox sings at sunset, it is a sign that someone will soon die. It doesn’t matter whether the person lives in the village or far away; the fox’s song is an inevitable announcement.

Many villagers, upon hearing the fox’s song, prepare to say goodbye to a loved one or to receive news of someone’s passing.

The legend of the fox teaches us to always be prepared for the unexpected and to cherish the time we have with our loved ones, as death can come at any moment.

The legend of the marigold flower (cempasuchil)

One of the most important flowers in the Dia de los Muertos celebration is the marigold (cempasuchil), a yellow and orange flower that adorns altars and guides the souls to the offerings. The legend of the marigold tells the story of Xóchitl, a young woman who lived in a valley and was loved by the Sun god, Tonatiuh.

Tonatiuh, who watched her from the sky every day, decided to take human form to approach Xóchitl. The two fell in love and spent several days together. However, Xóchitl, curious to learn more about her lover, followed him one night and discovered he was the Sun god. Frightened, she fled, tripping and falling into a ravine where she died. Upon discovering her body, Tonatiuh, saddened by her loss, transformed her into a flower with golden petals so that he could continue to see her every day from the sky.

The monarch butterflies and the Day of the Dead

Every year, between late October and early November, monarch butterflies arrive in Mexican forests, covering the trees with their distinctive orange and black colors. What makes this event even more special is that it coincides with the Day of the Dead, celebrated on November 1st and 2nd.

The Purépechas, an indigenous people from Michoacán, believe that these butterflies are the souls of the dead who come to visit their families during the Day of the Dead celebrations. For them, the monarchs not only symbolize life after death but also the spiritual connection between the living and the dead, a bond renewed each year with the arrival of these beautiful creatures.

The Aztec legend of the hummingbird and the souls of warriors

In Aztec culture, the hummingbird holds a special meaning. According to legend, warriors who died in battle or were sacrificed to honor the gods did not go to Mictlán like other souls. Instead, their souls turned into hummingbirds and accompanied Huitzilopochtli, the god of war and the sun, on his journey across the sky.

These brave and energetic hummingbirds were considered divine messengers, bringing the spirit of the sun and life to earth. When an Aztec saw a hummingbird, they believed it was a warrior who had given their life and was now blessing and protecting their loved ones.

Hummingbirds are also a symbol of eternal love. Many legends claim that hummingbirds are the souls of lovers who, after death, return to remind us that true love never fades. These small birds, capable of flying forward, backward, and hovering in one place, represent the persistence of love and memory that never vanishes.

It is said that if a hummingbird appears in moments of sorrow or pain, it is the spirit of a loved one coming to comfort you, reminding you that the love you shared remains alive, even beyond death.

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The Day of the Dead or Dia de los Muertos, one of the most important and beloved traditions in Mexican culture, has evolved over time, adapting to new ways of remembering and honoring our loved ones. Although this day has traditionally focused on family and friends who have passed away, in recent years, many people have begun to include their pets in this celebration.

The emotional bonds we have with our companion animals have led more and more people to pay special tribute to their dogs, cats, and other pets that have crossed the rainbow bridge.

But when exactly should you set up their offering on the altar? Here we tell you everything you need to know about the Day of the Dead and pets.

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What day should the altar for dogs and other pets be set up?

Although there is no officially established date in ancestral traditions, it has become increasingly common to see altars dedicated to pets.

According to various proposals, October 27 has been designated as the date to set up the Day of the Dead altar for the animals that have been part of our families. On this day, they are remembered fondly, with their favorite food, toys, and other items that represent their time in our lives.

October 27 not only commemorates dogs and cats but also other pets such as guinea pigs, hamsters, turtles, birds, fish, and reptiles. On this day, Mexican households make space on their altars to honor these faithful companions who, in life, brought love and companionship.

The origin of the altar de muertos for pets

The inclusion of pets in the Day of the Dead altar is relatively recent and is part of the tradition’s evolution. Over the centuries, the Day of the Dead has absorbed new customs and elements, adapting to the emotional realities of those who celebrate it. Although, in pre-Hispanic tradition, specific tribute was not paid to companion animals, many people today feel the need to remember their pets as part of their family.

Animal rights associations and pet funeral services have been major advocates for this inclusion. In 2019, the pet funeral company Funeral Pet proposed November 3 as the Day of the Dead for pets. However, October 27 has gained more acceptance, and this is the day pets that are no longer with us are remembered.

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Elements of the Day of the Dead altar for pets

Just like the altars dedicated to deceased family members, altars for pets should include meaningful elements that honor the memory of our beloved animals.

Here are some of the most common items placed on offerings for pets:

1. Your pet’s favorite food

As with the altars for humans, it’s important to place your pet’s favorite food on the altar. If your dog enjoyed specific kibbles or your cat had a favorite canned food, it’s a nice touch to include them as part of the offering.

2. Treats or snacks

If your pet loved certain treats or snacks, add them to the altar. This symbolizes the happy moments you shared and is a way to remember them with love.

3. Favorite toys

The toys that used to entertain your pet are a significant addition. Placing them on the altar evokes the playful and joyful moments you shared during their life.

4. A photograph

A photograph of your pet is essential to personalize their altar. Just as images of loved ones are placed on traditional altars, a picture of your dog, cat, or any other pet will make their presence feel even closer.

5. Marigold flowers (cempasúchil)

Marigold flowers are essential on the altar. Their vibrant colors and fragrance are said to guide the souls of the deceased to the altar. For pets, they are placed in the same way, paving the way for their spirits to return.

6. Candles

Candles, as with traditional altars, serve to light the path for souls. Placing a candle for your pet symbolizes hope that their spirit will find its way to the altar.

7. Water

Water is an essential element on altars. It’s placed to quench the thirst of the souls after their long journey from the afterlife.

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Day of the Dead dates: When to set up the altar and for whom?

To better understand the Day of the Dead calendar and the inclusion of pets in this festivity, here’s an explanation of the key dates:

• October 27: Pets that have passed away are remembered, from dogs and cats to reptiles, birds, and small mammals.
• October 28: This day is dedicated to those who died violently, in accidents, or as victims of crime.
• October 30 and 31: The altar is set up for children who died without being baptized, and for those who didn’t get to be born.
• November 1: All Saints’ Day, dedicated to children who have passed away.
• November 2: All Souls’ Day, when the adults who have passed are remembered.
• November 3: Offerings are taken down on this day, which is known as the date to “take down” the altar.

Why set up an altar for pets?

Pets are much more than animals; they are part of the family. They provide unconditional love, companionship in difficult moments, and unforgettable joy. That’s why it’s natural to want to honor them on the Day of the Dead, remembering their loyalty and love. Setting up an altar for them is not only a way to pay tribute but also a way to keep their memory alive.

So, this October 27, if you have a pet that has passed away, consider preparing a small offering in their honor. Remember their happy moments, their favorite food, and the toys they used to play with, because on this day, those who, although they didn’t speak our language, understood us better than anyone else, return to visit us.

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The Day of the Dead is one of Mexico’s most iconic traditions, recognized worldwide for its vibrant colors, symbolism, and the spiritual connection it establishes between the living and the dead.

Although this celebration, as we know it today, is the result of the blending of pre-Hispanic cultures and Catholicism, it has deep roots in Mexico’s indigenous past.

What were the altars of the dead like in pre-Hispanic times?

The altars set up during the Day of the Dead today are not exactly the same as those used in pre-Hispanic times.

Before the arrival of the Spanish and the resulting cultural and religious blending, the ancient Mexicans did not celebrate the Day of the Dead in the way we do today. Instead of altars decorated with candles, marigold flowers (cempasuchil), and photographs, indigenous peoples performed death-related rituals that included offerings to guide the deceased on their journey to the underworld.

In Mesoamerican cultures, death was not seen as the end of life, but as a process of transformation. The dead did not “return” in the way we believe today, but they were honored through ceremonies that involved offerings of food, tools, and objects to help them on their journey to Mictlán, the underworld.

The offerings were placed in tombs or sacred sites, not necessarily on altars as we know them now, but always with deep respect for the spirits of the deceased.

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Since when has the Day of the Dead been celebrated?

The celebration of the Day of the Dead in its current form began to take shape with the arrival of Spanish colonizers in the 16th century. The pre-Hispanic rituals, centered on the worship of death, merged with the Catholic practices of All Saints’ Day and All Souls’ Day, giving rise to what is now one of Mexico’s most representative celebrations.

Although the contemporary celebration is the result of this syncretism, the ancient Mesoamerican peoples already dedicated rituals and festivals to death.

For example, the Mexica performed ceremonies in honor of death and the dead throughout the year, but the most prominent took place in August and November, which coincided with the harvest and the end of the agricultural cycle. These festivities were dedicated to Mictlantecuhtli, the god of death, and his consort Mictecacíhuatl, the goddess of the dead, who ruled over Mictlán, the underworld.

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How was the Day of the Dead celebrated in pre-Hispanic times? The Mictlán

For the Mexica, one of the most influential cultures of Mesoamerica, death was seen as the beginning of a long journey to Mictlán, the kingdom of the dead or underworld. This journey was not easy: the souls of the deceased had to traverse a difficult path that lasted four years to reach their final destination.

The Aztec myth describes how, upon dying, the body of the deceased was devoured by Tlaltecuhtli, the goddess of the earth. However, this goddess also had the power to “birth” souls, which began their journey to Mictlán after being freed from the body. This process symbolized the cycle of life and death: the earth consumes bodies but also gives life to souls.

During the journey, souls faced a series of challenges until they reached Mictlantecuhtli and Mictecacíhuatl, the rulers of Mictlán. Once there, the dead would find eternal rest, depending on how they had died. Souls that died honorably, such as warriors or women who died in childbirth, did not make this journey to Mictlán but instead went to other higher destinations.

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The blending and creation of the modern Day of the Dead

With the arrival of the Spanish and the imposition of Christianity, indigenous beliefs about death merged with Catholic festivities. All Saints’ Day (November 1st) and All Souls’ Day (November 2nd) were integrated with pre-Hispanic rituals to create the modern Day of the Dead.

During this process of syncretism, many pre-Hispanic elements were preserved, though adapted to the new Catholic religion. The altars we know today, for example, are a mix of both worlds: they maintain the tradition of offering food, drinks, and other objects for the dead but include Christian elements like crucifixes, images of saints, and candles symbolizing divine light.

Elements of altars

Although modern altars have evolved over time, many of their elements are rooted in pre-Hispanic beliefs. Some of the most common offerings placed to honor the deceased in pre-Hispanic times were:

• Food and drink: To nourish and strengthen the spirits during their journey to the underworld.
• Instruments and tools: It was believed that the deceased would need everyday objects on their journey to Mictlán.
• Flowers and copal: These offerings were meant to purify the environment and guide the dead with their scents.
• Sacrificed animals: In some cultures, animal sacrifices accompanied the offerings as a form of honor and tribute to the gods.

The legacy of pre-Hispanic altars today

Today, the Day of the Dead is a celebration that has transcended borders and is part of the Intangible Cultural Heritage of Humanity, according to UNESCO. Although the altars placed during this celebration are not identical to those used by the ancient Mexicans, they do preserve their essence: the respect and veneration for the dead. The blending of indigenous and Catholic beliefs has given rise to one of the richest and most unique traditions in the world, where life and death are celebrated in a colorful and festive way.

Thus, every November 1st and 2nd, millions of Mexicans set up their altars, decorated with marigold flowers, candles, papel picado, and the favorite foods of their loved ones, to remember that death is not the end, but a continuation of life in the world of spirits.

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If you’re a fan of the strange and unusual, then this is your ultimate Airbnb dream. The iconic Deetz residence from Beetlejuice is now available for a hauntingly exclusive stay, and it’s just as quirky, artistic, and spooky as you’d imagine. With a portal to the afterlife, artwork galore, and maybe even a chance to encounter a mischievous demon, this one-of-a-kind experience promises an unforgettable adventure for the bold and curious.

Step Into the Afterlife at Delia Deetz’s Famous Home

After more than 30 years since her first ghostly event, Delia Deetz is back as the (after)life of the party. Her home, just as it appeared in Tim Burton’s cult classic Beetlejuice, is now open for bookings on Airbnb, offering a unique blend of art, oddity, and supernatural mystery.

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The Deetz residence, shrouded in a dramatic black veil as a tribute to Delia’s late husband, feels like stepping into an alternate reality. Inside, the walls are adorned with her famous eccentric sculptures and avant-garde designs. But beware: the house holds more than just artwork. There’s a portal to the afterlife lurking within, and it might just transport you to another realm if you’re not careful.

What to Expect During Your Stay

Upon arrival, guests will be greeted by Delia’s faithful assistant—who has been serving her both in life and beyond. You’ll have the chance to explore every corner of the house, from its odd decor to the ghostly aura that permeates the air. Keep an eye out for the model of Winter River in the attic, a tribute to the Maitlands’ meticulous craftsmanship, though even Delia finds it a bit bleak.

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Feeling brave? You might be tempted to say a certain name three times. Just know that doing so may lead to some very strange happenings, including a detour into the afterlife itself. If you follow the eerie green light, you’ll find yourself in the Waiting Room, where the recently deceased gather. Beyond this, a twisting hallway awaits, filled with doors you should probably avoid—unless you’re keen on meeting the sandworms or visiting Dante’s Inferno, Beetlejuice’s favorite haunt.

But the supernatural fun doesn’t end there. Delia has arranged for an exclusive art class, allowing guests to channel their innermost fears into creative expression. Just don’t linger too long. Her assistant will shoo you out before nightfall, as recent “spiritual issues” have made overnight stays less than ideal. Don’t worry, though—a charming nearby Airbnb will be ready to accommodate you.

How to Book Your Haunting Experience

If you’re intrigued by the idea of spending time at Delia Deetz’s famous home, here’s how you can secure your spot. Airbnb is offering ten limited three-hour bookings between November 16 and 27, 2024. Each booking is for up to six guests, making it perfect for group visits. To request a spot, you can head over to airbnb.com/beetlejuice. Bookings open on October 23, 2024, at 8:00 AM PT (11:00 AM ET), and requests will be accepted until November 4 at 11:59 PM PT.

Guests must be 18 or older to book, and those bringing guests need to ensure they are at least 13 years of age.

Where is Delia Detz’s haunted house?

Travel to and from Hillsborough Township, New Jersey, where the Deetz residence is located, is the responsibility of the visitors. Fortunately, a complimentary overnight stay at a nearby Airbnb in Princeton, New Jersey, is included after your ghostly experience.

A Tribute to Beetlejuice’s Return

This Airbnb experience comes at the perfect time, as fans worldwide are celebrating the release of Beetlejuice, Beetlejuice, the long-awaited sequel to Tim Burton’s beloved 1988 film. Michael Keaton returns in his iconic role as the mischievous ghost, alongside Winona Ryder as Lydia Deetz and Catherine O’Hara as Delia Deetz. The sequel also introduces new characters, including Lydia’s rebellious daughter, Astrid, played by Jenna Ortega.

In Beetlejuice, Beetlejuice, three generations of the Deetz family return to their haunted home, only to find themselves once again entangled with the bizarre world of the dead. When Astrid stumbles upon the mysterious model in the attic, chaos ensues, and the door to the afterlife is flung open.

Directed by Tim Burton, with a screenplay by Alfred Gough and Miles Millar, this film promises to deliver the same gothic whimsy that made the original a cult favorite. Fans can catch Beetlejuice, Beetlejuice in theaters or stream it online to prepare for their stay at the Deetz residence.

1. What We Know About the Outbreak

The U.S. Centers for Disease Control and Prevention (CDC) has confirmed that 49 people across 10 states have fallen ill after consuming McDonald’s Quarter Pounders. Of these, 10 people have been hospitalized, and one person has died as a result of the outbreak. Most cases are concentrated in Colorado and Nebraska, but other states, including Iowa, Utah, and Wisconsin, are also affected.

The outbreak is believed to be caused by E. coli contamination, but the exact source of the contamination is still under investigation. Both the fresh slivered onions and the beef patties used in the Quarter Pounders are the main suspects. McDonald’s has taken precautionary measures, removing these ingredients from stores in affected states, including Colorado, Kansas, and Utah.

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2. The Impact of E. coli

E. coli is a type of bacteria commonly found in the environment, but certain strains, like the one linked to this outbreak, can cause severe illness. Symptoms typically begin three to four days after consuming contaminated food and include severe stomach cramps, diarrhea (often bloody), and vomiting. While most people recover without treatment, some may experience life-threatening complications, such as hemolytic uremic syndrome (HUS), which can lead to kidney failure.

In this outbreak, a child has developed HUS and is currently hospitalized. Seniors, young children, and people with weakened immune systems are at higher risk of severe outcomes from E. coli infections. The CDC urges anyone experiencing severe symptoms, especially after eating a McDonald’s Quarter Pounder, to seek medical attention immediately.

3. McDonald’s Response and Temporary Menu Changes

McDonald’s has acted swiftly in response to the outbreak, temporarily removing Quarter Pounders from its menus in several states. According to McDonald’s USA President Joe Erlinger, the company has already withdrawn the potentially contaminated beef patties and slivered onions from the supply chain. In his statement, Erlinger emphasized that McDonald’s is committed to customer safety and has implemented stringent food safety measures, such as daily temperature checks and hourly handwashing for employees.

Despite these measures, Erlinger acknowledged that the number of cases could rise as the investigation unfolds, as more instances of illness may be genetically linked to the outbreak strain of E. coli.

McDonald’s has temporarily removed the Quarter Pounder from restaurants across multiple states, including Colorado, Kansas, and Wyoming. The company is working closely with suppliers to replenish Quarter Pounder ingredients in the coming weeks. Other menu items, such as the Cheeseburger, Big Mac, and McDouble, remain unaffected and are still available for customers. McDonald’s continues to collaborate with the CDC and has promised timely updates as they work to restore their full menu offerings.

4. The CDC’s Ongoing Investigation

The CDC and the U.S. Food and Drug Administration (FDA) are conducting a fast-moving investigation into the outbreak. The onset of illnesses tied to McDonald’s Quarter Pounders has been traced back to late September, and new cases are expected to emerge as more information comes to light.

While outbreaks like this can often be contained quickly once the source is removed, the process requires a comprehensive investigation to ensure all contaminated products are identified and removed from circulation. The CDC is working closely with McDonald’s to track the supply chain and prevent further spread of the bacteria.

5. Protecting Yourself from E. coli

Consumers are advised to be vigilant and seek medical care if they experience severe symptoms after eating a McDonald’s Quarter Pounder. In particular, those with high fever, prolonged diarrhea, vomiting, or signs of dehydration should consult a doctor immediately. Symptoms like bloody diarrhea or diarrhea lasting more than three days are especially concerning and warrant prompt medical attention.

In the meantime, McDonald’s is reassuring customers that the rest of its menu remains safe to enjoy, as other beef patties and diced onions used in different sandwiches have not been linked to the outbreak. Nevertheless, foodborne illness remains a growing concern in the U.S., with E. coli infections increasing by 25% over the last five years, according to CDC data.

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The McDonald’s incident brings to mind the prolonged Chipotle scandal from 2015 to 2018, when multiple E. coli and norovirus outbreaks affected the fast-food chain. Over those three years, Chipotle saw a loss of two-thirds of its market value due to its inability to contain the outbreaks. It took a leadership change and the implementation of strict food safety standards under the new CEO, Brian Niccol, to restore the company’s reputation and regain consumer trust. This was achieved through extensive staff retraining and a revision of food safety procedures, eventually allowing the company’s stock to return to pre-crisis levels.

Chipotle’s case serves as a clear example for McDonald’s, which is now facing a similar crossroads. The speed with which the chain handles the crisis and ensures the safety of its products will determine the long-term impact on its reputation and stock value. For now, the Food and Drug Administration has identified sliced onions as a possible source of contamination, leading the company to suspend their use in several states. However, the investigation is ongoing, and consumers remain wary.

The world of baseball mourns the loss of Fernando Valenzuela, the Mexican pitching legend who passed away on October 22 at the age of 63.

Valenzuela, who had been battling severe liver complications, was admitted to a Los Angeles hospital where he ultimately succumbed to multi-organ failure. Known for his illustrious career with the Los Angeles Dodgers, Valenzuela left an indelible mark on Major League Baseball (MLB) and the world of sports.

A Baseball Icon Passes Away

Fernando Valenzuela, affectionately known as “El Toro”, passed away this Tuesday in Los Angeles. His family has remained private about the details of his illness, but it is known that the former pitcher had been hospitalized due to severe liver complications. Valenzuela had been in intensive care for several weeks before experiencing a multi-organ collapse that led to his death.

Valenzuela’s death shocked the baseball community, as just days before, the Los Angeles Dodgers announced that he would be stepping away from his role as a Spanish-language broadcaster due to health concerns. The Dodgers, the team where he cemented his legacy, requested privacy for his family and asked fans to keep Valenzuela in their thoughts during this difficult time.

From the Diamond to the Broadcast Booth

While Fernando Valenzuela’s career as a professional baseball player was extraordinary, his post-playing career continued to connect him to the sport he loved. After hanging up his cleats, Valenzuela became a beloved Spanish-language commentator for the Dodgers. His voice and insights added depth to the broadcasts, further endearing him to the fan base that had already admired him for his talents on the mound. In addition to his broadcasting duties, Valenzuela became a part-owner of the Mexican baseball team Tigres de Quintana Roo, showcasing his enduring passion for the sport.

A Stellar MLB Career

Valenzuela’s journey to the MLB began in 1980 when he made his debut for the Los Angeles Dodgers. Just one year later, he had one of the most memorable seasons in baseball history. In 1981, he helped lead the Dodgers to a World Series victory, earned both the National League Rookie of the Year and Cy Young awards, and became the first rookie to lead the league in strikeouts. His unorthodox pitching style, highlighted by his famous screwball, left batters baffled and made him an instant sensation.

Over the course of his 17-year MLB career, Valenzuela played for several teams, including the California Angels, Baltimore Orioles, Philadelphia Phillies, San Diego Padres, and St. Louis Cardinals. However, it was his time with the Dodgers that defined his career. During his tenure with the team, Valenzuela won numerous accolades, including a Gold Glove award and six All-Star selections.

Though his playing career eventually declined in the 1990s, Valenzuela’s influence on the game persisted. His legacy was cemented when the Dodgers retired his number, 34, in a ceremony in August 2023, honoring his contributions to both the team and the sport.

The Los Angeles Dodgers mourn the passing of legendary pitcher Fernando Valenzuela. pic.twitter.com/MXeBlDzDWJ

— Los Angeles Dodgers (@Dodgers) October 23, 2024

Career Earnings and Net Worth

Fernando Valenzuela’s career earnings reflect the significant impact he had on the sport. At the peak of his career in the late 1980s, Valenzuela signed one of the most lucrative contracts for a pitcher at the time. In 1987, he secured a three-year, $5.5 million deal with the Dodgers, making his annual salary of $1.83 million a record for pitchers. By 1988, his earnings soared even higher, with an annual salary of $2.05 million.

Over the course of his MLB career, Valenzuela earned approximately $17.3 million in salary alone. Despite his career tapering off in the 1990s, his role as a broadcaster and business ventures, such as his stake in the Tigres de Quintana Roo, continued to generate income. At the time of his passing, Valenzuela’s net worth was estimated to be around $6 million.

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Personal Life and Legacy

Fernando Valenzuela’s personal life was marked by his deep connection to his roots and his family. He married Linda Burgos in 1981, and together they had four children. His son, Fernando Valenzuela Jr., briefly followed in his father’s footsteps, playing in the San Diego Padres and Chicago White Sox organizations.

In 2015, Valenzuela became a naturalized U.S. citizen, further solidifying his bond with the country that had embraced him as a sports icon. Despite his fame and success in the United States, Valenzuela always maintained strong ties to his native Mexico, where he remains a revered figure in the world of sports.

A Lasting Legacy

Fernando Valenzuela’s influence extends beyond his on-field achievements. He became a cultural icon, breaking barriers for Mexican athletes in the MLB and inspiring generations of players from Latin America. His success in both the MLB and the Mexican baseball league is a testament to his talent and dedication.

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Starbucks Corporation released its preliminary financial results for the fourth fiscal quarter of 2024 and the full fiscal year that ended on September 29, 2024.

Starbucks’ results, both under GAAP and Non-GAAP accounting principles, reveal a decline in sales and consolidated revenues, highlighting the challenges the company faces in its key markets, particularly in the United States and China.

Starbucks 2024: Decline in Global and U.S. Sales

During the fourth fiscal quarter of 2024, Starbucks experienced a 7% decline in global comparable store sales, while consolidated net revenues fell by 3%, reaching $9.1 billion. In constant currency terms, the impact was similar, with a 3% decline as well.

This result was primarily driven by a 6% decrease in comparable sales in the United States, Starbucks’ largest market.

The decline was caused by a 10% reduction in comparable transactions, despite a 4% increase in the average ticket size.

The company’s focus on expanding its product offerings and increasing in-app promotions failed to counter the decrease in customer visit frequency, both among Starbucks Rewards members and general consumers.

Meanwhile, China, one of Starbucks’ key markets for international expansion, also showed a significant 14% decline in comparable sales. This drop was due to an 8% decrease in the average ticket size and a 6% reduction in comparable transactions, highlighting the challenging competitive environment in the country.

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Impact on Earnings Per Share

In terms of earnings, the figures were also negative. Earnings per share (EPS) under GAAP were $0.80, representing a 25% decrease compared to the same period the previous year. Adjusted or Non-GAAP earnings per share also stood at $0.80, a 24% decline in constant currency terms.

These decreases reflect the difficulties Starbucks faces in reversing the downward trend in customer traffic and the impact on its net revenues.

In this regard, Rachel Ruggeri, Starbucks’ Chief Financial Officer, commented that despite accelerated investments, the brand was unable to change the trajectory of declining traffic, which created pressures on both the top and bottom lines of its results.

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Full Fiscal Year 2024 Results

For the full fiscal year 2024, Starbucks reported a modest 1% growth in consolidated net revenues, reaching $36.2 billion. However, global comparable sales declined by 2%, reflecting a general slowdown in consumer behavior.

GAAP earnings per share for the year were $3.31, an 8% decrease compared to fiscal year 2023, while Non-GAAP earnings per share also stood at $3.31, representing a 6% decline in constant currency terms.

Given the recent leadership transition, with the arrival of Brian Niccol as CEO, and the current state of the business, Starbucks announced that it has decided to suspend the issuance of financial guidance for fiscal year 2025. This pause will allow the new leadership to conduct a full assessment of the business, consolidate key strategies, and stabilize the company to position it for long-term growth.

“Back to Starbucks”: Brian Niccol’s Strategy

Starbucks’ new CEO, Brian Niccol, was clear about the need for a fundamental change in the company’s strategy to return to growth.

Niccol introduced his “Back to Starbucks” plan, which focuses on returning to what has always made the brand unique: a welcoming coffeehouse where people can gather and enjoy the finest coffee, handcrafted by skilled baristas. “Starbucks is a much-loved brand. We need to focus on what has always set us apart,” Niccol stated.

The CEO also highlighted that the team is already taking swift action to stabilize the business and improve performance, and he looks forward to sharing more details in the upcoming earnings call.

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What is Day of the Dead? When is it celebrated? And what are the essential elements of an altar for this colorful Mexican tradition? In this article, we explore 10 key facts about “Dia de los Muertos”, also known as the Day of the Dead.

“Dia de los Muertos”, or the “Day of the Dead”, is one of Mexico’s most iconic and cherished traditions. It’s a celebration that combines indigenous beliefs with Catholicism, resulting in a unique and colorful homage to the deceased. In this article, we will explore 10 fascinating facts about “Dia de los Muertos”.

1. What is Day of the Dead?

“Dia de los Muertos” is a Mexican holiday that honors deceased loved ones. It is a joyful celebration of life and death, where families come together to remember and commemorate those who have passed away.

2. When is the Day of the Dead Celebrated?

While the most well-known dates for “Dia de los Muertos” are November 1st and 2nd, when it is celebrated across Mexico, the preparations for the holiday can start as early as October 27th. Each day leading up to November 2nd has its own significance and purpose.

• October 27th: The altar is dedicated to pets.
• October 28th: Remembering those who died violently, known as “day of the murdered.”
• October 30th and 31st: Honoring unbaptized children and unborn children.
• November 1st: Day of Todos Santos, a time to remember deceased children.
• November 2nd: “Dia de Fieles Difuntos”, when all souls are believed to visit.

3. Where is Day of the Dead celebrated?

“Dia de los Muertos” is primarily celebrated in Mexico, but its influence has spread to many other countries, especially in areas with a significant Mexican diaspora.

4. Calaca

A central figure in “Dia de los Muertos” is the “calaca,” a skeletal figure or skeleton. These playful and often colorful representations of death are used in various art forms, including sugar skull designs.

5. Where Did Dia de los Muertos originate?

The roots of “Dia de los Muertos” can be traced back to indigenous Mexican cultures, such as the Aztecs and the Maya, who had their own rituals and ceremonies honoring the dead. The holiday evolved with the influence of Catholicism after the Spanish colonization of Mexico.

6. When Did Dia de los Muertos start?

The exact origins of “Dia de los Muertos” are ancient, dating back over 3,000 years. However, the modern version of the holiday with its current customs and traditions began to take shape after the arrival of the Spanish in the 16th century.

7. Coco Movie

The animated film “Coco,” produced by Disney and Pixar, brought “Dia de los Muertos” to a global audience. The movie beautifully captures the spirit and traditions of the holiday while telling a heartwarming story about family and remembrance.

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8. How is “Dia de los Muertos” different from Halloween?

While Halloween and “Dia de los Muertos” share similarities in their themes of death and the supernatural, they are distinct holidays. Halloween is often associated with costumes and the fear of the dead, whereas “Dia de los Muertos” is a celebration of the lives of the deceased, filled with vibrant colors, music, and offerings.

9. “Dia de los Muertos” Altar ideas

A crucial aspect of “Dia de los Muertos” is the creation of altars, or “ofrendas,” to honor the deceased. These altars typically include a variety of elements, each with its own symbolic meaning.

ALSO READ. Día de los Muertos. Key facts about the pre-Hispanic origin of the Day of the Dead

10. Dia de los Muertos flower name

The vibrant orange marigold flower used in “Dia de los Muertos” altars is called “cempasúchil” in Spanish. It is often referred to as the flower of the dead and plays a vital role in guiding the spirits of the departed with its color and aroma.

Dia de los Muertos is a rich and meaningful tradition that blends indigenous customs with Catholicism to create a unique celebration of life and death. It’s a time when families come together to remember their loved ones and create colorful altars filled with offerings and symbolism. Whether you are participating in “Dia de los Muertos” or simply want to learn more about this fascinating tradition, understanding these key facts will deepen your appreciation for this vibrant Mexican holiday.

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The Rise and Fall of Abercrombie & Fitch under Jeffries

Jeffries took over Abercrombie & Fitch in 1992, transforming it from a struggling brand into a retail powerhouse. He became synonymous with the brand’s aesthetic, championing a controversial “all-American” image that resonated with teens and young adults in the early 2000s.

During his tenure, the brand experienced rapid growth, and Jeffries became a wealthy man. Between 2004 and 2014 alone, he earned an estimated $400 million through salary, bonuses, and equity compensation. When he retired in 2014, he was awarded a lucrative retirement package worth $27 million, and Abercrombie & Fitch agreed to pay him a $1 million annual bonus for life.

However, Jeffries’ legacy and fortune took a severe hit following a BBC documentary in October 2023, which brought to light allegations of sexual abuse and trafficking. This revelation led to Abercrombie canceling his lifetime $1 million bonus, effectively shrinking his income.

The Allegations: A Dark Chapter

In recent months, Mike Jeffries has been charged in connection to a global sex trafficking ring that allegedly operated for years. Prosecutors accuse Jeffries, along with two others, of orchestrating a scheme that targeted vulnerable, aspiring male models under the guise of career advancement.

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According to court documents, young men were transported to events in New York and other international destinations, where they were coerced into sexual acts. These men, many financially struggling and eager to break into the competitive fashion world, believed they were participating in legitimate opportunities. The indictment claims that heterosexual men were specifically recruited, with some having prior ties to Abercrombie & Fitch.

Matthew Smith, Jeffries’ longtime partner, and James Jacobson, a recruiter employed by the couple, allegedly played key roles in the operation. Jacobson was tasked with finding and paying the men, while Smith personally selected individuals to be flown to luxury hotels or private residences.

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Mike Jeffries’ Net Worth Amid Scandal

Despite the damaging allegations, Mike Jeffries still retains considerable wealth. As of 2024, his estimated net worth stands at $300 million, much of which comes from his time at Abercrombie & Fitch. His lavish lifestyle—marked by multimillion-dollar properties and a luxurious private jet—has come under scrutiny in light of the criminal charges.

Jeffries’ wealth was amassed over decades, bolstered by his success in transforming Abercrombie into a global retail giant. However, with ongoing legal battles and the potential for financial settlements or penalties related to the sex trafficking accusations, his fortune may continue to dwindle.

Legal Ramifications and Public Perception

As the investigation unfolds, Jeffries’ legacy is marred by the revelations of his alleged involvement in the trafficking ring. While prosecutors emphasized that no Abercrombie & Fitch resources were used in the operation, the brand’s association with Jeffries and the controversy surrounding him has led to public backlash.

The events allegedly took place behind closed doors, with victims coerced into signing nondisclosure agreements and handing over their phones to prevent evidence from leaking. The indictment also claims that drugs and alcohol were provided to victims, further complicating the nature of consent in these situations.

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Controversy is not new for Abercrombie & Fitch. Under Jeffries’ leadership, the brand faced criticism for discriminatory hiring practices and imposing narrow beauty standards. However, the current accusations of sex trafficking pose a much more serious threat, with legal and ethical implications that could significantly impact the company’s reputation. Although the brand has tried to distance itself from the allegations by arguing that its current management was unaware of the alleged incidents, the court has ruled that the company must cover Jeffries’ legal defense costs due to the charges being connected to his corporate role.

Parallels with the Jeffrey Epstein Scandal

The case involving Mike Jeffries and his alleged sex trafficking ring echoes the infamous Jeffrey Epstein scandal, in which the financier was accused of sex trafficking and exploiting minors within a high-profile network. Both cases share the use of wealth and power to lure and coerce victims with promises of job opportunities or fame, while the crimes were committed under the guise of exclusive social events. Additionally, in both Epstein and Jeffries’ cases, intermediaries and recruiters were reportedly involved in attracting the victims.

Jeffries’ arrest not only raises questions about corporate responsibility and internal oversight but also exposes how the abuse of power can be concealed under the glamorous facade of industries like fashion. This scandal could represent a turning point for accountability within the industry and the protection of human rights.

Walgreens Boots Alliance, one of the leading pharmacy chains in the United States, announced its decision to close 1,200 stores over the next three years as part of a strategy to “stabilize” its operations.

Of the 1,200 stores, 500 will cease operations in 2025, according to Walgreens CEO Tim Wentworth.

In a conference, Wentworth explained that the company is taking steps to improve the financial stability of its pharmacy network, focusing on reducing operating costs, optimizing cash flow, and adjusting reimbursement models to protect profit margins in drug sales.

Currently, around 6,000 of Walgreens’ more than 8,000 branches are profitable, leaving underperforming stores in a vulnerable position, which will be closed gradually.

“The 2025 fiscal year will be key for reorganizing our structure, as we focus on implementing our value-oriented strategy,” Wentworth said.

“Although these changes will take time, we are confident that in the long term they will translate into significant financial and customer benefits,” he added.

Operational Adjustments at Walgreens

Walgreens has not yet disclosed the exact locations of the stores that will close, but it is known that all affected stores are located in the United States.

The chain currently operates nearly 8,700 locations in the U.S., in addition to several thousand internationally.

During his address, Wentworth assured that the company would try to relocate employees affected by the closures to other areas within the organization in an effort to mitigate the labor impact.

This announcement adds to a series of cuts the pharmacy chain has been implementing over the past year.

In June, Walgreens communicated its intention to close a considerable number of underperforming stores in response to what it described as an extremely challenging operating environment.

At that time, Wentworth stated that the traditional retail pharmacy model was struggling to remain sustainable due to both decreased consumer spending and increased pressure on drug prices.

In addition, the company reduced its stake in VillageMD, ceasing to be the majority shareholder of this primary care clinic model.

Over the past year, Walgreens also eliminated hundreds of corporate positions as part of its restructuring plan.

Strategic Refocus and Private Brands

Wentworth aims to return to Walgreens’ roots as a retail pharmacy business, concentrating on areas where it has historically been stronger.

As part of this strategy, Walgreens is considering increasing the presence of private-label products on its shelves.

This approach includes products in the health and wellness categories, with a particular focus on women’s health.

In 2023, Walgreens launched more than 300 new products under its private label, and another 300 are expected to be introduced in 2025.

Despite these efforts, Walgreens’ comparable retail sales in the U.S. fell by 1.7% in the last quarter.

According to the company’s CFO, Manmohan Mahajan, this decline was mainly due to a drop in non-essential product categories.

Walgreens’ New Marketing Approach

Founded in 1901, Walgreens was for decades a key player in the U.S. pharmacy sector.

However, in recent years, the company has faced challenges both in terms of competition and adapting to changing consumer habits.

In the market, Walgreens remains a reference, but it struggles to differentiate itself from competitors like CVS and Rite Aid.

NIKE, Inc. has once again solidified its position as the global leader in basketball with the announcement of a 12-year contract extension with the NBA, WNBA, and NBA G League.

This extension confirms NIKE’s status as the exclusive on-court uniform and apparel provider for these major leagues, showcasing its unwavering commitment to growing the game and supporting players and fans alike. As the partnership continues, NIKE aims to introduce innovative programs and expand its influence in grassroots basketball.

A 12-Year Partnership to Shape Basketball’s Future

The newly signed 12-year agreement between NIKE, Inc. and the NBA, WNBA, and NBA G League marks a significant milestone in the brand’s history. NIKE will retain exclusive rights to design and manufacture the official uniforms, on-court apparel, and fan merchandise, further enhancing the connection between the brand and the basketball community.

“Nike has always been more than a league sponsor — we’re a strategic partner with an unwavering commitment to growing the game, alongside the NBA, WNBA and NBA G League,” said Elliott Hill, President and CEO of NIKE, Inc. “Our collective power, global reach and genuine love for the game will only continue to create new pathways and opportunities for players and fans.”

Focus on Innovation and Grassroots Development

One of the most exciting aspects of this extension is NIKE’s dedication to grassroots basketball. Through this partnership, the brand will introduce programs that prioritize accessibility and scalability, making top-notch coaching, training, and on-court development available to youth across diverse backgrounds and abilities. Initiatives like the Jr. NBA/Jr. WNBA and Basketball Without Borders will play a key role in fostering the next generation of basketball stars.

NBA Commissioner Adam Silver praised this move, stating, “Nike is inextricably linked to basketball and has helped fuel the growth and innovation around our sport for decades. With an added focus on youth basketball, our expanded partnership will create even more opportunities for aspiring players to learn and compete at all levels and for fans of all ages to engage with the NBA and WNBA.”

Deepening Investment in the Women’s Game

NIKE has long been a champion of women’s basketball, and this partnership extension reflects its continued support of the WNBA. The brand is not only focused on growing the women’s game but is also committed to creating more opportunities for female athletes and increasing the visibility of the WNBA on a global scale.

“Since our league’s inception, Nike has committed to a shared vision for girls and women’s basketball,” said WNBA Commissioner Cathy Engelbert. “Our continued partnership is an opportunity to fortify avenues for development and enhance touchpoints across our dynamic fanbase while globally showcasing the WNBA.”

Strengthening Ties with the NBPA

In addition to its work with the NBA and WNBA, NIKE has also extended its group license agreement with the National Basketball Players Association (NBPA). This extension positions NIKE as an official partner of the NBPA, solidifying its role in supporting players both on and off the court.

NBPA Executive Director Andre Iguodala expressed excitement about the continued collaboration, saying, “We’re excited to renew our partnership with Nike and continue to showcase our players’ efforts on and off the court. This partnership highlights the reach, influence and impact of our members, driving basketball fandom and inspiring millions of people around the world.”

Expanding Fan Engagement

Beyond the court, NIKE plans to engage basketball fans on a deeper level by expanding its membership programs. These initiatives will offer fans exclusive products, content, and experiences, further strengthening the connection between the brand and the sport. From the NBA Global Games to NBA All-Star Weekend, NIKE’s presence will be felt across marquee events, ensuring fans have a front-row seat to all the action.

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A Legacy of Partnership

NIKE’s relationship with the NBA dates back to 1992, and since then, the brand has played a pivotal role in shaping the sport’s culture. The original eight-year partnership, signed in 2015, marked NIKE’s debut as the official on-court outfitter for the 2017-18 NBA season. Since then, the brand has become synonymous with basketball excellence.

“This partnership extension reflects our enduring commitment to growing the game, championing basketball culture and supporting the next generation of athletes,” added Sarah Mensah, President of Jordan Brand. “We put athletes, and the game, at the center of all we do, and this extension serves to further galvanize hoopers behind a shared pursuit of greatness as only NIKE, Inc. and our partners can.”

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Fostering the Future of Basketball

As the partnership moves forward, NIKE, along with the NBA, WNBA, and NBA G League, is poised to continue its legacy of basketball innovation and growth. Together, they will implement new programs designed to make youth basketball more accessible, create opportunities for player development, and ensure that the game thrives for generations to come.

Through collaborations like Nike Elite Youth Basketball League (EYBL) and expanded player health and development initiatives, the future of basketball is brighter than ever. NIKE will also maintain its strong presence in key events, such as the NBA All-Star Weekend, the WNBA Draft, and the NBA G League Fall Invitational.

The extension of this landmark partnership solidifies NIKE’s position as the undisputed king of basketball, with its influence continuing to shape the game both on and off the court. With this 12-year deal in place, basketball fans and players can look forward to a future where innovation, inclusivity, and excellence remain at the forefront of the sport.

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Gen Z and the Beauty Industry: Market Overview

According to Statista Consumer Market Insights, the cosmetics market is projected to experience robust growth. Revenue in the U.S. cosmetics industry is forecasted to rise from approximately $19.4 billion in 2023 to $23.6 billion by 2029, representing a 17.39% increase over the six-year period. In 2023, skincare products comprised 40% of the global cosmetics market, demonstrating a significant focus on skin health among consumers, particularly within Gen Z.

In the U.S., skincare leads the beauty market, generating $23.6 billion in revenue, followed by cosmetics at $19.4 billion and hair care at $13.2 billion. Notably, CeraVe is the most popular skincare brand among Gen Z, with 37% of respondents selecting it as their preferred choice, while e.l.f ranks as the leading cosmetics brand at 29%.

Spending Habits

Gen Z consumers are becoming increasingly willing to spend on beauty products. In 2023, according to LendingTree, 46% of Gen Z respondents indicated spending more on beauty products than the previous year. This trend is even more pronounced among millennials, with 52% stating they would cut back on other expenses to afford beauty products.

Gen Z spends about $2,048 annually on beauty products, with 27% spending between $51 and $100 per month on online beauty purchases. This trend highlights their commitment to beauty despite potential financial constraints.

Influences on Purchase Decisions

Social media heavily influences Gen Z’s beauty product purchasing decisions. In 2023, 46% of respondents admitted they spent more due to social media exposure. Notably, based on CivicScience data, 62% of Gen Z consumers reported discovering new beauty products through social media platforms, significantly more than through traditional retail channels.

The impact of influencers is profound; 42% of Gen Z consumers made beauty purchases based on influencer recommendations, reflecting the shift towards online user-generated content as a crucial factor in their decision-making process.

Brand Trust and Loyalty

Trust is paramount for Gen Z when choosing beauty brands. In 2023, Vaseline was rated as the most trusted beauty brand, scoring 47.01 on Morning Consult’s net trust index. Other brands such as Dove and Burt’s Bees also garnered significant trust, scoring 43.05 and 33.02, respectively.

Gen Z values authenticity and social responsibility, with 75% of respondents indicating they are more likely to support brands that demonstrate inclusivity and sustainability. This demographic’s inclination towards non-toxic and environmentally friendly products is shaping the product lines of many beauty companies.

Consumer Preferences

Regarding beauty product preferences, 63% of Gen Z consumers identified price as the most crucial factor influencing their purchasing decisions, closely followed by quality at 53%. The desire for variety in product offerings is also strong, with 75% of Gen Z indicating that brands should provide options for different skin tones and hair types.

The top three skincare concerns for Gen Z include acne (63%), dryness (49%), and pores (30%). This focus on specific skin issues informs the types of products brands develop and market to this generation.

Shopping Channels and Behaviors

Gen Z’s shopping habits show a marked preference for online purchasing. In 2023, nearly 50% of Gen Z consumers indicated they would prefer to shop for most of their beauty products online if given the choice. Sephora and Ulta are the leading beauty destinations for Gen Z, with 37% and 32% market shares, respectively.

Social media is the most influential channel for product discovery, surpassing traditional methods such as in-store displays or email marketing. This reflects a broader shift towards digital engagement and social media marketing within the beauty industry.

Trends in the Beauty Industry

Current trends highlight a growing interest in skincare innovations and natural ingredients. In 2023, trending skin care topics on platforms like TikTok included ectoin skincare and skin streaming, reflecting Gen Z’s focus on cutting-edge beauty solutions.

The popularity of unisex beauty products is also noteworthy. Approximately 30% of Gen Z indicate regular use of these products, underscoring a significant shift towards inclusivity in the beauty sector.

Despite their willingness to spend on beauty, Gen Z consumers are also prone to regret overspending, with over 50% admitting to remorse over significant beauty purchases. This highlights a potential opportunity for brands to promote more affordable options or value-driven offerings that resonate with Gen Z’s financial consciousness.

Moreover, as this generation prioritizes social media and influencer engagement, brands must adapt their marketing strategies to align with these preferences. Effective use of digital platforms and authentic influencer partnerships will be essential for capturing and retaining Gen Z consumers.

Generation Z is poised to redefine the beauty industry landscape in the United States. Their unique spending habits, preferences, and influences are crucial for brands aiming to succeed in this competitive market. By understanding and adapting to Gen Z’s needs, beauty brands can foster loyalty and drive growth in a rapidly evolving industry.

The Day of the Dead, or Día de los Muertos, is a cherished tradition deeply embedded in Mexican culture, where families come together to remember and celebrate the lives of their deceased loved ones. This celebration, filled with vibrant colors, flowers, and offerings, has expanded in recent years to include not only human family members but also beloved pets, especially cats, who have become a central part of many households.

Honoring Our Furry Friends

For many, pets are more than just animals—they are family. Cats, in particular, hold a special place in the hearts of many people. After dogs, cats are one of the most popular and cherished pets in the world. Their playful yet mysterious nature often makes them ideal companions, and it’s no surprise that more and more cat owners want to include their feline friends in the Day of the Dead celebrations.

Though traditionally, Día de los Muertos focuses on human family members, an increasing number of people are dedicating altars (ofrendas) to their cats, recognizing their importance as part of the family. But when exactly should we honor our cats during this sacred celebration?

When Is the Day of the Dead?

Día de los Muertos is officially celebrated on November 1st and 2nd, according to the Catholic calendar. November 1st is dedicated to the souls of children (known as Día de los Inocentes), while November 2nd is the day for adults. However, as people start to recognize their pets in this tradition, many have wondered if there should be a specific date to commemorate cats and other animals.

Although there isn’t an official date for pets, various suggestions have emerged over the years. In 2019, Funeral Pet, a Mexican pet funeral service, proposed November 3rd as the Day of the Dead for pets. Meanwhile, in 2020, some animal welfare advocates suggested October 27th as a possible date for remembering pets, including cats.

Day of the Dead for Cats: October 27th or November 3rd?

While there’s no strict rule, October 27th has gained popularity as the unofficial Día de los Muertos for pets, including cats. Many animal-focused organizations, like Petco, have adopted this date to celebrate our furry companions. Petco, for instance, features October 27th as the day to honor pets in its observance calendar, encouraging people to set up altars for their dogs and cats on this day.

However, some cat owners prefer to set up their altars on November 1st, aligning their pets with the souls of children. This choice stems from the belief that animals, like children, possess a pure and innocent soul. Regardless of the exact date, the important thing is to commemorate the life and memory of your beloved cat in a way that feels meaningful to you.

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Setting Up an Altar for Your Cat

Creating an ofrenda for your cat is a heartfelt way to remember their playful spirit and the joy they brought into your life. When preparing the altar, consider including the following elements:

• Favorite treats and kibble: Incorporate the snacks your cat enjoyed most.
• Toys: Whether it was a favorite ball or a little mouse toy, include items that represent their playful personality.
• A photograph: Place a picture of your cat at the center of the altar to honor their memory.
• Water: Traditional items that are essential for any Día de los Muertos offering.
• Candles and incense: These items help light the way for your cat’s spirit to visit the altar.
• Marigold flowers (cempasúchil): Known as the flower of the dead, marigolds are used to guide the spirits back to the living world.

By adding these personal touches, you not only pay tribute to your cat but also reflect the bond and love you shared.

A Tradition Evolving to Include All Family Members

While the Day of the Dead has always been a celebration of family, it is clear that pets, especially cats, are now being included in this loving tradition. Whether you choose October 27th, November 1st, or November 3rd to remember your cat, the important part is keeping their memory alive. The Día de los Muertos is about honoring the past with joy and affection, and our feline companions deserve to be part of that remembrance.

Cats may be independent and mysterious creatures, but they have a unique way of leaving paw prints on our hearts. This Day of the Dead, let’s celebrate them, recognizing the comfort, companionship, and love they gave us during their lives.

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Visual Alchemy: Mexico in Black, White, and Red

Photographer Frederik Trovatten, with his keen lens and experiential knowledge of Mexico City, captures the very essence of Mexican streets. His images, stripped of color save for Coca-Cola’s emblematic red, are not mere photographs; they are windows into a world where the everyday transmutes into art. The decision to present scenes in black and white, with the subtle yet powerful intrusion of Coca-Cola red, is a visual tour de force that elevates the campaign from mere advertisement to artistic statement.

This chromatic choice is not casual. Black and white evoke a sense of timelessness, of historical authenticity, while Coca-Cola’s vibrant red bursts into this monochromatic palette as a symbol of modernity and vitality. It’s a visual metaphor for how the brand integrates into centuries-old traditions, respecting them while also invigorating them.

Subtlety as Supreme Strategy

In an era where advertising bombardment is omnipresent, Coca-Cola opts for strategic minimalism. The brand’s presence in the images is almost ghostly: inverted boxes, partially hidden logos. This apparent negligence is, in reality, a display of corporate confidence. Coca-Cola doesn’t need to shout its name; its mere suggestion is enough to evoke a universe of associations in the collective imagination.

This “less is more” strategy reflects a deep understanding of contemporary consumer psychology. In a world saturated with advertising messages, subtlety becomes a luxury, a form of respect for the viewer’s intelligence. Coca-Cola doesn’t underestimate its audience; on the contrary, it invites them to participate in a game of discovery and association.

The Nordic Paradox: Tacos in the Land of Fjords

The choice of Norway as the setting for this campaign is not fortuitous. The concept of “Taco Friday” in Nordic countries is more than a passing fad; it’s a social ritual that has taken deep root in local culture. Coca-Cola, with anthropological sagacity, exploits this cultural peculiarity to insert its product into a context that, at first glance, might seem incongruous. However, it is precisely this apparent discord that gives the campaign its subversive force.

This phenomenon of “Taco Friday” in Scandinavia deserves deeper analysis. How has a Mexican culinary tradition become a pillar of Nordic social life? It’s a fascinating example of cultural globalization, where culinary borders blur and redefine themselves. Coca-Cola, by linking its brand with this hybrid tradition, not only sells a product but positions itself as a bridge between cultures, a facilitator of global experiences.

Authenticity as a Weapon of Mass Seduction

In a world saturated with artifice, authenticity has become the new currency of the advertising realm. Coca-Cola, by presenting raw, unretouched scenes of everyday Mexican life, is not just selling a product; it’s selling an experience, a sensory journey to the streets of Mexico. This strategy appeals to an increasingly sophisticated consumer who values veracity over prefabricated glamour.

The pursuit of authenticity in advertising is not new, but Coca-Cola takes it to a new level. It’s not simply about showing “real” scenes; it’s a careful curation of moments that, although everyday, are loaded with cultural significance. Each image is a narrative in itself, telling stories of tradition, community, and the simple pleasure of sharing a meal.

The Power of Association: Coca-Cola as a Universal Complement

The slogan “Where there are tacos, there’s Coca-Cola” is a bold but effective statement. It establishes a symbiotic relationship between Mexican food and the drink, suggesting that one is not complete without the other. This association transcends cultural boundaries; whether you’re in Mexico City or Oslo, the combination of tacos and Coca-Cola is presented as a universal constant.

This association strategy has profound psychological ramifications. Coca-Cola is not just selling itself as a beverage, but as an integral part of a culinary and cultural experience. It’s an exercise in conditioning on a global scale: every time someone thinks of tacos, the subconscious will evoke the image of a Coca-Cola, and vice versa.

Globalization on the Plate: Cultural Implications

Coca-Cola’s campaign is a microcosm of broader trends in cultural globalization. It raises fascinating questions about authenticity in an interconnected world. What does it mean that a Mexican dish has become a Scandinavian tradition? How does the meaning of “authenticity” change when cultures merge and evolve?

Coca-Cola, in this context, positions itself not just as a product, but as an agent of cultural change. The brand presents itself as a unifying element, a common denominator in a world of cultural differences. It’s a powerful narrative that transcends the simple act of selling a drink.

The Art of Subliminal Persuasion

The campaign is a case study in subliminal persuasion. By minimizing the explicit presence of the brand, Coca-Cola maximizes its psychological impact. The images don’t shout “buy Coca-Cola”; they whisper “Coca-Cola is part of this special moment.” It’s an approach that respects consumer intelligence and, paradoxically, can be more effective than more aggressive tactics.

This subtle approach also reflects a sophisticated understanding of how memory and association work. The images, with their emotional and cultural charge, are more likely to stick in the viewer’s mind than a traditional advertisement. Coca-Cola isn’t selling a product; it’s creating memories and positive associations.

The Triumph of Subtlety in the Era of Media Saturation

This Coca-Cola campaign is a paradigm of how contemporary advertising can transcend its own limits. It’s not simply an advertisement; it’s a social commentary, an intercultural bridge, and a visual work of art. By minimizing its explicit presence, Coca-Cola maximizes its subliminal impact. It’s a reminder that, in today’s saturated media landscape, sometimes the whisper is more effective than the shout.

The campaign also raises questions about the future of global marketing. Is this “less is more” approach the way forward in a world where consumers are increasingly tired of traditional advertising? How can global brands maintain their identity while adapting to specific cultural contexts?

Ultimately, this campaign doesn’t just sell soft drinks; it sells an idea, an experience, a fragment of Mexico transplanted to Norway. It’s a testament to the power of marketing to not only reflect culture but to shape and redefine it. Coca-Cola, once again, demonstrates why it’s a titan not just of the beverage industry, but of the art of global persuasion.

Coca-Cola’s campaign in Norway is more than a series of advertisements; it’s a mirror reflecting the complexities of our globalized world. It’s a reminder that, in the right hands, advertising can transcend its commercial function and become a significant cultural commentary. In a world where cultural boundaries are increasingly blurring, Coca-Cola doesn’t just adapt to change; it embraces and celebrates it, inviting us all to be part of a truly global experience.

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Understanding the Marketing Flywheel

The marketing flywheel is, at its core, a conceptual framework that focuses on creating a self-sustaining growth cycle. In this model, each stage of the customer journey feeds back into and reinforces the others, generating continuous momentum that propels business growth.

The Three Key Dimensions

The marketing flywheel is built on three fundamental dimensions:

1. The customer cycle: Composed of four crucial phases: attract, engage, convert, and retain.
2. The offline/online divide: Recognizing the importance of integrating physical and digital world experiences.
3. The enablement and support of these cycles: Providing the necessary tools and resources to keep the flywheel in motion.

The Customer Cycle in Detail

1. Attract: The first step is to capture the attention of potential customers. This involves deeply understanding the target audience and creating content and experiences that resonate with them.

2. Engage: Once attracted, the next step is to engage customers in a meaningful and ongoing way. This can include creating personalized content, offering interactive experiences, and fostering a sense of community around the brand.

3. Convert: Transforming interest into action, converting prospects into customers who make purchases.

4. Retain: Keeping customers satisfied and loyal, encouraging repeat purchases and recommendations.

The Rise of Technologized Marketing

With the increasing digitalization of society, the nature of the marketing challenge has changed significantly. Consumers are more connected than ever, and their interactions are increasingly electronic, personal, and pervasive. This revolution in interpersonal communication has created new opportunities for marketers to engage with consumers in innovative and effective ways.

The Marketing Technology Stack

A crucial component of the marketing flywheel is the marketing technology stack. This integrated collection of technological tools and platforms allows companies to better understand their customers and engage across the entire customer cycle more effectively. By leveraging the right technology, companies can personalize their interactions, automate processes, and gain valuable insights into customer behavior.

Practical Implications

To effectively leverage the marketing flywheel, organizations must be able to orchestrate customer engagement across the entire company. This requires the marketing function to extend its influence beyond the traditional boundaries of the department, encompassing various touch-points that it may not directly control.

Integration and Personalization

By integrating the marketing flywheel with a robust technology stack, companies can:

– Better understand their customers
– Participate in their decision-making processes
– Engage in more meaningful and personalized ways

This approach can lead to increased customer loyalty, brand advocacy, and long-term revenue growth.

Strategies for Each Phase of the Flywheel

Customer Attraction

To effectively attract new customers, companies must:

– Deeply understand their target audience
– Create content and experiences that resonate with them
– Leverage social media, search engine optimization, and other digital marketing tactics

Customer Engagement

Once attracted, the next step is to engage customers in a meaningful way:

– Create personalized content
– Offer interactive experiences
– Foster a sense of community around the brand

Effective engagement helps build trust, loyalty, and a deeper connection between the customer and the company.

Relationship Building

The ultimate goal of the marketing flywheel is to build long-lasting, mutually beneficial relationships with customers. This involves:

– Providing excellent customer service
– Offering valuable products and services
– Continuously adapting to the changing needs and preferences of the customer base

The Power of the Virtuous Cycle

At its core, the marketing flywheel is about creating a virtuous cycle of growth, where each stage of the customer journey feeds back into and strengthens the others. By mastering the art of customer attraction, engagement, conversion, and retention, organizations can unlock the power of the marketing flywheel and drive sustained, profitable growth.

The marketing flywheel represents a paradigm shift in how businesses approach marketing and customer relationships. By adopting this holistic, customer-centric approach, organizations can create a powerful, self-sustaining engine for growth.

In an increasingly digitalized and competitive world, the marketing flywheel offers a framework for continuous innovation, improvement, and long-term success. Companies that manage to master this concept and implement it effectively will be well-positioned to thrive in the changing business landscape of the future.

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The Rise of UGC in the Age of Social Media

The numbers tell a compelling story. As of July 2024, 5.45 billion people were using the internet, representing 67.1% of the global population. Among them, 5.17 billion people—or 63.7% of the world’s population—were social media users. As hubs of personal expression and conversation, social media platforms have naturally become the most fertile ground for UGC.

Consumers constantly interact with brands on these platforms, engaging in activities ranging from simple likes and shares to creating content showcasing products or services. 49% of U.S. consumers reported that they frequently “liked” posts by other users or followed people on social media, further amplifying the content’s reach. With platforms like Instagram, Facebook, TikTok, and YouTube leading the charge, the reach of UGC is immense, and its impact on brand perception is growing stronger by the day.

This shift in power from brand-controlled narratives to consumer-driven content redefines how marketing strategies are formulated. Brands can no longer rely solely on polished advertising campaigns. Instead, they must tap into the organic conversations around their products, services, and values. UGC offers a unique advantage here—authenticity. Consumers trust other consumers far more than they trust marketing materials. This trust is reflected in statistics showing that customer reviews are now among the most essential sources of information for online shoppers.

The Authenticity Factor

Authenticity is the key driver behind UGC’s success. In an era when consumers are bombarded with highly produced and scripted content, UGC’s raw, unfiltered nature stands out. Whether it’s a photo of a product shared on Instagram, a YouTube review, or a post in a discussion forum, real user experiences tend to resonate more deeply with potential buyers.

One of the clearest examples of this can be seen in the beauty and personal care industry. In the second quarter of 2024, one of the most reviewed products on Amazon was the Essence Lash Princess False Lash Effect Mascara, which accumulated around 337,000 reviews. These reviews, often accompanied by images or videos showcasing real-world product use, create a feedback loop where consumers rely on each other’s experiences to inform their purchasing decisions. The impact of such UGC is undeniable; products with high numbers of positive user reviews tend to enjoy higher sales and better brand loyalty.

Social platforms like Instagram and TikTok also continue to shape how UGC influences brand perception. Instagram, with over 672 million followers on its platform and users like Cristiano Ronaldo, commanding an audience of 628 million, is a significant driver of UGC. As people share posts, stories, and reels, they offer unfiltered opinions, directly influencing their followers’ perceptions of brands. Similarly, TikTok has revolutionized content sharing by allowing personal accounts to generate millions of views, further amplifying the reach of UGC.

UGC and the Consumer Journey

The influence of UGC spans the entire customer journey—from awareness to purchase. According to a 2024 survey, 52% of U.S. respondents cited search engines like Google as their primary source of product information. However, 31% also highlighted customer reviews as a critical factor in their decision-making process, underscoring the importance of UGC in driving purchasing decisions. Moreover, 63% of beauty shoppers in the U.S. reported always reading reviews before purchasing online. This behavior is particularly prevalent in industries like beauty, electronics, and travel, where personal recommendations hold significant weight.

Platforms like Tripadvisor have built entire ecosystems around UGC in the travel industry. By 2023, Tripadvisor had accumulated over one billion user reviews and ratings worldwide, covering a wide range of travel-related experiences, including accommodations, restaurants, and tourist activities. These reviews provide a real-time pulse on consumer sentiment and help shape the decisions of millions of potential travelers.

UGC also plays a critical role in the awareness stage of the consumer journey. Social media platforms, particularly Instagram and TikTok, are top sources of inspiration for discovering new products. A 2024 survey revealed that 44% of U.S. consumers used social media to find new products, while 43% relied on recommendations from friends and acquaintances. This highlights the symbiotic relationship between social media and UGC, as their peers’ online content constantly inspires users.

The Impact of Visual Content

While text-based reviews are powerful, visual UGC is increasingly shaping consumer behavior. Platforms like TikTok and Instagram are visual-first, and the engagement on these platforms proves that visual UGC has an even more significant impact. TikTok, for example, has become one of the most popular platforms for video content, where personal TikTok accounts consistently generate more views than business accounts. This trend speaks to the trust users place in content created by individuals over that brands produce.

On TikTok, users frequently share experiences with products in relatable and entertaining ways, whether through short-form videos or collaborative challenges. By April 2023, Barcelona was one of the most TikTok-viewed cities, amassing over 106 billion views of videos tagged with the city’s name. This kind of user-driven content serves as a source of entertainment and a way for brands to tap into authentic experiences shared by users, thereby amplifying their reach.

According to the Merca2.0 research department, YouTube remains a dominant platform for UGC, with over 500 hours of video uploaded every minute as of 2022. From tutorials and unboxing to in-depth product reviews, user-generated videos continue to inform and influence buying decisions across various industries. Gaming content is viral on YouTube, where creators like PewDiePie boast over 111 million subscribers, showcasing the power of UGC in niche communities.

Consumer Expectations for Authenticity

As UGC grows, so do consumer expectations. Consumers now expect brands to feature user-generated content and actively engage with it. For instance, platforms like BeReal have capitalized on the desire for authenticity, allowing users only a brief window to capture and share a photo, free from filters and edits. In a survey, 34% of U.S. BeReal users agreed that the platform felt more authentic than traditional social media platforms, further emphasizing the growing importance of authenticity in digital spaces.

This expectation of authenticity is not limited to social media platforms. Brands must now find ways to incorporate UGC into their marketing strategies in genuine ways. Whether through reposting user content, creating dedicated hashtags, or running UGC-centered campaigns, brands can leverage the power of their customers to create authentic content that resonates more deeply with potential buyers.

The Future of UGC

As the digital world evolves, UGC will likely become even more central to marketing strategies. Social media penetration worldwide is expected to reach 75.31% by 2028, meaning more consumers will interact with brands online, create content, and influence purchasing decisions. This growing digital population will also continue to push the boundaries of how brands can engage with users and build trust through UGC.

Furthermore, as new technologies emerge—such as AI-driven content creation and augmented reality—UGC will take on new forms. Platforms like YouTube Shorts and TikTok already have integrated AI features, helping users create more dynamic and engaging content. Brands that embrace these changes and encourage their users to participate in content creation will find themselves at the forefront of digital engagement.

In conclusion, UGC is more than just a trend—it is a fundamental shift in how brands and consumers interact. Authenticity, transparency, and trust are the pillars of this new era, and brands prioritizing UGC will continue building stronger, more meaningful relationships with their audiences. As consumers take greater control of the narrative, UGC will remain a critical tool for brands looking to thrive in a digitally connected world.

RSA encryption is based on a pair of public and private keys. The public key is accessible to everyone, while the private key is kept secret. The basic premise of this system is that although anyone can encrypt a message using the public key, only the holder of the private key can decrypt it. However, with its ability to solve complex problems in unimaginable times for traditional computers, quantum computing is challenging these foundations.

Quantum computing, a discipline that combines computer science, physics, and mathematics, can process massive amounts of information simultaneously. Through mechanisms like quantum entanglement and superposition, quantum computers can theoretically solve encryption equations and problems in ways that, until recently, seemed like science fiction.

This breakthrough affects security and has profound implications for the marketing industry. Artificial intelligence (AI) is one of the most valuable tools for companies today, but its large-scale implementation requires a computational infrastructure that currently does not exist. This has driven the creation of quantum computers capable of processing large volumes of data and solving multiple problems simultaneously, offering companies fast and efficient solutions.

A curious fact circulating today is that generating a single paragraph with tools like OpenAI can consume the same energy as producing a small water bottle. This highlights the enormous energy cost behind artificial intelligence and how quantum computing could significantly reduce it.

What we see today with quantum computing and its ability to break encryption is comparable to what happened in the 1990s with the Millennium Bug, also known as Y2K. At that time, there was fear that when the year 2000 arrived, computer systems would not be able to process the millennium change, leading to a global race to update software and systems. Similarly, in the coming years, we will see a new rush to develop more robust quantum security systems that can withstand advances in quantum computing.

Just as marketing played a crucial role back then in educating businesses and the public about the need to update their systems, today, it will be called upon again to face the challenges posed by this new scenario. Companies not prepared to adopt and take advantage of artificial intelligence, robotics, and quantum computing will fall behind and may see their business opportunities vanish.

Marketing has always been a tool for navigating and adapting to significant technological and social changes. Today, more than ever, it is our responsibility to be at the forefront of these innovations, not just for the benefit of our clients but for society as a whole.

Today, Toyota remains an undeniable force in the automotive industry, dominating the global market with its reliable, efficient, and innovative vehicles. However, few know that the company’s history traces back to humble beginnings, starting with an ingenious loom and the vision of an entrepreneurial man.

Below is some relevant information about this brand:

Toyota’s History

The story of Toyota begins with Sakichi Toyoda, a Japanese inventor who revolutionized the textile industry in the late 19th century with his innovative automatic looms.

His ingenuity and entrepreneurial spirit led him to found Toyoda Spinning & Weaving in 1918, laying the foundation for what would later become an automotive empire.

Sakichi Toyoda’s legacy was carried forward by his son, Kiichiro Toyoda, who inherited his father’s business acumen and developed a keen interest in new technologies. After a study trip to the United States, where he was captivated by the booming automotive industry, Kiichiro decided to venture into this new field.

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The Birth of Toyota Motor Company

In 1933, Kiichiro Toyoda founded the Automotive Department of Toyoda Automatic Loom Works, focusing on the development and production of vehicles. Four years later, in 1937, this department became independent, giving rise to Toyota Motor Company.

From its early days, Toyota stood out for its innovative approach and commitment to quality. Kiichiro Toyoda implemented the Kaizen philosophy in the company, which focuses on continuous improvement and the pursuit of excellence in all processes. He also introduced the Jidoka system, which emphasizes “just-in-time” production to eliminate waste and optimize efficiency.

Toyota’s journey has not been without challenges. World War II dealt a severe blow to the company, which was forced to produce trucks for the Japanese army. However, after the war, Toyota reinvented itself and leveraged its experience in manufacturing robust vehicles to conquer the global market.

A Century of Innovation and Leadership

Throughout its history, Toyota has pioneered new technologies and developed increasingly efficient, safe, and environmentally friendly vehicles. From the iconic Land Cruiser, a legendary off-roader, to the groundbreaking Prius, the world’s first mass-produced hybrid vehicle, Toyota has left an indelible mark on the automotive industry.

Toyota Today: A Global Giant with an Eye on the Future

Today, Toyota is a multinational corporation operating in over 180 countries, with a workforce of more than 360,000 people. The company remains committed to its philosophy of continuous improvement and dedication to quality, making it one of the most valued and respected brands in the world.

What Does Toyota Mean in Japanese?

The word “Toyota” does not have a specific meaning in Japanese. It is simply a modified version of the founding family’s surname, Toyoda.

The name was changed because “Toyota” was considered to be more fortunate than “Toyoda.” In Japanese culture, the number eight is considered lucky, and “Toyota” is written with eight characters in Japanese.

What Was Toyota’s Original Name?

Before it was called Toyota, the company was named Toyoda Automatic Loom Works. The name was changed in 1937 to make it easier to pronounce and write in Japanese.

What Is Toyota’s Best-Selling Car?

The best-selling car is the Corolla, with over 50 million units sold worldwide.

What Is Toyota’s Luxury Brand?

Lexus.

Number of Vehicles Sold

In 2023, Toyota ranked as the world’s largest automaker by sales volume. According to Statista, these are the global sales figures for the brand from 2018 to 2023:

• 2018: 8.964 million units
• 2019: 8.977 million units
• 2020: 8.955 million units
• 2021: 8.922 million units
• 2022: 8.230 million units
• 2023: 7.646 million units

Best-Selling Models

• Corolla
• RAV4
• Camry
• Hilux
• Yaris
• Tacoma
• Tundra

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Tragic Death in Buenos Aires

On Wednesday, Liam Payne was discovered lifeless at the Casa Sur hotel, located in the upscale Palermo district of Buenos Aires. Payne reportedly fell from the third floor into the hotel’s internal courtyard. The local police were alerted by hotel staff, responding to a call that mentioned an aggressive individual who might have been under the influence of drugs or alcohol.

When paramedics from the emergency medical service, SAME, arrived on the scene, they confirmed that Payne had suffered fatal injuries. SAME’s director, Alberto Crescenti, stated in an interview that Payne’s fall from a height of approximately 13 meters caused “grievous injuries incompatible with life.” Despite immediate assistance, there was no chance of resuscitation. Authorities are continuing to investigate the circumstances surrounding the fall, while awaiting the results of the autopsy.

Liam Payne’s Career and Global Fame

Born on August 29, 1993, in Wolverhampton, UK, Liam Payne shot to international fame as part of One Direction. The band was formed during the seventh season of The X Factor in 2010, after Payne’s second attempt to enter the competition. Alongside Harry Styles, Niall Horan, Louis Tomlinson, and Zayn Malik, Payne contributed to the group’s meteoric rise to stardom, becoming one of the most successful boy bands in history.

The band’s debut album, Up All Night, released in 2011, was an immediate global hit. Over the following years, they released chart-topping albums such as Take Me Home and Midnight Memories, selling over 20 million albums worldwide. Their success on stage was unparalleled, with their “Where We Are” tour grossing a staggering $282 million, the second-highest for a vocal group ever. After Zayn Malik’s departure in 2015, the band went on hiatus in 2016, and each member embarked on solo careers.

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Payne’s solo journey started in 2016, and his debut single Strip That Down was a commercial success, charting in the Top 10 in the US and the UK. Throughout his solo career, he continued to release successful singles, collaborate with prominent artists, and work on fashion campaigns, including becoming the global ambassador for Hugo Boss.

What Was Liam Payne’s Net Worth?

At the time of his death, Liam Payne had amassed a net worth estimated at $70 million. This fortune primarily stemmed from his time with One Direction, which not only sold millions of albums but also embarked on several world tours, earning substantial revenue. Between June 2014 and June 2015, the group generated an incredible $130 million. Additionally, One Direction formed a corporation called 1D Media, where all five members, including Payne, held equal shares.

Beyond his time with the band, Payne’s solo career, including hit singles like Get Low and Stack It Up, contributed to his growing wealth. His ventures in the fashion industry, particularly his partnership with Hugo Boss, further boosted his income. Payne was also an active investor in real estate, owning properties in both the United States and the UK.

Health Struggles and Canceled Tour

In the months leading up to his death, Payne had faced significant health issues. In August 2024, he was forced to cancel his South American tour, including a highly anticipated show in Argentina, due to a severe kidney infection. His struggle with health was not new, as Payne’s parents, Geoff and Karen, revealed in previous interviews that he had been born with a dysfunctional kidney. This condition led to frequent hospital visits during his early years.

His health challenges resurfaced later in life, contributing to the cancellation of his tour dates, which left many fans concerned for his well-being.

Personal Life and Legacy

Liam Payne’s personal life was often in the public eye. He had several high-profile relationships, including a long-term relationship with singer Cheryl, with whom he had a son, Bear, born in 2017. Payne’s relationships with model Maya Henry and pop icon Naomi Campbell also drew media attention.

As a musician, Payne’s legacy is undeniable. He co-wrote many of One Direction’s later hits and became a staple in both the pop and fashion worlds. Despite the fame and fortune, Payne openly discussed his struggles with mental health and addiction in recent years, highlighting the pressures of being thrust into the limelight at a young age.

Conclusion: A Life Cut Short

Liam Payne’s tragic death has left an indelible mark on the music industry. He will be remembered not only for his time as a member of one of the most successful boy bands in history but also for his solo achievements and contributions to pop culture. With a career that spanned more than a decade and a net worth of $70 million, Payne’s passing marks the end of a remarkable journey filled with triumphs and struggles. Fans around the world mourn the loss of a beloved artist whose talent and charm touched millions.

The Origins of National Boss’s Day

National Boss’s Day was established in 1958 by Patricia Bays Haroski, an employee at State Farm Insurance in Deerfield, Illinois. Haroski wanted to show appreciation for her boss, who also happened to be her father. She chose October 16 as the date for the holiday because it was his birthday. Haroski believed that employees should show gratitude toward their supervisors for their hard work, dedication, and leadership.

In 1962, Illinois Governor Otto Kerner officially recognized the holiday, and it has since spread to other states and even internationally in some cases.

ALSO READ. Día de los Muertos. Key facts about the pre-Hispanic origin of the Day of the Dead

Why Celebrate Boss’s Day?

While it might seem unusual to set aside a day to honor bosses, National Boss’s Day plays an important role in fostering positive work relationships. The purpose of the day is to improve communication and appreciation between employees and employers, helping to strengthen morale in the workplace. Bosses often bear the responsibility for ensuring the smooth operation of businesses, managing teams, and making tough decisions that impact the company’s success.

Showing appreciation can create a more harmonious work environment, where employees and bosses collaborate effectively. This holiday serves as an opportunity to acknowledge the efforts that managers put into leading their teams and contributing to professional growth.

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How is National Boss’s Day Celebrated?

There are many ways employees celebrate this day, and the approach can vary from office to office. Common celebrations include:

• Gifts: Employees often give their boss a small gift, such as a card, flowers, or a thoughtful token of appreciation.
• Office Parties: Some workplaces organize small gatherings or luncheons in honor of their bosses. These casual celebrations can include speeches, thank-you notes, and even personalized cakes.
• Acknowledgment: A simple yet powerful way to celebrate is through verbal or written recognition. A heartfelt “thank you” or a note highlighting a boss’s positive influence can go a long way.

It’s important to note that while celebrating National Boss’s Day is common, participation should always feel voluntary and never forced. Many companies promote mutual respect and collaboration, so bosses may also take the opportunity to show appreciation for their teams on this day.

Phrases and quotes

• Happy National Boss’s Day! Thank you for your constant support and leadership.
• Wishing you a fantastic Boss’s Day! Your guidance makes all the difference.
• Happy Boss’s Day! You inspire us to do our best every day.
• To the best boss, Happy Boss’s Day! Your leadership is truly appreciated.
• Happy National Boss’s Day! Working with you is a pleasure and a privilege.
• On this special day, we celebrate your dedication and commitment. Happy Boss’s Day!
• Wishing you a Happy Boss’s Day! Thank you for being an amazing leader and mentor.
• Happy Boss’s Day! Your vision and encouragement push us to succeed.
• To a wonderful boss, Happy National Boss’s Day! We appreciate all you do.
• Happy Boss’s Day! Your hard work and dedication never go unnoticed.
• Thank you for always leading by example. Wishing you a Happy National Boss’s Day!
• Happy Boss’s Day! We’re grateful for your steady hand and wise guidance.
• Wishing you a Happy Boss’s Day filled with appreciation and joy. You deserve it!
• Happy National Boss’s Day! Your leadership style is truly inspiring.
• Thank you for being such a motivating force. Happy Day to the best boss!

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On Google, users often search for various topics, and some of these queries are related to how Día de los Muertos was celebrated during the pre-Hispanic era.

Regarding this tradition, here’s some useful information:

What were altars like in the pre-Hispanic era?

The first thing to note is that Día de los Muertos as we know it today is a tradition that emerged from the blending of indigenous death rites and Catholicism.

The modern celebration is NOT 100% indigenous. In other words, the ancient Mexicans did NOT celebrate Día de los Muertos as we know it today, nor did they set up altars waiting for their deceased loved ones to return.

However, the current celebration does incorporate some elements from the festivities of ancient Mexicans.

How was Día de los Muertos celebrated in pre-Hispanic times? The Mictlan

The Mexicas were the dominant culture in Mesoamerica when the Spanish arrived. For them, death was the beginning of a journey to a place called Mictlán, the underworld or realm of the dead.

Before reaching Mictlán, the soul had to detach from the body. Tlaltecuhtli, the Earth goddess, was believed to devour corpses; according to Aztec mythology, after consuming the bodies, this deity would give birth to the souls, allowing them to begin their journey to Mictlán. (At the Templo Mayor Museum, you can see a monolith representing this goddess.)

The souls of the deceased traveled for four days to reach Mictlan, where they encountered Mictlantecuhtli, the lord of the dead, and his consort, Mictecacihuatl.

What are the nine levels of Mictlan?

Once they arrived at Mictlan, the souls were sent to one of nine regions, where they underwent a four-year trial period before reaching their eternal resting place, known as the “obsidian of the dead.”

The soul’s destination was determined by the type of death:

• Those who drowned went to Tlalocan, the paradise of Tlaloc.
• Deceased children went to a place called Chichihuacuauhco, where a tree dripped milk from its branches so they wouldn’t go hungry.
• Mictlán was reserved for those who died of natural causes.

The most desired death for ancient Mexicans was in battle or sacrifice, as those who died this way went to Omeyocan, the paradise of the Sun. After four years, they returned to life as hummingbirds. This privileged afterlife also applied to women who died in childbirth.

What does a pre-Hispanic altar include? Characteristics

For ancient Mexicans, offerings were not part of a special date following someone’s death, as they are today. Instead, they were closely tied to funeral rites and were part of the burial itself.

The bodies of the deceased were buried along with a series of items considered essential for their journey to Mictlán, the underworld. These included jewelry, clothing, and vessels containing food and water, all carefully placed in the tomb. Additionally, ancient Mexicans believed that dogs played a special role as guides in the afterlife, so they were also buried alongside the deceased.

For rulers and people of the upper classes, burials were even more elaborate. In addition to dogs, they were buried with their slaves, who were expected to serve them in the afterlife. This reflected the belief in the continuation of social hierarchy beyond death.

When was Día de los Muertos in pre-Hispanic times?

The celebration of Día de los Muertos on November 1 and 2 is a Catholic tradition, as ancient Mexicans had different dates for honoring the dead.

• Miccailhuitontli was a celebration dedicated to deceased children and took place in August.
• Hueymiccailhuitl, held in September, was considered the great feast of the dead. Both celebrations lasted 20 days.

Death was so important to the Mexicas that one day in their calendar was named Miquiztli, meaning death. It was even believed that if a child was born on this day, it was a sign of good fortune, though sacrifices of quail were required in their honor.

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Who invented the altar for Día de los Muertos?

The answer to this question isn’t straightforward. The origin of this tradition comes from several factors, but historian and INAH researcher Elsa Malvido conducted extensive research on the roots of this celebration.

Through her anthropological investigation, Elsa Malvido highlighted that the festivities of All Saints’ Day and All Souls’ Day originated in 10th-century France, created by the Abbot of Cluny.

“Continuing to think that Día de los Muertos has a pre-Hispanic origin shows we haven’t understood it. It is deeply Roman.”

“The celebrations of All Saints and All Souls have been observed in the Catholic world, but Mexican intellectuals turned them into Mexica and pre-Hispanic traditions, and anthropologists believed it.”

It was during the administration of Lázaro Cárdenas that the “Mexican identity” became associated with the most developed pre-Hispanic group at the time of the conquistadors’ arrival—the Mexicas. As a result, ceremonies were attributed to them that ignored 300 years of Spanish colonization, a century of independence, and ten more years of revolution.

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Store closures: A survival strategy

According to the company’s announcement, around 500 stores will close their doors within the next year, and by 2027, one in seven Walgreens stores will cease operations. This decision marks an acceleration compared to measures announced earlier in June, when the chain indicated it would close 300 stores as part of a multi-year optimization program. At that time, Walgreens revealed that a quarter of its stores were not profitable, prompting them to take drastic actions to restructure their operations.

Walgreens CEO Tim Wentworth noted that, although the company recorded a 6% increase in revenue in the last quarter, it continues to face significant financial challenges, including a $3 billion loss. This deficit is largely attributed to asset devaluation in China and issues with home healthcare providers such as CareCitrix.

A sector in crisis: Why is Walgreens closing stores?

Pharmacy chains, including Walgreens, CVS, and Rite Aid, have been facing tough times due to shrinking profit margins from the sale of prescription drugs. This decline has been exacerbated by growing competition from online platforms like Amazon, which have captured a significant share of the market. Walgreens has attempted to adapt to this situation, but high operational costs and increasing competition have led many of its stores to become unprofitable.

Additionally, competition in the sale of everyday products, such as food and household essentials, has also impacted these chains. Major retailers like Target and Dollar General are attracting more consumers, especially in rural areas, making it even harder for Walgreens to stay competitive.

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An attempt at optimization

The store closures are part of a broader “footprint optimization” strategy aimed at reorienting Walgreens as a pharmacy chain focused on its core business: selling medications and specialized services. This move seeks to eliminate less profitable locations and concentrate on areas where the company can have a greater financial impact. Neil Saunders, a retail analyst at GlobalData, has indicated that these closures are a clear sign that the company is in trouble, but this adjustment is necessary for its long-term survival.

A glimmer of hope amid the storm

Despite the financial difficulties, the closure announcement has been well-received by investors. Walgreens (WBA) shares rose by nearly 4% in pre-market trading, although they still show a 70% decline so far this year. This suggests that investors believe the reduction in stores could be the first step toward a long-term recovery.

Tim Wentworth himself acknowledged during a call with shareholders that the company still has much work ahead. However, he also stated that they have already managed to reduce net debt by $1.9 billion and expect that the adjustments made so far will result in significant financial improvements for Walgreens.

The future of Walgreens

The company has also indicated that further workforce cuts are not expected, although the reduction in the number of stores will undoubtedly affect employees at the closed locations. In addition, Walgreens plans to continue focusing on its core business lines, such as pharmacies and specialized services.

For fiscal year 2025, the company aims to stabilize its core economics, which includes optimizing operating costs and improving cash flow. According to Wentworth, this restructuring process will take time, but he is confident that, in the long term, the benefits will be significant for both consumers and the company’s financial health.

What does this mean for consumers?

For Walgreens customers, the closure of 1,200 stores may mean changes in their access to the chain’s locations. However, the company is betting on improving the customer experience in the stores that remain open, focusing on offering better health services and greater convenience. At the same time, consumers are likely to notice a stronger emphasis on online sales and home delivery of medications, sectors Walgreens has strengthened in response to digital competition.

In short, the store closures represent a crucial effort for Walgreens to remain competitive in a rapidly evolving market, but the key question is whether these changes will be enough to ensure its long-term survival.

Columbus Day in the United States: A National Holiday

In the United States, “Columbus Day” is an official national holiday celebrated on the second Monday of October. This commemoration marks October 12, 1492, when Christopher Columbus arrived in the Americas. However, in recent years, the celebration has sparked controversy due to the historical implications of colonization and its impact on Indigenous populations.

Some states and cities have chosen to rename and refocus the day, calling it “Indigenous Peoples’ Day,” to recognize the cultures and civilizations that existed long before Columbus’ arrival. This shift aims to bring visibility to history from a perspective that not only highlights the discovery but also the consequences of European colonization in the Americas.

In Mexico, It Is Not an Official Holiday

Unlike the United States, “Columbus Day” is not recognized as an official holiday in Mexico. There is no nationwide work stoppage or official celebrations around this date. However, historically, October 12 held special significance in Mexico under the name “Día de la Raza” (Day of the Race), a celebration recognizing the cultural blending that followed the arrival of the Spaniards in America.

This designation and focus began to change as the country became more aware of its multicultural heritage and the consequences of the conquest for Indigenous populations. Over time, “Día de la Raza” ceased to be the main reference for this date in the Mexican context.

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The Change from “Día de la Raza” to “Día de la Nación Pluricultural”

In 2020, Mexico made a definitive shift in how October 12 is commemorated. The Senate of the Republic unanimously approved a decree declaring October 12 as “Día de la Nación Pluricultural” (Day of the Pluricultural Nation). This change marked the end of the celebration under the name “Día de la Raza” and established a more inclusive and representative focus.

The objective of this change is to highlight the “multicultural, multiethnic, and multilingual richness that characterizes Mexico.” Senator Xóchitl Gálvez of the PAN also praised the new designation of this date, stating that this commemoration “does justice to the long journey toward recognizing Indigenous peoples.” The celebration now revolves around respecting and acknowledging the various cultures that shape Mexican identity.

Acknowledging Diversity

The change from “Día de la Raza” to “Día de la Nación Pluricultural” reflects Mexico’s social evolution and its commitment to respecting and including all the cultures that form part of its social fabric. Unlike the United States, where Columbus Day is a national holiday, in Mexico, this date has transformed into a time of recognition and pride for the diversity that characterizes the nation.

Instead of celebrating Columbus’ arrival, Mexico acknowledges the resilience, cultural richness, and diversity of the Indigenous peoples who have endured for centuries, forming an essential part of the country’s national identity.

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A Sweet Deal for McDonald’s Customers

To celebrate the upcoming availability of Krispy Kreme doughnuts at McDonald’s, Krispy Kreme is offering a special promotion. Between October 10 and 14, customers who visit a participating U.S. Krispy Kreme shop with a McDonald’s receipt, either digital or paper, dated within that period will receive a free Original Glazed doughnut. This generous offer allows fans to experience the joy of Krispy Kreme’s signature doughnut ahead of its arrival at McDonald’s.

Doughnuts Available at McDonald’s: What to Expect

Three of Krispy Kreme’s most beloved doughnuts will be offered at McDonald’s locations, available all day while supplies last. These doughnuts will be delivered fresh every day to ensure quality and flavor. The selection includes:

Original Glazed Doughnut: The classic melt-in-your-mouth doughnut covered in iconic glaze.

Chocolate Iced with Sprinkles Doughnut: A chocolatey version of the Original Glazed, topped with rainbow sprinkles for a festive twist.

Chocolate Iced Kreme-Filled Doughnut: A fluffy doughnut filled with smooth cream and dipped in rich chocolate icing.

With this collaboration, Krispy Kreme is making it easier than ever for doughnut lovers to satisfy their cravings at their nearest McDonald’s.

According to Krispy Kreme’s CEO, Josh Charlesworth, this initiative responds to customer demand for more access to their famous fresh doughnuts.

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“The top request we receive from consumers is for more access to our delicious, fresh doughnuts. Having Krispy Kreme doughnuts under the Golden Arches is golden for our fans and we’re excited to celebrate by giving our guests who also visit a McDonald’s a free Original Glazed doughnut”.

Expanding Nationwide by 2026

Krispy Kreme has ambitious plans for the partnership. By the end of this year, they expect to serve their doughnuts daily at over 1,000 McDonald’s locations. Looking ahead, the company aims to expand its presence to 12,000 McDonald’s restaurants by the close of 2026, giving millions of customers across the country the chance to enjoy their famous doughnuts alongside McDonald’s other menu offerings.

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Partnering with local nonprofits for swift action

Airbnb.org is working closely with local nonprofits and contact centers in states most impacted by the hurricanes—Florida, North Carolina, South Carolina, and Georgia. Together, they are offering a crucial lifeline to individuals displaced by Hurricanes Helene and Milton. Organizations like the Florida United Methodist Conference (FLUMC), United Way, Global Empowerment Mission (GEM), and local 211 contact centers have been instrumental in identifying those in need and connecting them with free temporary housing.

These partnerships are allowing Airbnb.org to extend its reach and provide housing in some of the hardest-hit counties, including Pinellas, Hillsborough, and Walton in Florida; Effingham and Chatham in Georgia; and various other locations across the Southeast. Residents can contact their local 211 centers or partner organizations for assistance in finding temporary shelter.

How residents can access temporary housing

Airbnb.org’s system is designed to make it easy for displaced residents to access free housing quickly. Local nonprofits and 211 contact centers are working tirelessly to identify individuals and families most in need. In Florida, those in affected counties can contact their local 211 center for support, while in Sarasota and Manatee, FLUMC is stepping in to coordinate assistance. Similarly, GEM is managing housing support for displaced residents in Pasco County.

Other states are also receiving support. In North and South Carolina, local 211 centers are the main points of contact for residents needing housing, while Georgia’s counties are being supported through both 211 centers and the Greater Valdosta United Way.

The scope of Airbnb.org’s support

This is not the first time Airbnb.org has activated its resources in response to natural disasters. Over the years, the organization has helped provide more than 1.6 million nights of free emergency housing to nearly 240,000 people across the globe. Whether it’s wildfires in California, earthquakes in Japan, or floods in Brazil, Airbnb.org’s mission is to help communities recover from catastrophic events.

For the victims of Hurricanes Helene and Milton, the organization is once again mobilizing its network of Airbnb hosts, many of whom are generously offering their homes for free or at discounted rates. These stays are funded through donations to Airbnb.org, and Airbnb itself is covering service fees for hosts and guests. This allows displaced individuals to focus on rebuilding their lives without the added burden of housing costs.

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How you can help

Airbnb hosts and community members looking to help those affected by Hurricanes Helene and Milton can do so in several ways. One option is to sign up as an Airbnb.org host, offering free or discounted accommodations to those in need. Airbnb provides hosts with protection and liability insurance through its AirCover program, ensuring peace of mind during the relief efforts.

Additionally, anyone can support the cause by donating to Airbnb.org. All donations made before November 1 will be matched 100 percent by Airbnb, doubling the impact of each contribution. These funds are used directly to provide emergency housing for people displaced by the hurricanes.

Support for Airbnb hosts and guests

In recognition of the ongoing challenges caused by the hurricanes, Airbnb has also activated its Major Disruptive Events Policy. This policy allows hosts in severely affected areas, such as Florida, Georgia, North Carolina, South Carolina, and Tennessee, to cancel bookings without penalties. Guests with reservations in these regions can also cancel their stays for a full refund, providing flexibility and support in uncertain times.

The Airbnb customer support team is on standby to assist hosts and guests who have questions or need guidance on their bookings. Affected hosts and guests can find more information about eligible stays by visiting their Trips page on the Airbnb website.

Airbnb’s ongoing commitment to disaster relief

Airbnb.org has become a beacon of hope in times of disaster, providing crucial support when people need it the most. The organization’s ability to connect people with safe, temporary housing through its platform has made a meaningful difference in countless lives. As Hurricanes Helene and Milton continue to impact communities, Airbnb.org’s swift response and partnerships with local nonprofits are a reminder of the power of community during times of crisis.

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The Early Dominance of ChatGPT

The AI tool market is competitive, but recent data shows ChatGPT commanding attention. According to Statista Consumer Insights, from November 2023, 55% of U.S. adults recognized ChatGPT, the highest awareness rate among AI tools. This popularity stems from the tool’s ability to engage in human-like conversations and provide real-time, tailored responses to user inquiries. Whether through email marketing automation, customer service chatbots, or dynamic content creation, ChatGPT has proven indispensable for marketing teams seeking efficiency without compromising personalization.

Not only does ChatGPT lead in awareness, but it also outpaces its competitors in terms of actual use. The same survey indicates that 59% of U.S. adults regularly use AI tools, with ChatGPT being the preferred platform. Its ease of integration into existing workflows and intuitive user interface have made it a go-to solution for marketers. Competing solutions like Google’s Bard and Microsoft’s Azure AI offer alternatives. Still, none match the flexibility and accessibility that ChatGPT provides, which are vital factors that could position it as the dominant player in this field.

ChatGPT’s Impact on Marketing Strategy

AI in marketing is no longer just about automating simple tasks like email scheduling or segmenting audiences; it’s about redefining how brands interact with consumers. ChatGPT has enabled brands to create hyper-personalized campaigns that adapt in real time to customer preferences. By processing vast amounts of data—ranging from social media interactions to purchasing behavior—ChatGPT can predict and respond to individual needs more effectively than traditional marketing strategies.

Consider its application in content creation. ChatGPT is used to write compelling blog posts, social media content, and email campaigns. What makes it revolutionary is the automation and the platform’s ability to produce human-like text that resonates emotionally with readers. This degree of personalization has led to increased consumer engagement, with early adopters reporting a 20% uplift in click-through rates, according to the same Statista report.

Furthermore, ChatGPT’s application in customer service has improved the customer journey. The tool enables businesses to offer 24/7 customer support without the overhead costs associated with human staff. Brands utilizing AI chatbots like ChatGPT have experienced a 40% reduction in customer service response time, contributing to higher customer satisfaction and loyalty.

Brand Loyalty and User Satisfaction

While many AI tools are available on the market, ChatGPT has built a strong base of loyal users. 53% of U.S. adults express satisfaction with its performance and ease of use. This high satisfaction rate highlights the platform’s user-centric design, emphasizing simplicity without sacrificing power.

Marketers who have integrated ChatGPT into their workflows report that the tool saves time and delivers better results. In the same survey, 60% of marketing professionals cited AI tools like ChatGPT as essential for scaling their operations without increasing headcount. This ability to scale efficiently has made ChatGPT a cornerstone in the strategies of both small businesses and large enterprises alike.

Brands across industries, from retail to finance, have begun experimenting with AI-generated marketing campaigns, testing their effectiveness against traditional methods. The results have been overwhelmingly positive, with companies seeing a 15-25% boost in campaign ROI when AI tools like ChatGPT were incorporated into their marketing mix, according to Visual Capitalist, 2023. This measurable success, combined with ChatGPT’s intuitive use, has fostered a sense of loyalty among its users, setting the stage for future growth.

ChatGPT dominance in marketing: The Competitive Landscape

Despite ChatGPT’s early success, it faces stiff competition from other AI tools, such as Bard and Jasper, each vying for market share. In the U.S., AI awareness across brands varies widely, but ChatGPT continues to lead the pack. Its natural language processing capabilities outshine competitors in generating conversational content, one of the most in-demand features for modern marketing.

As of late 2023, AI tools’ market share was divided across several key players, but ChatGPT’s rapid adoption has begun to disrupt traditional hierarchies. The tool has already captured a 30% share of the AI content creation market, dwarfing many of its competitors. With continued investment in AI, particularly in NLP and machine learning models, ChatGPT can potentially extend this lead, further establishing itself as the dominant platform.

However, the question remains: can ChatGPT maintain its leadership position amid the rising competition? Several factors suggest that it can. First, OpenAI’s commitment to improving ChatGPT’s capabilities, evidenced by regular updates and new features, ensures that the platform stays ahead of technological trends. Second, ChatGPT’s integration with widely used platforms like Slack, Microsoft Office, and Salesforce makes it easier for marketing teams to adopt the tool without overhauling their existing tech stacks.

The Road Ahead: AI’s Role in Future Marketing

AI will undoubtedly shape the future of marketing, and ChatGPT is well-positioned to lead that charge. With its unrivaled ability to generate real-time, personalized content and ease of integration across industries, ChatGPT has the potential to become an indispensable part of every marketer’s toolkit.

ChatGPT’s ability to synthesize data from multiple sources—whether web analytics, social media trends, or customer behavior—allows marketers to craft personalized campaigns at scale. In a world where customers expect tailored experiences, this capability is critical. As data collection becomes more sophisticated and privacy concerns grow, AI tools like ChatGPT will play an essential role in balancing personalization with privacy, helping brands comply with regulations while delivering meaningful consumer experiences.

Another area where ChatGPT could have a disproportionate impact is in predictive analytics. The platform can predict future trends by analyzing historical data and recommending marketing strategies. This forward-thinking approach could redefine how marketing teams allocate budgets, choose target demographics, and design creative campaigns. As marketers move towards a data-driven future, AI will become indispensable in delivering actionable insights and tangible results.

The Future of Marketing is AI-Driven

While numerous AI tools are available today, ChatGPT’s early adoption, ease of use, and ability to generate impactful results position it as the leader in the future of marketing. The data is clear: businesses integrating AI into their marketing strategies see higher engagement, loyalty, and ROI.

As we look ahead to the next decade, AI tools like ChatGPT will likely become ubiquitous in marketing and across all facets of business. The choice for brands seeking to stay competitive in this rapidly evolving landscape is clear: adopting AI, specifically ChatGPT, could be the key to unlocking sustained growth and innovation.

The Deadliest Hurricanes in U.S. History

1. The Great Galveston Hurricane (1900)

At the turn of the 20th century, the deadliest natural disaster in U.S. history struck Galveston, Texas. With an estimated death toll of 8,000 people, this Category 4 hurricane remains a somber reminder of the importance of storm preparedness and accurate forecasting. The storm surge, reaching heights of 15 feet, overwhelmed the island city, leaving destruction in its wake that would forever change Galveston’s future.

2. Hurricane Katrina (2005)

Perhaps the most infamous hurricane in recent memory, Katrina claimed 1,392 lives and caused an estimated $125 billion in damage. The storm’s impact on New Orleans, where levee failures led to catastrophic flooding, became a symbol of both natural disaster and institutional failure. Katrina’s effects continue to resonate nearly two decades later, influencing disaster response policies and urban planning across the nation.

3. The Okeechobee Hurricane (1928)

This powerful storm claimed at least 2,500 lives, with the majority of casualties occurring around Florida’s Lake Okeechobee. The lake’s waters, pushed by hurricane-force winds, overwhelmed surrounding communities, leading to widespread flooding. The disaster spurred the construction of the Herbert Hoover Dike, demonstrating how such catastrophes can drive infrastructure improvements.

4. Hurricane Audrey (1957)

Striking the coast of Louisiana, Audrey claimed 416 lives and caused $150 million in damage (in 1957 dollars). The storm’s rapid intensification caught many off guard, highlighting the importance of early warning systems and evacuation procedures.

5. Hurricane Camille (1969)

One of only four Category 5 hurricanes to make landfall in the continental United States, Camille resulted in 256 deaths and $1.42 billion in damage (1969 dollars). The storm’s intensity, with wind speeds exceeding 175 mph, set new benchmarks for hurricane strength and coastal resilience planning.

Recent Devastating Hurricanes

In recent years, several hurricanes have caused significant loss of life and unprecedented economic damage:

• Hurricane Sandy (2012): Often called “Superstorm Sandy,” this late-season hurricane caused 219 deaths and $68.7 billion in damage. Its impact on the densely populated Northeastern United States, particularly New York City, underscored the vulnerability of urban infrastructure to coastal storms.
• Hurricane Harvey (2017): Causing 103 deaths and matching Katrina’s $125 billion in damage, Harvey’s primary impact came through record-breaking rainfall and flooding in Houston, Texas. The storm stalled over the region, dumping more than 60 inches of rain in some areas and challenging traditional flood management strategies.
• Hurricane Ian (2022): This powerful storm resulted in 156 deaths and $113 billion in damage, making it one of the costliest hurricanes in U.S. history. Ian’s impact on Florida’s west coast, including catastrophic storm surge and winds, led to widespread destruction and renewed discussions about coastal development in hurricane-prone areas.
• Hurricane Milton (2024): The most recent addition to this list of devastating storms, Hurricane Milton struck Florida with unexpected ferocity. While final casualty figures and damage assessments are still being compiled, preliminary reports suggest that Milton may rank among the top 10 costliest hurricanes in U.S. history. The storm’s rapid intensification before landfall caught many by surprise, leading to calls for improved early warning systems and evacuation protocols.

The Costliest Hurricanes in U.S. History

While loss of life is the most tragic consequence of hurricanes, the economic impact of these storms can be staggering, affecting communities for years or even decades. Here are some of the costliest hurricanes to hit the United States:

• Hurricane Katrina (2005) and Hurricane Harvey (2017): Both tied at $125 billion in damage, these storms represent the pinnacle of hurricane-related economic loss in U.S. history.
• Hurricane Ian (2022): With $113 billion in damage, Ian’s impact on Florida’s economy was severe, affecting everything from real estate to tourism
• Hurricane Maria (2017): Although it primarily impacted Puerto Rico, Maria caused $91.6 billion in damage, highlighting the vulnerability of island territories to hurricane forces.
• Hurricane Irma (2017): Causing $77 billion in damage, Irma’s wide path affected multiple states, including Florida, Georgia, and South Carolina
• Hurricane Sandy (2012): With $68.7 billion in damage, Sandy’s impact on the Northeast, including New York City, demonstrated that hurricane risk is not limited to the Gulf Coast and Florida.
• 6. Hurricane Andrew (1992): Causing $60 billion in damage (adjusted for inflation), Andrew was a wake-up call for Florida’s building codes and insurance industry.

The Rising Costs of Hurricanes

The trend of increasingly costly hurricanes can be attributed to several factors:

1. Climate Change: Warmer ocean temperatures and rising sea levels contribute to more intense and potentially more frequent hurricanes.
2. Coastal Development: The continued growth of populations and infrastructure in hurricane-prone coastal areas increases the potential for damage.
3. Inflation: The rising costs of materials and labor mean that repairing and rebuilding after a hurricane becomes more expensive over time.
4. Better Damage Assessment: Improved technologies and methodologies for assessing damage may lead to more accurate, and often higher, estimates of economic impact.

As we reflect on the devastating impact of hurricanes throughout U.S. history, from the Great Galveston Hurricane of 1900 to the recent Hurricane Milton in 2024, it’s clear that these powerful storms continue to pose significant threats to life and property. The increasing economic toll of hurricanes, with multiple storms now exceeding $100 billion in damage, underscores the urgent need for improved resilience strategies, better early warning systems, and thoughtful coastal development policies.

While we cannot prevent hurricanes, we can learn from each disaster to better prepare for future storms. As climate change potentially intensifies hurricane activity, the lessons from past storms become ever more crucial. By understanding the historical impact of hurricanes and implementing robust preparedness measures, we can work towards minimizing loss of life and reducing the long-term economic consequences of these powerful natural phenomena.

MUST Read Articles:

• Hurricane Milton: Key West Live Cam Captures Selfies and Tourism Amidst the Storm

• Meteorologist John Morales Breaks Down on Live Broadcast as Hurricane Milton Reaches Category 5

• Hurricane Milton. How iOS 18 satellite messaging works?

• What Time is Hurricane Milton Going to Hit Florida?

Tourists Take Selfies as the Storm Approaches

The Key West Cam, Southernmost Point Buoy, a popular webcam location that usually captures scenic views of the area, has now become a hotspot for tourists looking to document their experience in the middle of Hurricane Milton. As the storm’s outer bands begin to lash the Florida Keys, groups of tourists can be seen posing for photos, smiling, and even taking celebratory selfies while strong winds and high waves threaten the coastline.

ALSO READ. Hurricane Milton Live Webcam: Watch the LIVE Stream Here

Despite the increasing winds and rough seas, families, couples, and even children have been spotted standing near the iconic Southernmost Point buoy, seemingly unaware of the imminent danger posed by Milton. Some have even taken group photos, arms raised in celebration, as if the hurricane were just another Florida attraction to enjoy.

ALSO READ. Meteorologist John Morales Breaks Down on Live Broadcast as Hurricane Milton Reaches Category 5

Dangerous Conditions: Tourists Ignore Warnings

The National Hurricane Center has described Hurricane Milton as the most dangerous storm to hit this region in over 100 years. With winds exceeding 130 mph (209 km/h) and the potential for massive storm surges, the threat to life and property is severe. Authorities have issued multiple warnings, urging all residents and tourists to evacuate or seek shelter immediately. However, the images broadcast from the Key West Cam tell a different story.

In the live footage, viewers have witnessed the hazardous consequences of ignoring these warnings. At times, tourists have been caught off guard by sudden gusts of wind, some of them even being knocked off balance and dragged by the force of the waves. These dangerous moments highlight just how perilous the conditions are, despite the casual demeanor of those visiting the buoy.

The Most Dangerous Hurricane in a Century

As Hurricane Milton barrels toward Florida, meteorologists and local officials have emphasized the extreme risk it poses. Classified as one of the most powerful storms to ever hit the area, Milton is expected to bring catastrophic damage to coastal regions, with Key West sitting in the storm’s direct path. Authorities have repeatedly called for an evacuation of the region, warning that staying behind could be fatal.

Yet, for some visitors, the gravity of the situation appears to be lost. As families with children and couples pose in front of the buoy, they put themselves directly in harm’s way, underestimating the destructive power of the storm that is just hours away.

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During a live broadcast, renowned meteorologist John Morales broke down emotionally while discussing the severity of the storm. Morales, known for his calm approach, described Hurricane Milton as “horrific,” highlighting his frustration over the worsening climate crisis. Reflecting on his four decades of experience, Morales stressed the urgent need for global action to mitigate the growing frequency and intensity of such extreme weather events.

“The rising temperatures of our oceans are fueling stronger, more devastating hurricanes like Milton,” Morales warned. “This is a terrifying wake-up call. We cannot afford to ignore the connection between climate change and these extreme weather phenomena any longer.”

As Hurricane Milton continues to rage, experts echo Morales’ plea, underscoring the storm as a grim reminder of the urgent need for climate action to prevent future disasters.

 

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Hurricane Milton’s unprecedented strength serves as a stark reminder of the escalating impact of climate change on global weather patterns. As meteorologists like John Morales call for urgent action, it becomes increasingly clear that without significant efforts to address climate change, the world will continue to face more frequent and destructive storms. The time to act is now, before these extreme weather events become the new normal.

What is iOS 18 Satellite Messaging?

iOS 18 is Apple’s latest mobile operating system that brings an array of new features, including satellite messaging for iPhone users. Available on iPhone 14 and newer models, this feature enables users to send text messages through satellite connections when out of range of traditional cellular or Wi-Fi networks. The feature was designed with emergencies in mind, particularly for situations like natural disasters where communication networks often go down.

Apple initially rolled out Emergency SOS via Satellite with the iPhone 14, allowing users to contact emergency services in remote areas. However, iOS 18 expands on that capability, enabling regular text messaging via satellite under non-emergency conditions.

How to Activate Satellite Messaging on Your iPhone

To take advantage of satellite messaging during Hurricane Milton, you’ll need to make sure your device is updated to iOS 18. Here’s how you can enable this feature:

• Check for Updates: Go to Settings > General > Software Update and ensure your phone is running iOS 18. If you haven’t updated yet, you can download the latest version here.
• Turn on iMessage: Before you lose cellular or Wi-Fi coverage, make sure iMessage is activated. You can do this by going to Settings > Messages and toggling iMessage on.
• Ensure Contacts Are Updated: Your contacts must also be using iOS 18 to receive messages via satellite. If they aren’t updated, they won’t be able to get your texts.